Master of Marketing with Specialisation in Project Management

at La Trobe University - Melbourne Campus Australia

In the era of globalisation, having advanced language skills is becoming increasingly valuable. Organisations need professionals who not only communicate effectively, but also have the multilingual and cross-cultural knowledge that can help them thrive on an international scale.*

La Trobe's Bachelor of Languages and Linguistics introduces you to the foundations of human communication. Learn about the structure and history of languages, while examining how communication skills are acquired and developed. You'll also select from a range of language majors and explore the culture from which your chosen language emerged.

Develop an advanced understanding of linguistics, investigating the sound systems used for communication, how sentences are structured, and the ways we use language and interpret meaning.

Focus on the language you're passionate about by selecting from Chinese, French, Greek, Italian, Spanish, Japanese or Hindi. You'll also be able to select a starting point that suits your language proficiency, including beginner, intermediate and advanced studies.

From there, you'll investigate a variety of other languages, examining their evolution, structure and use. Explore the nuances of linguistic variation in communities, looking at the social, ethnic and age factors that influence the variation.

Enhance your language proficiency by taking advantage of our study abroad opportunities.* Immerse yourself in your chosen language and build a greater understanding of its everyday application.

Build your communication, team-working, problem-solving and analytical skills, which experts suggest will be highly sought after by the workplaces of tomorrow.**

Through optional minors, you'll also have the chance to explore further languages, including Auslan, or broaden your studies into complementary areas such as psychology, philosophy and history.

Graduate with the advanced languages skills to boost your global career.

Italian studies advanced

In the Italian Studies major you will combine the study of the language with the study of Italian culture, literature, cinema, history and translation. The primary focus of this major is on contemporary Italy, but you can explore aspects of early modern, Renaissance and twentieth-century Italy in selected subjects. A major in Italian Studies provides you with the opportunity to develop your written, spoken and comprehension skills in Italian to a high level, while enhancing your critical thinking skills, and becoming proficient at analysing texts and at presenting reasoned arguments. Studying Italian will equip you with valuable communication skills. Recent graduates of Italian studies have found employment in teaching, diplomacy, government, social work, art history and restoration, international business, publishing, journalism, tourism, and translating and interpreting. Students of Italian are encouraged to consider spending one or two semesters studying at an Italian university as part of an approved exchange program. (Please note: overseas programs may be impacted by travel restrictions.) Italian is taught at a number of levels starting from beginners. For those with prior knowledge of and/or qualifications in the language, a placement test and interview may be used to determine the appropriate stream for a student.

Rapid evolutions in science and technology mean our advancements sometimes outpace the law. Get the skills to stay ahead.

In La Trobe's Bachelor of Laws(Honours)/Bachelor of Science, you can pursue multiple interests and gain a powerful combination of legal skills and cutting-edge scientific knowledge.

From stem cell research to how personal information is collected, stored and shared, advances in science and technology have real human impacts. This double degree uniquely prepares you to address contemporary challenges from a scientific, legal and ethical perspective.

Benefit from our progressive approach to legal education with a law degree you can shape to your own career goals. You'll get a solid grounding in the basics of law and hone your expertise in advocacy, negotiation and dispute resolution – skills valued by employers across industries.

Your science degree offers you huge flexibility, with an extensive range of majors to choose from. Follow your interests in emerging areas like cybersecurity, artificial intelligence and data science or traditional fields including chemistry, botany and genetics. Bring knowledge to life in world-class facilities, including the La Trobe Institute for Molecular Science (LIMS), and learn from academics who are leaders in their fields.

Take your skills into the real world while you study. You'll have the opportunity to do placements in a range of legal settings, including community legal centres, law firms, government agencies, and judges and magistrates (subject to availability). On the science side, you could complete a placement with one of our industry partners – previous students have worked with CSIRO, Bayer Crop Science, and various government departments.

You will graduate ready to start your career as an expert legal practitioner, with an advanced understanding of scientific concepts or a science professional with a solid understanding of regulatory environments and how they impact scientific work.

Human physiological sciences

Explore how the human body functions and how it changes when we’re exposed to different environments. With a major in human physiological sciences, you’ll learn how our organs function in a number of conditions – including when we’re healthy, when we’re exercising and when we develop a disease – and get a taste of what it’s like to be a scientist. Discover how the trillions of cells in our bodies can be divided into groups based on the diverse functions they perform. We’ll examine these functions at the smallest cellular level all the way up to the whole organism level, see how they change during disease and explore how these changes can be prevented with drugs. You’ll be able to further your understanding with access to the latest scientific research taking place within the Department of Physiology, Anatomy and Microbiology. Throughout this major, you’ll develop data analysis and research skills by performing your own experiments in practical classes. Opportunities to communicate in different modes as well as to different audiences will provide you with valuable transferable skills. You’ll graduate with a solid understanding of the human body, and skills and knowledge you can apply to future study in a range of fields, including other health disciplines or scientific research. You may also want to consider completing the anatomy minor to complement this field of study.

