Bachelor of Science (Hons) in Data Science

at Leeds Beckett University - Headingley Campus United Kingdom

Many events now have an international focus and are organised across cultural, economic and geographical boundaries. Providing a sound theoretical underpinning of the cultural, political, ethical and economic aspects of the sector, this course will develop the practical and strategic knowledge required to run international events effectively.

Guest speakers from industry will share their expertise and insights through a series of lectures. These events, combined with case studies and field trips, will keep the course contemporary and industry focused.

Studying alongside UK and overseas students on the course will inspire your learning. You will be encouraged to share your experiences and trade cultural insights with your peers, helping you to refine your understanding of events management across the world so you can excel in your career.

This course is suitable if you want to enter at managerial level or want to add an international dimension to your professional expertise.

This course is taught at The UK Centre for Events Management which has a global reputation as a market leader in events management education. We have close links with a wide range of industry partners and associations who all recognise our expertise in educating the events professionals of the future.

Learn to master experiential marketing through event experiences and create a memorable impact on customers.

You’ll develop the expertise to operate at a strategic level in marketing roles in the events industry. This knowledge will enable you to make your business stand out.

As part of your course, you’ll:

• Gain an in-depth understanding of key political, social, cultural, environmental and economic issues that shape the marketing of events
• Analyse the identity of brands and their position within an international market
• Examine what experiential marketing means to people and how events can be created to evoke positive emotions
• Discover how relationship marketing helps harmonise brand positioning
• Learn how personality is used to bring brands to life during immersive experiences and activation events
• Be able to deliver safe, successful and memorable events in local, national and international settings

Prepare for a career that benefits children by gaining a true understanding of the issues affecting them.

As part of this course you’ll:

• Gain a whole-child perspective, from pre-birth to early adulthood
• Prepare for a career involving children, from teaching through to community development work
• Experience professional project work through innovative, child-focused placements, such as working with a children's charity, educational organisation, national company, a children's business or in a relevant community setting
• Develop a deep understanding of influences upon children and social rights issues
• Consider childhood and children's lives from different perspectives
• Examine the experiences of children in different contexts, both national and global.

Our staff come from a variety of professional backgrounds, adding depth and breadth to your course and you’ll be encouraged to work together with fellow students to explore questions and issues. A vocational experience in year two will help you focus on your intended career destination.

As part of this course, you'll:

• Study four key areas: sport performance, sport management, sport coaching and contemporary issues
• Develop academic and professional skills, applying these into your chosen sport
• Work with our industry partners including key employers, for example, Leeds Rhinos (rugby and netball), Leeds United and British Athletics
• Apply your learning around these areas of study to your chosen sport setting
• Gain breadth and depth of work experience from day one through modules, volunteering, coaching qualifications and paid employment
• Decide whether to focus on one discipline area, or maintain a breadth as you progress through your degree

As part of your course, you’ll:

• Gain the knowledge and skills to think critically, be reflective and have the potential to transform and drive forward hospitality businesses through successful marketing practices
• Put hospitality, business and marketing theory into practice with visits to local industry and the chance to work on live projects, such as creating branded social experiences, communication plans for hospitality businesses and by developing exceptional guest experiences

You’ll have the opportunity to make insightful decisions based on market trends within and beyond the hospitality sector.  All of which means your project management skills will develop by creating exciting solutions that benefit consumers and the hospitality industry in an ever-changing marketing environment.

You’ll also have the option to tailor assessments to specific areas of interest including food trends, sustainability and technology.

A series of field trips will allow you to witness the hospitality industry first-hand, while guest lectures and research seminars will enable you to network with and learn from professionals.

Develop the skills to perform digital forensic analysis on devices and implement cyber security mechanisms into any business.

