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Bachelor of Engineering (Honours)/Bachelor of Business in Marketing (Dual Degree)

Bachelor of Engineering (Honours)/Bachelor of Business in Marketing (Dual Degree)

at Western Sydney University - Penrith Campus (Kingswood) Australia

Overview

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

60

Duration

Western Sydney University - Penrith Campus (Kingswood)

Location

Bachelor of Engineering (Honours)/Bachelor of Business in Marketing (Dual Degree) Assistant Fee

$34696

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Engineering (Honours)/Bachelor of Business in Marketing (Dual Degree) Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

60

Duration

Study Visa

Other Courses by Western Sydney University - Penrith Campus (Kingswood),Australia

There is an urgent need for Humanitarian Workers worldwide. Western is taking the lead in training the next generation of qualified Humanitarian and Development Aid Workers.

The Bachelor of Humanitarian and Development Studies is unique being the only degree of its kind in Australia. This program was developed in consultation with NGOs to ensure what you learn is current and practical. Academics delivering this program include experts and practitioners from the United Nations agencies and international NGOs to ensure what you learn is current and practical. 

You will gain knowledge and practical experience in disaster management, humanitarian response and development assistance. Using our state of the art facilities, the experiential learning techniques applied utilise your theoretical knowledge for emedded simulation activities, case, problem and solution-based studies. We offer students regular opportunities with experts and practitioners from the United Nations agencies and international NGOs as guest speakers, seminars and career panels.

The comprehensive field experience package enhances your learning, research and real world experience to ensure you are career ready. A major component of the degree is a placement overseas for a full semester, which will be assisted by international partners including United Nations agencies and international NGOs. During your placement you will work on implementing life-saving programs and policies.

36 month

Duration

$ 27552

Tuition

Western offers a specialist Computer Science degrees to equip you with the skills you need to be career-ready by specialising in different applications of computer science and computer systems.

Networked Systems

This major is only available to students enrolled in the Bachelor of Computer Science and Bachelor of Computer Science Advanced. This major aims to develop graduates with sound skills in the discipline of networked computer systems. Recent advances in computer and telecommunications networked systems, particularly those based on TCP/IP, have increased the importance of network technologies in the discipline of computer science.

This major covers a wide range of topics including computer communication network concepts and protocols, multimedia systems, Internet standards and technologies, network security, wireless and mobile computing, and distributed systems. The candidates are also introduced to some of the relevant current key research issues of the field.

36 month

Duration

$ 32424

Tuition

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

How 4 plus 3 makes 5
This outstanding double degree program combines a 4 year Bachelor of Engineering (honours) degree with the 3 year Bachelor of Business degree to yield a course of study that takes only 5 years to complete (in Full-time mode).The Engineering component of this program is offered at the Penrith and Parramatta City campuses, and the Business component is offered at the Parramatta City campus.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Mechanical

Mechanical engineering is a dynamic area involving the design and build of moving machines including engines that power transportation, industrial machinery, and a range of tools. Students put the core concepts of mechanical engineering, energy, thermodynamics, mechanics, kinematics, and fluid mechanics, into practical application in workshops, industry projects, and work integrated learning. Students design and construct machines and tools, monitor and evaluate their performance. Employment opportunities include automotive or mechanical engineer, control and instrumentation engineer.

60 month

Duration

$ 34696

Tuition

With a Bachelor of Social Science from Western, you will have the ability to help shape the world we live in. This degree expands your knowledge through theory, research and practical application and offers you a deep understanding of our complex, culturally diverse and dynamic world. You will gain access to industry-based projects and placements, local and international work experience and build the practical skills that will get you ready to apply your knowledge to the workforce.

Anthropology 

Social Anthropology is the study of humans and the cultures they create. The major in Anthropology within the Bachelor of Social Science offers students the opportunity to examine social patterns and practices across cultures, to discover similarities and differences between cultures, and to understand the processes by which humans organise and create meaning.

Areas of focus include the development of anthropology as a discipline; globalisation and culture; power and politics; gender and sexuality; identity and belonging; ethnography and ethnographic methods; indigenous peoples and nation states. Specific attention is given to cultures of Australasia, Southeast Asia and the Pacific, and to cross cultural interactions, at both global and local levels.

The major seeks to equip students with multi-cultural knowledge as well as to provide a thorough grounding in research methods and ethics with utility in a variety of professional and academic contexts.

36 month

Duration

$ 27552

Tuition

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Economy and Markets

The Economy and Markets major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries. Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems. Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world. A major in this area prepares students to be active participants in addressing the wide range of problems faced by governments, social organisations and the business community in the domestic and international economies. Students who study economics can expect to develop their analytical and problem solving skills and to be intellectually challenged, whether they view the discipline as providing specific vocational skills or as an area of academic and intellectual interest to them. A major in this area is very highly regarded in the business world and opens up a very large range of career prospects in general business, finance and the public sector.

48 month

Duration

$ 27552

Tuition

Arts & Humanities

Bachelor of Music

The Bachelor of Music at Western takes an eclectic, modern and inclusive approach to music repertoire, performance, sound design, songwriting, composition and musicology.

The Bachelor of Music offers you the chance to significantly focus and develop your practical skills and theoretical knowledge beyond the scope of the Bachelor of Music degree.The program offers high-level training in music, music performance, composition, sound technologies, music theory, musicology, arranging music and music analysis.

The program is offered in well-equipped studios, and in a lecture/workshop/ tutorial environment. Skills in music performance, composition and sound technologies are augmented by intellectual, theoretical and contextual studies. Hands-on involvement from music academics will support you as you build toward the production of a major project.

48 month

Duration

$ 29488

Tuition

This degree gives you the skills you need to become an in-demand computing professional. You will gain skills in a practice-based learning environment, be introduced to real-world project experience, and acquire a solid knowledge of ICT theory.

Western’s Bachelor of Information and Communications Technology will give you a strong understanding of several industry domains including networking, databases, systems analysis and design and programming. You will also gain relevant skills in web and mobile technologies, project management, professional communications, operating systems and human computer interaction. As well as the necessary mathematical and statistical skills to succeed as an ICT practitioner, you can choose from a broad range of specialisations including entertainment computing and social media analytics. You will also gain access to industry-leading facilities where you can bring your ideas to life and shape an unlimited future.

Entertainment Computing

This major will deal with a comprehensive focus on the technical and theoretical knowledge of design, development and deployment of software applications in the field of Entertainment Computing.

36 month

Duration

$ 32424

Tuition

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Psychological Studies

The Psychological Studies major comprises units in the discipline of psychology that focus on the field of inquiry that uses scientific techniques and methods to understand and explain behaviour and experience.

Areas of study include: the brain and behaviour, learning, motivation and emotion, social psychology, lifespan development, perception, and cognitive processes. A Psychological Studies major does not meet APAC requirements for an accredited sequence in Psychology.

36 month

Duration

$ 27552

Tuition

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Indonesian

Language majors will enable you to develop an appropriate level of proficiency in a second language, which may be used for professional purposes such as teaching, interpreting and translation, business or international relations.

If you are undertaking a language major in Indonesian, you will be able to use the language in question according to its grammatical and pragmatic principles, communicate with native speakers appropriately in the spoken as well as the written mode, and demonstrate an understanding of the cultures and societies associated with the language.

36 month

Duration

$ 27552

Tuition

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Choose from more than 25 majors and be equipped with real life skills to take advantage of incredible career opportunities.

This degree provides you with the opportunity to participate in a tailored mentoring and advanced academic study program.

36 month

Duration

$ 27552

Tuition

View All Courses by Western Sydney University - Penrith Campus (Kingswood), Australia

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