Bachelor of Science (Hons) in Business Studies (General)

at University of Bedfordshire - Luton Campus United Kingdom

This course gives you the flexibility to develop your own practice, whilst working on cross-disciplinary projects and building a research and practice portfolio. The MA provides an exciting environment for you to develop your personal practice and Project management skills supported by established practitioner/tutors in your chosen field.

Why choose this course?

• A wide range of facilities with access to technical and digital media such laser-cutting, 3D printing, image processing software, moving image software, high definition photographic equipment and high-quality photo screen-printing.
• A teaching and learning strategy that is aimed at giving a robust focus to your artistic or design practice.
• Dedicated studio space for you to work, access to workshops and technical support
• Collaboration and guiding undergraduate students hands-on practical
• One-to-one contact with staff with an emphasis on your personal creative development and Project management. Personal tutor in your discipline

Develop the essential, digitally relevant skills for the world of advertising, copywriting and marketing communications, opening up opportunities in specialist agencies, integrated brand communications and client side brand management.

Gain vital work experience and awareness on placement and working with external agencies, and build your network of industry contacts. Relate marketing to finance, HRM and operations and take specialist units in PR and e-Business.

Examine international business and marketing management - branding, buyer behaviour, distribution and competition - with specialist units in marketing communications, media analysis and planning.

Choose Advertising and Marketing Communications at Bedfordshire and

• Learn essential skills in advertising and copy writing - using a mixture of traditional marketing and media communications and more modern tools such as Facebook, Twitter and Instagram
• Study areas including PR, creating marketing communications, marketing communications practice, and marketing in contemporary contexts
• Develop your knowledge and experience in your final year by working with real companies on real issues
• Gain additional employability skills in communication, problem-solving and teamwork
• Challenge yourself with an optional sandwich placement year
• Benefit from a course that reflects the Business School’s commitment to practice based and research informed education and is accredited by the Chartered Institute of Marketing (CIM).

Why choose this course?
BSc Advertising and Marketing Communications is an academic course grounded firmly in business practice. In your first year you study alongside other business students working on practical business problems and are introduced to the foundation level of Marketing Communications. At higher levels your study becomes more focused, especially on employment related transferable skills.

At the conclusion of this course you will be a career-ready pre-professional, ready to start work in the marketing communications industry

You will have acquired not just knowledge and understanding of marketing communications methods, such as digital strategy and account and media planning, but also the ability to apply your studies to practical examples and the critical skills necessary to keep learning in the changing professional environment

The growth and commercialisation of sport and rapid development of digital and social media tools makes sports journalism an exciting and fast-moving branch of the industry. This specialist course gives you the skills you need to be a 21st-century sports journalist.

Learn the core practical skills of journalism and how to apply them to a sports specialism using traditional research and writing as well as new and developing media forms.

Sharpen these skills with an in-depth understanding of the political, social, historical and economic sporting environment - as well as the legal and ethical frameworks journalists work within - adding depth and authority to your reporting.

You benefit from studying with a team of industry specialists in both sports reporting and general journalism, across a range of platforms, and have opportunities to hear from leading academics, sports participants and masterclass speakers from the worlds of both sport and media.

Why choose this course?

• Gain core communication and multimedia skills that are highly valued across a range of graduate industries
• Put your skills into practice via real-life sports reporting assignments
• Explore opportunities for work experience within radio, television, print and online journalism
• Develop a portfolio of work and contacts while honing your skills through regular news days
• Report from your first year for our news website and present your own show on our community radio station, Radio Lab
• There’s the option to take this course over four years and benefit from a fee-free industry placement (see below) where you gain experience, build your CV and make contacts for the future
• If you need a step into the full degree, you can start with a Foundation Year (see below) which guarantees entry to the Undergraduate course

This two-year Master’s gives you the high-quality pharmacological training, knowledge and skills you need to work in the field of drug discovery and development alongside teaching you valuable IT skills in data analytics.

The development of safe and effective new drugs is a challenging and rewarding field. On this course, you acquire a broad knowledge of drug discovery and development, focusing on the mechanisms of drug action at molecular level; the treatment of human diseases; and the latest cell and molecular technologies used in pharmacology. You also have the opportunity to specialise in one research area through the completion of a laboratory research project.

The Data Analytics units cover a range of topics including programming; databases; security; project management; and computer networking. You also learn how to apply your IT knowledge and skills to complex real-world problems as well as emerging technologies and developments.

