Bachelor of Science (Hons) in Hospitality Business Management with Marketing

at Leeds Beckett University - Headingley Campus United Kingdom

Drawing on academic and industry expertise from around the world, this course is designed to meet the requirements of professionals and organisations involved in the bidding process and delivery of sporting events of all sizes - from the Olympic Games to the Leeds Half Marathon.

You will address the challenges facing sports events managers, including the increasing pressure to meet the demands of global governing bodies and how to manage a volunteer workforce, secure appropriate sponsorship packages, reduce risk and ensure the health, safety and security of every stakeholder.

By developing the specialist knowledge and skills required, you will be able to strategically plan and manage sporting events to the satisfaction of regional, national and international stakeholders.

This course is taught at The UK Centre for Events Management which has a global reputation as a market leader in events management education. We have close links with a wide range of industry partners and associations who all recognise our expertise in educating the events professionals of the future.

Learn to master experiential marketing through event experiences and create a memorable impact on customers.

You’ll develop the expertise to operate at a strategic level in marketing roles in the events industry. This knowledge will enable you to make your business stand out.

As part of your course, you’ll:

• Gain an in-depth understanding of key political, social, cultural, environmental and economic issues that shape the marketing of events
• Analyse the identity of brands and their position within an international market
• Examine what experiential marketing means to people and how events can be created to evoke positive emotions
• Discover how relationship marketing helps harmonise brand positioning
• Learn how personality is used to bring brands to life during immersive experiences and activation events
• Be able to deliver safe, successful and memorable events in local, national and international settings

Build on your existing knowledge of cyber security and digital forensic to prepare for a career across these intricate disciplines.

As part of this course, you’ll:

• Gain a critical appreciation and understanding of the more complex elements of cyber security and digital forensics, combining both academic principles and industrial needs
• Develop skills that reflect industry requirements through employer engagement
• Take part in scheduled sessions including lectures, lab exercises and discussion groups
• Participate in activities such as simulations, role-play, case studies, projects, practical work, work-based learning, workshops, peer tutoring, peer group interaction, self-managed teams and learner managed learning
• Conduct critical research and professional analysis, develop solutions, evaluate your work and create a report to present to your supervisors through a dissertation project

If you are passionate about driving the hospitality industry forward in an ever-evolving world and creating memorable experiences for your consumers, this course is designed for you.

As a student, you will have the opportunity to gain the skills and knowledge that will enable you to develop a career within the hospitality industry at a senior level. You will be encouraged to cultivate learning and knowledge so you can make strategic decisions, think critically and be an inspiring leader within hospitality.

Through real-world case studies, exposure to innovative and informative research and working with industry on live consultancy project, you will have the opportunity to really improve your employability skills.  Additionally, our MSc International Hospitality Business will also enable you to gain a deeper understanding of the international and local challenges facing the hospitality industry today and in the future.

Our MSc International Hospitality Management course will enhance your ability to investigate complex situations, think strategically and propose solutions that will enable hospitality businesses to thrive. You will gain first-hand experience and insight through guest lectures, field trips and connections with hospitality businesses, and there are placement opportunities for those that wish to choose them.

Our specialist teaching team includes research-active academics and industry professionals, such as Dr Miju Choi who specialises in strategic management and technology and Dr Alexandra Kenyon, who advocates co-creative experiences as a priority for hospitality businesses to become lodged in the memory of consumers.

Many events now have an international focus and are organised across cultural, economic and geographical boundaries. Providing a sound theoretical underpinning of the cultural, political, ethical and economic aspects of the sector, this course will develop the practical and strategic knowledge required to run international events effectively.

Guest speakers from industry will share their expertise and insights through a series of lectures. These events, combined with case studies and field trips, will keep the course contemporary and industry focused.

Studying alongside UK and overseas students on the course will inspire your learning. You will be encouraged to share your experiences and trade cultural insights with your peers, helping you to refine your understanding of events management across the world so you can excel in your career.