As part of this course, you’ll:  

• Complete an extra year of specialist study to achieve a masters qualification
• Combine expertise in two fields of national importance
• Analyse digital devices, such as hard drives, in computer forensics modules to identify and investigate their contents
• Learn to use your knowledge of computer systems and networks to protect businesses and users from malicious attacks in computer security modules
• Learn practical investigative and 'hacking' techniques
• Learn through practical applications on our bespoke Hacktivity system that replicates real-world business systems and potential attacks 

Your fourth year of study will enable you to develop expertise in the more challenging areas of digital forensics such as image and video forensic investigations. In security areas, you’ll study in-depth software security exploitation development and the analysis and implementation of security mechanisms to defend and analyse systems. Your final year will also develop your knowledge in research practices through a research or practical dissertation project.

Blend your passion for sport with business management expertise and real-world leadership skills.

As part of your course, you’ll:

• Examine key business areas, including marketing, finance, economics, enterprise, strategy and events management, and their relationship with sport
• Study digital analytics and gain key skills that support today's global businesses
• Learn about the increasing professionalisation of sport and investigate the requirements of governance
• Explore how the changing needs of the consumer have transformed sport into one of the most lucrative industries in the world
• Recognise and seize new and exciting opportunities in broadcasting, licensing and merchandising

Learn about the power of the tourism consumer and get ahead of the curve in tourism marketing by learning to recognise how and when travellers make decisions and what type of holidays they might wish to take.

As part of your course, you’ll:

• Combine your passion for travel and exploration with a marketing focus
• Identify different customer segments to develop effective marketing strategies and campaigns aimed at the right audience, at the right time, and using the right platforms
• Develop an understanding of consumer trends – who wants what type of holiday, the types of holiday likely to be available in the future and the kinds of message consumers are likely to engage with
• Gain an insight into moral, ethical, environmental and legal issues, allowing you to make a valuable contribution to the tourism and travel sector

You’ll acquire an understanding of sustainable tourism and development as well as the organisational structure and management of this ever-expanding field, helping you to learn how businesses operate and how skilled leaders can add to their success.

In your second and third year, you’ll have the opportunity to further enhance your knowledge through specialist marketing modules and link your marketing work with innovative launches of new tourism experiences.

Push boundaries by combining traditional physical education study with a focus on outdoor activities with this physical education with outdoor education course.

As part of your course, you'll:

• Have the opportunity to develop your confidence, leadership and resourcefulness
• Become a highly proficient educator in the rapidly expanding field of outdoor physical education
• Experience the university's Headingley Campus grounds with its dedicated orienteering trail
• Have access to our fantastic sports facilities, including the mobile climbing tower
• Study applied scientific principles and a series of option modules
• Develop expertise in specialist areas to maximise your opportunities and enhance your employability prospects

During your degree, you'll be taught by a highly skilled and passionate team who have vast experience of working and training in the outdoors and who'll support you in becoming a confident and capable outdoor educator. You'll also experience the expertise offered by Carnegie Great Outdoors, a leading provider of outdoor education, adventure activities and leadership development, based at the university.

Explore the world of education and discover which aspects fire your passion.

As part of this course you’ll:

• Use directed experiential learning to see first-hand how theory links into practice
• Gain a wide understanding of educational systems and practices in the UK whether in schools and special needs schools, or settings such as museums and prisons
• Question key educational issues including the social influences surrounding how children learn and potential barriers to learning
• Gain an overview of current issues in education systems around the world and how they relate to the UK
• Study topics independently and develop high-level research skills to prepare for your major independent study

You’ll learn from a dedicated and supportive teaching team who will help you tailor the course to your professional ambitions. In your final year you’ll explore an education subject of your choosing in your major independent study. Completing a placement each year will reinforce the theory you learn in class and give you invaluable practical experience.

During year two, you’ll have the opportunity to take advantage of volunteering opportunities and study abroad for one or two semesters. In year three you’ll select modules based on your career aspirations.

You’ll have access to a range of guest speakers, each giving their own perspectives on current educational issues. Previous speakers have covered topics such as social work, employability and enterprise activity and we have welcomed speakers from the Alliance for Inclusive Education.