Master of Marketing with Specialisation in International Business

at La Trobe University - Melbourne Campus Australia

New technology and social media platforms continue to change the way companies connect with their customers. The demand is growing for business leaders with up-to-the-minute marketing knowledge and skills.

La Trobe's Master of Marketing puts you at the forefront of marketing in the digital era. You'll develop your business and leadership talents, while building an advanced marketing skillset.

Gain hands-on experience using new digital technologies and undertaking market research and data analysis. Discover how these tools can be employed to maximise an organisation's impact.

Enhance your human skills alongside your technical expertise and learn ways to successfully engage with customers. Gain valuable insights into the customer experience by examining the psychological, sociological and anthropological drivers behind purchasing decisions.

Develop an advanced understanding of digital marketing, while building a strong understanding of industry best practice. Learn how to successfully leverage social media, content marketing and digital platforms in multi-channel marketing campaigns.

The Master of Marketing lets you tailor your degree to your career aspirations. Choose from a wide range of specialisations, including entrepreneurship and innovation, data analytics and project management.

Explore what you’re passionate about and build a rewarding career.

The world is complex. And while we’re making serious inroads, many aspects of the human mind, behaviour and health are still beyond our understanding. There’s still so much to discover. As culture and technology continue to rapidly transform, we need skilled, empathetic and creative professionals who are passionate about broadening our understanding of both the world and our bodies – intelligent and caring people who want to create healthier communities in Australia, and around the globe.

If you're curious about the world, and passionate about making it a healthier and fairer place, La Trobe's Bachelor of Arts/Bachelor of Health Sciences will give you everything you need to pursue your passion and your profession. Choose from an incredible array of majors and shape your future with this interdisciplinary degree.

Create your own path by combining majors from a wide range of areas. Pair psychological science with public health, or health promotion with sociology. Learn how to help victims of crime by combining rehabilitation counselling with crime, justice and legal studies. Or find inspiration in the human mind by pairing psychological science with creative and professional writing. You're in charge of your future and we're here to help you build your dream career. No matter which path you choose, you'll learn from world-class academics and leading researchers.

Develop essential skills that you'll use for the rest of your life. Creative thinking. Critical analysis. The ability to understand and communicate with a wide range of people. And the knowledge you'll acquire – across both arts and health – will set you up for a successful career in a wide range of industries across both sectors. Once you've graduated, you may also have the opportunity to undertake postgraduate study in health and science, including clinical programs, or any one of our humanities and social sciences postgraduate programs.

The health sciences majors include both theory and lab practice units. For example, if you major in public health, you'll learn about environmental health issues, global health initiatives and health care systems. Or if you major in rehabilitation counselling, you'll explore the psychosocial perspective of health and illness, the issues related to living with chronic health problems, and sports and exercise psychology. You could even take your fascination with the human mind further by majoring in psychological science or study the complex inner workings of the body through the field of human physiological sciences.

Gain real-world experience and build valuable connections that will shape your career. Take on an industry placement in a range of workplaces, including hospitals, regional health organisations or community organisations like SBS Radio, the Asylum Seeker Resource Centre or the United Nations Association of Australia or travel overseas for an international sustainability experience.[1] Many of our exchange programs are financially supported. Your dedicated course adviser will help you to find your path and explore new opportunities.

With a Japanese studies major, you'll build competence in the modern Japanese language and study Japanese society, civilisation and culture.  You will learn to see the world from multiple perspectives through the study of language and culture. You will be taught by enthusiastic staff who specialise in sociology and anthropology of education, minorities, Koreans in Japan, gender, literary studies and popular culture. Japanese Studies major graduates have found employment in teaching, hospitality industry, diplomacy, government, international business, publishing, tourism, and translating, both in Japan and Australia. Japanese is one of the major LOTE subjects in Australian schools. You are encouraged to participate in an exchange program (one or two semesters) at one of the many universities with which La Trobe has exchange agreement. (Please note: overseas programs may be impacted by travel restrictions.) Japanese is taught at a number of levels, from beginners through to advanced. A placement test and interview may be used to determine a student’s suitability for entry level.

