Master of Marketing with Specialisation in Entrepreneurship and Innovation

at La Trobe University - Melbourne Campus Australia

Hacking, cybercrime and defence strategies; welcome to the world of cybersecurity. Now and in the years to come, cybersecurity experts will be in high demand.

La Trobe's Master of Cybersecurity prepares you for a successful career in this fast-growing field, whether you have an IT background or not.

The degree has been carefully designed by industry leaders to first give you a strong foundation in cybersecurity, then invite you to specialise in either computer science, business operations or artificial intelligence.

Build fundamental skills in system design, implementation, testing and documentation. Develop technical expertise in pen testing, blockchain and cyber forensics, and get hands-on experience applying your knowledge in our state-of-the-art Internet of Things (IoT) and wireless labs. You'll also get to hone your networking skills in our CISCO networking and security labs.

Cybersecurity is about so much more than just technology. This degree explores the psychology of hacking and cybercrime, the legal and ethical frameworks you'll be working within, and approaches to governance and risk management.

Begin building your career while you study. Industry-based learning opportunities embedded throughout this degree give you the change to not only build practical experience, but also start developing your professional network. You'll work on a real industry project alongside our industry partners, undertake a professional placement, or, if you're working towards a research career, complete a thesis on emerging topics in cybersecurity.

Early exit points mean that every part of your degree contributes to your future career. Exit after six months with a Graduate Certificate in Information Technology Fundamentals, or after one year with a Graduate Diploma in Cybersecurity.

The rapid globalisation of our society means international relations are more important – and more complex – than ever. Want to be a leader in this evolving world? Combine a global perspective with in-depth legal expertise.

La Trobe's Bachelor of Laws (Honours)/Bachelor of Global Studies is an immersive and flexible double degree giving you the skills and knowledge to succeed.

Become a legal expert with valuable expertise in global affairs. You'll develop your legal knowledge and skills as you build a deep understanding of global issues, diplomacy, politics, and international trade.

Your law degree will introduce you to the fundamentals of legal practice and build your skills in advocacy, negotiation, and dispute resolution – all highly valued by employers across a range of industries.

At the same time, your global studies degree will immerse you in a wide range of global issues, including international relations and geopolitics, contemporary security issues, the proliferation of weapons of mass destruction, and contemporary armed conflict and terrorism. Tailor your studies to your interests with a choice of five curated majors – international relations, conflict and negotiation, Asian politics and security, government and policy, and human rights.

When it comes to learning, there's no substitute for hands-on experience. You'll have the opportunity to take on real-world work placements in settings such as community legal centres, law firms, government agencies, and with judges and magistrates (subject to availability) and bolster your education with a practical global studies placement subject. You could also put your legal skills to the test in law competitions, both locally and internationally.

Greek studies beginners

The Greek Studies major offers you the opportunity to study aspects of Greek language, culture, history and politics from the ancient world to contemporary Greece. In this major you will develop a critical understanding of the evolution of Greek culture in its original homeland and the diaspora, including multicultural Australia. Melbourne’s large Greek community provides you with a stimulating cultural and social environment in which to observe and practice what you learn. You can pair language subjects at a variety of levels with cultural subjects focussed on ancient and modern Greek literature, history and society. The skills obtained in this major will prepare you for a variety of work opportunities including teaching, translating, interpreting, health, banking, tourism, and related industries in Australia and overseas. You will also be encouraged to study in Greece or Cyprus through exchange programs or La Trobe’s overseas short study program “Connecting with Language and Culture in Greece.” (Please note: overseas programs may be impacted by travel restrictions.) Depending on your prior knowledge and/or qualifications in the Greek language, you may commence at Beginners, Intermediate, Advanced (post-VCE) or Extended levels.

The modern business world is changing at breakneck speed. Ongoing digital and operational disruption present unique challenges – as well as opportunities. We need new leaders who are agile, entrepreneurial and, above all, able to innovate under the toughest of conditions.

