Bachelor of Creative Arts/Bachelor of Communication and Media (Dual degree)

at University of Wollongong - Wollongong Campus Australia

Public Relations (PR) is about managing information between organisations and stakeholders, individuals and the public, or a combination of these. The key is effective communication and the strategic way this information is planned and executed. Public Relations can create goodwill and a favourable public image that helps shape and maintain the reputation of an organisation, event or person.

This degree
You will undertake a foundation year that covers all core disciplines of business, giving you a solid understanding of issues facing organisations today. From your second year, you will begin your major in Public Relations. If you enjoy writing and communications then the PR major may be right for you with roles such as media relations executive, digital communication consultant, public relations manager, communications manager, events coordinator, social media manager or corporate communications specialist.

You will gain real experience, with real clients to develop the skills that are required in the PR workforce. During your degree you will execute a PR campaign with your peers for a not-for-profit organisation; past organisations include St John Ambulance NSW and In2Uni.

You will also undertake a final-year capstone subject that lets you apply everything you have learned in collaboration with students from other disciplines. Plus, you have the option of applying for an internship to gain valuable experience whilst receiving credit towards your degree.

What you will study
The degree covers a variety of subjects, including business communication, PR concepts, PR writing, advertising and creative strategies, digital marketing, corporate identity and branding, marketing communications, and creative PR campaigns. You will learn how to communicate effectively with internal and external stakeholders using a range of media. You will also learn how to evaluate the cultural and organisational contexts, key trends and ethical issues influencing contemporary PR, and be able to critically evaluate the role of PR in society and organisations. Working with some of Australia's largest public relations companies, you will be able to see firsthand where your career could take you.

The Master of Applied Finance (Investing) is for students interested in acquiring an advanced understanding of investment and portfolio management.

You will study the theory and practice of financial management and gain an understanding of the global financial system. Additionally, competing approaches to corporate governance and business ethics will be developed, and you will learn how to provide protection against portfolio, financial and corporate risks.

Students are provided with realistic stock market simulations and are introduced to modern portfolio theory and practice with a focus on optimal investment decision-making. You will experience the pressure of live markets and learn how to manage portfolios through a portfolio simulation that allows you to trade shares, options, bonds, managed funds, international stocks with realistic stock market simulations.

The degree is targeted at students who have a bachelor degree in Business, Engineering, Maths or IT, if you do not have an academic background in these areas you should consider studying the Graduate Certificate in Applied Finance.

Students interested in a two-year Master of Applied Finance option should consider the Master of Applied Finance (Investing and Financial Services).

The Master of Business Administration (MBA) is designed for experienced professionals with ambition and drive who wish to develop their responsible and sustainable leadership skills. You will gain a holistic strategic business point-of-view required to operate effectively in an increasingly competitive and changing global business world.

The course has been designed to cover three stages:

• Diagnostics, where you learn to diagnose issues in real organisations with a focus on marketing, employee engagement, talent management and accounting.
• Exploration, where you explore the latest thinking and practices in organisations and research worldwide, while developing skills in innovation and business transformation.
• Integration and Application, where you develop your strategic decision-making skills, undertake a real-world business project and hone your personal effectiveness as a responsible leader.

This degree is for high achieving students who have completed the three-year Bachelor of Public Health. This Honours program is an additional fourth year of study and is designed to provide students with the skills needed to demonstrate a clear understanding of research questions, an ability to investigate them and excellence in research practice.

This degree
This Honours degree will allow you to further develop your knowledge and skills in the field of Public Health, and make you more competitive in the workforce. It is a research training degree that provides training in in-depth enquiry, specialised development of research skills, project management and communicating findings.

What you will study

In this program you will:

• Design, plan and implement a substantial piece of research
• Develop a research proposal, including a hypothesis, and submit an ethics application when and if needed
• Critically evaluate the relevant literature and exercise creative intellectual enquiry
• Contribute professionally in a research environment and, when necessary, work as part of a team to collaborate and exchange ideas with colleagues and peers.
• Present the research as verbal and written thesis/journal articles in an appropriate format.

A Bachelor of Science - Bachelor of Laws from UOW equips graduates with a comprehensive legal education: a world-class degree that provides a thorough grounding in the law, as well as a real-world focus on the essential practical skills and the social and ethical context in which the law operates.