In the era of globalisation, having advanced language skills is becoming increasingly valuable. Organisations need professionals who not only communicate effectively, but also have the multilingual and cross-cultural knowledge that can help them thrive on an international scale.*

La Trobe's Bachelor of Languages and Linguistics introduces you to the foundations of human communication. Learn about the structure and history of languages, while examining how communication skills are acquired and developed. You'll also select from a range of language majors and explore the culture from which your chosen language emerged.

Develop an advanced understanding of linguistics, investigating the sound systems used for communication, how sentences are structured, and the ways we use language and interpret meaning.

Focus on the language you're passionate about by selecting from Chinese, French, Greek, Italian, Spanish, Japanese or Hindi. You'll also be able to select a starting point that suits your language proficiency, including beginner, intermediate and advanced studies.

From there, you'll investigate a variety of other languages, examining their evolution, structure and use. Explore the nuances of linguistic variation in communities, looking at the social, ethnic and age factors that influence the variation.

Enhance your language proficiency by taking advantage of our study abroad opportunities.* Immerse yourself in your chosen language and build a greater understanding of its everyday application.

Build your communication, team-working, problem-solving and analytical skills, which experts suggest will be highly sought after by the workplaces of tomorrow.**

Through optional minors, you'll also have the chance to explore further languages, including Auslan, or broaden your studies into complementary areas such as psychology, philosophy and history.

Graduate with the advanced languages skills to boost your global career.

French studies intermediate

The French Studies major enables you to participate in a dialogue with the French-speaking world by developing your proficiency in the language and your knowledge of French history, society and culture. The French Studies major will give you access to a vast network of international communication and a rich body of literary, historical and scientific knowledge. French is spoken on all continents and in various organisations such as the United Nations and Médecins Sans Frontières. The language prepares you to excel in numerous fields including education, translating and interpreting, foreign affairs and trade, international law and humanitarian work. You will be strongly encouraged to apply for an exchange program with one of La Trobe’s partner universities in France. (Please note: overseas programs may be impacted by travel restrictions.) You should enrol in the appropriate stream at first-year level: Beginners (students with little or no prior knowledge of French), Intermediate (students with Year 11 French or equivalent), Advanced (students with Year 12 French or equivalent) or Extended (native or near-native competency).

If you can't let go of unanswered questions. If you love learning. If you're passionate about the world around you. Then it's time to start your journey at La Trobe.

With our flexible Bachelor of Arts, you can choose from an incredible array of majors and minors. You'll have access to around 50 majors and minors from humanities, social sciences, business, health and science, keeping your career options open. Pursue your passion and your profession.

Shape your own future with this interdisciplinary degree. You'll choose one arts major, then explore your interests or build an essential skill when you choose secondary majors, minors and electives from across the university. You'll graduate with your primary major on your academic transcript, so future employers can recognise your expertise.

Create your own path. Want to major in sociology, with a second major in psychology, then take Chinese as an elective? Go for it. Or perhaps you'd like to pair economics and English. Or crime, justice and legal studies with linguistics. Build your own future – we're here to help you achieve your dream. No matter which path you choose, you'll learn from world-class academics and leading researchers.

In your first year, you'll explore your interests and passions. Try a language; or get a taste for history, English, politics or creative writing. In your second and third years, you'll delve deeper while also choosing electives and minors that broaden your skills and knowledge. You may also choose to develop professional skillsets in areas like psychology, public health, marketing, science, sport management and more.

This flexible degree also offers a range of study options. You can choose to study face-to-face at our Melbourne Campus and enjoy our on-campus facilities, or you can study online – knowing your experience will mirror on-campus students, with tutorials delivered in a synchronous manner. Unlike many other online degrees, at La Trobe you can login to live sessions and engage directly with academics and your fellow students in real time.

Gain real-world experience and build valuable connections that will shape your career. Take on an industry placement at organisations like SBS Radio, the Asylum Seeker Resource Centre or the United Nations Association of Australia or travel overseas for an international sustainability experience.* Many of our exchange programs are financially supported. Your dedicated course advisor will help you to find your path and explore new opportunities.

The world is waiting for you. Step into it.