Develop solid foundations in modern business with La Trobe's Bachelor of Business. Prepare to thrive in a digitally disrupted world with this highly flexible degree and start building your dream career in business.

You'll explore multiple business disciplines in your first year and develop foundational knowledge and enterprise skills in areas such as management, organisational structures, data analytics and ethical business practices.

You'll choose from a wide range of majors, minors and optional second majors. You can also pair your major with complementary study from another discipline.

No matter how you specialise, you'll get hands-on experience and learn the latest digital skills while developing essential leadership, communication and critical-thinking skills.

You'll develop your professional business skills as you work in diverse teams, present business strategies and use the software that's essential in modern business.

You'll graduate with the perfect blend of business fundamentals and technical expertise so you can change the business world.

Management

Good management practices are critical to the success of modern businesses. Well-managed organisations typically have higher levels of productivity and growth, cultivate highly committed and productive workforces, and are better equipped to survive an often disruptive and turbulent business environment. The Management major offered by the La Trobe Business School provides an understanding of the theories, concepts and processes that drive the management of contemporary organisations. You will explore areas in the key management principles of planning, leading, organising and controlling. In addition, you will investigate critical elements involved in the management of modern businesses, including ethical business practices; the management of effective organisational change; the development of strategies and competitive advantage; the management of international businesses and the impact of globalisation on business practices. You will develop your entrepreneurial thinking, problem-solving, critical thinking and leadership skills, and promote the application of the UN’s Principles of Responsible Management.

More than ever, employers are searching for professionals with advanced STEM skills.* With job growth expected in this area* – including in areas that don’t even exist yet – there’s no better time to build the scientific skills you need to create a successful, interesting and satisfying career.

La Trobe's Bachelor of Science offers you foundational skills in science and the freedom to delve into your passions. Whether it's protecting endangered animals, developing new ways to treat disease or fighting climate change, you'll be ready to pursue your dream journey in science by tailoring your degree with a mix of majors and minors.

As you learn from leading academics and researchers, you'll take a deep dive into science – not only scientific concepts, but also how scientists think, work and share their findings.

Build skills in problem-solving, communication and collaboration – all highly sought after by employers – then use these skills to come up with innovative solutions to real-world problems.

Personalise your learning so you can spend time focusing on the areas that really interest you. Choose from majors in a range of fields, including botany, statistics, microbiology, genetics, data science and more, and learn from academics who are leaders in their fields.

You'll have opportunities to put theory into practice through work placements with our industry partners. Previous students have undertaken placements with CSIRO, Bayer Crop Science and various State and Federal Government departments.

Biochemistry

Explore the function of biological systems at the molecular level. Using the methods of chemistry, physics, molecular biology and immunology, you’ll study the structure and behaviour of molecules found in biological material. Gain an understanding of how these molecules interact to form cells, tissues and give life to whole organisms.

If you can't let go of unanswered questions. If you love learning. If you're passionate about the world around you. Then it's time to start your journey at La Trobe.

With our flexible Bachelor of Arts, you can choose from an incredible array of majors and minors. You'll have access to around 50 majors and minors from humanities, social sciences, business, health and science, keeping your career options open. Pursue your passion and your profession.

Shape your own future with this interdisciplinary degree. You'll choose one arts major, then explore your interests or build an essential skill when you choose secondary majors, minors and electives from across the university. You'll graduate with your primary major on your academic transcript, so future employers can recognise your expertise.

Create your own path. Want to major in sociology, with a second major in psychology, then take Chinese as an elective? Go for it. Or perhaps you'd like to pair economics and English. Or crime, justice and legal studies with linguistics. Build your own future – we're here to help you achieve your dream. No matter which path you choose, you'll learn from world-class academics and leading researchers.

In your first year, you'll explore your interests and passions. Try a language; or get a taste for history, English, politics or creative writing. In your second and third years, you'll delve deeper while also choosing electives and minors that broaden your skills and knowledge. You may also choose to develop professional skillsets in areas like psychology, public health, marketing, science, sport management and more.

