Master of Business Administration (Digital Marketing)

at University of Hertfordshire - De Havilland Campus United Kingdom

Study with a top history department and be taught from the cutting edge of historical research. We are ranked first among all History departments in the country for the social and cultural impact of our research and fifth for the overall quality of our research. Our world leading experts have published widely, won prizes for their work, and contribute to national and international television and radio. Our publications include a contribution to Harry Potter: A History of Magic, the companion book to the recent exhibition of the same name at the British Library.

Through our diverse and inclusive curriculum students will learn about an array of cultures and identities. Topics range from magic and witchcraft, to propaganda and popular protest, to health and family life.

What links our work is our focus on people’s history and everyday lives. This is represented strongly in our first year programme, which will give you an insight into the making of the modern world through exploration of faith, magic and medicine, campaigns for freedom and equality, Africa and the world, and America from Hamilton to Trump.

The modules you take in your second and third year allow you to concentrate on areas you find especially interesting; you might focus on a region, such as Europe, or a particular period, such as the twentieth century. Whichever path you choose, you will find challenging and stimulating courses.

In your final year, you demonstrate your research skills by producing a dissertation on a topic of your choosing. Previous students have been inspired by their year of study abroad, while others have worked on the history of jiu jitsu, women code breakers at Bletchley Park, the Notting Hill riots, and vice and sexuality in 17th-century London. One of the recent presidents of the University’s Students’ Union wrote her dissertation during her final year of study with us on changing perceptions of the devil, while one of our final year students won the British Commission for Maritime History Prize in 2016 for his dissertation on the East India Company.

We give you: 

• An exceptional academic team, conducting world-leading research
• Stimulating, innovative courses - our students reported almost 94% overall satisfaction with their course (2018 National Student Survey)
• A flexible program of study, allowing you to concentrate on areas you find especially interesting
• The opportunity to write a dissertation on a topic about which you are passionate
• CV-building potential through work placements and extra-curricular activities

This course provides an opportunity to experience and develop the skills and processes involved in the professional practice of product and industrial design. Approaches are centred around consumer goods, where issues covering everyday manufactured products are developed and explored. The degree investigates the cultural, technical and commercial factors which influence the development of innovative new products, and introduces the creative and professional strategies which underpin design.

This Product and Industrial Design degree provides an opportunity to experience and develop the skills and processes involved in the professional practice of product and industrial design. Approaches are centred around consumer goods, where issues surrounding everyday manufactured products are developed and explored. The degree investigates the cultural, technical and commercial factors which influence the development of innovative new products, and introduces the creative and professional strategies which underpin design.

The study includes branding and methods of identifying consumer needs and aspirations as an approach to creating the right product. Industry partners include Ford, Xerox and Herman Miller, with strong working relationships with Imagination Ltd., Conran & Partners and London Associates. The staff team is drawn from nationally and internationally experienced designers who bring their research and professional interests directly into the student environment.

This degree involves a practical workshop programme, establishing and refining your understanding of the tactile qualities and properties of materials and how they can be manipulated to express your ideas. In the First Year you’ll learn contemporary approaches to designing and making across a range of 2D and 3D media. Then, in the Second Year, you’ll focus your interests in order to reach the high level of refinement necessary for the professional marketplace. Our students produce a richly diverse range of artefacts, such as tableware, experimental objects, sculptures, architectural pieces, tiles and conceptual pieces for exhibition or commission.

• Contemporary Design Crafts Ceramics and Glass degree encourages fresh ideas, inventive use of materials and techniques, and awareness of contemporary markets.
• You establish and refine your interests in the field of ceramics and glass to reach the high level of skills demanded by the professional marketplace.
• Placements develop a versatile understanding of the workplace, establishing our graduates as contemporaries in a competitive professional market.

Our BA History and Philosophy gives you the opportunity to study two subjects that will help you to make sense of the world around you.

Through our diverse and inclusive History curriculum you will learn about an array of cultures and identities.  What links our work is our focus on people’s history and everyday lives. This is represented strongly in our first year programme, which will give you an insight into the making of the modern world through exploration of beliefs, magic and medicine, campaigns for freedom and equality, Africa and the world, and America from Hamilton to Trump.

In your philosophy modules, you will be introduced to a variety of philosophical issues ranging from the nature of reality, knowledge and mind, to questions about how we should live, what we should value, and what would be the best way of organizing society.

Throughout your degree, the common link between the two disciplines will be the development of analytical skills. As historians you will learn to analyse historical documents and debates among historians, while in Philosophy you’ll assess the arguments of others, arriving at your own conclusions on deep, important issues. 