Why choose this course?

• Study the principles of drug design, pre-clinical evaluation, clinical trials, regulatory affairs and the application of new technologies in the drug discovery and development process
• Explore the latest therapeutic concepts and principles relating to the causes, epidemiology, diagnosis and treatment of human diseases in current clinical practice
• Develop a systematic understanding and critical awareness of new technologies in cell and molecular biology
• Work with our expert academic team, who are actively involved in research so you are up to the minute when it comes to current and emerging developments in the field
• Gain a wide range of valuable practical and transferable skills as well as the ability to apply data analytics to problems and developments in the pharmacological field
• Progress into careers in drug research and development in the pharmaceutical and biotechnology industries, the NHS and other public organisations

The BSc Marketing with International Tourism Management course aims to enable you to develop the necessary skills for, and knowledge, practice and understanding of, the tourism industry.

You will become a self-directed, self-regulated reflexive learner, using an awareness of opportunities for careers or further study in the tourism industry.

With a good grounding in business and marketing the course offers students an industry focus in tourism management with good employment opportunities across a range of employment opportunities in both marketing and tourism roles.

This inter-disciplinary course combines key subject areas of business, marketing and tourism management in a practice-oriented way that allows you to develop a deep theoretical understanding and practical knowledge of tourism marketing and management.

The University of Bedfordshire is a member of The Association for Tourism in Higher Education (ATHE). ATHE is the subject association for tourism in higher education in the UK. It represents universities that are leading providers of tourism programmes.

Why choose this course?

• Benefit from a course that opens up career opportunities as a business and conference organiser, outdoor activities/education manager, theme park marketing manager, tourist information centre manager, travel agency manager, tour operator marketing manager, hotel and leisure marketing manager, and offers access to a wide choice of further study.
• Learn essential skills for careers in the tourism industry, in a department with close links to local tourism, hospitality and business organisations.
• Study areas including: intercultural management in tourism, tourism and society, critical issue in tourism and hospitality, business practice, marketing, consumer behaviour and marketing communications through a combination of classroom-based learning and fieldwork activities.
• Gain additional insights through field trips to local and international organisations facilitated by your Department.
• Explore the relevant theory and research areas and learn how to apply them through practice, when you will work on real-life briefs and case studies.

From global extravaganzas like the Olympics to regional music and food festivals, the events-related industry is growing at an incredible rate so needs specialist managers who can apply their skills to this field.

On this course you will study the project management and strategy needed for successful events and tourism management while examining the cultural impact of tourism and strategies to ensure the long-term success of an events and tourism commercial enterprise.

There are six entry points through the year. This allows you to start when it is most suitable.

Why choose this course?

• Learn a range of management practices that are integral to the management of events whilst at the same time recognising the importance of the inter-relationships of a range of business functions and the impact they have on the management approach to ensure commercial success in the longer term
• Gain the knowledge and expertise required by event management companies, special production organisers, festival managers and corporate leisure services and exhibition venues
• Study industry-related scenarios and realistic simulations to understand the practice of managing events, and develop the problem-solving and decision-making skills you will need to succeed in your career.
• Explore academic theory relating to tourism, leisure and events, with a particular focus on problem-solving and decision-making which will enable you to sharpen your critical thinking and creativity in analysis, synthesis and appraisal.
• Develop and apply the skills of critical evaluation as you become a self-directed, independent, reflexive learner
• Benefit from studying with a Business School that has partners across the world enabling you to examine the cross culture perspectives essential to organisations in the global markets

Radio is as popular as ever and has evolved excitingly to keep pace with digital technology. This degree opens up many opportunities for graduates in both broadcast radio and in the creation of audio content for other platforms, such as podcasts and websites.

As well as delivering a range of practical broadcasting and journalistic skills, the course gives you a grounding in media theory and history; a thorough understanding of how the medium works; and what goes into creating great content. You will graduate as a professional ready to work in broadcast media or within the wider field of audio-content creation.

You study a combination of units that, together, provide a broad range of professional knowledge and skills including Radio Skills, Reporting and Writing, Understanding Media and Preparing for the Audio Workplace. You can also specialise with optional units in your second and third years.

Throughout your study, you have access to Radio LaB, the University’s own community radio station, offering opportunities for presenting, producing or working on promotions and special events.

Why choose this course?

