Master of Marketing with Specialisation in Data Analytics

at La Trobe University - Melbourne Campus Australia

More than ever, employers are searching for professionals with advanced STEM skills.* With job growth expected in this area* – including in areas that don’t even exist yet – there’s no better time to build the scientific skills you need to create a successful, interesting and satisfying career.

La Trobe's Bachelor of Science offers you foundational skills in science and the freedom to delve into your passions. Whether it's protecting endangered animals, developing new ways to treat disease or fighting climate change, you'll be ready to pursue your dream journey in science by tailoring your degree with a mix of majors and minors.

As you learn from leading academics and researchers, you'll take a deep dive into science – not only scientific concepts, but also how scientists think, work and share their findings.

Build skills in problem-solving, communication and collaboration – all highly sought after by employers – then use these skills to come up with innovative solutions to real-world problems.

Personalise your learning so you can spend time focusing on the areas that really interest you. Choose from majors in a range of fields, including botany, statistics, microbiology, genetics, data science and more, and learn from academics who are leaders in their fields.

You'll have opportunities to put theory into practice through work placements with our industry partners. Previous students have undertaken placements with CSIRO, Bayer Crop Science and various State and Federal Government departments.

Mathematics

Learn the universal language of mathematics. You’ll explore mathematical concepts, learn how to formulate and model abstract problems and build skills in problem solving, clear thinking and communication. Math is used for analysis, forecasting and modelling and plays a vital role in today’s information and technological age.

Evolving technologies are reshaping industries on a global scale, and engineering is no exception. Robotics, 3D printing and big data mean infrastructure is developed faster, better and more sustainably. Employers are searching for engineers with advanced skills and experience, and who are passionate about building our new future.

Developed in consultation with industry leaders, La Trobe's Master of Engineering is designed to prepare you for the rich opportunities of our future workforce.

Advance your career when you choose a specialisation in your area of interest. At our Bendigo campus, you can choose between civil and manufacturing specialisations. You'll build your industry experience and enhance your career opportunities by working with real engineering businesses in the thriving Bendigo region.

At our Bundoora campus, you'll have the additional choice of specialisations in electronics and telecommunications and networking.

Graduate with your specialisation on your academic transcript, so you can show your expertise to future employers. You'll be prepared to take on engineering roles in a variety of sectors, from construction and transport to technology and education.

Your degree focuses on the advanced skills you'll need for a successful career – including design, engineering management, research and innovation. You'll also learn how to adapt to the emerging technologies that are changing the engineering landscape.

Explore your passions and build a rewarding career.

Today’s workplaces are rapidly evolving. Governments, businesses and law firms need passionate professionals who not only have advanced legal expertise, but also the ability to think critically, analytically and creatively.*

La Trobe's Bachelor of Laws (Honours)/Bachelor of Arts lets you enrich your legal education by pursuing your interests and passions. Open doors to a diverse range of rewarding careers, while exploring how to make a difference in your community.

Learn the fundamentals of criminal, constitutional, property and company law. Explore the legal system and understand how it can be used as a powerful and positive force in society. Develop key skills in advocacy, negotiation and dispute resolution.

You'll also choose from our list of arts majors and explore your area of interest. Broaden your knowledge and experience by studying areas like politics, languages, sociology, history, philosophy and media studies. Learn how to communicate effectively and think critically, analytically and creatively.

You can also choose to complete law electives that complement your arts specialisation. For example, a politics major can be matched with related subjects like public international law and human rights law. While a language or philosophy major could be augmented by subjects in areas like Indigenous Australians and the law, intellectual property law or family, society and law.

Enhance your classroom learning by taking advantage of optional internships, work experience, and our study abroad program*. Gain hands-on experience working with community legal centres, law firms and government agencies. Find out what it takes to interview clients, prepare legal advice and work with senior lawyers to develop legal solutions.

Graduate ready to make a positive difference. With combined expertise in law and arts, you can build a career as a solicitor or barrister, in-house counsel or corporate consultant, working in commercial law firms or community legal centres. You could also work in the public service as a government lawyer or support social justice initiatives in the not-for-profit sector.

In a Classics and Ancient History major you will study the ancient Greek and Roman worlds from the Mediterranean to regions as far afield as Britain and Persia. You will learn about the classical ‘reception’ of Greece and Rome in subsequent societies through the study of literature, art and popular culture and study how ancient Greek and Roman cultures have had a profound influence on later societies, including their political systems, art and writings, as well as many modern languages. In this major you will analyse how themes from classical mythology inform modern superhero tales and psychological theory, and how ancient empires and social institutions, such as slavery, have helped to justify both revolutions and dictatorships.