These analytical skills, honed over the course of your studies, will benefit you in the final year, if you choose to write a dissertation. This extended piece of work, available either in History or in Philosophy, will grow out of a topic that interests you. Previous students have been inspired by their year of study abroad. Others have worked on the history of jiu jitsu, women code breakers at Bletchley Park, the Notting Hill riots, and vice and sexuality in 17th-century London.  And Philosophy students have worked on the ethical issues of playing video games, the nature of the imagination, and environmental philosophy and the obligations of the state.

We give you: 

• An exceptional History team, conducting world-leading research (REF 2014), and a Philosophy team ranked in the 100 best Philosophy departments worldwide (2017 QS rankings). 
• Stimulating, innovative courses - History students reported almost 94% overall satisfaction with their course (2018 National Student Survey)
• A flexible programme of study, allowing you to concentrate on areas you find especially interesting and the scope to write a dissertation on a topic about which you are passionate
• The opportunity to expand your horizons by studying abroad at the end of your second year
• CV-building potential through work placements and extra-curricular activities

You’ll be introduced to Linguistics, the scientific study of everything to do with language, from its structure and how it develops in children, to the ways it reflects society, how it’s used, and how it changes over time. You’ll be taught by research-active academics working in cutting-edge areas such as language and gender, formulaic language, corpus studies, bilingualism, bilingual processing and codeswitching.

What links our work is our focus on the applied use of English language, from English Language teaching to the use of forensic linguistics in solving language-related real-life problems such as plagiarism and crime investigation, to speech and language therapy and the study of language disorders.

In your first year, alongside core linguistics modules, you’ll study language and mind, where you’ll analyse child speech transcripts and consider language acquisition. You’ll also explore the diversity of use of the English language including regional variants, pidgin and creole English, language and ethnicity, and slang and street English.

Core modules in your second year focus on English grammar and the sounds of English. You can explore theories of how and why language developed and take a language competencies module leading to a work placement.

In your final year you can develop your own interests in short projects, or follow modules in different topics, including child language and communication, clinical linguistics, gender and language, and formulaic language, informed by our academics’ own research specialisms.

One final year option is corpus studies in English language, which will develop your research skills through your use of Sketch Engine, a text analysis tool that allows you to search vast samples of language, or corpora. Want to know when the word ‘Brexit’ first appeared in print or when ‘backstop’ acquired a new meaning? Find out by delving into databases of billions of words, to pursue your own original research projects.

Many exciting opportunities await the graduate with an LLM in IT Law and Policy. Graduates with specialist knowledge of IT law and policy are in high demand in this fast-moving and swiftly growing sector.

You will study two compulsory modules – International Electronic Communications Law and Emerging Technologies and Law – in combination with two further modules of your choice from a wide range of options. This will give you a solid grounding on which to build with further specialisations, and you can tailor your course specifically according to your desired career path.

The International Electronic Communications Law module explores the existing legal framework around the electronic communications sector in the UK and Europe. It also examines emerging areas such as cloud computing, net neutrality and surveillance, along with questions relating to spectrum management. Changes to European law are also investigated.

In the Emerging Technologies and Law module you will study a range of internet and emerging technologies law and policy principles. You will also consider consumer protection online and the rules relating to digital marketing, distance selling and e-payment, as well as the legal requirements for online company presence and advertising. The module also offers the exciting opportunity to examine in depth any emerging legal issue in the area of the internet and emerging technology.

Why choose this course?

This highly relevant, contemporary course will provide you with the knowledge and understanding you need to work within the exciting, dynamic technology sector. Taught by specialists in their fields and continually updated and underpinned by the latest research and practice, you can be sure that you will graduate with up-to-date knowledge and skills to thrive in your chosen career.

Innovative, practical teaching methods are designed to develop your intellectual, transferable, interpersonal and practical skills. These skills, in combination with the knowledge and critical understanding you will receive of the history and current and emerging developments within the sector, will ensure that you are very attractive to potential employers!

In addition to your study modules, the University’s co-curricular programme offers a wide range of options that will further enhance your skills.

While much of this course is common with BEng (Hons) Aerospace Engineering, this degree specialises in the design of space vehicles, with a particular emphasis on rocket propulsion, space flight control and satellite communication systems. For many of our students, the highlights of the course are the group design projects in the Third / Final Year, where you join with other aerospace students to design a complete aircraft. You’ll also work with astrophysicists to design a space vehicle in conjunction with a major space industry employer.