La Trobe's Bachelor of Global Studies gives you a strong grounding in the issues facing key regions and countries around the world. We've designed this degree to introduce you to global problems and their policy responses, so you'll develop the tools to tackle the challenges of the future.

Study core subjects examining the history of international relations and geopolitics, contemporary security issues – such as American power, the rise of China, contemporary armed conflict and terrorism – and the emerging challenges of human and environmental security.

Look at international cooperation and conflict. Analyse the dynamics of power, sovereignty and security, exploring transformational changes in 21st century international relations. Investigate the powerful role of international law – including humanitarian, environmental and refugee law.

Whatever your ambition, tailor your degree with specially curated majors and minors that allow you to explore the geopolitical and humanitarian forces shaping our world. Choose from majors such as international relations, human rights, conflict and negotiation, Asian politics and security, government and policy, sustainability and development, Chinese, Japanese, Hindi, Spanish, Greek, French and Italian.

Global experiences are a vital part of global studies. Get out of the classroom and into the real world with a study experience at one of our overseas partner universities and build both your skills and your professional network. You'll also have the opportunity to do an internship, either in Australia or overseas, that's tailored to your career goals.

Greek Studies Beginners

The Greek Studies major offers you the opportunity to study aspects of Greek language, culture, history and politics from the ancient world to contemporary Greece. In this major you will develop a critical understanding of the evolution of Greek culture in its original homeland and the diaspora, including multicultural Australia. Melbourne’s large Greek community provides you with a stimulating cultural and social environment in which to observe and practice what you learn. You can pair language subjects at a variety of levels with cultural subjects focussed on ancient and modern Greek literature, history and society. The skills obtained in this major will prepare you for a variety of work opportunities including teaching, translating, interpreting, health, banking, tourism, and related industries in Australia and overseas. You will also be encouraged to study in Greece or Cyprus through exchange programs or La Trobe’s overseas short study program “Connecting with Language and Culture in Greece.” (Please note: overseas programs may be impacted by travel restrictions.) Depending on your prior knowledge and/or qualifications in the Greek language, you may commence at Beginners, Intermediate, Advanced (post-VCE) or Extended levels.

More than ever, employers are searching for professionals with advanced STEM skills.* With job growth expected in this area* – including in areas that don’t even exist yet – there’s no better time to build the scientific skills you need to create a successful, interesting and satisfying career.

La Trobe's Bachelor of Science offers you foundational skills in science and the freedom to delve into your passions. Whether it's protecting endangered animals, developing new ways to treat disease or fighting climate change, you'll be ready to pursue your dream journey in science by tailoring your degree with a mix of majors and minors.

As you learn from leading academics and researchers, you'll take a deep dive into science – not only scientific concepts, but also how scientists think, work and share their findings.

Build skills in problem-solving, communication and collaboration – all highly sought after by employers – then use these skills to come up with innovative solutions to real-world problems.

Personalise your learning so you can spend time focusing on the areas that really interest you. Choose from majors in a range of fields, including botany, statistics, microbiology, genetics, data science and more, and learn from academics who are leaders in their fields.

You'll have opportunities to put theory into practice through work placements with our industry partners. Previous students have undertaken placements with CSIRO, Bayer Crop Science and various State and Federal Government departments.

Microbiology

Discover the invisible world of microorganisms and how they affect our lives. You’ll learn how bacteria and other microbes influence global warming, maintain the environment, help produce food and also impact our health through disease, drug resistance and waste control.

Students commencing their studies at Albury-Wodonga campus are required to transfer to the Melbourne campus from second year to complete this major.

Explore your passions and build a rewarding career.

Today’s workplaces are rapidly evolving. Governments, businesses and law firms need passionate professionals who not only have advanced legal expertise, but also the ability to think critically, analytically and creatively.*

La Trobe's Bachelor of Laws (Honours)/Bachelor of Arts lets you enrich your legal education by pursuing your interests and passions. Open doors to a diverse range of rewarding careers, while exploring how to make a difference in your community.

Learn the fundamentals of criminal, constitutional, property and company law. Explore the legal system and understand how it can be used as a powerful and positive force in society. Develop key skills in advocacy, negotiation and dispute resolution.

You'll also choose from our list of arts majors and explore your area of interest. Broaden your knowledge and experience by studying areas like politics, languages, sociology, history, philosophy and media studies. Learn how to communicate effectively and think critically, analytically and creatively.

You can also choose to complete law electives that complement your arts specialisation. For example, a politics major can be matched with related subjects like public international law and human rights law. While a language or philosophy major could be augmented by subjects in areas like Indigenous Australians and the law, intellectual property law or family, society and law.

