Bachelor of Arts (Hons) in Advertising and Public Relations

at University of West London United Kingdom

This course will give you insights into human behaviour, as well as a foundation in the practical aspects of crime scene investigation. It successfully combines core content from the British Psychological Society (BPS) with innovative modules that explore forensic investigation at theoretical and applied levels.

You will learn from staff and guest speakers who are experts in their fields, while also having the opportunity to gain work experience where you can apply your knowledge and skills.

In our advanced facilities, you will be able to put theory into practice and develop essential research skills. Our psychology research facilities include state-of-the-art brain imaging electroencephalogram (EEG), eye tracking equipment and a range of experiment and research software. We provide access and a high standard of support for use of these facilities.

The MA International Fashion Brand Management: Circular Fashion is the first postgraduate course of its kind in the UK. The course is part of our MA International Fashion Brand Management (MA IFBM) suite which offers six innovative pathways:

• MA International Fashion Brand Management: Circular Fashion
• MA International Fashion Brand Management: Phygital Luxury Fashion
• MA International Fashion Brand Management: Fashion Buying & Merchandising
• MA International Fashion Brand Management: Fashion Visual Merchandising
• MA International Fashion Brand Management: Fashion Insight & Strategy
• MA International Fashion Brand Management: Fashion PR & Communication

This course will teach you how to to deal with the complexity of sustainability in the fashion industry by providing concrete tools and inspiring circular fashion business practices. You will study current practices of how materials, products, supply chain and retail can be regenerated and innovated through the circular economy. You will integrate such innovations into fashion brand building and development. You will study and assess the financial viability of different circular business models in the fashion industry.

You will develop in depth understanding of the key role of a circular fashion manager; from professional competencies and essential tools needed for managing responsibility for fashion and luxury brands to personal attributes and the commercial implications for transparency and traceability in the supply chain. In addition you will study how to fight counterfeiting on a strategic and legal point of view, and how to apply the sustainability principles to the retail space for both UK and overseas markets in an omni-channel environment.

Last but not the least, you will develop strategies for communicating transparency through transmedia storytelling that conveys the brand DNA while promoting the commercial success of its products.

When you study for your event management degree at UWL you will be ideally placed in London, the heart of the UK’s events industry and one of the biggest events capitals in the world. With work-based learning opportunities built into the course, you will have the chance to experience a wide range of events.

As part of your coursework you will be involved in planning and organising events; you will learn to effectively bid for contracts, work on client briefs, carry out risk assessments, design presentations and produce reports. Your work will integrate key areas of event management including operations and logistics, public relations, marketing, technical and production expertise.

Our courses offer opportunities to discuss issues arising from the Covid crisis and examine solutions from a sector perspective. Our course content is developed with support from a wide network of sector professionals to include changes in the industry.

Be an agent of change in computer technology and make your mark in the exciting world of websites, apps, games and mobile devices with this course.

You will be able to accurately select and use relevant digital and non-digital tools and techniques for the design, development and testing of digital solutions.  

Understand the role of the user in the design, development and consumption of computer technology across a wide range of areas.  

Our goal is to help you become a competent, confident and adaptable professional who can apply established and innovative techniques using contemporary programming methods in a fast-changing environment.

On this exciting course you will be encouraged to showcase your creativity as you learn to make the visual and interactive elements of games. Specialised teaching, focused on game design and animation, will help prepare you for a career in the growing and fast-paced games industry.

As well as the key artistic and practical skills required by employers in this industry, you will explore new ways of interacting with computers and experiencing games. You will learn about the practical and theoretical aspects of creating, analysing and enjoying games. In addition, the course will give you a foundation in the history and future of games, looking at play as art, entertainment, a form of communication and an engaging storytelling medium.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

This course in Psychology with Criminology will give you insights into human behaviour, explanations of the causes of crime and criminal justice responses. It successfully combines core content from the British Psychological Society (BPS) with innovative modules that explore current critical debates in criminology and psychology.

Undertaking this psychology with criminology course may open the door to postgraduate study or training to work with ex-offenders or victims of crime.  As the course is accredited by the BPS, there may be the option of potentially further study in a related area such as Forensic Psychology and going on to train as a Forensic Psychologist.

You will learn from staff and guest speakers with valuable experience in the field, and have the opportunity to gain work experience where you can apply your knowledge and skills.   

Our psychology research facilities include state-of-the-art brain imaging electroencephalogram (EEG), eye tracking equipment and a range of experiment and research software. We provide access and a high standard of support for use of these facilities.

This course in accounting and finance at the University of West London will help you gain both knowledge and practical experience.

You will learn from professional accountants who will support your academic and career goals, equipping you to compete in the financial jobs market.

The course is designed to maximise exemptions from the exams set by professional accountancy bodies such as the Association of Chartered Certified Accountants (ACCA). This means you will sit fewer ACCA exams and you could shorten the length of time it takes you to gain your professional qualification.

MA International Fashion Brand Management: Fashion Buying & Merchandising is part of our visionary MA International Fashion Brand Management (MA IFBM) suit which offers six innovative pathways:

• MA International Fashion Brand Management: Fashion Buying & Merchandising
• MA International Fashion Brand Management: Phygital Luxury Fashion
• MA International Fashion Brand Management: Circular Fashion
• MA International Fashion Brand Management: Fashion Visual Merchandising
• MA International Fashion Brand Management: Fashion Insight & Strategy
• MA International Fashion Brand Management: Fashion PR & Communication

This course will teach you how to create a fashion range by integrating trends analysis, buying, merchandising, design and garment technology functions. You will excel in maximising turnover and minimising the inventory risk by creating commercially balanced groups of design options and effective lead times, pricing and sourcing strategies that conveys the brand DNA while promoting the commercial success of its products.

You will develop in depth understanding of the key role of a fashion buyer and merchandiser; from professional competencies and essential retail strategy and operations to personal attributes. You will study the commercial implications for product ranges and supply chain strategies for both UK and overseas markets in an omni-channel environment. The course puts emphasis on digital developments and sustainable strategies for fashion buying and merchandising.

Are you interested in why people commit crimes and how crime affects society? On this fascinating BA in Criminology you will gain an understanding of the nature and causes of crime, while examining how criminal justice systems work in the UK and abroad.

You will benefit from the expertise of highly experienced criminologists, and have opportunities to undertake work or voluntary work within the criminal justice system in the UK. Work-based learning is an integral part of this criminology course, giving you the chance to see first-hand the types of challenges that you will study in your theory modules.

Are you looking for a photography degree that will help you develop your own individual style behind the camera and put you on a path towards a creative career?

In the Guardian University Guide 2021, the University of West London was ranked top in London for Film Production and Photography.

On our BA (Hons) Photography course you will have the opportunity to learn creative and technical skills from professional photographers, artists, curators and guest lecturers.

Your hands-on work with conceptual and practical briefs will also allow you to build your confidence and your portfolio, and ensure you graduate with sought-after skills.