Graduate Diploma in Marketing

at The University of Waikato - Tauranga Campus New Zealand

The Master of Philosophy is a one-year research-based degree in which candidates undertake a program of supervised research which critically investigates a topic of substance and significance.

Philosophy is for thinkers and doers. It's about solving real-life problems, and applying intellectual rigour to how we understand and interact with others, society and the world. Studying Philosophy at Waikato will teach you how to learn, think and write clearly, argue vigorously, and question deeply held assumptions and beliefs.

The study of Philosophy involves tackling ethical and science-related issues, logic problems and debates about the nature of reality. It asks fundamental questions about what it means to be human, at this time and in this place. Questions such as: what is truth; what is reality; what is the mind; and what is good?

Employers understand the value of graduates who can think, and decide, for themselves. Waikato Philosophy graduates have the practical and analytical skills needed for careers within the public and private, health, business, environmental, publishing, information technology and education sectors, among others.

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.

Finance is all about achieving the best return relative to risk, and helping organisations add value for their shareholders. Studying Finance at Waikato University will prepare you for highly paid positions in the financial and business sectors anywhere in the world.

Practical assignments will prepare you for exactly what you'll encounter in your financial career. For example, students get to work on a funds simulation project using real data, and prepare a report on a publicly listed New Zealand or Australian company, while playing the role of a trainee investment analyst.

You also have the opportunity to do a practical workplace internship or applied research project as part of your degree.

If you enjoy mathematics, accounting, economics, and using analytical tools to find the meaning behind numbers, than finance may be the right fit for you.

The demand for experts in Earth Sciences continues to grow as we look to better manage our soil, water, minerals, energy and coastal and marine resources, as well as understand natural hazards  such as floods, earthquakes, tsunami, landslides and volcanic eruptions.

The Earth Sciences major at Waikato consists of four main sub-disciplines: geology, soil science, hydrology and coastal processes. The first two years concentrate on fundamental knowledge and skills across all subdisciplines. In your final year, you’ll have the option to specialise in a specific area.

Build a successful career

As a graduate you will gain the knowledge and skills to pursue a wide range of careers. Earth Sciences graduates are spread across New Zealand and around the world, working in careers ranging from Earth resources' exploration to environmental management and planning, and from scientific research to teaching.

The Human Performance Science major represents a distinctive approach to sport and exercise science. It is based on four pillars; strength and conditioning, exercise physiology, biomechanics and injury prevention, and psychology. The science of human performance extends beyond high performance sport and includes links to the general population, movement-related professions, exercise, nutrition and physical health.

This major provides an opportunity to develop an interdisciplinary understanding of sport and exercise science, with the scope to follow one of the pillars at a higher level.

In the Human Performance Science major you will also benefit from the established relationships the University has with professional sport franchises, such as Magic Netball and Chiefs Rugby. Extending beyond high performance sport, this major includes links to the general population, movement-related professions, exercise, nutrition and physical health, providing career opportunities across the breadth of sport, physical activity and physical health professions. 

As Indigenous world views become increasingly important to society, a rapidly emerging area of study is Indigenous Studies. The Maori creative and performing arts papers diversify your existing program and provide unique insights into Maori tikanga.

Learning about Maori culture, language and knowledge is not just for Maori; it is crucial for all New Zealanders and international visitors to comprehend how Aotearoa/New Zealand’s unique Indigenous culture defines New Zealand’s identity - it is a cultural, social, economic and political force.

Also, learn how Maori Studies is located in the broader and global context of Indigenous Studies; a discipline that has flourished in the last decade as Indigenous scholars have confronted some of the major issues facing the world, such as efforts to stop the Dakota Access Pipeline.

Civil engineers design and construct the fundamental requirements of society in key areas such as earthquake proofing, energy recovery, water/waste management, power generation, road networks, transport management, agriculture and forestry development.

As a Civil Engineering graduate from the University of Waikato you will have the practical and theoretical skills to help create, improve and protect our built and natural environments.  You will be ready to meet the strong demand for your skills both in New Zealand and around the world.

You will gain the knowledge and expertise required to work as a professional civil engineer including skills in the following areas

• Construction Engineering
• Structural Analysis
• Geotechnics and Geotechnical Engineering
• Water Engineering
• Mathematics, Computing and Modelling
• Project Management
• Structural Design
• Structural Dynamics and Earthquake Design
• Transport Engineering
• Environmental Engineering.

An important part of the Civil Engineering program at the University of Waikato is supported work placements into relevant industries. This gives you the opportunity for paid work experience while exploring the field of Civil Engineering you could choose for your career, ie structural, water resources, transport, geotechnical or construction engineering.

You'll work on major research design projects, creating products with commercial applications, which are then showcased at our annual Oji Fibre Solutions Engineering Design Show.  Importantly, there is also a focus on developing well-honed communication skills that are such a vital part of the profession.

The Master of Philosophy is a one-year research-based degree in which candidates undertake a program of supervised research which critically investigates a topic of substance and significance.

Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.

By choosing to study law at Waikato you have the choice of an LLB degree or majoring in Law as part of a Bachelor of Arts. Gain the skills and knowledge that meet the high demands of a wide range of careers, both inside and outside the legal profession.

Literature encompasses the total human experience and comes forth in stories, songs, laments and praise. It draws out the nuances of human nature and imagination and compliments the other arts.

English at Waikato stays relevant by constantly evolving and adapting to newer art forms including film, graphic novel and creative non-fiction.

You'll be immersed in fiction, plays and poetry and explore their potential to shape our world. You'll also have the choice to specialise in creative writing and learn from award-winning writers as well as have the opportunity to publish in Mayhem, our online literary journal. Your writing will gain clarity and subtlety as you develop your unique voice.

Studying Social Policy involves examining the issues that affect people and society. It analyses the policies and practices of politicians, public servants, governments and non-governmental agencies, and how they impact on communities and wider society. It takes a broad and encompassing approach, because social policy impacts on all parts of everyday life – from health and education to families, transport and housing, plus the systems and institutions that support them.

Your Social Policy studies at Waikato will cover why and how societies respond to problems such as poverty and unemployment. You'll take part in popular and recurring social policy debates, and gain an in-depth understanding of why social problems arise. You'll investigate and evaluate different ways of responding to those problems.

At the end of your studies, you'll be equipped to seek employment opportunities within government agencies, non-government organisations, tertiary education institutions, voluntary and community agencies, and groups advocating for social equity and change.