Enhance your classroom learning by taking advantage of optional internships, work experience, and our study abroad program*. Gain hands-on experience working with community legal centres, law firms and government agencies. Find out what it takes to interview clients, prepare legal advice and work with senior lawyers to develop legal solutions.

Graduate ready to make a positive difference. With combined expertise in law and arts, you can build a career as a solicitor or barrister, in-house counsel or corporate consultant, working in commercial law firms or community legal centres. You could also work in the public service as a government lawyer or support social justice initiatives in the not-for-profit sector.

In the Asian Studies major you will examine Asia and Australia’s engagement with Asia from interdisciplinary perspectives, including sociology, anthropology, politics, history, linguistics and literary studies. You can choose from a wide range of subjects, taught in English, that explore different aspects of the diverse societies, histories, popular cultures and traditions of the Asian region. You will also have the option to study an Asian language alongside this major. As part of the Asian Studies major, you are encouraged to undertake in-country study via one of the exchange programs with La Trobe’s partner universities in Asia (e.g., China, India, Indonesia, Japan, South Korea Thailand, Singapore, Malaysia and Vietnam).

By learning about Asia, you will be well equipped to interact with Asia and Asian cultures and communities, which is an asset for Australians in the 21st century and can lead to a wide range of employment opportunities.

Accountants work to help businesses thrive. Whether it’s in business, government, the not-for-profit sector or elsewhere – accountancy expertise will open doors for you.

La Trobe's Bachelor of Accounting has been designed in collaboration with industry partners to teach you core accounting knowledge and skills across every aspect of business.

From working with industry-standard technology to undertaking a project which simulates real-world business scenarios, you'll gain the technical and human skills you need to adapt and thrive in our era of digital transformation.

With a range of optional majors and minors, as well as a wide breadth of electives, you'll be able to build your degree to support your career ambitions.

Develop vital knowledge and skills in accounting, information systems, finance, economics, management and data analytics tools. Build a deep understanding of financial accounting, business law and management accounting. Then integrate your knowledge by studying auditing and assurance, forensic accounting and taxation.

You could have the opportunity to undertake a work placement where you gain real-life experience and first-hand knowledge of professional organisations. Previous students have worked at accounting firms of all sizes, from multinationals to metropolitan and regional firms, as well as government institutions and local and international businesses.

Gain hands-on experience. Develop your professional networks through the connections you make as you study. Be ready to become a trusted authority on business operations.

The healthcare landscape is changing. Healthcare, information and computer sciences have combined to revolutionise how services are delivered, illnesses are treated and prevented, and patients can access their health information. Electronic health records, real-time data harvesting, wearable devices and mHealth apps are just some of the new digital health technologies driving improvements to healthcare systems. Yet to realise the promise of these new and emerging technologies, an empowered digital health workforce is needed to lead the future of healthcare both in Australia and abroad. There’s never been a better time to advance your career by developing an up-to-the-minute and in- demand digital health skillset.

If you're passionate about leading improvements across health and health care using digital technology, La Trobe's Master of Digital Health gives you the specialised skills to design, develop, implement and manage digital health technologies.

Designed in consultation with industry to meet the evolving health needs of individuals and communities, you'll develop advanced knowledge in new and emerging areas of digital health. This includes virtual and telehealth, the Internet of Medical Things, epidemiology and biostatistics, data analytics, social media and more. You'll explore the latest digital health technologies and their applications in healthcare, public health and health promotion. Examine both the benefits and risks of these technologies, as well as the various ethical and legal implications.

Our Master of Digital Health allows you to build a specialised skillset that will set you apart in the workplaces of tomorrow. Curate your degree and learning to fit your passions and career goals.

Specialise in Advanced Practice or Applied Research in your second year and chose from a wide range of electives in data and business analytics, ehealth and health informatics, public health, digital marketing, technopreneurship, cybersecurity, artificial intelligence and more.

Expand your professional network and experience while discovering what it's like to lead digital health innovations. Through the Advanced Practice specialisation and informed by your chosen elective, you'll work with industry to devise a forward-thinking solution to a real-world problem.

New technology and social media platforms continue to change the way companies connect with their customers. The demand is growing for business leaders with up-to-the-minute marketing knowledge and skills.

La Trobe's Master of Marketing puts you at the forefront of marketing in the digital era. You'll develop your business and leadership talents, while building an advanced marketing skillset.

Gain hands-on experience using new digital technologies and undertaking market research and data analysis. Discover how these tools can be employed to maximise an organisation's impact.

Enhance your human skills alongside your technical expertise and learn ways to successfully engage with customers. Gain valuable insights into the customer experience by examining the psychological, sociological and anthropological drivers behind purchasing decisions.

