Bachelor of Science (Hons) in Physical Activity, Exercise and Health

at Leeds Beckett University - Headingley Campus United Kingdom

Learn about the power of the tourism consumer and get ahead of the curve in tourism marketing by learning to recognise how and when travellers make decisions and what type of holidays they might wish to take.

As part of your course, you’ll:

• Combine your passion for travel and exploration with a marketing focus
• Identify different customer segments to develop effective marketing strategies and campaigns aimed at the right audience, at the right time, and using the right platforms
• Develop an understanding of consumer trends – who wants what type of holiday, the types of holiday likely to be available in the future and the kinds of message consumers are likely to engage with
• Gain an insight into moral, ethical, environmental and legal issues, allowing you to make a valuable contribution to the tourism and travel sector

You’ll acquire an understanding of sustainable tourism and development as well as the organisational structure and management of this ever-expanding field, helping you to learn how businesses operate and how skilled leaders can add to their success.

In your second and third year, you’ll have the opportunity to further enhance your knowledge through specialist marketing modules and link your marketing work with innovative launches of new tourism experiences.

Tourism is constantly expanding to cater for the needs of the traveller and their desire to go further, more frequently and sustainably. This dynamic international tourism management course will keep you up to date with emerging trends and global issues, providing you with the experience and skills required to enter the industry at a professional level.

As part of your course, you’ll:

• Gain an appreciation of other cultures and be aware and sensitive to the positive and negative impacts of tourism on communities and local economic development
• Look at the modern challenges faced by tourism organisations, focusing on recent trends and developments so you’re equipped with the skills to solve complex problems and implement plans and solutions to resolve them
• Acquire an understanding of sustainable tourism and development as well as the organisational structure and management of this ever-expanding service sector
• Develop an entrepreneurial approach by working alongside key industry partners to build innovative solutions to real-life business challenges
• Gain an insight into moral, ethical, environmental and legal issues allowing you to make a valuable contribution to the tourism and travel sector
• Have the opportunity to specialise in key areas such as marketing and human resources and learn from world-leading experts in responsible tourism

Develop the skills to perform digital forensic analysis on devices and implement cyber security mechanisms into any business.

As part of this course, you’ll:  

• Complete an extra year of specialist study to achieve a masters qualification
• Combine expertise in two fields of national importance
• Analyse digital devices, such as hard drives, in computer forensics modules to identify and investigate their contents
• Learn to use your knowledge of computer systems and networks to protect businesses and users from malicious attacks in computer security modules
• Learn practical investigative and 'hacking' techniques
• Learn through practical applications on our bespoke Hacktivity system that replicates real-world business systems and potential attacks 

Your fourth year of study will enable you to develop expertise in the more challenging areas of digital forensics such as image and video forensic investigations. In security areas, you’ll study in-depth software security exploitation development and the analysis and implementation of security mechanisms to defend and analyse systems. Your final year will also develop your knowledge in research practices through a research or practical dissertation project.

As part of this course, you'll:

• Study four key areas: sport performance, sport management, sport coaching and contemporary issues
• Develop academic and professional skills, applying these into your chosen sport
• Work with our industry partners including key employers, for example, Leeds Rhinos (rugby and netball), Leeds United and British Athletics
• Apply your learning around these areas of study to your chosen sport setting
• Gain breadth and depth of work experience from day one through modules, volunteering, coaching qualifications and paid employment
• Decide whether to focus on one discipline area, or maintain a breadth as you progress through your degree

Designed for those with a desire to understand and enhance physical education and sporting experiences for young people – this course will provide the ideal stepping stone for recent graduates wishing to diversify their knowledge, as well as current practitioners working in schools or within the field of youth sport.

As part of your course you’ll:

• Build a critical understanding of contemporary practice
• Apply different models and theories to develop expertise in creating inclusive PE and youth sport settings
• Promote lifelong engagement in physical activity to a range of individuals and communities

Equip yourself with the knowledge and skills you’ll need to be an effective leader working with children, from birth up to the age of five, and their families.

