Master of Science in Leadership with Concentration in Marketing Concentration

at Golden Gate University USA

The Master of Science in Business Analytics presents students with an understanding of the many possibilities for applying data analytics to business problems. Data analytics, and the implications of this strategic discipline, give practitioners new opportunities for discovering insights that can support the strategic goals and decision making of the organization. The discipline has grown so fast that it is impossible to address all of its elements, so this degree should be viewed as a "toolkit" of statistical and analytic theory, processes, tools, and techniques, which can be integrated into the business depending on the discipline and needed outcomes.

The MSBA is relevant to multiple audiences, including: the business manager charged with using data analytics to derive value from data and/or leveraging analytics teams to get that value; the subject matter expert (SME) in a business discipline charged with using analytics on the job; the budding business analytics data scientist requiring understanding of a myriad of data analytics tools from which to draw, and the IT professional responsible for supporting the analytics infrastructure and addressing issues of data security, privacy and ethics. Students completing the MSBA will have earned 39 units including three units of graduate statistics.

The Master of Science in Business Analytics presents students with an understanding of the many possibilities for applying data analytics to business problems. Data analytics, and the implications of this strategic discipline, give practitioners new opportunities for discovering insights that can support the strategic goals and decision making of the organization. The discipline has grown so fast that it is impossible to address all of its elements, so this degree should be viewed as a "toolkit" of statistical and analytic theory, processes, tools, and techniques, which can be integrated into the business depending on the discipline and needed outcomes.

The MSBA is relevant to multiple audiences, including: the business manager charged with using data analytics to derive value from data and/or leveraging analytics teams to get that value; the subject matter expert (SME) in a business discipline charged with using analytics on the job; the budding business analytics data scientist requiring understanding of a myriad of data analytics tools from which to draw, and the IT professional responsible for supporting the analytics infrastructure and addressing issues of data security, privacy and ethics. Students completing the MSBA will have earned 39 units including three units of graduate statistics.

Management Concentration

The Management concentration is designed for aspiring and current managers who are charged with using data analytics to derive value from data and for leveraging analytics teams to achieve that value. Emphasis in on applying soft skills to meet these needs.

Golden Gate University is located at the nexus of finance and technology in San Francisco's business district. As the finance industry rapidly invents new paradigms in the face of economic change, GGU prepares students to be leaders in the global business world. The Masters of Science in Financial Analytics degree will equip you with the business analytics skills you need to address the challenges of today’s technology-intensive finance industry.

The MS in Financial Analytics is a specialized, technical program that provides in-depth exposure to principles and practices of corporate finance and business analytics. You’ll learn programming, data analysis, business valuation and financial modeling. You’ll leave the program with a highly developed and practiced ability to make strategic decisions using the latest tools in technology, data analysis, business and finance.

Our hands-on faculty are leading practitioners in the fields of business, finance, and technology from the Bay Area and beyond. Our current roster of adjunct faculty hold day jobs at Wells Fargo, J.P. Morgan, Facebook, BridgeBio, RGB Spectrum, and B. Riley FBR, Inc.

Learning Outcomes

Graduates of the MS in the Financial Analytics degree program will have the knowledge and skills to:

• Evaluate and explain financial decisions regarding the firm’s investment and long- and short-term financing strategies by applying financial theory, quantitative decision-making tools, and analytical methods.
• Apply economic analysis to the firm’s decision-making, considering the impact of markets, institutions, and international trends on these decisions.
• Define and measure business and financial risk. Describe the relationship between risk and return, and distinguish between expected and required returns. Explain how risk affects the valuation of real and financial assets, and describe techniques for managing risk.
• Interpret and analyze individual business problems using data, selecting the best analytic approach and appropriate tools for extracting value from the data available. Use visual outcomes of analytics to communicate effective messages and recommendations for management teams.

The skills students acquire throughout the course of their studies prepare graduates to assume leadership roles in industrial-organizational psychology in small, medium, and large organizations in a variety of fields — technology, pharmaceuticals, medical devices, entertainment — or work at global consulting firms. Graduates are also well-prepared to pursue doctoral study in industrial-organizational psychology and related disciplines.

Learning Outcomes

Graduates of the Master of Arts in Industrial-Organizational Psychology will possess the skills and knowledge to:

• Understand the main theoretical frameworks of industrial-organizational psychology with emphasis on organizational behavior, team and individual functioning, and leadership in a global context.
• Examine the dynamic and evolving nature of professional practice with focus on careers in industrial-organizational psychology, as well as human resources, executive coaching, and management consulting.
• Learn assessment tools to measure and diagnose individual, team, and organizational performance.
• Explore contemporary challenges such as diversity in organizations, managing generational differences, and the growing role of human resources technology.

