at City, University of London United Kingdom
Overview
Fast-moving, skilful and critical to the success of any organisation, marketers understand consumers and create offers that entice them. This Marketing Strategy and Innovation course gives you a head-start.
Whether you want to break into marketing, start your own business, take over your family’s company, or just learn more about how to innovate new products and services, and create buzz and excitement around them, this postgraduate strategic marketing course is right for you.
This strategic marketing master's course is specifically tailored for students with little or no prior marketing experience and study background.
It will qualify you to get your first professional marketing position, even if you have studied fine arts, medicine, business, or physics before. If you are looking for a degree that deepens your advanced marketing knowledge, please take a look at our other MSc courses or our MBA programmes.
Some people equate marketing with advertising. Not you. You know that marketing is a multi-faceted business process involving creativity and innovation alongside analytical and strategic skills.
The MSc in Marketing Strategy and Innovation postgraduate programme gives you a sound understanding of the principles and state-of-the art practices of marketing.
You will acquire the latest knowledge on market research, customer analysis, innovation and design, brand management, advertising, digital and social media marketing, fashion brand management, storytelling, sponsoring, and many other current marketing topics.
Your lecturers bring these topics to life through interactive classes, case discussions, lectures with leading marketers, and hands-on innovation and communication tasks. You will, for example:
30
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
City, University of London
Location
$28000
Tuition Fee
$0
Average Cost of Living
$0
Application Fee
Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's Degree.
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There are various options through which a student can get a post study work visa in the UK.
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea.
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business.
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK.
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship.
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
30
Application Processing Days
Full Time On Campus
Program Intensity
Under Graduate
Program Level
12
Duration
Business & Management
Bachelor of Science (Hons) in Finance
Our finance courses are for students who want to progress with the knowledge and skills required for a successful career in the increasingly competitive world of global finance and banking.
The BSc Finance is for someone who knows they are interested in finance, and at this point would like to keep their eventual finance career options open. The skills you gain during your studies will equip you both for a career in finance or further, postgraduate study.
Our three degrees in finance (Finance, Banking and International Finance, and Investment and Financial Risk Management) provide detailed knowledge of how financial markets work, how companies make investment, financing and acquisition decisions and how modern banks operate. If you are looking for a career in finance and weighing up which aspects of the field excite you the most, this course if for you.
This course will sharpen your understanding of the broad disciplines involved, from corporate finance to asset pricing, international finance to corporate governance. Throughout your studies, you’ll focus on quantitative methods, enabling you to understand the cutting-edge techniques in use today. In the second half of the finance degree, core modules allow you to create a bespoke degree that matches your own interests. As a result, you will gain a good understanding of financial markets, its activities, and its products.
The jobs in this field are both exciting and well paid. They demand intellectual rigour and commercial acumen, and by selecting this course, you too can prepare yourself with the skills and competencies these jobs require.
36 month
Duration
$ 22000
Tuition
Natural Sciences & Mathematics
Bachelor of Science in Actuarial Science
You excel in and enjoy mathematics, especially modelling and probability. You love asking “What if?”.
The skills you gain on the Actuarial Science undergraduate course will kickstart your actuarial career. You can also enter careers in risk management, investment management or financial analysis.
If you enjoy mathematics, statistics, probability and economics you will find this course ideal. For the duration of your degree, you’ll delve deeper into these core subjects, as well as stochastic models, finance and financial reporting, business and, naturally, actuarial science itself. You’ll also produce a self-researched final-year project on an area that interests you and reflects your ambitions.
36 month
Duration
$ 20500
Tuition
Computer Science & IT
Master of Science (Hons) in Computer Science
On this four-year integrated Computer Science MSci (Hons) master’s degree, you will develop a comprehensive overview of all areas of computing.
By exploring the diverse applications of computing science, you’ll keep your career options open and develop a broad portfolio of professional expertise.
You’ll become proficient in computing, coding, programming and problem-solving, as well as developing management and communication skills.
48 month
Duration
$ 18210
Tuition
Business & Management
Master of Science in Entrepreneurship
Under the guidance of world-class professors and expert practitioners, you’ll learn how to identify, create and exploit entrepreneurial opportunities on our Entrepreneurship master’s course.
You are a curious, persistent, problem-solving, team-oriented and ambitious graduate interested in launching your own business, leading initiatives within large corporations or taking your family business to the next level.
You relish the challenge of learning in a fast-paced, hands-on programme, created and taught by leading academics and entrepreneurs.
You’re looking for an academically rigorous and professionally relevant qualification that will serve your ultimate needs as an entrepreneur or business owner.
You begin your MSc in Entrepreneurship by plunging straight into the world of entrepreneurship as we kick off with New Venture Creation. During this four-day module, you and your fellow students come together to share ideas, form teams and build prototypes.
