Bachelor of Arts (Hons) in International Tourism Management with Marketing - Placement Year

at Leeds Beckett University - Headingley Campus United Kingdom

Drawing on academic and industry expertise from around the world, this course is designed to meet the requirements of professionals and organisations involved in the bidding process and delivery of sporting events of all sizes - from the Olympic Games to the Leeds Half Marathon.

You will address the challenges facing sports events managers, including the increasing pressure to meet the demands of global governing bodies and how to manage a volunteer workforce, secure appropriate sponsorship packages, reduce risk and ensure the health, safety and security of every stakeholder.

By developing the specialist knowledge and skills required, you will be able to strategically plan and manage sporting events to the satisfaction of regional, national and international stakeholders.

This course is taught at The UK Centre for Events Management which has a global reputation as a market leader in events management education. We have close links with a wide range of industry partners and associations who all recognise our expertise in educating the events professionals of the future.

Taught by a team of experts, this course will enable you to become a leader in engineering management and gain the expertise needed to advance your career in process control and new product development.

As part of your course you’ll:

• Apply the latest technology and management systems to current engineering issues
• Invent products that address agile, environmental and management control issues
• Use simulated automation and management systems to analyse problems and test your solutions

Fire your passion for sport and help to transform lives and shape active communities.

As part of this course, you’ll:

• Learn how to provide opportunities for participation in sport for all sections of society and encourage people to lead healthier lives
• Examine how issues such as racism, poverty and gender inequality impact on sport participation – and how as a future practitioner you can challenge these issues
• Build your teamwork and management skills so you can lead on sporting projects to improve participation rates and attract investment
• Gain the skills and knowledge to develop inclusive sporting pursuits that benefit disadvantaged and under-represented social groups and communities
• Understand how sporting opportunities are provided in the UK and internationally and learn about the key organisations responsible for this work
• Examine how sport can be used as a tool to support communities, and promote peace and international development

As part of this course, you'll:

• Study four key areas: sport performance, sport management, sport coaching and contemporary issues
• Develop academic and professional skills, applying these into your chosen sport
• Work with our industry partners including key employers, for example, Leeds Rhinos (rugby and netball), Leeds United and British Athletics
• Apply your learning around these areas of study to your chosen sport setting
• Gain breadth and depth of work experience from day one through modules, volunteering, coaching qualifications and paid employment
• Decide whether to focus on one discipline area, or maintain a breadth as you progress through your degree

As part of your course, you’ll:

• Create and deliver a diverse range of events from conception through to evaluation
• Learn to manage events staff and suppliers, as well as adhere to licensing requirements
• Study complex and challenging issues within events management – including the operation of event organisations and their management, and how to plan events in a sustainable way

Events have increasingly become important markers and influencers in our lives. Whether in sport, the arts, business or politics, not a day goes by without a major event taking place somewhere in the world.

Event managers are in demand by organisations that require specialists to deliver every facet of the event in a proactive and skilful manner.

Coming with some experience of events, whether through volunteering at a school prom or working directly in an events environment, this course will build a solid foundation for your continuing study.

Our applied management course is dedicated to getting you into the events industry, and our experienced lecturers will help you find your way. All modules on the course are contextualised into the events industry - everything you learn will have a practical application when you begin your career.

Learn to master experiential marketing through event experiences and create a memorable impact on customers.

You’ll develop the expertise to operate at a strategic level in marketing roles in the events industry. This knowledge will enable you to make your business stand out.

As part of your course, you’ll:

• Gain an in-depth understanding of key political, social, cultural, environmental and economic issues that shape the marketing of events
• Analyse the identity of brands and their position within an international market
• Examine what experiential marketing means to people and how events can be created to evoke positive emotions
• Discover how relationship marketing helps harmonise brand positioning
• Learn how personality is used to bring brands to life during immersive experiences and activation events
• Be able to deliver safe, successful and memorable events in local, national and international settings

You’ll study behavioural, physical and life sciences on this practice-based course. A passion for understanding the science behind sport performance, health, and physical activity will drive your career helping people of all physical abilities.

Develop in-demand skills

You’ll develop skills which are increasingly in-demand as the importance of health and physical activity becomes more prominent in the UK and beyond. You could find yourself working with elite athletes on their sporting performance, working in rehabilitation, or helping people suffering from long-term illnesses.

As part of this course, you’ll:

• Gain an evidence-based appreciation of biomechanics, nutrition, physiology and psychology and their use within sport and exercise environments
• Take part in practical sessions examining oxygen consumption, blood lactate and glucose concentration, body composition and dietary analysis, ECG, power output, human motion analysis and exercise cognition
• Use scientific processes to question and problem solve. You could explore why athletes might not respond to training as expected, plan dietary strategies for the general population, or use movement analysis to understand why athletes might get injured

Build on your existing knowledge of cyber security and digital forensic to prepare for a career across these intricate disciplines.

As part of this course, you’ll:

• Gain a critical appreciation and understanding of the more complex elements of cyber security and digital forensics, combining both academic principles and industrial needs
• Develop skills that reflect industry requirements through employer engagement
• Take part in scheduled sessions including lectures, lab exercises and discussion groups
• Participate in activities such as simulations, role-play, case studies, projects, practical work, work-based learning, workshops, peer tutoring, peer group interaction, self-managed teams and learner managed learning
• Conduct critical research and professional analysis, develop solutions, evaluate your work and create a report to present to your supervisors through a dissertation project

This degree is shaped by an established model of coaching adopted by the Football Association and other leading national and international governing bodies.

As part of your course, you’ll:

• Develop the skills and knowledge to become a confident sports coach
• Enhance your key coaching skills by understanding your participants and helping them to achieve their potential within their sport
• Learn how to plan, deliver and review both short and long-term training programmes
• Analyse sporting performance and develop your coaching techniques using specialist coaching equipment and software
• Apply ideas from the course during organised placements

Staff expertise:-
You’ll be taught by staff who have vast experience in sports coaching. Members of the teaching team currently deliver an array of support services to coaches and athletes at all levels and across an extensive range of sports.

Research centre:-
Our renowned Research Centre for Sport Coaching will also provide a high-quality, inclusive learning environment.

Hands-on experience:-
Invaluable placement opportunities will give you the chance to put your learning into practice. You could be coaching children from local schools or working on campus assisting our coaches, some of whom work with Olympic athletes.

You could also gain experience in the wider sports industry with professional clubs such as Leeds Rhinos and Leeds United, or with local authority and private fitness centres.

As part of this course, you’ll:

• Develop your identity as an emerging practitioner
• Work with children and young people across the 3-18-year age range within mainstream and specialist settings
• Begin to develop ideas to promote inclusion for all learners
• Use a psychological perspective to explore how children learn
• Identify how to support children’s needs through best practice and overcoming barriers to participation
• Learn how to create inclusive and enabling environments
• Investigate the importance of whole-school approaches when working with displaced children who have experienced trauma
• Work with stakeholders including families, education, health, and care services in educational settings to understand the policy and practice behind their collaboration
• Explore key issues in safeguarding to understand best practice