Golden Gate University's Master of Science in Taxation (MST) is one of the most prestigious tax programs in the country, having earned a reputation for providing the most comprehensive and practical education available. The curriculum stresses real-world content that prepares students to be knowledgeable tax professionals. Courses cover general and specialized tax subjects, including: estate and gift tax; partnerships; C corporations; LLCs and S corporations; California and multi-state tax; international tax; retirement plans; tax issues for individuals; and tax research.

Students can choose to complete the degree in-person or web-conference, as part of an Accelerated MST Day Cohort?, or take courses online at a pace that convenient for them.

The program provides thorough and current knowledge of tax concepts, trends and practices in an environment that promotes the development of analytic and communication skills.

Learning Outcomes

Graduates of the Master of Science in Taxation program will:

• Demonstrate the ability to identify tax issues, determine the applicable relevant primary authority, analyze relevant primary authority and apply the authorities to reach well-reasoned oral or written conclusions.
• Demonstrate basic knowledge and understanding of IRS practice and procedure and be able to represent a client in a tax controversy.
• Demonstrate knowledge of the ethics and standards of professional responsibilities applicable to tax practitioners.

The Golden Gate University (GGU) MBA program will advance your leadership skills and business knowledge using an activity-based learning approach. Faculty members are seasoned professionals in their respective fields and will prepare you to lead in today's complex business environment.

GGU's MBA program builds your business acumen, leadership skills, and contextual knowledge throughout the practical degree design. It provides an integrated perspective of management, and allows you to tailor the program with one of several concentrations to meet your professional interests and goals. Concentrations include business analytics, entrepreneurship, project management and even the option to design your own.

Since launching the MBA program more than half a century ago, GGU has pioneered evening and online programs for working professionals to achieve their career objectives. You can proceed at your own pace in deciding how many courses to take in a given trimester and study fully in-person, completely online or a combination of both.

Students in the program come from the San Francisco Bay Area, the United States and more than 50 countries around the world. With our location in the heart of San Francisco's thriving business community, strong connections to Bay Area business leaders, and a distinguished community of more than 70,000 alumni, the educational experience and the networks available to you are unparalleled.

This degree is designed for students who aspire to become financial planners, investment advisers, or money managers, or who may be interested in one of the many elements of this broad and rapidly-growing field. By pursuing a financial planning education at Golden Gate University, students will move into the 21st century equipped with the latest skills, with appropriate professional credentials, and with advanced academic degrees. This course of study also satisfies the educational requirements necessary for the premier Certified Financial Planner™ designation.

The work of the financial planner is best viewed through a "quality of life" lens: How can one assist one's clients in achieving their life goals and realizing their dreams? There are important technical issues to be addressed: What tax structure is best suited for my client? What asset allocation provides the desired risk/return profile?

Many of the critical questions have to do with the kind of life the client envisions, and how the client's emotional and psychological predispositions facilitate or obstruct the development of successful financial plans. It is the overarching objective of the Master of Science in Financial Planning to ensure that our graduates have both the technical skills and the relationship skills needed to create and deliver financial strategies that will support their clients' progress towards their most important life goals.

Online courses allow students to pursue a strictly online financial planning degree. Students can apply for admission, sign up for classes, communicate with professors and other students, and access all course information online at any time. This allows you to study financial planning from the comfort of your home, rather than having to find a financial planning school nearby that fits in your schedule.

Learning Outcomes

Graduates of the master of financial planning degree program will possess:

• The skills and knowledge of financial planning that are represented in the full range of topics covered by the CFP™ examination.
• Interpersonal skills necessary to maintain successful client relationships and to work effectively with colleagues, individually or in teams.
• The quantitative, analytical, and technical skills needed to address complex financial situations.
• The ability to apply their knowledge to real-world problems in financial planning.
• Knowledge of the legal and regulatory environment in which financial planning occurs and familiarity with relevant licensing, reporting, and compliance requirements.
• The ability to recognize the ethical dilemmas that may arise in financial planning practice and familiarity with appropriate responses to those dilemmas, as reflected in the CFP™ Board's Code of Ethics and Professional Responsibility.

In the MSADA and certificate programs, students can gain essential skills that in-demand accounting professionals need in today's data-rich environment. The MSADA offers concentrations in CPA applied accounting, advanced analytics for accountants, essentials of leadership, or taxation. The Advanced Analytics for Accountants Concentration is a STEM-designated degree program.

