Bachelor of Arts (Hons) in Visual Communication

at Leeds Arts University United Kingdom

Our BA (Hons) Visual Communication course offers a truly multidisciplinary environment underpinned by design methods. Students on the course create work which both, reflects their own interests, and responds to the requirements of the contemporary creative industries.

We provide an opportunity to develop a personal and professional understanding of visual communication within a range of contexts including: studio-based practice, live projects, collaborative learning and work-related learning. Through a carefully structured three-year process, students will learn to become practitioners in visual communication or further study.

Learning and teaching is based on design problem-solving methods, which draw upon the academic and industry experience of the staff team. The teaching uses ideas and terms from film, television, graphic design, photography, illustration and event design.

External engagement through work-related learning is central to our approach, with all students having the opportunity to work on live projects and many engaging regularly with businesses and external partners. Our alumni work in a variety of fields including illustration, television, photography, graphic design, film, animation, visual merchandising, and teaching. Graduate employers include industry leaders in all areas of the creative sector. In addition many alumni are now established freelance practitioners working for clients across the UK and overseas.

Our MA in Digital Fashion offers a unique route for creatives interested in the digital future of fashion. It will enable through practice-led research and new sustainable methods of design and fabrication to reach a new frontier of fashion design.

Fashion is a dynamic field with trends currently pointing to significant innovations in digital design and production to facilitate the creation of multiple digital and physical products from both fashionable and functional briefs. The emergence of additive manufacturing as a new method for manufacturing, along with the increasing acceptance of smart and wearable tech, will allow students with technical abilities and/or understanding of traditional fashion design and pattern cutting skills to push their ideas into new terrain.

Students will use 3D programs, such as CLO 3D, which allows an intuitive method of design, as well as scanners and laser cutters in innovative ways throughout the modules. Graduates enjoy a wide range of employment prospects due to their transferable skills and most relevant digital skills for today’s modern fashion industry. The course supports individuals’ career aspirations and students can tailor their work towards their aim.

This transdisciplinary course offers a space for you to explore comic and concept art holistically. We are a practical course where you can discover the theory, practice, and professional context of comic and concept art through a hands-on and industry-relevant approach.

You will have opportunities to apply your skills across a range of specialisms including character, environment, architecture, prop, mech, vehicle and creature design, storyboarding, narrative illustration, webtoons, comics and graphic novels. The course will enable the development of your professional understanding of studio and freelance practice, whilst acquiring specialist skills within a range of creative careers from concept art for the film and game industries, to comic art and self-published comics.

Your learning experience will be professionally focused throughout the course with opportunities for industry contact and embedded professional practice skills. Established industry links will complement the curriculum through visiting professionals, live briefs, and visiting lecturer workshops. This course promote an awareness of the comic and concept art industry practices in an international context. There are opportunities for collaborative projects within the course and across the University. You will also have a variety of opportunities to collaborate with industry, past examples include Thought Bubble – the leading comic art festival in Europe. You will be supported in developing a range of career options upon graduation.

The course offers unique opportunities to develop a portfolio of creative and critical writing in a lively and stimulating environment.

Writing is a valuable social currency and opens up doors. The creative possibilities of the written word are enhanced and invigorated by working collaboratively alongside established visual and performing arts courses.

You’ll write in the real world and be encouraged to enter competitions, write for review, write to briefs, and write alongside visual and performative creatives. You will be guided through a range of creative writing landscapes including writing for performance, prose writing, short fiction, art criticism, poetry, script writing, novel writing, new media and zines. You will be encouraged to think locally and globally about the place, purpose and reach of writing, exploring online platforms as well as the potential of the festival, gallery and event space.

You will learn to successfully employ a range of critical thinking skills that will enable you to make sound and valid judgements about the value and role of fiction and non-fiction, becoming a critical reader, thinker and producer of language. You’ll consider the role of writing as a social, cultural, historical and political meaning maker, and explore its contemporary relevance. A positive approach to a writing life is emphasised. You are encouraged to develop cultural awareness and a reflective, self-aware and critically analytical mind-set that will equip you to take on the writing world with a portfolio of transferable skills.

This is a practical course - you will have opportunities to write, plan and make films amongst a community of filmmakers.

You work in production teams to produce a range of films, providing the professional experience and abilities to prepare you for work in the film and screen industries. There is a strong focus on production; supported by watching, investigating, analysing, critiquing and thinking about film in order to discover your own identity as a filmmaker. Working in small groups with other passionate filmmakers, you will take an active role in all stages of development and production, learning the skills of directing, producing, cinematography, sound, editing, production design and storytelling.

Our students enjoy creative freedom and have the opportunity to pitch and initiate filmmaking projects across a wide range of productions, from fiction to documentary, advertising to music video. You will develop skills such as self-promotion, knowledge in finance and distribution, and learn to commercialise practical experiences and skills to successfully navigate the film industry.