• This is a BEng degree course in aerospace engineering with a focus on space technology
• The University of Hertfordshire has produced aerospace engineers with practical experience of design and development for future aerospace systems
• Aerospace students from the University of Hertfordshire have previously completed work placement years at companies including: Airbus, Virgin Atlantic Engineering, and BAE Systems
• You will have access to the best equipment: flight simulator, wind tunnels, specialist laboratories and CAE software
• You will be offered a flying course at a local flying school with one-to-one instruction on both fixed wing aircraft and helicopters Our aerospace staff have a wealth of industrial experience which gives an applied approach to their teaching and their contacts prove invaluable to graduates seeking employment
• Recent Aerospace Engineering graduates have gone on to work at organisations including Marshall Aerospace and Defence Group, Martin-Baker Aircraft Compnay, and BAE Systems

Accounting is a vital and fascinating part of today’s global economy. Studying it here with us at Hertfordshire brings you face to face with current trends, practices and concepts – not just within accountancy itself, but in the wider world of business.

Our BA Accounting degree is a highly practical, relevant course. It gives you the sought-after skills, latest academic theory and real-world experience you need to become a confident, knowledgeable, forward-thinking graduate with exceptional career prospects.

The course explores the role of accountancy in businesses of all sizes and forms, opening your eyes to the diverse range of potential career paths ahead. It’s a multi-disciplinary, globally focused accounting degree, developed with innovative industry-leading companies and respected professional bodies.

At Hertfordshire, you’ll be taught by our team of leading academics, who together have created a supportive, inspiring learning environment. They’re joined by visiting industry specialists who bring with them years of real-world accounting experience and a real enthusiasm for sharing their insights with you.

We have strong links with the UK’s leading professional accounting bodies, including the Association of Chartered Certified Accountants (ACCA), the Chartered Institute of Management Accountants (CIMA), the Institute of Chartered Accountants in England and Wales (ICAEW) and the Chartered Institute of Public Finances and Accounting (CIPFA). 

These close ties mean that when you finish your degree, you’ll have exemptions from some of their highly respected professional accountancy exams, becoming a fully qualified accountant sooner.

During your degree, you’ll also have the opportunity to join the ACCA’s accelerate scheme and the CIMA university scheme, giving you associated membership of those bodies when you graduate. Membership comes with some really valuable benefits, including discounted accountancy exam fees, access to great resources and exciting networking opportunities.

You can also study a language with this course. You can be awarded the degree ‘with language’ in the title if you choose to study a foreign language in all years of study.

While you’re working towards your accounting degree, you’ll also have the opportunity to study abroad or take a work placement. Both experiences will strengthen your skills, build your confidence and make you stand out to potential future employers.

• Developed in collaboration with ACCA, ICAEW and CIMA, our course gives you exemptions from professional exams, helping you qualify faster.
• Input from industry leaders and professional bodies adds real-world skills to academic theory, giving you the competitive edge.
• You’ll be taught by leading academics and innovative industry specialists with years of hands-on experience in commercial accounting.
• We’ll help you find a valuable work placement, developing sought-after skills either in the UK or overseas.
• You’ll also have the opportunity to study abroad for part of your course, developing confidence, experience and practical language skills.

Indicative course structure
A business degree is a powerful, career-launching qualification, and if you’re interested in a career in business, combining two subjects will give you sought-after skills, exciting experiences and a whole world of future career opportunities.

We’ve designed our course to get your career off to an incredible start. You’ll be able to study product innovation, consumer buyer behaviour, and marketing planning as well as key modules on managing media and communications and market and social research. Marketing is creative, strategic and hugely dynamic, spanning a whole range of jobs in advertising, social media, consumer insights, communications, market research, public relations, sales, brand management, product innovation, retail services and the creative industries.

Why choose this course?

• Open the door to a broad spectrum of careers in industry, commerce and the public sector.
• Develop your knowledge in a broad range of business areas.
• Learn the key elements of marketing and put theories into practice.

Software engineering is a discipline that applies professional engineering techniques to the construction and evolution of large and complex software systems. This course adds a specialism in software engineering to a broad base in computer science. In the first two years there is an emphasis on software development, professional programming, the modelling and design of systems and data, the principles of networking and the user experience. Building on this foundation you’ll study software engineering in depth and learn how to analyse, design, develop and evaluate computer-based systems. You’ll also learn the application of engineering techniques, such as those relying on software metrics.

• Choose this course with an emphasis on Software Engineering building on a base of mainstream Computer Science, or change to one of the others in our flexible programme.
• Be taught by highly qualified staff, most with a PhD or other advanced degree plus research, teaching, or professional experience.
• Be part of a highly regarded well established computer science department with excellent facilities, a strong research background, and links to business and industry.
• Prepare yourself for a career in the IT sector through a mix of academic, professional and practical study, with opportunities for industry certifications and a paid placement year. Previous students have worked placements at companies including Intel, Microsoft, and Apple
• Recent graduates from Computer Science have gone on to work at amazing organisations including Ticketmaster, BAE Systems, and Ocado