Master of Science in Marketing Strategy and Innovation

at City, University of London United Kingdom

Realise your passion for words and self-expression through a flexible creative writing programme that will develop your skills in your chosen form: fiction, genre fiction or non-fiction. This degree combines a passion for the power of the imagination with intensive study of craft and critical approaches to writing.

You will learn how to read and think as a writer and explore the choices faced and decisions taken by writers. This serves to inform and enrich your own work.

We aim to give you an understanding of the business of writing in all its forms, from print and electronic publication to public performance and the use of social media, as well as the role of editors, agents and publishers.

While you will choose a form of creative writing as your focus (fiction, genre fiction or non-fiction) you will develop technical awareness across a range of genres, and acquire transferable skills

Who is this course for?

If you are seeking a way of developing creative writing skills in your preferred genre, this programme is ideal.

Whether your interests lie in fiction, non-fiction or particular genre fiction, we can empower your creative journey.

Our programme is underpinned by the conviction that imagination is a vital mode of perception and enquiry, and language and literature can transform individual lives and cultures. We hope you share that same conviction.

Explore the multi-faceted world of risk management as you study the growing interplay between insurance, risk management and financial services.

You want to develop a successful career in insurance or risk management; or you already work in one of these fields and want to expand your knowledge and enhance your career potential.

At Bayes, you will study both applied and theoretical aspects of insurance and risk management to an advanced level.

Our MSc Insurance and Risk Management master's programme will equip you with the all-round knowledge and skills necessary to succeed in the constantly evolving fields of insurance, risk and risk management.

You will work through a balanced programme which combines a practical approach with sound theory to create a learning environment that is both challenging and stimulating. You will emerge with a well-regarded and flexible postgraduate degree, solidly positioned to build a successful career in an exciting an increasing complex business world –see ‘Career Pathways’ for testimonials from our past students.

Our International Political Economy BSc is designed to meet increasing demand for an interdisciplinary course that prepares students for both the public and private job markets.

This bespoke programme – the first degree in IPE in the UK – provides training in a range of conceptual and analytical skills. These will help you analyse the challenges facing decision-makers in business and politics in the global age.

You will be able to analyse complex dynamics of the global markets, financial systems and national political structures. You’ll have the skills and knowledge to draw connections between economic, political and social processes driving major changes on the global scene.

• Study politics, the economy and society as a whole, developing a fully integrated understanding of the world’s changing economic and political topography
• Receive interdisciplinary training from the largest concentration of world-renowned experts in IPE and related fields
• Benefit from our close links to business, the financial sector, policy-makers and think tanks

Develop data literacy, analytical skills and in-depth understanding of micro- and macro-economic theory that are sought-after a wide range of careers.

Our accredited bachelor of Computer Science degree provides a comprehensive overview of all areas of computing. This allows you to keep your career options open and explore a wide range of in-demand topics.

Elective modules in your third year let you tailor your degree to your developing interests, such as computer vision, AI and advanced game technology.

• Develop systematic knowledge of computer science, with a focus on how software and programming can be used to solve real-world problems
• Learn to evaluate solutions to computer science problems
• Develop commercially valuable skills for your future career
• Work with City’s internationally renowned research groups to develop knowledge at the forefront of computing science
• Acquire state-of-the-art approaches to a wide variety of technologies
• Learn to code creatively and use programming languages accurately
• Study in City’s computing labs, which include the latest hardware and software, such as state-of-art NVidia GPUs
• Boost your expertise and employability with an optional one-year work placement
• Gain three years of professional experience with our innovative Professional Pathway Scheme, combining paid employment and study.

Our finance courses are for students who want to progress with the knowledge and skills required for a successful career in the increasingly competitive world of global finance and banking.

Your goal is a career in the global banking industry, with no limitations on the country where you end up working. As a vocational course, BSc Banking and International Finance is tailor-made for your ambition to go straight into a job in banking after you graduate. Thinking about a postgraduate qualification? Its academic rigour will prepare you equally well for further study.

Our three finance and banking degrees (Finance, Banking and International Finance, and Investment and Financial Risk Management) provide detailed knowledge of how financial markets work, how companies make investment, financing and acquisition decisions and how modern banks operate. Whether your interest is domestic or international, this well balanced course has been designed to propel you to the top of the industry.

We offer a wide variety of specialisations: central banking, managerial finance, commercial and retail banking, financial analysis, operations, or strategy.

You can also choose how you complement your core modules, choosing from a wide variety of optional modules including quantitative techniques and financial management, all of which will allow you to gain a good understanding of financial markets, its activities, and its products.

