Bachelor of Arts in Management with Emphasis in Human Resource Management

at Global University Systems (GUS) - Webster University - St. Louis Campus USA

The human services curriculum is designed to prepare students for professional careers in human and social service agencies. The curriculum incorporates interdisciplinary local and global perspectives and knowledge, which facilitate the interpretation, analysis, synthesis and communication of human services concepts, theories and skills.

Learning Outcomes
Upon completion of the program, students will be able to:

• Analyze the scope of social and human conditions that promote or inhibit effective human services delivery systems, policies and outcomes.
• Identify core human services ethics, values, systems and skills.
• Evaluate policy or process recommendations to improve the functioning of human service agencies and interventions.
• Apply current research-based knowledge, theories, skills and ethics in a human services context.

The bachelor of science (BS) degree is designed for students who seek a rigorous, cross-disciplinary education in the physical sciences. Additional coursework is taken in the areas of biology, chemistry, physics and mathematics, providing the student with a broad scientific foundation suitable for careers in biotechnology, medicine, science-based research, health-related professions, chemical and molecular disciplines and advanced graduate studies.

Students can earn the BS in biological sciences alone, or with one of four emphases: chemistry, computational biology, health and medicine, or research and technology.

Emphasis in Health and Medicine
The emphasis in health and medicine is designed for students interested in a continuing education in any of the various medical fields, particularly those pursuing a pre-professional program like pre-med or pre-vet. It is meant primarily for students preparing for careers such as medical doctors, physician's assistants, dentists, veterinarians, chiropractors, physical therapists or athletic trainers. In addition to the science courses listed below, students entering health and medical fields are encouraged to take 4 semesters of a foreign language and 2 semesters of writing-intensive courses.

The successful organization has a deliberate strategy for maximizing the value it creates. This strategy is effectively communicated to all participants in the business. The internal stakeholders understand their role in implementing the organization's vision and all processes are developed to achieve it. The Walker School of Business & Technology's MBA is developed with this organizational purpose in mind. Its aim is to teach students the business competencies needed to develop and implement value creating ideas and solutions while building the personal skills necessary to achieve their professional aspirations.

Learning Outcomes

This purpose is made clear in the following program learning outcomes:

• Students can analyze a business and identify and evaluate opportunities for value creation. 
• Students can apply the core business competencies necessary to increase organizational value. 
• Students demonstrate the personal effectiveness competencies necessary to achieve their professional goals and to contribute to the accomplishment of the organization's objectives. 

This course of study builds a broad conceptual understanding of the health care industry, and develops specific, focused administrative skills that will help graduates guide health care organizations toward greater efficiency, effectiveness and patient-centered care.

The MHA is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes

• Students will be able to explain healthcare leadership styles and demonstrate effective communication skills that are required in managing effective teams and in predicting human behavior in an organization.
• Students will be able to apply health care management skills in problem solving, decision making, planning, delegating and managing time.
• Students will be able to incorporate strategic thinking to set priorities, focus energy and resources, and strengthen operations, in order to ensure that employees and other stakeholders are working toward common goals, and to operationalize healthcare organization's mission and vision. 

The bachelor of science degree in management information systems integrates technology and business concepts, providing students the knowledge and skills they will need to solve current and future IT related business challenges.

Learning Outcomes
Upon completion of the program, students will be able to:

• Demonstrate mastery of information systems management in the following core areas:
• Application of information technology solutions
• Project management
• Data and information management
• Core business concepts
• Write and orally communicate technical material effectively and professionally
• Apply problem-solving skills and the knowledge of information systems management to formulate solutions

The field of finance blends economics, accounting and other business disciplines with the goal of making financially sound business decisions. Financial tools and methodologies are of crucial importance for both small and large businesses. Important areas of finance include raising capital, making investments and understanding financial markets.

In addition to completing the core business curriculum requirements, students taking a major in finance will study the three general areas of finance: corporate finance, investments and financial markets and institutions. Students will complete at least one advanced course in each area after completion of the principles-level course. After completion of the finance core, students have choices to tailor their program according to their interests and career outlook. Students desiring to take advanced certification, such as the CFA (Chartered Financial Analyst) or CFP (Certified Financial Planner), are encouraged to take Financial Statement Analysis, International Finance and Advanced Investments. All finance majors will complete the business school's common core capstone course.

