Master of Management Studies in Marketing

at The University of Waikato - Hamilton Campus New Zealand

Overview

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.

Read More

Application Processing Days

Post Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

The University of Waikato - Hamilton Campus

Location

Master of Management Studies in Marketing Assistant Fee

$34085

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Master of Management Studies in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's Degree.
plane

Get superfast admissions at top Master of Management Studies in Marketing institutes in 2024

Benefits of choosing

edmission

Admission’s guaranteed at Top institutes across the world.

Enjoy exclusive application fee waiver’s with Edmissions.

Unlimited FREE Counselling sessions with Edmission’s Experts

Get Tips from industry veterans to crack the IELTS exam in 1 week.

Assistance with scholarships, loans, forex, student accommodation and visa guidance.

Where would you like to study*

Detailed Program and Facts

Full Time On Campus

Program Intensity

Post Graduate

Program Level

12

Duration

Study Visa

Other Courses by The University of Waikato - Hamilton Campus,New Zealand

Are you interested in human language and the way it has been formed and adapted throughout civilisation? Study Applied Linguistics at Waikato and you'll explore the complex world of language theories and methods, and the solution of practical problems associated with language.

We offer an interdisciplinary field of study which brings together ideas from linguistics, psychology, sociology, anthropology, education and languages into an unique area focused on the learning and teaching of second languages.

By studying Applied Linguistics you'll explore the issues associated with learning a foreign language in a programme that is leading the way in development and use of online learning

Our graduate level papers open up interesting academic and professional careers in language education generally, and second language teaching in particular.

12 month

Duration

$ 37140

Tuition

Architecture and Construction

Bachelor of Arts in Environmental Planning

Environmental Planning at Waikato develops your knowledge of how human behaviour affects the environment. We'll inspire you to understand how social, economic and cultural aspects, and the physical environment contribute to problems and provide solutions.

It's a vocational program, which means you'll have the professional qualification, skills and expertise that will enable you to make a positive impact on the places you love and the places you live.

 

36 month

Duration

$ 35420

Tuition

Natural Sciences & Mathematics

Master of Science Research in Chemistry

Chemistry is fundamental to our understanding of all branches of science and for a wide range of industries.  A degree in Chemistry from the University of Waikato means you'll gain an excellent grasp of Chemistry theory, supported by a strong emphasis on practical expertise.

Employers recognise Waikato Chemistry graduates for their analytical and problem solving skills as well as for their high-level of practical abilities – including hands-on bench and modern instrumentation skills.

A Chemistry qualification from Waikato appeals to a wide range of employers including analytical, forensic, industrial, environmental and medical laboratories. There is a shortage of Chemistry graduates in New Zealand and overseas and a critical shortage of qualified Chemistry teachers.

Better building materials and textiles, improved medical aids, new alloys, more productive agriculture, better environmental control and remediation – all rely on the chemical expertise you'll gain from studying at Waikato.

The structure of our chemistry major includes a range of highly theoretical, highly applied, quantitative and qualitative aspects. It will develop your analytical and problem-solving skills, which can be applied to many other disciplines.

12 month

Duration

$ 38915

Tuition

Business & Management

Graduate Diploma in Finance

Finance is all about achieving the best return relative to risk, and helping organisations add value for their shareholders. Studying Finance at Waikato University will prepare you for highly paid positions in the financial and business sectors anywhere in the world.

Practical assignments will prepare you for exactly what you'll encounter in your financial career. For example, students get to work on a funds simulation project using real data, and prepare a report on a publicly listed New Zealand or Australian company, while playing the role of a trainee investment analyst.

You also have the opportunity to do a practical workplace internship or applied research project as part of your degree.

If you enjoy mathematics, accounting, economics, and using analytical tools to find the meaning behind numbers, than finance may be the right fit for you.

12 month

Duration

$ 28025

Tuition

Screen and Media Studies at Waikato makes sure you keep pace with new tools and platforms for the rapidly evolving media industry.

During your studies, you'll gain knowledge and learn transferable media skills that can be applied to future technical, social or experiential advancements. It is an area of study for critical, creative and innovative minds and attracts those who wish to not only understand concepts and ideas but also bring them to life. Knowledge is gained from study and hands-on experience writing media content, constructing films, exploiting and adapting media technologies, or designing games.

We expect our students to take their work beyond the classroom and enter competitions and festivals for more experience and greater exposure. Our students have been finalists in film festivals nationally and internationally, contributed specialised skills to feature-length film productions and work for, or run, their own media companies.

12 month

Duration

$ 34190

Tuition

Explore how national, regional and local state institutions formulate and implement policies when you study Public Policy at Waikato. You'll also examine how non-profit organisations, individuals and businesses address issues of public concern.

Government decisions influence our lives on a daily basis. They affect the price of our housing, clothes, food, transport and water. They determine the types of jobs we do, how much we are paid and where we live.

Studying Public Policy equips you with the skills to understand and interpret current affairs, deal with government in your future profession or business, and work within government or for groups that lobby government. It is particularly suitable for students who want a career in the public sector, and for employees of organisations that are seeking to influence public policies.