Combining Law with Science allows you to gain a competitive edge by being able to recognise how law functions in social and scientific contexts. You will tackle projects such as environmental planning, or look at the legal implications of introducing new technology. You can choose to specialise in one specific area of science or choose to work in corporate advisory roles around social responsibility. This double degree will help you develop logical and independent thinking, creative problem-solving, organisational abilities, numeracy and statistical literacy.

We believe that practical experience is a vital part of your legal training. We are the only law school in New South Wales that requires you to complete a legal internship, providing highly valued industry experience. We are committed to social justice and providing a legal education that engages with the complexities of law's intersection with society.

What you will study
The Bachelor of Science - Bachelor of Laws covers the prescribed areas of knowledge for future admission to the profession as well as including a choice of electives. Additionally, an integrated skills program equips graduates with experience in areas such as legal research, interviewing, legal drafting, advocacy and negotiation. Opportunities also exist to undertake subjects by way of international exchange.

You will also choose one major from the Bachelor of Science: Cell and Molecular Biology, Chemistry, Ecology and Conservation Biology, Environment, Geology or Physical Geography.

This course is for graduates of a four-year accredited psychology program. The primary aim is to provide a 5th and 6th year of supervised practice and structured learning to meet the requirements for general registration as a psychologist, and to prepare for entry into a registrar program leading to an area of practice endorsement in clinical psychology, with the Psychology Board of Australia.

This degree
The Master of Psychology (Clinical) provides a comprehensive program of study of the professional practice of psychology including assessment, intervention, communication and ethics. It also provides specialised training and supervised practice in the assessment and intervention skills of clinical psychologists. Supervised research is also undertaken over the two years of study..

What you will study
The program includes subjects in clinical assessment and interventions, psychotherapy and research. Students are also required to complete a research project - facilitated by structured research subjects - in each of the two years of the program.

Teaching methods include a combination of lectures, workshops, skills training, on-line and supervised work-based practicums, both at the University's Northfields Psychology Clinic and at external placements. The emphasis is on skills training and includes demonstration sessions, audio-visual recording of assessment and therapy, case presentations, role-play activities and feedback and reflection.

Double degrees aim to broaden a student's knowledge and skill base and improve career options in competitive, increasingly interactive fields. The programs are designed to enhance a student's educational, academic and professional qualifications whilst minimising the costs of their studies.

The Bachelor of Engineering (Honours) - Bachelor of Science combines professional engineering skills, including management, communications, teamwork and problem solving, with a major study in Science. It is a combination of any of the engineering majors with Chemistry, Biological Sciences, Geology or Physical Geography and Environmental Geosciences.

Science is the search and application of information and understanding of the natural and social world using an evidence-based approach.

This Degree

As an engineering student at UOW you can gain credit for relevant work experience, either in Australia or overseas, by participating in our Professional Options Program. All students undertake practical hands-on experience with industry for 12 weeks prior to the conclusion of their academic studies.

What you will study

You will also choose one major from the Bachelor of Science: Cell and Molecular Biology, Chemistry, Ecology and Conservation Biology, Environment, Geology or Physical Geography.

The Master of Project Management explores how efficient management can provide organizations with an improved ability to plan, implement and control their business activities. This master’s course provides comprehensive project management skills and capabilities on the full project lifecycle; from project initiation, planning, execution to project closing, and teaches strategies for dealing with a broad range of issues encountered within business organizations. The growth of new forms of technology in project management has prompted organizations to look for skilled project managers who can enhance the performance of their businesses.

The Bachelor of Business Honours year provides a bridge between undergraduate study and advanced research. With an Honours degree you can move into academic and/or public sector positions requiring advanced research and analytical skills that will aid policy formulation and analysis.

This degree

The program provides:

• Training in research skills using a variety of information systems (archives, the Library, databases, electronic research networks).
• An opportunity to practice articulating complex ideas orally and in writing.
• Practice in working closely with a supervisor on a project and in preparing a major project within a deadline.
• Experience in devising, researching and writing up an individual topic of study in an extended argument/thesis.

Some examples of government institutions that employ students who complete an Honours degree are the Reserve Bank of Australia, the Australian Treasury, and the Australian Productivity Commission.

Honours students will also have the opportunity to pathway into a research degree.

The Master of Financial Management provides an opportunity for you to enhance your career opportunities by developing further professional and personal skills, and knowledge in Financial Management areas.

You will learn to plan, organise, direct and control financial activities such as obtaining funds and using funds for investments. You will study topics such as investment management, financial strategy, financial statement analysis and learn how to review the global financial system and understand the principles of descriptive and inferential statistics and their applications in the business environment.