This course is suitable if you want to enter at managerial level or want to add an international dimension to your professional expertise.

This course is taught at The UK Centre for Events Management which has a global reputation as a market leader in events management education. We have close links with a wide range of industry partners and associations who all recognise our expertise in educating the events professionals of the future.

We’re committed to giving you hands-on design experience.

As part of your course, you’ll:

• Learn through doing
• Gain a thorough grounding in electronics and how to apply, design and maintain them within a system from concept to the final electronic device
• Learn traditional theories and develop electronic products and systems
• Get involved in live projects that provide you with an opportunity to practise your skills straight away
• Develop expertise across a variety of topics such as configuring electronic devices through software, designing electronic products or programming embedded systems
• Understand how to find sustainable solutions to problems

You’ll develop skills that will allow you to make a difference to companies across a range of sectors. From the defence industry to controlling food manufacturing plants, this course will leave you well placed to pursue a career in whatever area interests you the most.

Explore the world of education and discover which aspects fire your passion.

As part of this course you’ll:

• Use directed experiential learning to see first-hand how theory links into practice
• Gain a wide understanding of educational systems and practices in the UK whether in schools and special needs schools, or settings such as museums and prisons
• Question key educational issues including the social influences surrounding how children learn and potential barriers to learning
• Gain an overview of current issues in education systems around the world and how they relate to the UK
• Study topics independently and develop high-level research skills to prepare for your major independent study

You’ll learn from a dedicated and supportive teaching team who will help you tailor the course to your professional ambitions. In your final year you’ll explore an education subject of your choosing in your major independent study. Completing a placement each year will reinforce the theory you learn in class and give you invaluable practical experience.

During year two, you’ll have the opportunity to take advantage of volunteering opportunities and study abroad for one or two semesters. In year three you’ll select modules based on your career aspirations.

You’ll have access to a range of guest speakers, each giving their own perspectives on current educational issues. Previous speakers have covered topics such as social work, employability and enterprise activity and we have welcomed speakers from the Alliance for Inclusive Education.

Computer science graduates are in demand. By completing this degree, you’ll gain the knowledge needed to work at the forefront of this exciting sector.

As part of this course, you’ll:

• Study fast developing areas including Software Engineering, concepts in artificial intelligence, networked communications and cloud-based systems
• Learn the principles of computer science and how to apply them to problems across different industries
• Work with a variety of tools including Microsoft Azure, Amazon Web Services (AWS), Python, Java, OpenStack, Eclipse, Visual Paradigm, Android Studio
• Enhance your teamworking and project management abilities using the agile skills and techniques that are widespread in many industries, while honing your expertise in emerging technologies

Industry affiliated

This course is accredited by the British Computer Society – Chartered Institute of IT (BCS). BCS recognises the quality of our curriculum, assessment, student support and all elements of the course. This means that what you’re learning is current and in-line with industry requirements.

Prepare for a career that benefits children by gaining a true understanding of the issues affecting them.

As part of this course you’ll:

• Gain a whole-child perspective, from pre-birth to early adulthood
• Prepare for a career involving children, from teaching through to community development work
• Experience professional project work through innovative, child-focused placements, such as working with a children's charity, educational organisation, national company, a children's business or in a relevant community setting
• Develop a deep understanding of influences upon children and social rights issues
• Consider childhood and children's lives from different perspectives
• Examine the experiences of children in different contexts, both national and global.

Our staff come from a variety of professional backgrounds, adding depth and breadth to your course and you’ll be encouraged to work together with fellow students to explore questions and issues. A vocational experience in year two will help you focus on your intended career destination.

Designed for those with a desire to understand and enhance physical education and sporting experiences for young people – this course will provide the ideal stepping stone for recent graduates wishing to diversify their knowledge, as well as current practitioners working in schools or within the field of youth sport.

As part of your course you’ll:

• Build a critical understanding of contemporary practice
• Apply different models and theories to develop expertise in creating inclusive PE and youth sport settings
• Promote lifelong engagement in physical activity to a range of individuals and communities