Bachelor of Science in Business Administration

at Shorelight Group - The University of Utah USA

That catchy jingle, that distinctive symbol or image, and all the other cues we associate with a specific product become embedded in our brains thanks to marketing. Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers. Through strategic thinking, business acumen, and carefully-designed communications, marketing specialists ultimately help organizations identify and satisfy customer needs. As a marketing major at the University of Utah, you will study diverse topics such as market research, consumer behavior, advertising, sales and business development, and international marketing, with one goal in mind: learning how to build brands that people want.

The University of Utah’s Department of Ballet is consistently recognized as one of the top programs in the country, and it is additionally accredited by the National Association of the Schools of Dance (NASD). The Ballet BFA is for serious students interested in a career in ballet or other dance-related fields and requires discipline, dedication, and a willingness to contribute to a collegial and effective learning environment. Honoring and encouraging both creative and scholarly research, the comprehensive curriculum ultimately prepares graduates to successfully pursue a career within the field of dance. This degree offers a balanced course of study that may include an emphasis in Ballet Teaching or a certificate in Studio Teaching. Students must audition before they can be admitted to the ballet program. Upon admission, courses include numerous ‘in studio’ classes as well as critical thinking and creative process classes. An understanding of dance history, pedagogy, kinesiology, and choreographic process is taught simultaneously with concepts in technique, pointe, men’s class, and partnering to prepare students for a career in various facets of the dance field. Students interested in studying Ballet must audition for the program. Audition and admissions information can be found on the School of Dance webpage.

If you have a passion for numbers and problem-solving, consider majoring in applied mathematics. Unlike “pure” mathematics, where math is a theoretical pursuit, the field of applied mathematics uses math to solve real-world problems. These problems can be as simple as allocating an investment and calculating returns, or as dramatic as using mathematical algorithms to crack and decrypt intelligence codes. This degree provides students with excellent quantitative and analytical skills, and a math degree is the perfect stepping stone for a countless number of careers.

Mining provides the raw materials and energy resources needed to sustain modern civilization. Resources such as copper, iron, silver, gold, lithium, lead, nickel, and other minerals are all mined, processed, and then used to create things from computer processors to construction materials. The Mining Engineering program at the University of Utah is ABET accredited and prepares you to pursue a productive, life-long career in this exciting industry. The Mining Engineering curriculum combines basic engineering subjects, topics in geology, and essential courses in mining to prepare graduates to discover, evaluate, and develop mineral deposits. Additional coursework includes mathematics, computer applications, economics, communication skills, and physical sciences. Upon graduation, students will have the ability to design, operate, manage, and reclaim mines and mining facilities in a profitable, safe, and environmentally responsible manner.

Psychologists study human and animal behavior, seeking to understand how people and nonhuman animals function in their environments: through this, a psychologist ultimately wants to understand, predict, and resolve behavioral and psychological problems. If you are interested in how the mind works and functions in an effort to help people achieve and maintain mental health, consider studying psychology at the University of Utah. The Psychology curriculum includes coursework in the following topics: psychology as a science and profession, cognition and behavior neuroscience, intergroup relations, development in infancy, emotions, human performance, personality, sexuality, health, among others. Through coursework, and hands-on experience through research, internships, peer advising, and/or teaching assisting, you will gain the knowledge base and critical thinking skills you need for success in post-college careers or graduate school.

Help improve the lives of others and enter an exciting career in healthcare with the Nursing degree. Nurses provide preventative and life-saving health treatment to patients and their families in a variety of environments. The University of Utah’s nursing program prepares students to be generalists in clinical settings, entry-level administrative positions, or to pursue graduate work in nursing. The Nursing degree offers three tracks: the Pre-licensure BS (for students who don’t have a nursing license), the Post-licensure BS (for students who have an associate’s degree), and the Early Assurance Program (for high school seniors and college freshmen with less than 30 credits). Regardless of educational background and prior experience, all nursing students complete coursework in general health, public health, evidence-based medical practice, and systems and populations. The curriculum also requires several hours of clincal work in area healthcare facilities, providing you with vital hands-on practice in your field. Whether you are a registered nurse returning to school to earn a baccalaureate degree, or if you are a new student with no prior nursing experience, this program will give you the theoretical knowledge and hands-on training you need to excel as a nurse.