As part of this course you’ll:

• Gain a deep understanding of the early years of a child's life as the most crucial in their development
• Combine a thorough academic grounding with practical experience
• Learn to support a child’s learning, help to shape their identity and give them the best possible start in life
• Explore a variety of issues relating to early years policy, practice and research
• Understand the legal, business, financial and ethical aspects surrounding early years provision

You’ll develop the specialist skills to lead learning and development in an early years childcare setting. Your expertise combined with your leadership ability will enable you to follow your entrepreneurial ambition to create your own business in this field.

Our tutors are committed to helping you grow and will provide you with access to the latest research in teaching, learning and educational leadership.

You’ll hear from a range of guest speakers, each giving their own perspectives on current educational issues. Previous events have covered topics such as social work, employability and enterprise activity.

Drawing on academic and industry expertise from around the world, this course is designed to meet the requirements of professionals and organisations involved in the bidding process and delivery of sporting events of all sizes - from the Olympic Games to the Leeds Half Marathon.

You will address the challenges facing sports events managers, including the increasing pressure to meet the demands of global governing bodies and how to manage a volunteer workforce, secure appropriate sponsorship packages, reduce risk and ensure the health, safety and security of every stakeholder.

By developing the specialist knowledge and skills required, you will be able to strategically plan and manage sporting events to the satisfaction of regional, national and international stakeholders.

This course is taught at The UK Centre for Events Management which has a global reputation as a market leader in events management education. We have close links with a wide range of industry partners and associations who all recognise our expertise in educating the events professionals of the future.

Learn to master experiential marketing through event experiences and create a memorable impact on customers.

You’ll develop the expertise to operate at a strategic level in marketing roles in the events industry. This knowledge will enable you to make your business stand out.

As part of your course, you’ll:

• Gain an in-depth understanding of key political, social, cultural, environmental and economic issues that shape the marketing of events
• Analyse the identity of brands and their position within an international market
• Examine what experiential marketing means to people and how events can be created to evoke positive emotions
• Discover how relationship marketing helps harmonise brand positioning
• Learn how personality is used to bring brands to life during immersive experiences and activation events
• Be able to deliver safe, successful and memorable events in local, national and international settings

Fire your passion for sport and help to transform lives and shape active communities.

As part of this course, you’ll:

• Learn how to provide opportunities for participation in sport for all sections of society and encourage people to lead healthier lives
• Examine how issues such as racism, poverty and gender inequality impact on sport participation – and how as a future practitioner you can challenge these issues
• Build your teamwork and management skills so you can lead on sporting projects to improve participation rates and attract investment
• Gain the skills and knowledge to develop inclusive sporting pursuits that benefit disadvantaged and under-represented social groups and communities
• Understand how sporting opportunities are provided in the UK and internationally and learn about the key organisations responsible for this work
• Examine how sport can be used as a tool to support communities, and promote peace and international development

Learn about the power of the tourism consumer and get ahead of the curve in tourism marketing by learning to recognise how and when travellers make decisions and what type of holidays they might wish to take.

As part of your course, you’ll:

• Combine your passion for travel and exploration with a marketing focus
• Identify different customer segments to develop effective marketing strategies and campaigns aimed at the right audience, at the right time, and using the right platforms
• Develop an understanding of consumer trends – who wants what type of holiday, the types of holiday likely to be available in the future and the kinds of message consumers are likely to engage with
• Gain an insight into moral, ethical, environmental and legal issues, allowing you to make a valuable contribution to the tourism and travel sector

You’ll acquire an understanding of sustainable tourism and development as well as the organisational structure and management of this ever-expanding field, helping you to learn how businesses operate and how skilled leaders can add to their success.

In your second and third year, you’ll have the opportunity to further enhance your knowledge through specialist marketing modules and link your marketing work with innovative launches of new tourism experiences.