• It gives the practical and academic skills needed to produce creative audio and broadcast radio content
• Through Radio LaB, you can broadcast on FM across Luton and surrounding areas as well as worldwide online, building up your experience and CV
• In your final year, you work independently on a special project of your choosing
• It opens up wider work opportunities in technical and managerial broadcasting roles, providing a broad knowledge of industry practice and regulation
• It develops your range of operational skills, particularly in relation to programme planning and content development. These skills are transferable if you decide to pursue other media-related career paths
• Take the degree over four years and include a Professional Practice Year in industry where you gain experience, build your CV and make contacts for the future

Sustainability management is fast becoming a key driving force in shaping organisational strategy as companies are under pressure to compete in the Green Economy.

This course focuses on the relationship between the economic ambitions of businesses and the necessity to meet the growing global concern to meet sustainability agendas.

Through a combination of academic study and working with industry on real sustainability-related problems, you will develop the personal and professional skills you need to be a key player in this global, knowledge-based economy.

There are six entry points through the year. This allows you to start when it is most suitable.

• Study the core areas of sustainability within the corporate sector, and logistics management and its relationship with sustainability
• Gain intimate knowledge of the structural issues companies and counties face when implementing a sustainability agenda.
• Develop advanced knowledge of organisational approaches to sustainability as well as of government policies and the critical capabilities to apply theory to complex issues
• Explore your enterprise, creativity and independence – the skills required by employers - through your dissertation unit
• Develop your employability by undertaking a work placement with the opportunity to work on a live project
• Benefit from studying with a Business School that has partners across the world enabling you to examine the cross-culture perspectives essential to organisations in the global markets

Increasing expectations of ‘anytime, anywhere’ access to network facilities (whether from desktop, laptop, smart phone or tablet) means a constant demand for new networking protocols and technologies to keep up with the needs of a technologically reliant society.

This course is designed to give you knowledge of both wired and wireless technology to enable you to enter a career in this fast-paced industry.

Why choose this course?

• Study with staff active in networking and security research on a course with a balance of focus on wired and wireless technologies, working with a 64-node cluster, and other state-of-the-art equipment including virtualised environments as you advance your knowledge of both theoretical and practical challenges related to grid-computing
• Explore areas including network systems, computer security, networking administration and management, wireless networking, distributed parallel architectures, advanced security countermeasures, professional project management and emerging technologies
• Develop skills related to distributed networks (such as distributed and parallel architectures), ideal if you aim to pursue a career in networking, either in management or network set-up
• Gain in-depth skills in network management and administration (allowing you to work as a Network Manager) including essential security aspects, grid-computing and fault tolerance
• Benefit from developing expertise including components of professional qualifications such as CompTIA Linux+ and EC-Council CEH - equipping you for a career as a Network Engineer/Architect, in IT Support, as a Systems Analyst or Systems/Network Designer or in further study on an MSc by Research, MPhil or PhD.

The BA/BSc (Hons) Event Management programme is aimed to enable you to develop the necessary skills for, and knowledge, practice and understanding of, the events industry.

The skills you will acquire on this course will be particularly relevant to event management roles in the tourism, hospitality, leisure and sport.

The course begins with a general introduction to event management and progresses to specialist options and a close focus on planning, staging and managing events.

In addition to this you will become a self-directed, self-regulated reflexive learner, using an awareness of opportunities for careers or further study in the setting and monitoring of personal objectives.

You will combine academic study with real-world business practice as you work on case studies and briefs during practice weeks, and take opportunities to volunteer for events staged at the University and beyond.

The University of Bedfordshire is a member of The Association for Tourism in Higher Education (ATHE). ATHE is the subject association for tourism in higher education in the UK. It represents universities that are leading providers of tourism programmes.

Why choose this course?

• Benefit from a course that opens up career opportunities as an Event Manager, Festival Organiser/Co-ordinator, Exhibitioner Organiser, Events Marketing Communications Manager or Conference and Events Manager, and offers access to a wide choice of further study.
• Learn essential skills for careers in the events industry, in a department with close links to local cultural, sporting and business organisations.
• Study areas including: event planning and operations; project management; international hospitality operations; visitor attraction management; sport tourism and event management; global mega events; and marketing communications through a combination of classroom-based learning and fieldwork activities.
• Develop your CV with the option of a placement in an events organisation during your final year.
• Gain additional insights through field trips to organisations like Luton Town Football Club, Twickenham and Woburn Abbey, and working on annual events hosted by your Department.
• Explore the relevant theory and research areas and learn how to apply them through practice weeks, when you will work on real-life briefs and case studies