Rhetoric is the study of effective speaking and writing: it is the art of argument and persuasion. Through the Writing and Rhetoric Studies program, you will become a strong analytical thinker and proficient writer. Students of this program learn rhetorical analysis and the ways that culture and society shape what we define as “literacy,” giving you critical thinking skills and social awareness that can be applied to a number of pursuits. Students in the program choose courses from topics such as under-represented rhetorics, rhetorics of gender, writing poplular non-fiction, professional discourse, grammar and stylistics, digital storytelling, writing as a social practice, and others. The culminating experience of the program is a senior seminar, synthesizing all of the student's undergraduate work into a portfolio piece. Employers consistently rank written communication skills as among the most-desired abilities in job candidates, and strong writing and argumentation abilities are excellent assets for graduate-level coursework.

Satisfy your curiosity and learn how art and culture intersect through the University of Utah’s Art History program. Art history is the study of the artistic endeavors of peoples around the globe, and professional art historians seek to understand the context of art: why art and architecture are made and how they relate to historical and cultural circumstances. In recent years, the discipline of art history has expanded from a narrow study of the fine arts to the wider and more inclusive fields of visual and material culture. The Art History curriculum introduces students to these topics through lectures and seminars. Your coursework will cover topics such as visual analysis and critical thinking, as well as the art and history of specific cultures and geographic locations. The culminating capstone experience is a seminar class that allows you to apply your analytical and research skills to a select art history theme or area. Art history is an exciting field, especially in recent years: feminist, postmodern, postcolonial, and contemporary perspectives are all reinvigorating art historical writing today.

The Ethnic Studies program at the University of Utah explores differences in power as expressed by the state, civil society, and individuals, challenging social constructions of race, ethnicity, nationality, sexuality and gender. Students examine traditional forms of history and culture from the perspective of people who are underrepresented, while considering the role that race and racism play in today’s world. The curriculum includes required courses in Ethnic Studies experiences and theory, as well as electives from six different content groups: African American Studies, American Indian Studies, Asian Pacific American Studies, Chicana/o/x and Latina/o/x Studies, Pacific Islands Studies, and general Ethnic Studies. Through your coursework, you will learn to conceptualize socio-historical and political issues from the viewpoints of the various peoples that constitute U.S. diverse populations, using various disciplinary frameworks to do so. You can then apply this framework to current issues of race, gender and ethnicity. Students with this degree work in any career field - healthcare, nonprofit, business, government – bringing their knowledge working with historically underserved populations into their industries.

The Family, Community and Human Development (FCHD) Major is housed in the Department of Family and Consumer Studies (FCS). The objective of the FCHD major is to provide students with a broad and detailed understanding of the processes of personal development in the context of the family, and as impacted by community and societal forces beyond the family. More specifically, students with a FCHD major will acquire an understanding of:

• The key features of development through each stage of life (infants, children, adolescents and adults);
• How these key features of development are impacted by experience to account for the ways that each of us is unique;
• How family members develop and maintain relationships within and across generations;
• The decisions people make about managing resources such as time, money, and material assets;
• The ways that individual and family well-being are impacted by community and societal forces;
• The impact of local, national, and international policies and laws on individual, family and community well-being;
• How research in these areas is conducted and evaluated, and how the findings from these works may be applied to enhance the well-being of individuals (at every age) and families

In addition to the breadth and depth of our FCHD major as summarized above, our department offers students three opportunities for diving more deeply into specific areas of focus that are both relevant to the broader goals of our major and oriented toward specific career opportunities.