A Chinese studies major will enable you to understand and use an increasingly significant world language. Chinese is spoken by nearly one-fifth of the global population, predominantly in the world’s second-largest economy, China. The Chinese Studies major will give you the opportunity to develop skills in oral and written Chinese (Mandarin), and enhance your understanding in China’s past (culture and tradition) and present (economy and technology). At more advanced levels, specialist subjects are available in Chinese for academic and professional purposes—these will help you develop your integrated communication skills to a professional level. Studying Chinese language and culture will give you an advantage in a range of industries and area of government, given that China has been Australia’s largest trading partner since 2007. You will have the opportunity to enrol in overseas programs to extend your language skills in-country. (Please note: overseas programs may be impacted by travel restrictions.) The major offers four entry-levels to cater to your standard in the Chinese language. You may enrol at beginners, intermediate, advanced or extension levels depending on your background and experience.

In the era of globalisation, having advanced language skills is becoming increasingly valuable. Organisations need professionals who not only communicate effectively, but also have the multilingual and cross-cultural knowledge that can help them thrive on an international scale.*

La Trobe's Bachelor of Languages and Linguistics introduces you to the foundations of human communication. Learn about the structure and history of languages, while examining how communication skills are acquired and developed. You'll also select from a range of language majors and explore the culture from which your chosen language emerged.

Develop an advanced understanding of linguistics, investigating the sound systems used for communication, how sentences are structured, and the ways we use language and interpret meaning.

Focus on the language you're passionate about by selecting from Chinese, French, Greek, Italian, Spanish, Japanese or Hindi. You'll also be able to select a starting point that suits your language proficiency, including beginner, intermediate and advanced studies.

From there, you'll investigate a variety of other languages, examining their evolution, structure and use. Explore the nuances of linguistic variation in communities, looking at the social, ethnic and age factors that influence the variation.

Enhance your language proficiency by taking advantage of our study abroad opportunities.* Immerse yourself in your chosen language and build a greater understanding of its everyday application.

Build your communication, team-working, problem-solving and analytical skills, which experts suggest will be highly sought after by the workplaces of tomorrow.**

Through optional minors, you'll also have the chance to explore further languages, including Auslan, or broaden your studies into complementary areas such as psychology, philosophy and history.

Graduate with the advanced languages skills to boost your global career.

Chinese Studies Beginners

A Chinese studies major will enable you to understand and use an increasingly significant world language. Chinese is spoken by nearly one-fifth of the global population, predominantly in the world’s second-largest economy, China. The Chinese Studies major will give you the opportunity to develop skills in oral and written Chinese (Mandarin), and enhance your understanding in China’s past (culture and tradition) and present (economy and technology). At more advanced levels, specialist subjects are available in Chinese for academic and professional purposes—these will help you develop your integrated communication skills to a professional level. Studying Chinese language and culture will give you an advantage in a range of industries and area of government, given that China has been Australia’s largest trading partner since 2007. You will have the opportunity to enrol in overseas programs to extend your language skills in-country. (Please note: overseas programs may be impacted by travel restrictions.) The major offers four entry-levels to cater to your standard in the Chinese language. You may enrol at beginners, intermediate, advanced or extension levels depending on your background and experience.

If you're passionate about making a positive difference, La Trobe's Bachelor of Health Sciences will give you the skills and confidence to build a rewarding career in this diverse field. Whether you want to work with individual people or whole populations, you'll have the opportunity to fine-tune your skills and get the real-world experience that'll set you apart

Look at health from every angle. While we often measure health through the body, we can also examine the way our minds, our society and our environment – not to mention our political structures – affect the health of every individual, family and community. You'll learn how to use data as a powerful tool to improve the health of everyday people and develop the research skills to make a real impact.

Delve deeper into subjects you're fascinated in, with the option to take up to two majors if you want to develop broad expertise and keep your career options open. You'll also have the option to study an open access major or minor from across the university to gain extra skills and explore your passions.

Gain deep knowledge of the most impactful areas of the health sciences and build a meaningful career. Through your studies, you can aspire to make positive differences at local, national and international levels. You'll learn the skills employers are searching for. Hone your abilities in critical thinking, problem-solving, communication, research, leadership and teamwork, then use them to address the biggest issues in health and wellbeing.

