Bachelor of Communication/Bachelor of Creative Industries in Advertising (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Choose a study plan that aligns with your own interests. Find your passion and select from 27 majors. Discover opportunities for internships and overseas study.

History and Political Thought

Since the revival of humanist thought in the Renaissance, universities have placed studies in history and political thought at the centre of exploring what it is to be human.

At the heart of the History and Political Thought major are four compulsory units which introduce the student to the modern (since 1500) history of humanity. Although Europe is very prominent in the Major, the student will be invited to compare its history to the histories of Asia, Africa and the Americas.

The Major culminates in a capstone unit in students’ final semester discussing historical theories and methods. A wide range of elective units covers European, American, Australian and Asian history and political thought and includes thematic units which range widely over time and place.

Tailor your studies to your specific goals by combining our Bachelor of Communication degree with a Bachelor of Business degree. 

Through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies.

Students complete a capstone subject in engaged learning that equips them as ‘business ready’ in terms of dealing with real world business issues and problems and generating real world business solutions.

Advertising

The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising. 

The major offers a balance of advertising theory and practice and focuses on real, project-based outcomes.

Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.

Get ready for a journey of discovery when you study Science at Western. Develop the skills you need to investigate a wide range of scientific disciplines from astronomy to zoology. Help create a sustainable future in all businesses and industries.

Pick which subjects suit your career goals. Open up to a world of unlimited opportunities in astrophysics, conservation biology, drug design and pharmaceuticals, environmental health, food formulation, forensics, biomedical and biophysical research, hospital or pathology labs,  plant science and horticulture, and wildlife management. 

Applied Physics

This major provides a deep knowledge of physics and its applications. While also developing a grounding in mathematics and strong computing knowledge, the
physics major assures understanding of the concepts, tools and techniques of physics including the interfaces where physics contributes to other scientific disciplines, and the use of physics in wider intellectual and social contexts.

Graduates of this degree can look forward to career opportunities as a medical laboratory scientist, forensic scientist, in government and related industries, in scientific and technical management or can pursue a research or secondary teaching career.

Students must maintain a grade point average of 5 or above to remain in the program. Those who do not maintain this average will be transferred to the Bachelor of Science.

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

What does it mean to live in Indigenous Australia?

 Indigenous Australian Studies

The Indigenous Australian Studies Major offers students the exciting opportunity to acquire key cultural competencies that will enable them to understand and work more effectively with Indigenous Australians in professions such as the arts, communications, media industries; education; government and non-government; policy; health; sciences; and community services.

The Indigenous Australian Studies Major addresses the cultural, historical, social and economic issues affecting Indigenous and Non-Indigenous Australians and relationships.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

In the Bachelor of Communication, through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies. Through self-directed, team-based and problem-based learning strategies requiring active participation in the community and professional contexts, graduates learn to reflect and value ethical and intellectual conduct as well as respect for diversity and social justice principles.

The Bachelor of Laws provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will also develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

The Bachelor of Laws provides you with professional skills including: the ability to analyse legal material and understand fundamental legal principles; an understanding of the relationship between law and society; the skills to analyse and solve legal and non-legal problems and specialised study into the Australian legal system.

The Bachelor of Communication encompasses a wide range of subjects in the field of communication and media with a core program of media studies, practices and theory, and specialised major sequences in advertising, journalism, public relations and media arts production.

 Public Affairs

The Public Relations major covers the skills and knowledge required in the profession of public relations, including event management, issues and crisis management and campaign development.

The major focuses on the role of the public relations practitioner or adviser and provides a theoretical framework of the industry. Students engage with both theory and practical projects and complete an internship placement.

With a Bachelor of Social Science from Western, you will have the ability to help shape the world we live in. This degree expands your knowledge through theory, research and practical application and offers you a deep understanding of our complex, culturally diverse and dynamic world. You will gain access to industry-based projects and placements, local and international work experience and build the practical skills that will get you ready to apply your knowledge to the workforce.

 Disability studies

This major is designed to meet the increasing demand for specialist expertise in disability care, rights and services. Recent changes in global policy and social service frameworks have generated new labour markets in disability support, and this major meets the need for professionals with in-depth knowledge of contemporary disability issues.

Incorporating units from Social Sciences and Health Sciences, this major explores contemporary frameworks for disability studies. Students will explore inclusive practices and evaluate the impact of social policy on the rights of persons with disabilities.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills. The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

Economics

The Economics major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries.

Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems. Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world.

A major in Economics prepares students to be active participants in addressing the wide range of problems faced by governments, social organisations and the business community in the domestic and international economies.

Students who study economics can expect to develop their analytical and problem solving skills and to be intellectually challenged, whether they view the discipline as providing specific vocational skills or as an area of academic and intellectual interest to them.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills. The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

Sport Management

The Sport Management major is designed for people who seek careers in Australian and international Sport management.

Specialist units provide students with a capacity to understand and function within the increasingly dedicated context in which sport is played, organised and managed.

Students who complete this major will be equipped with the skills and knowledge to manage sport experiences pertaining to globalisation and emerging contemporary issues in sport.

The Bachelor of Laws (Honours) program is designed for high achieving law students who wish to undertake an extended level of study and research. There is no direct entry into the Honours program. Entry is by application only following completion of at least 160 credit points of Law study and by meeting other specified criteria.The Bachelor of Laws (Graduate Entry) (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills. The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Child and Community

The Child and Community major provides a comprehensive introduction to a range of social sciences related areas and a strong grounding in contemporary issues facing children and their families from a critical perspective.

This major provides a good foundation for people interested in a career in the human services with a particular interest in children.