This flexible degree also offers a range of study options. You can choose to study face-to-face at our Melbourne Campus and enjoy our on-campus facilities, or you can study online – knowing your experience will mirror on-campus students, with tutorials delivered in a synchronous manner. Unlike many other online degrees, at La Trobe you can login to live sessions and engage directly with academics and your fellow students in real time.

Gain real-world experience and build valuable connections that will shape your career. Take on an industry placement at organisations like SBS Radio, the Asylum Seeker Resource Centre or the United Nations Association of Australia or travel overseas for an international sustainability experience.* Many of our exchange programs are financially supported. Your dedicated course advisor will help you to find your path and explore new opportunities.

The world is waiting for you. Step into it.

In the Asian Studies major you will examine Asia and Australia’s engagement with Asia from interdisciplinary perspectives, including sociology, anthropology, politics, history, linguistics and literary studies. You can choose from a wide range of subjects, taught in English, that explore different aspects of the diverse societies, histories, popular cultures and traditions of the Asian region. You will also have the option to study an Asian language alongside this major. As part of the Asian Studies major, you are encouraged to undertake in-country study via one of the exchange programs with La Trobe’s partner universities in Asia (e.g., China, India, Indonesia, Japan, South Korea Thailand, Singapore, Malaysia and Vietnam).

By learning about Asia, you will be well equipped to interact with Asia and Asian cultures and communities, which is an asset for Australians in the 21st century and can lead to a wide range of employment opportunities.

Looking for your path to a career as a qualified professional accountant?

Become an expert with in-demand skills when you study La Trobe's Master of Professional Accounting.

In this accredited degree, you'll build expertise in existing and emerging accounting information systems and data analytics tools. Investigate the fields underpinning modern accounting, including business law, taxation, finance and economics. Connect with industry and professional accounting bodies during your studies and prepare for career success.

Learn how to solve accounting problems across a diverse variety of business contexts. With lectures delivered by leading academics and guest industry experts, you'll get a well-rounded perspective on contemporary accounting issues – ranging from industry-specific measurement issues to the impact of global harmonisation on financial reporting practices.

Turn your passion for biology into a diverse career. La Trobe's Bachelor of Biological Sciences gives you a strong scientific grounding plus the flexibility to specialise in an area that interests you.

Start with the basics. Build foundational skills in biology, chemistry, ecology and biodiversity, and explore the impacts of infection, epidemics and pandemics.

This degree is all about getting your hands dirty. You'll start practical classes from your first year – both in our on-campus labs and facilities, and out in the field. Get a glimpse into your professional future in science with industry-led workshops and seminars, as well as opportunities for work placements.

Customise your course with a major of your choice. Select from a range of areas, including biochemistry, botany, ecology, genetics, human physiological sciences, microbiology or zoology. This degree also gives you the option to take a double major or choose an additional minor.

All the way through your degree, you'll be building fundamental skills in experimental design, analysis, data interpretation and reporting. At the same time, you'll develop your expertise in problem-solving, teamwork, written and verbal communication and data presentation – skills that will serve you throughout whatever career you pursue.

Genetics

Discover how inherited genes influence our development and health. You’ll gain an understanding of the mechanisms which enable biological processes at a molecular level and develop skills to contribute to some of today's biggest challenges, such as protecting endangered animals or developing new ways to treat disease.

Students commencing their studies at Albury-Wodonga campus are required to transfer to the Melbourne campus from second year to complete this major.

Behind every cybercrime is a human story. With technology and social networks rapidly evolving, we need highly trained cybersecurity professionals who can understand the roots of crime, stay ahead of crime trends and create innovative solutions to keep our communities safe.

Build a career at the forefront of technological advances with La Trobe's Bachelor of Cybersecurity/Bachelor of Criminology. You'll gain the knowledge and skills to combat the constantly evolving threat of cybercrime in our increasingly digital world.

In this highly complementary double degree, you'll investigate crime as a societal phenomenon and learn how to manage and protect online information and networks.

Learn from experts in world-class facilities, including our Cyber Security Research Hub – one of the largest cybersecurity research hubs in Victoria.