The BS in finance is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

This curriculum is designed for individuals who are seeking a graduate degree with a broad general management and leadership perspective. The MA in management and leadership is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes
Graduates of the management and leadership program will be able to:

• Demonstrate proficiency with group dynamics, collaboration, interpersonal relations and leading individuals, teams and organizations.
• Analyze and organize proficient solutions for complex business problems and demonstrate logical reasoning and idea generation for making effective business decisions.
• Demonstrate proficiency in the functional areas of business, such as finance, accounting, marketing operations and human resources, as well as the capacity to synthesize and apply this functional knowledge.
• Construct solutions to management problems using facts, concepts, principles and analytical techniques, quantitative skills and theories used in the study of management.

Data analytics is the science of interpreting vast amounts of complex data to make sound decisions. The MS in data analytics focuses on developing and applying data analytics skills to fulfill significant needs in the business community. Students will integrate business concepts as well as key methods and tools for large-size data modeling, analysis and solving challenging problems involving "Big Data." The program provides a strong foundation in data analytics by bringing together salient techniques from statistics, mathematics, computer science, business, accounting, finance and management in a realistic business context.

Learning Outcomes
By the end of the program, students will be able to:

• Compose query statements to implement the data definition and manipulation.
• Construct multidimensional data cubes analysis.
• Apply effective methods for analyzing, presenting and using informational data.
• Develop meaningful reports and visualization of business data analytics appropriate to a technical and non-technical audience.
• Articulate forecasting and predictive models for real-world analytical applications.

The public relations major combines a strong base in academic study with opportunities to test concepts through projects with actual clients. Writing proficiency is a necessary element of the major, as writing and knowledge of target audiences form the basic foundation of good public relations.

Students learn theories and gain hands-on experience in creating strategic information programs, internal communications plans, media relations and special events as they build their professional portfolios using all available formats of media (print, video, radio and television, and social media, digital and electronic applications).

Students learn from practicing professionals who are their professors, lecturers, mentors and clients, bringing real-world substance to the major. Internships augment the experience.

Learning Outcomes
Successful graduates of this program will be able to:

• Apply research practices and methodologies to gather information that informs public relations target audience analysis and organizational public relations problem solving and decision making.
• Create public relations plans that use defined goals, measurable objectives, strategies, tactics and evaluations.
• Create, package and edit public relations message content and distribute it through appropriate media to select target audiences of business and non-profit organizations.
• Evaluate the effectiveness of public relations plans in meeting their defined goals and objectives.
• Conduct themselves with professionalism in project management, client relationships, portfolio development, presentations and work relationships.

The management (BA) with an emphasis in marketing prepares students for a broad spectrum of careers in marketing, including branding, product development, advertising, digital marketing and customer relationship management. Students learn how organizations create value through the various marketing activities: customer behavior, pricing, promotion, product development, distribution and marketing research.

Learning Outcomes

• Analyze, understand and evaluate how legal, social, economic and global issues affect business.
• Integrate key theories to manage people, processes and resources in a diverse organization.
• Use appropriate tools and technology to critically analyze and interpret key business information.
• Apply concepts regarding ethics and corporate responsibility and how they impact managerial decisions.
• Build upon ambiguous and incomplete information to draft, support and defend innovative solutions to complex managerial challenges.
• Students will be able to demonstrate an understanding of how to identify and utilize relevant information in order to make effective marketing decisions.
• Students will be able to demonstrate the ability to make and defend decisions regarding the various marketing mix elements for value creation in a way that reflects the needs and characteristics desired for organizational success and meaningful relationships among and between stakeholders.
• Students will demonstrate personal skills (i.e. ethics, teamwork, effective communication, critical thinking) which are important keys to having a successful career in marketing.
• Students will be able to demonstrate an understanding of mutually interdependent relationships of all the major functional areas of a business enterprise.