You'll graduate ready to make a positive impact on health policy and practice – for both current and future generations.

Rehabilitation Counselling

Help people recovering from injuries or living with mental health conditions or disabilities improve their quality of life. You’ll build skills in counselling techniques, case management and vocational rehabilitation and support clients to achieve their personal, career and independent living goals.

Due to multimillion growth in the construction industry, employers are looking for professionals with civil engineering experience who can also meet the demands of multidisciplinary construction environments.

La Trobe's Master of Construction and Engineering Management gives you the blend of knowledge and skills to meet this challenge.You'll learn how to manage complex building, civil or infrastructure projects while implementing sustainable industry practices.

Build skills in project financing and cost control, project negotiation and consultative engagement. You'll also have the opportunity to gain hands-on experience and build industry contracts with a six-month (800-hour) industry-based learning placement, provided you meet the required academic and work-ready criteria.

Alternatively, you could join a research team on an advanced engineering project. Get real-world experience with our industry partners, including Coffey, John Holland and Fulton Hogan.

Explore what you’re passionate about and build a rewarding career.

The world is complex. And while we’re making serious inroads, many aspects of the human mind, behaviour and health are still beyond our understanding. There’s still so much to discover. As culture and technology continue to rapidly transform, we need skilled, empathetic and creative professionals who are passionate about broadening our understanding of both the world and our bodies – intelligent and caring people who want to create healthier communities in Australia, and around the globe.

If you're curious about the world, and passionate about making it a healthier and fairer place, La Trobe's Bachelor of Arts/Bachelor of Health Sciences will give you everything you need to pursue your passion and your profession. Choose from an incredible array of majors and shape your future with this interdisciplinary degree.

Create your own path by combining majors from a wide range of areas. Pair psychological science with public health, or health promotion with sociology. Learn how to help victims of crime by combining rehabilitation counselling with crime, justice and legal studies. Or find inspiration in the human mind by pairing psychological science with creative and professional writing. You're in charge of your future and we're here to help you build your dream career. No matter which path you choose, you'll learn from world-class academics and leading researchers.

Develop essential skills that you'll use for the rest of your life. Creative thinking. Critical analysis. The ability to understand and communicate with a wide range of people. And the knowledge you'll acquire – across both arts and health – will set you up for a successful career in a wide range of industries across both sectors. Once you've graduated, you may also have the opportunity to undertake postgraduate study in health and science, including clinical programs, or any one of our humanities and social sciences postgraduate programs.

The health sciences majors include both theory and lab practice units. For example, if you major in public health, you'll learn about environmental health issues, global health initiatives and health care systems. Or if you major in rehabilitation counselling, you'll explore the psychosocial perspective of health and illness, the issues related to living with chronic health problems, and sports and exercise psychology. You could even take your fascination with the human mind further by majoring in psychological science or study the complex inner workings of the body through the field of human physiological sciences.

Gain real-world experience and build valuable connections that will shape your career. Take on an industry placement in a range of workplaces, including hospitals, regional health organisations or community organisations like SBS Radio, the Asylum Seeker Resource Centre or the United Nations Association of Australia or travel overseas for an international sustainability experience.[1] Many of our exchange programs are financially supported. Your dedicated course adviser will help you to find your path and explore new opportunities.

A Chinese studies major will enable you to understand and use an increasingly significant world language. Chinese is spoken by nearly one-fifth of the global population, predominantly in the world’s second-largest economy, China. The Chinese Studies major will give you the opportunity to develop skills in oral and written Chinese (Mandarin), and enhance your understanding in China’s past (culture and tradition) and present (economy and technology). At more advanced levels, specialist subjects are available in Chinese for academic and professional purposes—these will help you develop your integrated communication skills to a professional level. Studying Chinese language and culture will give you an advantage in a range of industries and area of government, given that China has been Australia’s largest trading partner since 2007. You will have the opportunity to enrol in overseas programs to extend your language skills in-country. (Please note: overseas programs may be impacted by travel restrictions.) The major offers four entry-levels to cater to your standard in the Chinese language. You may enrol at beginners, intermediate, advanced or extension levels depending on your background and experience.

