Bachelor of Science in Business Administration - Marketing Option (Pre-Business)

at California State University - Fresno USA

Computer science is applied reasoning using both art and science: It requires the ability to communicate ideas through a combination of language and powerful technology. It is concerned with the interaction of humans and computers, as well as the application of computers to a myriad of specialized problems.

The goal of the Department of Computer Science is to offer programs to a diverse audience: (1) students interested primarily in computing, (2) students interested primarily in applying computing to some other field of study, and (3) students who wish to include computing as part of their general education.

The bachelor's degree in computer science prepares students for careers in the computing industry or for graduate study. Combined with a minor in another field of study, the bachelor's degree allows students to utilize their computing expertise in a variety of specialized fields. The core and computer science theory courses are excellent preparation for students who intend to pursue an advanced degree in computer science.

The B.A. in Integrated Design allows students many unique opportunities in the field of design, helping them acquire skills in specific advanced technologies crucial to the design industry. The program prepares students for diverse design jobs in the industry right after graduation and also prepares students to go into a graduate M.A. or M.F.A. program.

Our deaf education program gives you a broad background in bilingual-bicultural education, total communication, and cued speech philosophies along with speech, language, auditory training, deaf culture, and American Sign Language. This program includes all of the essential elements of a good education for deaf and hard-of-hearing children. The program is nationally accredited by the Council of Education of the Deaf (CED).

The Industrial Technology program at California State University, Fresno is geared towards preparing students for managerial and leadership roles in the industry. The program equips students with the necessary skills to use and manage state-of-the-art technologies in the fields of agricultural information systems, manufacturing, processing and packaging, quality systems and transportation. A blend of lectures, online instruction and hands-on lab activities together with engaged faculty and staff provides students with an environment that nurtures critical thinking and encourages innovation. The undergraduate curriculum includes technical concentrations in the areas of automotive technologies, food processing, and packaging, manufacturing quality and spatial technology which build on the strong foundations of our technology and management core courses.

The program for the Bachelor of Science in Industrial Technology is accredited by the Association of Technology Management and Applied Engineering (ATMAE). The department was awarded the highest possible accreditation, six years which is valid until 2024.

English is a general major or minor designed to give proficiency in skills that traditionally have been among the most highly prized by society: an ability to read with comprehension and critical judgment; to communicate accurately and clearly both orally and in writing; to grasp difficult ideas and think logically; to do research and organize materials; to make ethical and moral judgments from an historical and humanistic framework; and to appreciate literature and the arts.

The Master of Arts program in English, Literature Option, serves several categories of students: those teaching high school and community college, those anticipating doctoral studies, those studying creative or expository writing, and those simply interested in extending and intensifying the knowledge acquired in their undergraduate studies.

Prepare for the future in agricultural sciences, technology, and management with a degree in animal sciences or agricultural education. The Department of Animal Sciences and Agricultural Education offers options in agricultural communications, teacher preparation, science, and production management. The science option has career specialization in the areas of preprofessional animal science and preveterinary medicine. The production management option offers career specialization in the areas of dairy science, equine science, meat technology and livestock, and poultry management. Courses integrate animal evaluation, behavior, disease, environmental management, genetics, health, marketing, muscle biology, nutrition, physiology, production, and reproduction.

The agricultural education major is designed to equip students for careers as agricultural communication specialists or secondary agriculture teachers. Specializations may be developed in agricultural business, animal sciences, plant sciences, or mechanized agriculture.

The term kinesiology means "the study of movement," and the academic discipline of kinesiology comprises the subdisciplines of exercise physiology, biomechanics, sport and exercise psychology, athletic training and sports medicine, sports administration, physical education, and fitness and health promotion. The overall objective of the programs in kinesiology is to improve the lives of students by providing insight, education, and practical experience in exercise, sport, and physical activity. Programs in kinesiology open doors to relevant and rewarding professional careers.

The Department of Kinesiology is composed of a cohesive, creative, and dynamic group of well-educated faculty with a wealth of practical and professional experience. Students are engaged in educational and clinical research programs and practical experiences which incorporate leading-edge technology and best practices. The curriculum and associated instruction provide a solid foundation for future learning and professional growth. The program incorporates many opportunities for professional certification through prestigious national organizations and governing bodies. Students become experts in exercise, fitness, performance, and wellness.

The Exercise Science Option provides a foundation in the movement sciences which fully prepares students for graduate study and professional careers in fitness, wellness, health promotion, human performance, and preventive and rehabilitative sciences. The exercise science option also prepares students for professional certifications from internationally recognized health/fitness organizations. Flexible and personalized educational and career development strategies are hallmarks of this program. Exercise science faculty provide instruction and advising that is based upon theories and principles as well as practical and professional experience.

The Department of Information Systems and Decision Sciences prepares students for the rapidly growing fields of Information Systems and Technology and Data Analytics for Decision-Making. Producing new intelligence from raw data, collected by computer-based information systems, can help businesses enhance products and services, and organizations to meet their strategic goals. Computer-based data analysis and information-sharing lead to better, more informed decisions. In addition to traditional methods of classroom instruction and guest speakers, students in these options are exposed through hands-on experiences to new developments in computer technology, software, and applications.

Data Analytics (DA) uses powerful tools and techniques to derive meaning and value from data. As companies are becoming more data-driven, data analytics is now being viewed as an essential area of expertise and as a distinguishable career path. Students learn to analyze data and find patterns to enhance business effectiveness and problem-solving. These skills are essential to make informed decisions to drive business forward and achieve strategic goals. Students learn to become problem-solvers and skilled to analyze data that unlock business opportunities and solutions while keeping the “big picture” in mind. Critical thinking and effective communication are complementary skills developed in this option. Topics covered in this option include decision analysis, data mining, modeling, prediction, artificial intelligence, and machine learning.

The Master of Business Administration (M.B.A.) degree program is designed to provide professional education for managers of business, agriculture, education, government, and nonprofit organizations. The M.B.A. program offers elective area courses in special areas of professional practice, such as entrepreneurship, finance, general management, human resource management, international business, management information systems, and marketing. We are committed to developing one of the top applied M.B.A. Programs in the nation. As a result, your studies are complemented by numerous opportunities to solve real world business problems through internships and team consulting projects.

The Industrial Technology program at California State University, Fresno is geared towards preparing students for managerial and leadership roles in the industry. The program equips students with the necessary skills to use and manage state-of-the-art technologies in the fields of agricultural information systems, manufacturing, processing and packaging, quality systems and transportation. A blend of lectures, online instruction and hands-on lab activities together with engaged faculty and staff provides students with an environment that nurtures critical thinking and encourages innovation. The undergraduate curriculum includes technical concentrations in the areas of automotive technologies, food processing, and packaging, manufacturing quality and spatial technology which build on the strong foundations of our technology and management core courses.

The program for the Bachelor of Science in Industrial Technology is accredited by the Association of Technology Management and Applied Engineering (ATMAE). The department was awarded the highest possible accreditation, six years which is valid until 2024.