The rich choice of subjects available in the Classics and Ancient History major will teach you about gladiatorial games, epic heroes, the afterlife and ancient death rituals as well as Greek and Roman histories, mythologies, languages, art, archaeology, literature and societies. As well as being taught how to read and analyse ancient sources, you will be trained to analyse films, television and other modern interpretations of the ancient world. These textual analysis skills will enable you to better understand aspects of ancient cultures including warfare, gender roles, social status and ethnic identity. Upon completion of this major you will have a solid understanding of the ancient world, as well its importance for later history and contemporary society.

This major spans the period 800 BCE to 200 CE, and particularly concentrates on archaic and classical Greece (700-323 BCE) and Rome in the late republic and early empire (100 BCE-100 CE).

With businesses of all sizes grappling with the internationalisation of trade, there’s an urgent need for highly skilled business leaders who can navigate the complexities of trade across multiple borders, cultures and continents.

La Trobe's Master of International Business offers you the opportunity to advance your understanding of international commerce and trade. Build a highly specialised skill set and advance your business career to the next level.

This comprehensive postgraduate degree will accelerate your knowledge of finance, accounting, logistics and supply chain, human resources, governance, marketing and management – all from an international perspective. You'll explore how multinational firms operate, including the intricacies of cross-cultural trade.

You'll also have the opportunity to specialise in your area of interest and connect with industry – both in the classroom and in the field.

The modern business world is changing at breakneck speed. Ongoing digital and operational disruption present unique challenges – as well as opportunities. We need new leaders who are agile, entrepreneurial and, above all, able to innovate under the toughest of conditions.

Develop solid foundations in modern business with La Trobe's Bachelor of Business. Prepare to thrive in a digitally disrupted world with this highly flexible degree and start building your dream career in business.

You'll explore multiple business disciplines in your first year and develop foundational knowledge and enterprise skills in areas such as management, organisational structures, data analytics and ethical business practices.

You'll choose from a wide range of majors, minors and optional second majors. You can also pair your major with complementary study from another discipline.

No matter how you specialise, you'll get hands-on experience and learn the latest digital skills while developing essential leadership, communication and critical-thinking skills.

You'll develop your professional business skills as you work in diverse teams, present business strategies and use the software that's essential in modern business.

You'll graduate with the perfect blend of business fundamentals and technical expertise so you can change the business world.

Event management

The way we gather to celebrate, explore and communicate is changing. In today's global society, event management is about more than bookings and budgets. We're expanding into new physical and digital worlds, breaking down barriers and embracing inclusion and diversity. This major is designed to produce future leaders for the special events sector. It emphasises the application of theoretical knowledge and practical skills needed for the effective management of events. In this major, you'll learn the skills you need to deliver successful events and be ready to find innovative solutions to any challenge. Plus, you'll have a foundation in business - so you'll be a flexible, multiskilled graduate. This multidisciplinary study provides you a solid grounding in business and specialist expertise in event management and marketing. In this major you'll develop a highly sought-after skillset that prepares you for the evolving events space – with specialised professional studies related to the management and delivery of special events such as volunteer management, arts and community festivals, meetings, conferences and tradeshows as well as the opportunity to plan, deliver and evaluate student led events. Industry/community participation through volunteering is actively encouraged.

Organisations in every industry are asking big questions. With a Master of Data Science under your belt, you’ll have the skills to help answer them.

Data science professionals are in high demand in today's data-driven world. Whether you're already working in data science, or you're ready to make a career change, our Master of Data Science prepares you for a successful career in this exciting field.

Designed in collaboration with our industry partners, this degree gives you the knowledge, skills and hands-on experience to transition from university to the workplace. And with two early exit points along the way, you can be sure that every subject is contributing to your career.

You'll build fundamental skills in programming, databases, probability, statistics, data exploration and analysis. Got a particular interest in artificial intelligence, bioinformatics or sport analytics? This degree allows you to specialise in these areas and others, such as big data and cloud computing, business applications and data modelling and analytics.

As you study, you'll have opportunities to work with our industry partners on real-world projects and take on an industry work placement. If your sights are set on a research career, you can choose to undertake a thesis in computer science or statistics.

More than ever, employers are searching for professionals with advanced STEM skills.* With job growth expected in this area* – including in areas that don’t even exist yet – there’s no better time to build the scientific skills you need to create a successful, interesting and satisfying career.

La Trobe's Bachelor of Science offers you foundational skills in science and the freedom to delve into your passions. Whether it's protecting endangered animals, developing new ways to treat disease or fighting climate change, you'll be ready to pursue your dream journey in science by tailoring your degree with a mix of majors and minors.

As you learn from leading academics and researchers, you'll take a deep dive into science – not only scientific concepts, but also how scientists think, work and share their findings.

Build skills in problem-solving, communication and collaboration – all highly sought after by employers – then use these skills to come up with innovative solutions to real-world problems.