To understand the big issues of our age, we need to examine social and economic issues from a range of different angles. Because of this, tomorrow’s leaders will benefit from legal expertise*, while successful lawyers will require emotional intelligence and critical thinking skills.**

La Trobe's Bachelor of Laws (Honours)/Bachelor of Politics, Philosophy and Economics gives you a practical, progressive and multi-disciplinary education with a unique social and ethical perspective on how the law operates. Gain a comprehensive legal skillset, then put it to work in real-world environments through placement opportunities.

Enhance your political expertise by learning how governments manage their economies and achieve important social objectives. Study the interaction between inflation, unemployment, economic growth and foreign debt, along with the effects on social wellbeing. From there, you'll examine competing theories of political economy, including institutional, feminist, post-Keynesian, behavioural and ecological economics.

Learn skills in advocacy, negotiation and dispute resolution and how to apply these in both legal and non-legal settings. You'll also have the opportunity to put your skills to the test in Law School competitions, and even international ones in Vienna, Hong Kong and Washington DC.

Develop sought-after skills in critical thinking, research, communication and teamwork. Pursue placement opportunities and gain firsthand experience in community legal centres, law firms and government agencies. You'll also be able to forge mentor relationships with judges, magistrates and coroners.

Graduate ready to tackle real-world problems, including climate change, the need for sustainable innovation, and the unequal distribution of wealth, opportunity and power.

Political philosophy

This Political Philosophy major can only be taken by students in either the Bachelor of Politics, Philosophy and Economics or the double degree with Law (Law (hons)/ PPE). The goal of this major is two-fold. First, in conjunction with PPE degree cores, the major’s core units ensure that students cover a minimum amount of Economics, Politics and Philosophy in their PPE degree overall. Second, core-choice in the major then allows students to specialise in one of three thematic modes of study in philosophy, modes that are particularly relevant to interdisciplinary analysis that also employs knowledge and skills from the disciplines of politics and economics too. In this Political Philosophy major, students can choose to study normative questions about how we should act both as individuals and as a collective (featuring debates about ethics, human rights and the nature of justice). Or students can refine their critical thinking and logical reasoning skills, and apply these skills to the social and behavioural sciences. Or students can cultivate a nuanced understanding of identity, by considering how our conceptions of self are informed by society. Equipped with one of these specialisations, you will be able to consider how our shared institutions might be designed, in view of achieving certain social objectives, supporting the broader aims of your PPE degree.

Undertaking a major in Political Philosophy will connect you with experts in philosophy, political theory, game theory, rational choice, “gender, sexuality and diversity studies,” and environmental humanities.

We live in one vast, interconnected world. While nation states and local economies still dominate the overall playing field, there’s an ever-increasing flow between countries – of trade, capital, information and people. And it’s irreversibly transforming our lives. In this time of unprecedented change, there are more global challenges and they need urgent solutions. While we can’t predict the future, we do know this – we need more highly skilled professionals who can help us navigate this complex and delicate environment, and ensure we build a better world for all.

If you're keen to address the biggest global challenges of our time, La Trobe's Master of International Relations will give you the interdisciplinary skillset to make a real difference. Develop a solid grounding in international political theory and learn how to navigate the complex power dynamics between governments, multilateral organisations, international businesses and international NGOs. You'll graduate with the skills to work on current global issues and create positive change across cultures and societies.

In this comprehensive degree, you'll focus on public policy that promotes social justice and explore key themes of poverty, gender, inequality and the threat of war. Understand how foreign policy is made and build your knowledge of international law. Examine the role of international institutions in humanitarian law, international environmental law, refugee law and the laws of war. Then explore the sprawling networks of global economic interdependence, while investigating both the harms and benefits of globalisation. You'll understand the issues from a meta perspective, so you can create policies for governments and intergovernmental organisations such as the World Bank, ASEAN and the United Nations.

Learn from high-profile academic staff with extensive research and teaching experience. Outstanding educators who are passionate and deeply knowledgeable about their subject matter, they also have vast professional networks which students can access via placements and research. You'll learn from renowned commentators who are frequently quoted in local and international media, and whose expertise is sought by government committees.