Plus, graduate certificates are available in Accounting Data & Analytics, Accounting Foundations, Advanced Analytics for Accountants, and CPA Applied Accounting.

This MSADA program satisfies the 150-hour education requirement to become a licensed Certified Public Accountant (CPA) and the CPA Applied Accounting Concentration offers live instruction to guide students through the CPA exam.

Estate Planning Concentration

A structured graduate concentration program designed to prepare CFP-certificated students for a career in Estate planning and gift taxation. The concentration in Estate Planning gives CFP® students an intimate knowledge of estate law, such as lifetime gifting, marital deduction planning, and alternate forms of wealth transfer. In addition to estate planning, graduates with this concentration learn about dealing with the financial aspects of individual retirement plans and the laws surrounding taxation of trusts and estates as well as the interpersonal skills needed when dealing with such sensitive issues as estate planning and personal finance.

Gain Cutting-Edge Leadership Skills

Golden Gate University’s breakthrough leadership programs are based on extensive input from corporate partners, industry groups, leading scholars, and leverage the university’s decades-long successes in developing high achieving leaders in the innovative crucible of the San Francisco Bay Area.

Learn From Instructors Who Teach What They Do

Courses are taught by instructors who also work in some of the Bay Area’s largest and most successful organizations. They bring cutting-edge knowledge from the field to the classroom, teaching skills that are immediately applicable to the real world.

Future-Proof Your Career

The pace of change across industries is quickening. New technologies are disrupting established businesses at an accelerated rate. We are operating in an ever interconnected global world. Jobs once performed by professionals will soon be automated or outsourced. What was certain today well may be uncertain tomorrow. Are you prepared for how management and leadership will evolve as a result?

Organizational Behavior and Development Concentration

This concentration is designed for the student who must be able to apply data analytics tools and techniques to information that the organization can use for strategic decision-making. Students taking this concentration will be introduced to specialized analytics tools and technologies.

Gain Cutting-Edge Leadership Skills

Golden Gate University’s breakthrough leadership programs are based on extensive input from corporate partners, industry groups, leading scholars, and leverage the university’s decades-long successes in developing high achieving leaders in the innovative crucible of the San Francisco Bay Area.

Learn From Instructors Who Teach What They Do

Courses are taught by instructors who also work in some of the Bay Area’s largest and most successful organizations. They bring cutting-edge knowledge from the field to the classroom, teaching skills that are immediately applicable to the real world.

Future-Proof Your Career

The pace of change across industries is quickening. New technologies are disrupting established businesses at an accelerated rate. We are operating in an ever interconnected global world. Jobs once performed by professionals will soon be automated or outsourced. What was certain today well may be uncertain tomorrow. Are you prepared for how management and leadership will evolve as a result?

Business Analytics Concentration

This concentration is designed for the student who must be able to apply data analytics tools and techniques to information that the organization can use for strategic decision-making. Students taking this concentration will be introduced to specialized analytics tools and technologies.

The Master of Science in Accounting Data & Analytics (MSADA) bridges advanced accounting concepts with data analytics, and will equip students with essential skills and knowledge to compete in the evolving realities of the profession. The MSADA develops students’ understanding of accounting and analytics’ concepts beyond theory through practical application positioning students to become leaders in their field. Students will explore the use of innovative technologies and business automation processes to increase operational effectiveness and efficiencies to drive better decision-making.

In the MSADA and certificate programs, students can gain essential skills that in-demand accounting professionals need in today's data-rich environment. The MSADA offers concentrations in CPA applied accounting, advanced analytics for accountants, essentials of leadership, or taxation. The Advanced Analytics for Accountants Concentration is a STEM-designated degree program.

Plus, graduate certificates are available in Accounting Data & Analytics, Accounting Foundations, Advanced Analytics for Accountants, and CPA Applied Accounting.

This MSADA program satisfies the 150-hour education requirement to become a licensed Certified Public Accountant (CPA) and the CPA Applied Accounting Concentration offers live instruction to guide students through the CPA exam.

Advanced Analytics For Accountants Concentration

This concentration is designed for accounting and tax professionals who seek to use analytics to improve strategic planning and decision-making. Students will expand their knowledge of data analytics through the practical application of business tools increasingly used in the accounting profession. Building upon the topics covered in the introductory course on data analytics for accountants, students will gain key skills utilized in the analysis and communication of business accounting data. Topics covered in this concentration include statistical analysis through the utilization of programming languages Python and R; relational data bases, data-mining, and business intelligence systems; and effective communication through the use of visualization tools. This program is a STEM-designated degree program.