Master of Science in Marketing

at Keele University United Kingdom

Whether you want to understand Brexit, the crisis in the Middle East or climate change, you need to understand why governments make particular decisions and how different groups interact within states and across borders.

A degree in International Relations and Politics at Keele will equip you with the necessary tools to understand and explain how power operates and how we might begin to tackle the most pressing domestic and global challenges. You will study contemporary and policy-relevant issues such as democracy, global inequality, protest, globalisation, regime change, energy security, environmental sustainability, human rights, gender politics and terrorism.

You can underpin these issues through an in-depth study of particular countries such as Britain, the United States and Russia, as well as regions in Europe, Asia, Africa and the Middle East.

Physiotherapists play a vital role in healthcare and are actively engaged in a broad range of career paths from clinical practice through to leadership and management roles. The physiotherapy course at Keele will help you develop high standards of academic and professional competence, combined with interprofessional learning alongside other healthcare profession students, to promote an awareness of present and future demands in healthcare.

Our course embraces a vision of patient-centred care within a wide range of healthcare settings, and you will gain invaluable experience in public and private sector based clinical, rehabilitation and sport environments. You will study in inclusive and supportive learning environments, that encourage reflection and that are enriched by cased-based and evidence-based learning. You will be taught by highly experienced lecturers, clinicians and leading researchers in physiotherapy.

Aims of the course
You will be provided with an environment where you are supported and motivated to develop academically, professionally and personally. The course will focus on your skill development, to enable you to:

• Promote reflective thinking, reflective practice, and self-evaluation.
• Develop the process of critical and evaluative thinking, writing, and communication.
• Transfer scientific knowledge from theory into practice.
• Develop research skills to provide students with a sound academic core to their clinical practice in physiotherapy.
• Develop a scientific approach to the evaluation of current practice in physiotherapy.
• Promote interdisciplinary perspectives and a holistic approach to the management and rehabilitation of person.

Keele’s teaching and research explore a wide diversity of chemistry, helping you to develop subject knowledge and transferable skills in a supportive learning environment. You’ll develop a solid foundation of theory and practical skills, building to cover advanced concepts and contemporary issues in chemistry in later years. You will gain experience with scientific instruments and techniques, and enjoy access to dedicated IT facilities. You’ll also learn to use chemistry in problem solving, and to present your theories and findings confidently and imaginatively.

Studying Neuroscience, you’ll explore a range of topics which may include how we learn and remember, how the brain controls the body, and how the brain can be targeted by disease but in some instances can repair itself. Within the course are interesting related disciplines such as neuroanatomy, neuropharmacology and neuropathology. 

This course examines the geological aspects of the Earth, its structure, formation, composition, history, processes, resources and hazards. There is particular emphasis on the geoforensic analysis of earth materials and how it can be applied to a range of criminal, civil and environmental criminal applications. You will learn how geoforensic trace evidence can be used to link material or an offender to a crime scene. The course also includes how to undertake a multi-phased geoforensic search for missing persons, suspected murder victims, environmental/wildlife crime and to recover items of forensic interest.

Geoforensics is a practical subject requiring the use of applied problem-solving, laboratory and field skills where you will learn how to collect and analyse geoforensic data, and conduct geoforensic search for a range of items of forensic interest. This course provides a diverse range of specialist options. We focus particularly on applied research skills and you will learn to carry out your own research using specialist software and equipment. All of our single honours students are offered a work placement module in year 2.

You will acquire a wide range of transferable skills, including communication, decision-making and problem-solving skills, and the ability to research, evaluate and synthesise information from diverse sources.

BSc (Hons) Geography at Keele allows you to focus specifically on your preferred area of physical geography, or to explore Geography as an integrated discipline concerned with people and their environment. You will develop interdisciplinary perspectives, problem-solving skills and the ability to research, evaluate and synthesise information from diverse sources.

Your course includes training in professional and research skills, and opportunities for either a module or a whole year of work placement.

This programme has been accredited by the Royal Geographical Society (with IBG).

