Bachelor of Communication in Advertising

at Western Sydney University - Penrith Campus (Kingswood) Australia

The Graduate Diploma in Psychology is designed for those seeking entry into the profession as a provisional psychologist.

Taught by experts in the field, this program offers you the personal and professional knowledge and skills you need to take your career even further.

The Graduate Diploma in Psychology is an accredited undergraduate fourth year program and is an alternative method to fourth year honours. This program is for eligible students seeking to pursue training pathways leading to provisional registration as a psychologist with the Psychology Board of Australia; or progress to Higher Degree Research in psychology.

You’ll be part of an active research culture that broaches a range of theoretical and epistemological approaches in both applied and pure psychological research. You will also explore a range of methods, including experimental, quasi-experimental and qualitative research, and a strong program of postgraduate training.

Become an in-demand computing professional. Our real-world project industry experience will give you the edge.

The increasing use of electronic health records requires the accurate and efficient capture, management, security and reporting of health information. This program combines theory with a 20-day industry placement, to give you the skills you need to thrive.

This degree gives you the skills you need to become an in-demand computing professional. You will gain skills in a practice-based learning environment, be introduced to real-world project experience, and acquire a solid knowledge of ICT theory.

Western’s Bachelor of Information and Communications Technology will give you a strong understanding of several industry domains including networking, databases, systems analysis and design and programming. You will also gain relevant skills in web and mobile technologies, project management, professional communications, operating systems and human computer interaction. As well as the necessary mathematical and statistical skills to succeed as an ICT practitioner, you can choose from a broad range of specialisations including entertainment computing and social media analytics. You will also gain access to industry-leading facilities where you can bring your ideas to life and shape an unlimited future.

Cyber Security

The Cyber Security major aims to develop graduates with sound skills in the discipline of information systems security. Today, the widespread use of networked systems means protecting these systems from various attacks is more important than ever. Cyber Security is an essential aspect of today’s information systems.

This major covers fundamental information security knowledge and security protocols from basic cryptography algorithms to their applications in computer systems and networked systems. Students will learn fundamental security concepts, practical implementation of the security application programs as well as ethical hacking techniques to protect cyber security.

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.

Take on the world with resilience, creativity and the right mindset. Add Entrepreneurship to an undergraduate degree to get the edge. This degree is an innovative approach to training the next generation of high impact entrepreneurs by providing knowledge and developing practical skills.

The Bachelor of Entrepreneurship is not a stand-alone degree, but is designed to be undertaken in combination with any Western Sydney Bachelor degree. The program aims to guide students through all phases of their entrepreneurship journey: from forming a team to helping with pitching their ideas to potential investors and developing strategies for obtaining funding.

You’ll learn about product development, legalities and ethics, financing, operations, funding and start-ups, and growth and exit strategies. Develop resilience, creativity, risk tolerance and the right mindset. Learn how to think big and lead teams to success. Gain access to real-world placement opportunities in incubators, technology parks and innovation centres. Get the ultimate edge from creative ideas through the sustainable development of an idea into a lean start-up.

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Sport Management

The Sport Management major is designed for people who seek careers in Australian and international Sport management. Specialist units provide students with a capacity to understand and function within the increasingly dedicated context in which sport is played, organised and managed. Students who complete this major will be equipped with the skills and knowledge to manage sport experiences pertaining to globalisation and emerging contemporary issues in sport. Graduates find career employment at all levels of government as well as within the private sector for both commercial and non-commercial organisations. Positions include project management of facilities and events, management and coordination of leisure, sport and civic event departments, sport marketing, player management and sport public relations, elite sport development, sport and leisure programming.

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

How 4 plus 3 makes 5
This outstanding double degree program combines a 4 year Bachelor of Engineering (honours) degree with the 3 year Bachelor of Business degree to yield a course of study that takes only 5 years to complete (in Full-time mode).The Engineering component of this program is offered at the Penrith and Parramatta City campuses, and the Business component is offered at the Parramatta City campus.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Advanced Manufacturing

Manufacturing is continuously transforming as it integrates automation, analytics, intelligence, digitisation, and Internet of Things (IoT) into physical operations. In this major, you integrate techniques and methods to improve the sustainability and efficiency of manufacturing taking advantage of digitisation tools. You tackle complex problems, propose innovative solutions, and apply critical thinking to industry problems considering social, ethical and environmental factors.

The degree will develop the mindset, risk tolerance, creativity, passion, big thinking, team formation and leadership capabilities – the key distinct characteristics of high-impact entrepreneurs.

In an entrepreneurial ecosystem, you will learn the knowledge and techniques for opportunity discovery, impact analysis, customer analysis, strategic team-building and leadership, the psychology and ethics of the start-up, funding modelling and financial analysis, growth and exit strategies.

The Games Design and Simulation specialisation will convert your passion for playing games into deep knowledge of the science and art of problem solving through development and application of games and simulations.

This area of study includes gamification, games design, game-based learning, and psychology of gaming, serious games, games entrepreneurship, as well as broader modelling and simulation. It features two majors that are not available in any other Western University degree - Game Programming and Game Design.

Upon completion you will have developed an entrepreneurial mindset and will know how to apply this mindset to address a diverse range of problems through game and simulation-based solutions.

The program incorporates practical experience in every semester of study, placing students in entrepreneurial environments (incubators, technology parks, innovation centres) and enabling them through all the stages from creative ideation through the sustainable development of the idea into a lean start-up.

Game Design

Western offers a specialist Computer Science degrees to equip you with the skills you need to be career-ready by specialising in different applications of computer science and computer systems.

Cyber Security

The Cyber Security major aims to develop graduates with sound skills in the discipline of information systems security. Today, the widespread use of networked systems means protecting these systems from various attacks is more important than ever. Cyber Security is an essential aspect of today’s information systems.

This major covers fundamental information security knowledge and security protocols from basic cryptography algorithms to their applications in computer systems and networked systems. Students will learn fundamental security concepts, practical implementation of the security application programs as well as ethical hacking techniques to protect cyber security.

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.