Develop an advanced understanding of digital marketing, while building a strong understanding of industry best practice. Learn how to successfully leverage social media, content marketing and digital platforms in multi-channel marketing campaigns.

The Master of Marketing lets you tailor your degree to your career aspirations. Choose from a wide range of specialisations, including entrepreneurship and innovation, data analytics and project management.

If you can't let go of unanswered questions. If you love learning. If you're passionate about the world around you. Then it's time to start your journey at La Trobe.

With our flexible Bachelor of Arts, you can choose from an incredible array of majors and minors. You'll have access to around 50 majors and minors from humanities, social sciences, business, health and science, keeping your career options open. Pursue your passion and your profession.

Shape your own future with this interdisciplinary degree. You'll choose one arts major, then explore your interests or build an essential skill when you choose secondary majors, minors and electives from across the university. You'll graduate with your primary major on your academic transcript, so future employers can recognise your expertise.

Create your own path. Want to major in sociology, with a second major in psychology, then take Chinese as an elective? Go for it. Or perhaps you'd like to pair economics and English. Or crime, justice and legal studies with linguistics. Build your own future – we're here to help you achieve your dream. No matter which path you choose, you'll learn from world-class academics and leading researchers.

In your first year, you'll explore your interests and passions. Try a language; or get a taste for history, English, politics or creative writing. In your second and third years, you'll delve deeper while also choosing electives and minors that broaden your skills and knowledge. You may also choose to develop professional skillsets in areas like psychology, public health, marketing, science, sport management and more.

This flexible degree also offers a range of study options. You can choose to study face-to-face at our Melbourne Campus and enjoy our on-campus facilities, or you can study online – knowing your experience will mirror on-campus students, with tutorials delivered in a synchronous manner. Unlike many other online degrees, at La Trobe you can login to live sessions and engage directly with academics and your fellow students in real time.

Gain real-world experience and build valuable connections that will shape your career. Take on an industry placement at organisations like SBS Radio, the Asylum Seeker Resource Centre or the United Nations Association of Australia or travel overseas for an international sustainability experience.* Many of our exchange programs are financially supported. Your dedicated course advisor will help you to find your path and explore new opportunities.

The world is waiting for you. Step into it.

With a Japanese studies major, you'll build competence in the modern Japanese language and study Japanese society, civilisation and culture.  You will learn to see the world from multiple perspectives through the study of language and culture. You will be taught by enthusiastic staff who specialise in sociology and anthropology of education, minorities, Koreans in Japan, gender, literary studies and popular culture. Japanese Studies major graduates have found employment in teaching, hospitality industry, diplomacy, government, international business, publishing, tourism, and translating, both in Japan and Australia. Japanese is one of the major LOTE subjects in Australian schools. You are encouraged to participate in an exchange program (one or two semesters) at one of the many universities with which La Trobe has exchange agreement. (Please note: overseas programs may be impacted by travel restrictions.) Japanese is taught at a number of levels, from beginners through to advanced. A placement test and interview may be used to determine a student’s suitability for entry level.

Rapid evolutions in science and technology mean our advancements sometimes outpace the law. Get the skills to stay ahead.

In La Trobe's Bachelor of Laws(Honours)/Bachelor of Science, you can pursue multiple interests and gain a powerful combination of legal skills and cutting-edge scientific knowledge.

From stem cell research to how personal information is collected, stored and shared, advances in science and technology have real human impacts. This double degree uniquely prepares you to address contemporary challenges from a scientific, legal and ethical perspective.

Benefit from our progressive approach to legal education with a law degree you can shape to your own career goals. You'll get a solid grounding in the basics of law and hone your expertise in advocacy, negotiation and dispute resolution – skills valued by employers across industries.

Your science degree offers you huge flexibility, with an extensive range of majors to choose from. Follow your interests in emerging areas like cybersecurity, artificial intelligence and data science or traditional fields including chemistry, botany and genetics. Bring knowledge to life in world-class facilities, including the La Trobe Institute for Molecular Science (LIMS), and learn from academics who are leaders in their fields.

Take your skills into the real world while you study. You'll have the opportunity to do placements in a range of legal settings, including community legal centres, law firms, government agencies, and judges and magistrates (subject to availability). On the science side, you could complete a placement with one of our industry partners – previous students have worked with CSIRO, Bayer Crop Science, and various government departments.

You will graduate ready to start your career as an expert legal practitioner, with an advanced understanding of scientific concepts or a science professional with a solid understanding of regulatory environments and how they impact scientific work.

Physics

Want to explore a discipline that will let you unlock the secrets of the small and invisible? Study physics at La Trobe alongside excellent research teams in exciting laboratories. You’ll become part of our proud history of materials and optical physics and join a collegial and warm environment.