Personalise your learning so you can spend time focusing on the areas that really interest you. Choose from majors in a range of fields, including botany, statistics, microbiology, genetics, data science and more, and learn from academics who are leaders in their fields.

You'll have opportunities to put theory into practice through work placements with our industry partners. Previous students have undertaken placements with CSIRO, Bayer Crop Science and various State and Federal Government departments.

Biochemistry

Explore the function of biological systems at the molecular level. Using the methods of chemistry, physics, molecular biology and immunology, you’ll study the structure and behaviour of molecules found in biological material. Gain an understanding of how these molecules interact to form cells, tissues and give life to whole organisms.

The modern business world is changing at breakneck speed. Ongoing digital and operational disruption present unique challenges – as well as opportunities. We need new leaders who are agile, entrepreneurial and, above all, able to innovate under the toughest of conditions.

Develop solid foundations in modern business with La Trobe's Bachelor of Business. Prepare to thrive in a digitally disrupted world with this highly flexible degree and start building your dream career in business.

You'll explore multiple business disciplines in your first year and develop foundational knowledge and enterprise skills in areas such as management, organisational structures, data analytics and ethical business practices.

You'll choose from a wide range of majors, minors and optional second majors. You can also pair your major with complementary study from another discipline.

No matter how you specialise, you'll get hands-on experience and learn the latest digital skills while developing essential leadership, communication and critical-thinking skills.

You'll develop your professional business skills as you work in diverse teams, present business strategies and use the software that's essential in modern business.

You'll graduate with the perfect blend of business fundamentals and technical expertise so you can change the business world.

International business

Get ready to work in an international business.

Our major in International Business will provide you with the skills and knowledge to develop a career in businesses and organisations that operate in an increasingly globalised economy.

The multidisciplinary components of this course include economics, finance, management and marketing, from an international perspective. You will also explore key contemporary issues in digital business, smart value chains, data analytics, cultural diversity, corporate social responsibility, and the challenges of international development and sustainability.

Learn how businesses operate differently in the local and international markets. You will have opportunities to connect with industry, both in the classroom and in the field, and to internationalise your study by completing part of your degree overseas.

La Trobe's Bachelor of Global Studies gives you a strong grounding in the issues facing key regions and countries around the world. We've designed this degree to introduce you to global problems and their policy responses, so you'll develop the tools to tackle the challenges of the future.

Study core subjects examining the history of international relations and geopolitics, contemporary security issues – such as American power, the rise of China, contemporary armed conflict and terrorism – and the emerging challenges of human and environmental security.

Look at international cooperation and conflict. Analyse the dynamics of power, sovereignty and security, exploring transformational changes in 21st century international relations. Investigate the powerful role of international law – including humanitarian, environmental and refugee law.

Whatever your ambition, tailor your degree with specially curated majors and minors that allow you to explore the geopolitical and humanitarian forces shaping our world. Choose from majors such as international relations, human rights, conflict and negotiation, Asian politics and security, government and policy, sustainability and development, Chinese, Japanese, Hindi, Spanish, Greek, French and Italian.

Global experiences are a vital part of global studies. Get out of the classroom and into the real world with a study experience at one of our overseas partner universities and build both your skills and your professional network. You'll also have the opportunity to do an internship, either in Australia or overseas, that's tailored to your career goals.

Chinese Studies Beginners

A Chinese studies major will enable you to understand and use an increasingly significant world language. Chinese is spoken by nearly one-fifth of the global population, predominantly in the world’s second-largest economy, China. The Chinese Studies major will give you the opportunity to develop skills in oral and written Chinese (Mandarin), and enhance your understanding in China’s past (culture and tradition) and present (economy and technology). At more advanced levels, specialist subjects are available in Chinese for academic and professional purposes—these will help you develop your integrated communication skills to a professional level. Studying Chinese language and culture will give you an advantage in a range of industries and area of government, given that China has been Australia’s largest trading partner since 2007. You will have the opportunity to enrol in overseas programs to extend your language skills in-country. (Please note: overseas programs may be impacted by travel restrictions.) The major offers four entry-levels to cater to your standard in the Chinese language. You may enrol at beginners, intermediate, advanced or extension levels depending on your background and experience.

With businesses of all sizes grappling with the internationalisation of trade, there’s an urgent need for highly skilled business leaders who can navigate the complexities of trade across multiple borders, cultures and continents.

La Trobe's Master of International Business offers you the opportunity to advance your understanding of international commerce and trade. Build a highly specialised skill set and advance your business career to the next level.

This comprehensive postgraduate degree will accelerate your knowledge of finance, accounting, logistics and supply chain, human resources, governance, marketing and management – all from an international perspective. You'll explore how multinational firms operate, including the intricacies of cross-cultural trade.

You'll also have the opportunity to specialise in your area of interest and connect with industry – both in the classroom and in the field.