at The University of Waikato - Hamilton Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Post Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Hamilton Campus
Location
$34085
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee

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Full Time On Campus
Program Intensity
Post Graduate
Program Level
12
Duration
Arts & Humanities
Master of Arts in English
Literature encompasses the total human experience and comes forth in stories, songs, laments and praise. It draws out the nuances of human nature and imagination and compliments the other arts.
English at Waikato stays relevant by constantly evolving and adapting to newer art forms including film, graphic novel and creative non-fiction.
You'll be immersed in fiction, plays and poetry and explore their potential to shape our world. You'll also have the choice to specialise in creative writing and learn from award-winning writers as well as have the opportunity to publish in Mayhem, our online literary journal. Your writing will gain clarity and subtlety as you develop your unique voice.
12 month
Duration
$ 34190
Tuition
Business & Management
Graduate Diploma in Accounting
Studying accounting is your pathway to working with clients to help them make their businesses more profitable and successful, and reduce their exposure to financial risk. With accounting you'll gain the skills you need to become a trusted business adviser and make strategic financial decisions for organisations.
Accountants can earn attractive salaries and are in demand both in New Zealand and overseas. They often work in high-level management positions where skills in financial control, decision making, legal compliance and leadership are essential.
If you enjoy working with numbers and people, and want to help businesses grow, then accounting may be a good fit for you.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
12 month
Duration
$ 32725
Tuition
Arts & Humanities
Postgraduate Diploma in Education and Society
Education and Society involves critical inquiry into the social, political, cultural, and economic policies, theories and practices of education in New Zealand society. Its origins are in humanities and social science disciplines such as History, Philosophy, and Sociology, and it has close affinities with contemporary interdisciplinary fields exploring social policy, culture, gender, and work. Education and Society raises questions about the role of education in addressing issues of social justice, power and inequality.
12 month
Duration
$ 34085
Tuition
Social Sciences
Graduate Diploma in Economics
Studying Economics will help you see the world in a different light; and understand how to apply this new perspective to help resolve issues in our society. You'll learn how to help people, governments and businesses make better decisions about using natural and financial resources to meet different goals.
Economists contribute to government decision-making on many different issues, such as shaping new laws and taxes, or advising on international trade agreements. They can also be involved in recommending incentives and penalties geared towards changing people's behaviour, such as encouraging people to leave their car at home.
You'll learn how to explain the reasons for different market structures, analyse the implications of government policy, anticipate how people might react to price changes, and demonstrate the gains from trade.
If you're passionate about business, current affairs, finance or maths then economics may be a good fit for you. Economics brings together ideas from many different areas: politics, psychology, sociology, geography, law and statistics.
12 month
Duration
$ 25915
Tuition
Social Sciences
Master of Arts in History
You'll explore connections to previous generations, how they influence today, and if they were really all that different. History isn't just what happened before, but is also an investigation into, and use of, reliable research methods. We'll challenge you to ask questions, use critical enquiry into historical evidence and consider new ways of looking at the past in light of that new evidence.
When you study History, it isn't just for the classroom either. New Zealanders are keen to gain new perspectives on the "hidden history" of the pre-Waitangi Tribunal. People are also fascinated to learn their family's story and the circumstances that surround their ancestor's immigration to New Zealand.
12 month
Duration
$ 34190
Tuition
Natural Sciences & Mathematics
Master of Science Research in Molecular and Cellular Biology
Molecular and Cellular Biology explores the complex mechanisms that coordinate the essential systems that define a living cell and that allow cells to have differentiated properties. This knowledge is used to look at how unicellular and multicellular organisms function and how it can provide researchers with crucial insights into the basis of human and animal diseases.
By studying a major in Molecular and Cellular Biology at the University of Waikato, you will
Along with relevant subject knowledge, you will also gain a range of critical thinking skills, and practical learning experiences from our range of challenging and innovative papers and programs. There is a significant laboratory component to the Molecular and Cellular Biology major, where you will learn relevant skills and be exposed to some of the latest techniques available.
Teaching is research-led, and you can expect to be taught by world-class researchers. Research strengths within Molecular and Cellular Biology include active programs within molecular biology, structural biology and protein engineering, neuroendocrine processes that underlie food intake and biomedical related research relevant to veterinary and human medicine.
12 month
Duration
$ 38915
Tuition
Natural Sciences & Mathematics
Bachelor of Health in Poutu-maro Biomedical Sciences
Poutu-maro Biomedical Sciences takes a multi-faceted and applied approach to improving the hauora of our communities. It embraces an integrative approach to biomedical sciences (including genetics, biochemistry, molecular biology, anatomy, infection and immunity, pathophysiology) alongside Matauranga Maori, health communication, and bioethics to develop biomedical understandings and skills that will allow students to work across the health sector.
Developed and underpinned by the term hauora, we endeavour to respect the collective essence of health and wellbeing as well as applying the bio-medical principals that are essential for robust, quality healthcare. Hauora is a holistic approach that values the interconnection between the physical and meta-physical in ways that nourish and sustain the vitality of people and their communities. In doing so, recognition is attributed to past generations, historical contexts, and connections to the land.
The Poutu-maro Biomedical Sciences major is underpinned by the following six core concepts that are the BHealth’s point of difference:
36 month
Duration
$ 31950
Tuition
Computer Science & IT
Bachelor of Science in Computer Science
The Bachelor of Computer Science is a specialised, industry aligned, three-year degree where you will gain experience in a wide range of fields. Learn how to identify and solve problems, and apply and evaluate solutions and techniques.
Graduates of the Bachelor of Computer Science will be ‘industry ready’ and have the capability to design and implement creative solutions in diverse technological contexts. Students will complete a work-integrated learning paper in their third year, and can also elect to complete a larger work placement to further develop their real-world experience. If students choose this option then help in securing a placement will be provided by our Work-Integrated Learning Team.
36 month
Duration
$ 36480
Tuition
Social Sciences
Bachelor of Social Sciences in Geography
The Bachelor of Social Sciences (BSocSc) will challenge your thinking about the world and the people who live in it. The degree focuses on contemporary social issues, the ways in which humans interact with these issues and how such actions can be monitored and modified.
Geography matters because it is about basic human relationships - between people and the environment, and between people and other people. Ranked among the top geography programs in the world, the Geography program at Waikato is the only solely human geography program in New Zealand.
36 month
Duration
$ 36480
Tuition
Natural Sciences & Mathematics
Master of Science Technology in Physics
Physics aims to understand the entire physical world, from the sub-atomic to the cosmological.
In the School of Science, Physics is taught at a postgraduate level. By studying with us you will develop a thorough understanding of theoretical physics and gain advanced knowledge in areas such as quantum theory and biophysics.
Many famous scientists, such as Einstein and Newton were physicists. Physicists are versed in mathematics, computer programming, experimental science and the design of complex instruments. They are among the most versatile scientists, able to easily cross boundaries into other disciplines such as chemistry, biology, medicine, Earth and planetary sciences. There are biophysicists, geophysicists, astrophysicists and neurophysicists.
12 month
Duration
$ 38915
Tuition
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