You’ll quickly realise that your studies put strong emphasis on balancing research-led teaching with experiential learning such as consulting for small-business owners, preparation for joining an accelerator and field trips.
It’s your fast-track guide through the intricate process of starting your own venture/initiative.
The overarching aim is to help nurture innovative and prosperous new ventures with responsible leaders who appreciate the demands of multiple stakeholders.
12 month
Duration
$ 28000
Tuition
Engineering & Technology
Master of Engineering (Hons) in Civil Engineering
This accredited integrated master’s covers structural, geotechnical and hydraulic engineering. Over four years, you will develop professional engineering skills, with a focus on innovative and sustainable solutions to infrastructure problems.
Individual and group engineering design projects demonstrate your expertise to future employers. Whilst a fourth year, at master’s level, helps you transition from study to professional practice.
48 month
Duration
$ 19770
Tuition
Engineering & Technology
Master of Science in Energy and Environmental Technology and Economics
Affordable and clean energy is key to meeting the challenges of climate change and sustainable development. On this MSc you’ll gain an understanding of technologies for energy production, and the knowledge and vision required to deliver a sustainable future. This programme will open-up real-world career opportunities across the sector.
This course will teach you a wide range of industrial, commercial and research aspects of the energy sector.
Students on this programme come from a range of backgrounds including engineering, environmental studies, finance, economics and law, as well as professionals already working in the sector.
12 month
Duration
$ 19770
Tuition
Health Sciences, Nursing and Emergency Services
Bachelor of Science (Hons) in Optometry
This course prepares you to work as an optometrist, making a real difference to the lives of people who suffer from vision impairment and sight loss.
You will learn about vision and the eye, through topics like optics, biology, eye disease and visual impairment. You’ll also learn about therapeutic solutions such as contact lenses and ophthalmic lenses and dispensing.
In your final year, you’ll develop your clinical practice by working in our very own eye clinic, City Sight. You will examine members of the public – from babies to the elderly – presenting with a wide range of ocular conditions and needs.
Observe at the Royal National Institute of Blind People's resource centre in central London, learning about multidisciplinary low vision care.
36 month
Duration
$ 17390
Tuition
Business & Management
Master of Science Project Management, Finance and Risk
This academically rigorous and practical program will give you a strong foundation in quantitative risk assessment and decision making under uncertain conditions, linked with classical engineering economics and financial engineering. Building on your undergraduate degree your MSc will give you many career opportunities.
The benefits of this course are wide and varied and will help progress your future career.
From analyzing indecision within games theory to rebuilding a country’s infrastructure, you’ll explore the drivers in which businesses operate, and the challenges and opportunities that project managers face.
Your learning will be complemented by invited lectures from experts across the industry who bring a diverse set of skills and the ability to solve complex problems.
12 month
Duration
$ 20810
Tuition
Engineering & Technology
Master of Engineering (Hons) in Engineering Systems with Placement Year
The Engineering Systems course takes an interdisciplinary approach to complex systems and the analysis of interactions to enable the successful realization and use of engineered systems in industry and globally.
Over four years, you will develop the professional engineering skills required, with a focus on innovative and sustainable solutions to current and future problems in engineering systems.
Individual and group engineering design projects demonstrate your expertise to future employers and helps you transition from study to professional practice.
60 month
Duration
$ 19770
Tuition
Business & Management
Master of Science in Management
On this master's in Management, you’ll gain state-of-the-art analytical and practical tools to analyse complex strategic and operational management issues within a global context. The Management postgraduate programme provides you with an academically rigorous and professionally relevant education that will serve your career needs throughout your personal and professional development.
Your interests span a wide range of management topics and disciplines, from hard skills like problem analysis, critical thinking, finance and strategy to soft skills including teamwork influencing, leadership, negotiating and managing people.
You are looking to make that crucial first step into management or may already be working as a manager or entrepreneur.
Either way, this course will develop both your skills-base and your confidence as a manager able to take on any challenge in today’s fast-moving global business environment.
The Management master's course is based on an MBA style curriculum and is academically rigorous without neglecting the applied, practical aspects of your management education. Academic rigour is balanced with practical relevance.
The curriculum is enriched by opportunities for individualised course of learning and personal development as from term two you are encouraged to choose the subjects which you wish to study depending on your interests and professional goals to build your confidence and leadership qualities.
You’ll study the foundations of business management and be able to create a more individualised course of study by tailoring your learning and take advantage of our diverse portfolio of optional modules, studying at Bayes and in our sister institutions around the world.
We hope to empower you to make conscious choices about business issues and your own future.
Our challenging electives from the portfolio of master's programme are either London based or held in international locations and invite our students to deepen their knowledge of current management practices and to sharpen their skills required of future global leaders. Some electives will take you beyond the classroom experience and act as capstones to your educational and practical experiences.
12 month
Duration
$ 28000
Tuition
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