Bachelor of Fine Arts in Fashion Visual Merchandising

at Academy of Art University USA

Develop the artistic and technical skills you need to enjoy a career in advertising as an art director, copywriter, or creative strategist. Work independently and collaboratively to create a dynamic portfolio.

The BFA program provides students with a comprehensive education in the principles of modern web design and new media. Taught by a faculty that works in the San Francisco Bay Area creative industry, our students are provided a unique opportunity to learn from teachers immersed in the field. The curriculum focuses on visual design, user experience, design strategies, web design, and motion graphics.

The MFA in Animation & Visual Effects program focuses on developing skills in any one of the many areas of expertise within the animation and visual effects industry. The program educates students in all aspects of animation and visual effects, from ideation to post production. Communication, collaboration, and time management skills are emphasized throughout the program to ensure graduates are acclimated to the intense professional culture that awaits them.

3D animation
This MFA in Animation & Visual Effects program focuses on developing skills in 3D animation. The program educates students in all aspects of animation and visual effects, from ideation to post production. Communication, collaboration, and time management skills are emphasized throughout the program to ensure graduates are acclimated to the intense professional culture that awaits them.

The School of Animation & Visual Effects BFA program provides students with the skills necessary to master today’s digital technology.

Storyboarding
The BFA storyboarding emphasis teaches students how to translate an idea or script into a series of cinematic sequences for use in guiding the production of a motion pictures, streaming media or games.

The BFA in Sound Design provides more in depth study of principles introduced in the AA program. Students will gain a complete overview of the soundtrack creation process, learning the latest in digital audio workstation workflows, as well as recording, editing, and mixing. BFA students will complete a demo reel in their final year, highlighting their best sound design for visual media (film, animation, games, and web media).

The Bachelors of Fine Art in Fashion Merchandising provides a foundation in fashion merchandising and fashion management. It includes major functions necessary to run a successful operation that plans, manages, and sells fashion products. Through hands-on Fashion Merchandising classes in buying, planning, product management, and retail management, students will develop the skills and knowledge required for a successful career in today’s global retail operations.

The Fashion Product Development MFA focuses on developing and managing all aspects of the fashion product development process. Emphasis will be placed on aesthetics, design, and product development strategies specific to companies and their target markets. Students will create product concept and lines based on their in-depth market and trend research, textile and raw material sourcing strategies, manufacturing strategies and shipping logistics to deliver finished products to stores and consumers. Students will learn the drawing, design, construction, technical, and industry standard software skills. Students will apply all of these skills to create a culminating thesis project that includes a complete product line and an implementation strategy. MFA Graduates will be capable of launching a new product line and applying high level strategic thinking to hold key positions in global fashion organizations.

The MA program provides advanced study for students pursuing careers in multimedia communications. Coursework focuses on short-form production, on-camera performance, multimedia writing, and journalism for broadcast as well as for streaming mobile devices, and entrepreneurship. Students graduate from the program with a comprehensive portfolio or reel that showcases their talents refined through a concentrated curriculum.

The MA program provides students an opportunity to work in 2D Animation & Stop Motion, 3D Animation, 3D Modeling, or Visual Effects, while focusing on storytelling with an emphasis on exhibiting technical skills and eliciting emotional responses.

The School of Fashion offers ten BFA degree programs, each designed to prepare you for work in the fashion industry. They are: Design, Knitwear Design, Textile Design, Costume Design, Footwear & Accessory Design, Fashion Styling, Fashion Product Development, Fashion Visual Merchandising, Fashion Merchandising, and Fashion Marketing. Students in these BFA programs may choose an emphasis in Fashion Design or 3D Design Pattern Making. Coursework combines excellence in design, artistic production, and innovative technology to provide students with the skills necessary to fully realize their creative visions.

Fashion Design
The School of Fashion's BFA program offers nine types of degrees: Fashion, Costume Design, Fashion Marketing, Fashion Merchandising, Fashion Product Development, Fashion Styling, Fashion Visual Merchandising, Knitwear Design and Textile Design.