Bachelor of Arts in Cultural and Social Analysis /Bachelor of Creative Industries (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

Graduates can plan a career in media, public relations, journalism or advertising companies with skills adaptable to many environments.

This combined degree ensures that your future work appeals to the right target audience.

The Bachelor of Communication component covers all areas of creative communication, enabling you to understand how your field of study is connected to other disciplines.

The Creative Industries degree partners with creative industries to provide an interdisciplinary, experiential degree that combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Cultural and Social Analysis

Cultural and Social Analysis is an interdisciplinary major developing knowledge, research skills and analytic capacities relevant to understanding and interpreting landscapes of cultural diversity and social difference in our contemporary world, both in terms of the broad contours, as well as specific micro-social environments.

This major provides grounding in contemporary debates and methodologies in cultural studies and social theory, and draws on various disciplines including history, sociology, communications, and linguistics.

Topics include popular culture, everyday urban life, cultural and social impacts of scientific theories and new technologies, multiculturalism, and contemporary spirituality.

Study in this area is relevant for work involving commentary and analysis of contemporary social issues and cultural practices (e.g. journalism, teaching, activism) and fields concerned with designing, delivering and evaluating cultural and artistic productions, and education, communication, welfare or health services, in culturally diverse communities.

The Master of Nursing prepares Registered Nurses for advanced practice, aligning with a range of professional pathways. You will learn to apply advanced nursing concepts in your chosen major through theoretical knowledge and critical thinking skills.

The focus of the Master of Nursing is to provide the necessary skills for Registered Nurses to meet their professional goals in a clinical or research setting. This includes studying cultural and social diversity in health care, evidence based health care and leadership in clinical practice. Our students are provided the option to choose a major in either clinical leadership, clinical teaching, aged care, primary health care or research studies, preparing you for career progression in your chosen field.

Opportunities are provided for students in their final sessions of study to apply these advanced nursing concepts learnt through a specific project or research experience relevant to your professional goals.This program can be completed through either full time or part time study, as well as distance or on campus, allowing you the flexibility to integrate it into your current workplace requirements.

Clinical Teaching

The Clinical Teaching major provides students with an opportunity to gain formal education in clinical teaching to either enhance their existing teaching experience or provide skill development in this area. Graduates who complete the Clinical Teaching major will be prepared to take on a leadership role in clinical teaching in the roles such as clinical nurse educator, nurse educator, clinical nurse specialist and undergraduate placement facilitator.

Our fully accredited Bachelor of Creative Industries is unique in NSW. It gives you the opportunity to combine your studies in Arts, Communication, Design and Music with programs in Business and Law

English

The English major invites students to explore contemporary approaches to language, literary study and writing, including literary criticism and theory, linguistic analysis, genre and textual study, and creative writing.

The English major focuses on the imaginative workings of language, and students can study a wide selection of modern and classic literature, as well as the relationships between written texts and other media such as film and information technology. Students also have the opportunity to produce their own creative writing and to edit and publish their work.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

There is a wide choice of eleven majors in the Arts. When combined with high level of knowledge from the specific Business majors you will be ready for the workplace of the future.

Management

The Management major equips you with the expert skills to create a career as a management specialist. You will be prepared to succeed in a range of roles in contemporary private, public, and not-for-profit organisations in Australia and abroad. In this major you will develop strategic management knowledge to enable effective organisational decision making. The units in this major focus on organisational learning and development and behaviour, operations management, leadership and entrepreneurship, change and innovation, and policy. You can look forward to a range of careers in the broad and complex field of management.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Economy and Markets

The Economy and Markets major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries.

Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems.

Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world.

A major in this area prepares students to be active participants in addressing the wide range of problems faced by governments, social organisations and the business community in the domestic and international economies.

Students who study economics can expect to develop their analytical and problem solving skills and to be intellectually challenged, whether they view the discipline as providing specific vocational skills or as an area of academic and intellectual interest to them.

This combined degree offers you a unique opportunity to gain the creative and business skills necessary to prosper in the contemporary innovation landscape.

Underpinned by a foundation of graphic design, the Bachelor of Design gives you fundamental skills and knowledge in the exciting and constantly changing area of visual communication.

The Creative Industries component combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

The program is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms.

Advertising

The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising. The external major can be completed by students enrolled in the Bachelor of Business.

The major offers a balance of advertising theory and practice and focuses on real, project-based outcomes. Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Choose a study plan that aligns with your own interests. Find your passion and select from 27 majors. Discover opportunities for internships and overseas study.

History and Political Thought

Since the revival of humanist thought in the Renaissance, universities have placed studies in history and political thought at the centre of exploring what it is to be human.

At the heart of the History and Political Thought major are four compulsory units which introduce the student to the modern (since 1500) history of humanity. Although Europe is very prominent in the Major, the student will be invited to compare its history to the histories of Asia, Africa and the Americas.

The Major culminates in a capstone unit in students’ final semester discussing historical theories and methods. A wide range of elective units covers European, American, Australian and Asian history and political thought and includes thematic units which range widely over time and place.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

In the Bachelor of Communication, through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies. Through self-directed, team-based and problem-based learning strategies requiring active participation in the community and professional contexts, graduates learn to reflect and value ethical and intellectual conduct as well as respect for diversity and social justice principles.

The Bachelor of Laws provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will also develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

The Bachelor of Laws provides you with professional skills including: the ability to analyse legal material and understand fundamental legal principles; an understanding of the relationship between law and society; the skills to analyse and solve legal and non-legal problems and specialised study into the Australian legal system.

The Bachelor of Communication encompasses a wide range of subjects in the field of communication and media with a core program of media studies, practices and theory, and specialised major sequences in advertising, journalism, public relations and media arts production.

Advertising

The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising.

The major offers a balance of advertising theory and practice and focuses on real, project-based outcomes.

Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.

Be constantly challenged and extended by your studies. Think about a career involving scientific research.

Environmental Health

The air we breathe, the water we drink, the food we eat, and the places we live, work and play all have major impacts on our health and well-being. The testamur major Environmental Health, when combined with the major Environmental Futures in a Bachelor of Science, will equip you to explore the diverse range of natural and built-environment challenges that confront us, from the mitigation of human health impacts of global climate change through to the more localised issues of air and water quality, waste management, food security, environmental noise and healthy communities. The major areas of study addressed within the major include air pollution; community studies; emergency management; environmental regulation and policy; environmental monitoring; environmental planning; environmental protection; epidemiology; food safety; noise, occupational environment; risk assessment; sustainable environmental management; toxicology; urban development and water pollution.