Print. Online. Radio. TV. Podcasts. Social media. Mobile storytelling. There are many ways to create content and break the news. As digital storytelling rapidly evolves, employers need graduates who are more than just writers or presenters. They need producers, designers, videographers and podcasters – people who understand the core elements of a powerful story, with the technical skills to make stories shine.

With La Trobe's Bachelor of Media and Communication, you'll learn how to tell stories across any medium. Graduate with a portfolio of work, industry experience and specialised knowledge to meet the demands of the rapidly changing media and communication landscape. With majors in journalism, sports media, media industries, creative and professional writing, or marketing – you can make your degree your own.

Cover news and feature stories as part of Upstart and Upstart Live. Our industry-grade newsroom boasts a three-camera television studio, professional radio broadcast spaces, a dedicated audio recording studio and digital editing suites. You'll experience the adrenaline of live television and radio broadcasting as a presenter, producer and vision switcher – all under the mentorship of highly experienced teachers.

And you won't just create news. You'll also look behind the headlines and investigate the ethical and legal questions that confront journalists every day. Explore the new dilemmas created by rapidly evolving technologies and draw on the expertise of a wide range of experts and media professionals.

Shape your own future with this interdisciplinary degree. You'll choose one major, then explore your interests or build further skills when you choose an optional second major, minors and electives from across the university. You'll graduate with your primary major on your academic transcript, so future employers can recognise your expertise.

Gain real-world experience and build valuable connections that will shape your career. Take on an industry placement at a media organisation or study overseas through international exchange.

Marketing

In today’s digital landscape, marketing is a high-demand skillset across a range of industries. La Trobe’s major in Marketing provides you with specialised knowledge of marketing in a digital era.  The major equips you with the essential knowledge and skills such as understanding consumer behaviour, brand management, product innovation and marketing in the digital space. You will focus on the latest practice and future trends in marketing. The key attributes that a major in marketing develop are communication, creative thinking, problem solving, creativity and innovation, ethical responsibility, leadership, and teamwork. Graduates will gain internationally transferrable skills and be ready for career in businesses that demand innovative marketing expertise.

Our environment is facing serious threats. Learn how to conserve it with La Trobe’s Bachelor of Wildlife and Conservation Biology.

If you're passionate about the environment and want the skills and knowledge to make a difference, this could be the degree for you.

La Trobe's Bachelor of Wildlife and Conservation Biology draws on many areas of science including botany, genetics and zoology. You'll learn to apply ecological concepts to the conservation of species and ecosystems and explore the legal framework for conservation.

Your curriculum will cover biology fundamentals – including how organisms, the environment and human populations interact with each other – as well as climate change and sustainability. As you progress in your studies, you'll advance your understanding of conservation issues, learn to use different technologies to collect and process data, and design your own detailed conservation management plan. You'll be taught by La Trobe experts involved in conservation projects, and who work with partners in state and federal government departments and non-government organisations such as Bush Heritage and Trust for Nature.

To truly understand wildlife and real-world conservation, you need to experience it first-hand. Throughout your degree you'll spend plenty of time immersed in the environment – previous field trip destinations include Wilsons Promontory, Heron Island, Falls Creek, the Mallee, Buchan and the Ovens River. These trips will give you the opportunity to interact with a range of flora and fauna, apply your knowledge in real settings and get hands-on experience using remote sensing and geographic information system (GIS) technology to collect and analyse data.

The practical side of your degree isn't limited to off-campus experiences. Our on-campus Wildlife Sanctuary is your very own 30-hectare laboratory, where you can study the behaviour of bat species and mosquito fish, and help preserve the natural habitats of species including the long-nosed potoroo, brolga, black wallaby and sugar glider.

With the Bachelor of Wildlife and Conservation Biology, you can study what you're passionate about. In addition to your core biology, conservation and quantitative skills subjects, you can choose from a range of electives – including anthropology, Indigenous studies, and environmental and resource economics – and tailor your study experience to suit your career aspirations.