At Waikato, Public Policy is an interdisciplinary subject. That means you can combine it with programs from a variety of other disciplines, creating a program of study to suit your needs. The minor in Public Policy offers both structure and flexibility – there's a compulsory paper at each level of study, but you'll also have the freedom to focus on the particular policy areas that most interest you. Choose from papers on economic, educational, environmental, ethnic, foreign, population and social policy.

In your studies you'll discuss theories of organisation, decision-making and administration, public management, and how public officials work and interact with the public sector and the political executive. You'll learn to examine policies in the context of political values and culture, economic constraints and political party agendas, and come to understand how and why particular policies are adopted by governments.

12 month

Duration

$ 34190

Tuition

Learn about Population Studies through the National Institute for Demographic and Economic Analysis at Waikato and gain a solid, research-led understanding of the population issues facing developed and developing countries, with a particular emphasis on the South Pacific.

The National Institute for Demographic and Economic Analysis (NIDEA) is a research institute based in the University's School of Social Sciences. It is New Zealand's sole national institute of demographic and population-focused research, and the only such unit to generate and coordinate New Zealand research in population studies.

Population problems are among the most serious challenges we face for the 21st Century. Population issues have implications for the environment, employment, families, health, urbanisation, migration, security in old age and refugee movements. It is vital that research develops integrated approaches to these issues, and policy makers and planners pay serious attention to population trends, their causes and effects.

12 month

Duration

$ 25915

Tuition

Explore how national, regional and local state institutions formulate and implement policies when you study Public Policy at Waikato. You'll also examine how non-profit organisations, individuals and businesses address issues of public concern.

Government decisions influence our lives on a daily basis. They affect the price of our housing, clothes, food, transport and water. They determine the types of jobs we do, how much we are paid and where we live.

Studying Public Policy equips you with the skills to understand and interpret current affairs, deal with government in your future profession or business, and work within government or for groups that lobby government. It is particularly suitable for students who want a career in the public sector, and for employees of organisations that are seeking to influence public policies.

At Waikato, Public Policy is an interdisciplinary subject. That means you can combine it with programs from a variety of other disciplines, creating a program of study to suit your needs. The minor in Public Policy offers both structure and flexibility – there's a compulsory paper at each level of study, but you'll also have the freedom to focus on the particular policy areas that most interest you. Choose from papers on economic, educational, environmental, ethnic, foreign, population and social policy.

In your studies you'll discuss theories of organisation, decision-making and administration, public management, and how public officials work and interact with the public sector and the political executive. You'll learn to examine policies in the context of political values and culture, economic constraints and political party agendas, and come to understand how and why particular policies are adopted by governments.

12 month

Duration

$ 25915

Tuition

Arts & Humanities

Master of Arts in Music

Study Music with leading performers, composers and musicologists; and perform in the acclaimed Dr John Gallagher Concert Chamber, part of the University of Waikato's purpose-built performing arts academy.

If music is your passion, then Waikato has a program of study to suit. We teach Western Classical Music – from Baroque to contemporary, through performance, composition and musical scholarship. If you're inclined to the modern, we offer papers in sonic art and new technologies.

Our staff are highly qualified professionals, active nationally and internationally as composers, performers and musicologists. Music is their passion too, and our common aim is to help you develop the technique and understanding you'll need to reach your full musical potential.

12 month

Duration

$ 38915

Tuition

Arts & Humanities

Diploma in Ethics

Studying Ethics will give you the tools and capabilities you need to become an inspirational leader in the community and in your working life, and will enable you to feel confident in your capability to reflect on doing “the right thing” and following through on that reflection.

Ethics at Waikato is an interdisciplinary program with a philosophical core. It includes the study of fundamental moral concepts and the nature of morality as well as applications of evaluative thinking to diverse subject areas such as politics, law, management, Maori and Pacific Studies, religion, art, the media, and the environment. With a theoretical core but an applied emphasis it provides a pathway into any government and private sector employment where sensitivity to ethical issues is a significant requirement.

A great strength of the Ethics program is that it offers an edge in employability when combined with other professional degrees. Examples include law, counselling, management, teaching, accountancy and computer science.

12 month

Duration

$ 25915

Tuition

View All Courses by The University of Waikato - Hamilton Campus, New Zealand

Top Study Abroad Exams

GRE Exam

The Graduate Record Exam (GRE) is a necessary and popular enteryway exam that learners must pass in order to be acc.. Red More

GMAT Exam

The Graduate Management Admission Test (GMAT) is a well-know evaluation for being accepted into MBA programs. Per... Read More

SAT Exam

The SAT is a Standardized evaluation that is necessary for enrolling in underaduate cur... Read More

Popular Universities to Study Abroad

Study in Canada
Study in USA
Study in UK
Study in NZ
Study in India
Study in UAE

Explore Colleges and Courses in New Zealand

Popular States
Popular Cities
Popular Streams

Latest Blog Posts

blogcardImg

New Zealand

2023-02-14 07:09:12

7320 Views

Most Demanding Courses in New Zealand

Trending Blog Posts

edmission

Search, Shortlist, Apply and get accepted! It’s that Simple to pursue your dream to Study abroad with Edmissions. Our team of experts provide you the right guidance that helps you to take admission in your dream college in countries like Canada, the USA, the UK

© 2021-2024 Edmissions - All rights reserved.

TALK TO OUR EXPERTS

whatsapp