International Business will help you to appreciate the diversity of international work cultures and acquire the skills to help manage them. You’ll learn about the global business environment, international business strategies, supply chains and cross-cultural management. In Marketing you will learn how to plan and implement successful marketing strategies. There are exciting opportunities to explore branding and digital marketing and how to implement these in the context of international business. There’s also a firm grounding in the wider social context of organisation and a broad reflection on the ethics of business and marketing. The variety of optional modules available on this course will also enable you to further develop your skills and insights. 

As a Biology student at Keele, you will explore a range of engaging biological topics, which may include the complexity of biological processes and mechanisms at molecular, cellular, organismal and ecosystem levels and related philosophical and ethical issues. You’ll be encouraged to examine how bodies work, how animals behave and the uses to which we can put plants. You'll develop your practical skill set through a range of activities which may include sampling, recording and analysing data in the field and also in our well-equippedlabs, and you'll be encouraged to consider how biology can be utilised practically which may relate to improving the quality and sustainability of life.
 

With almost 2.5 million untrained ‘accidental managers’ in the UK alone, the need to upskill future business leaders is widely accepted as one of the top organisational priorities. Poor management costs this country around £84bn in lost productivity each year, according to the Organisation for Economic Co-operation and Development (OECD).

Grounded in theory and practice, our MSc will equip you with the necessary knowledge, skills and techniques to overcome some of the problems associated with substandard management – low staff morale, loss of talent, inadequate budgeting, reduced productivity and missed commercial opportunities.

Instead, we’ll prepare you to perform executive duties in ways which motivate others and achieve business objectives successfully, with the flexibility to adapt and thrive in rapidly changing and uncertain external environments.

Referring to real-life business examples and hearing direct from businesses, you’ll gain a comprehensive understanding of the strategic and operational challenges that can arise, in areas such as leadership, ethics or sustainability, for example. The Business School’s Grand Challenges lecture series invites key speakers to provide fresh perspectives on the political, ethical and intellectual problems we face as a world today, while our Lunchtime Lectures centre on leadership in the context of complexity and inclusion.

Your final project will give you the opportunity to directly transfer your learning to the workplace by researching a current management topic, responding to a specific business issue or undertaking a ‘live’ work-based project.

Biology at Keele focuses on the amazing world of organisms – from how they’ve evolved to their relationships with the environment and each other. Keele takes a broad approach to biology, examining the diversity of life and its evolution from the geological past. You’ll consider a range of biological concepts which may include the complexity of biological processes and mechanisms at molecular, cellular, organismal and ecosystem levels, and the related philosophical and ethical issues.

You’ll engage in activities to strengthen your skillset, which might including sampling, recording and analysing data in the field and in our well-equipped labs. Complete this course over three years, or it may be possible (subject to combined course schedule) to add an extra year with an applied life sciences work placement or a one year study abroad placement between the second and third year.

This degree is combined with the study of psychology. Our British Psychological Society accredited courses enable you to explore why humans think, feel, communicate and act in the ways that they do. At Keele you will find out what the latest research tells us about human behaviour and learn how to design and conduct your own psychological studies in our well-equipped labs using a range of techniques. The course is taught by staff who are actively engaged in research with specialisms in social psychology, developmental psychology, cognition and neuropsychology, biological psychology, health and wellbeing, and a range of applied areas.

Throughout the business element of your degree, you will learn the fundamentals of business management and explore concepts and debates around a range of topics, which may include organisational behaviour, accounting and human resource management. While developing effective skills in listening, negotiating and persuasion, you’ll become adept at problem solving and decision making. You will also explore and apply theories about the nature, management and experience of employment in its local and global contex.

Our Data Science graduates are trained from first principles in Computer Science and Mathematics. The two disciplines are blended seamlessly throughout your degree. You will study fundamental mathematical and statistical techniques alongside modern software development methods. You will have the opportunity to apply your learning immediately using authentic datasets in our cutting-edge computing laboratories. You will also undertake significant development projects, including a final year data science dissertation. You'll explore a range of advanced technical topics which may include cloud computing, academic research, industry-focused professional skills and practical problem-solving.