Learning and teaching is supported through filmmaking practice: in the studio, on location, in seminars and film screenings, production meetings and class discussions, industry talks and study trips including film festivals. Course related educational visits/trips experiences can take a variety of formats including physical and virtual.

This course is a creative adventure which introduces you to an exploration of communication through image making and conceptual thinking.

Central to this will be your development and understanding of skills and processes using traditional and new media, theory and production methods. It offers fantastic opportunities for you to become an innovative illustrator and creative practitioner, learning to build and manage your own professional practice.

You will have opportunities to apply your skills across a range of illustrative applications including, but not limited to, editorial, publishing, packaging, product, print, music design, advertising, character and animation.

You will use our excellent links with professional illustrators and creatives, agencies and experts across the creative industries to develop a professional focus to your personal practice through live projects, competition briefs and industrial experience. We will help you generate your own networking, collaboration and exhibition opportunities.

On graduation you will have an awareness of the professional opportunities available to you and the confidence and understanding to make informed decisions about your future.

The overall aim of the course is to help individuals to develop into independent, creative thinkers with the ability to deliver critically and visually engaged work within the professional context of contemporary illustration and the wider creative industries.

Our Textile Design* course has an outstanding reputation for producing innovative, professional designers. We look for students who will develop their own ‘handwriting’, both anticipating and setting future trends within this field. We value the importance of personal engagement and celebrate diversity that informs creativity.

You will work alongside your peers where we foster a culture of creativity. The course offers you the opportunity to develop your creative practice through experimental engagement with materials and processes. The course actively engages with contemporary and global issues, and ethical concerns relevant to the practice of printed textile and surface design, such as: sustainability, collaborative practices and innovation in surface and textiles. Tutors are experienced educators, researchers and practitioners in the field of textile and surface design. Through their diverse links you will engage with a breadth of contemporary approaches.

The course is committed to external and professional practices with relevant currency, so that our graduates are fully prepared for direct employment by high street and designer brands, further study, self-employment or business start-ups. You will be given opportunities to  participate in a number of prestigious live briefs, competitions and employment related activities to ensure that you are as best prepared for employment in the creative industries as possible.

Our MA Illustration course encourages students to question and expand the nature of their practice, the modes of dissemination and the context in which they situate themselves.

Drawing from multidisciplinary methods of working, students will be confident to explore and extend the concepts of communication, narrative and situated illustration through research, practice and discursive critique.

The course will allow students a stimulating, open thinking space for speculation, collaboration and exploration of the boundaries of what the discipline can be. The course recognises the power of illustration as a tool for looking closely, seeing and communicating in a way that is resistant to trend or restraints of process or medium. The course situates students at the forefront of the illustration research discipline, with authorial and innovative practice at the centre.

The course is supported by a team with diverse research and practical interests from the fields of illustration and its broader visual cultures. Research and dissemination methods will be introduced and developed with the support of visiting industry professionals, workshops, lectures and seminars with opportunity to situate work in relevant professional contexts – publishing, heritage, exhibitions, conferences and events. The course methodology centres around the ideas of observing, questioning and responding to the world, seeking out ideas and examining how these are communicated.

This exciting and creative course nurtures individuality through collaboration. It is designed to produce ‘Ideas That Work’ from creative professionals in advertising.

We’ve developed exceptional links with leading national and international agencies such as McCann, Ogilvy, BJL, Havas Linx, Atomic London, Intermarketing, Golley Slater, Jaywing, CreativeRace, Home, Uniform and TBWA, which will maximise your exposure to industry practice.

Creativity sits at the core of our proposition and we encourage originality and innovative thinking. Our ‘Actively Creative’ philosophy helps you to experience first hand creative challenges which are developed both in-house and through our industry contacts.

Our tutors have considerable industry experience spanning art direction, copywriting and branding. They will support you to understand and analyse advertising, so that you can use what you discover to inform and develop your own work.

You’ll have the opportunity to enter prestigious international competitions which have included D&AD New Blood Awards, YCN, The Drum Chip Shop Awards, and AdVenture in past years. Top agencies have offered coaching, mentoring, work critiques, live briefs, workshops, competition briefs and work experience possibilities. Our students regularly win work experience opportunities with agencies.

This course provides the framework and critical discourse for the candidate to develop, create, and publish a graphic novel over the course of study.

You will research and develop sequential narrative methods, world-building techniques, and graphic novel publishing and immersive technologies. Engaging with the breadth and depth of what a sequential narrative could be, you will critically examine and contextualise your work in relation to emerging social, political, cultural, and ethical issues. You will work individually and collaboratively to produce a graphic novel that questions the role of the comic artist, audience, distribution and immersive media.

You will be supported by a team with diverse research and practical interests within sequential narrative, comic art and graphic novel culture, working closely with visiting industry professionals. You will challenge what a graphic novel can be, working collaboratively with writers, artists, publishers and readers – the aim is to create externally-engaged, progressive, inclusive, and immersive graphic novels for a diverse and growing readership.