The jobs in this field are both exciting and well paid. They demand intellectual rigour and commercial acumen, and by selecting this course, you too can prepare yourself with the skills and competencies these jobs require.

This accredited integrated master’s covers mechanical, computational and sustainable life-cycle engineering in this high-tech field. Over four years, students learn to develop professional engineering skills, with a focus on innovative and sustainable solutions to current and future Aeronautics and Aerospace trends.

Individual and group engineering design projects demonstrate students expertise to future employers. Whilst a fourth year, at master’s level, it helps to transition from study to professional practice.

• Benefit from strong links to industry and exceptional industry involvement in the degree programme. Profit from City’s vision of sustainable engineering, a fundamental aspect in future Aerospace engineering.
• Study in world leading test facilities, including our low-turbulence wind-tunnel and high-speed tunnel belonging to the UK National Wind Tunnel Facility initiative.
• Work with modern state-of-the art experimental equipment and high-performance computational fluid solvers, both being developed at City and supported by world-experts in those fields.
• Enjoy easy access to our central London location and benefit from the links to our international aviation program, with City being the hub for the aviation industry with satellites in Dubai and Germany.
• Boost your employability within an optional placement year or placement over two summer periods, which offers first-hand experience in professional industry. Recent placements have included BAE SYSTEMS, Rolls Royce, Raytheon.

This programme will equip you with the construction knowledge and management skills you need to successfully oversee a construction process and collaborate with numerous stakeholders. Your MSc will give you in-demand skills sought by firms for business management roles within all areas of construction delivery, from overseeing projects, through to consultancy.

The benefits of this course are wide and varied.

You’ll be studying in the heart of a global city surrounded by some of the biggest construction and technically demanding projects in the UK; Crossrail and The Shard building.

Your course will give you the highly-sought after knowledge and skills needed to manage a construction process. You’ll acquire an understanding in finance, contracts and how to manage multiple stakeholders.

You will develop interpersonal skills, learning how to manage teams of people and discover how technology can increase productivity.

Who is this course for?

You may be an engineer, architect or a technically-competent construction professional wanting to take your career to the next level.

Whether you plan to move into a managerial role, set up your own business or manage a major construction project, you’ll be learning from a combination of business-based and construction-specific modules to help you take the next step on your career path.

Our flexible three-year degree provides unrivalled opportunities to shape your studies to match your personal interests, whilst learning about society at the vibrant heart of a global city.

You’ll develop critical thinking studying topics including: social class, social mobility, ‘race' and ethnicity, gender, culture, identity, inequality, migration, media, and criminology.

You’ll also develop transferable skills in the analysis, interpretation and production of social data.

• Develop highly sought-after data literacy and quantitative skills, thanks to our strong links with City’s Q-Step Centre
• Become a critical thinker with an in-depth understanding of the complex interplay of local and global forces
• Opt onto a Q-Step quantitative methods pathway: benefit from a heightened focus on data skills, a workplace Data Placement in Year 2, and an optional international work placement
• Boost your employability with an optional placement year
• Take advantage of excellent internship opportunities thanks to our central London location, including access to organisations in media, crime and justice, human rights, and mental health.

Develop the knowledge and skills to plan and evaluate public health programs on our master’s degree in Public Health. You will develop robust research and analytical skills and gain a critical understanding of the factors that drive public health theory and practice.

Drawing on international case studies, evidence, and practice, you will explore how public health programs and policies are planned, measured and evaluated and the socio-economic and political forces that affect them.

You will gain a clear understanding of the social determinants of health and how effective public health programs can help identify and address inequalities within societies.

To underpin your studies, you will learn thorough research, evaluation and analytical skills that you can apply in a wide range of settings.

This three-year accredited degree will equip you with the skills and expertise to design and build advanced machines, such as:

• Driverless cars
• High-speed trains
• Robotic manufacturing systems
• Tidal power stations
• Solar-powered generators

It encompasses the disciplines of material sciences, thermodynamics, solid and fluid mechanics and robotics. Accredited by the Institution of Mechanical Engineers, it is your first step towards Chartered Engineer status.

• Apply your interest in science and mathematics to solve engineering challenges and develop innovative solutions
• Receive professional training in all subjects necessary for a successful career as a mechanical engineer
• Learn from academic staff from our active Research Centres, supported by specialist professionals from industry
• Study in specialist facilities including our flight deck, motion simulators, wind tunnels, optical compressors, formula car simulator and more
• Boost your employability with a work placement – past hosts have included TfL, Nissan, Interserve, AECOM and Network Rail
• Benefit from our industry connections and outstanding reputation from 120 years of engineering teaching.