Undergraduate Global Pathway (3-Semester) - Bachelor of Arts in Marketing - Advertising and Integrated Marketing Communications

at Kaplan Group - Pace University - New York USA

Today's changing business environment requires strategic management of the talent, skills, and knowledge of individuals within a company. With Lubin’s MS in Human Resources Management, apply what you learn in class to the resource challenges of organizations, demonstrating your capability to innovate and create value. The GMAT/GRE is not required for applicants with a minimum of three years of professional work experience in human resources.

As an international student, you might need, or benefit from, a pathway course that prepares you for degree study. Sometimes a pathway course is necessary due to differences in national education systems, or to help you improve your academic or language qualifications to the level needed.

Build your future by studying in the USA, with a pathway course through Kaplan. If you’ve completed high school with good grades, but don’t meet the entry requirements, this pathway program will help you progress to a bachelor’s degree at Pace University.

BBA Management: Entrepreneurship
Take charge of your destiny and chart your own path. Through our BBA, future entrepreneurs, innovators, and small business owners gain what they need for a successful launch while learning the essentials of successful and efficient management. Versatility and autonomy are the hallmarks of an entrepreneurial career, whether you start your own business or provide an innovative spark in an established organization.

Our Master of Public Administration (MPA) program is designed to train you to acquire strong analytical and administrative skills, and gain the management expertise you will need to succeed in the most rewarding and demanding areas of the national economy: government, healthcare, and nonprofit administration. The program’s mission is to prepare our students to become value-driven public service leaders, managers, and analysts by offering you the knowledge of roles, values, skills, and practices that will help you become competent global professionals capable of ethical, innovative, and creative leadership in public service, government, health care, and nonprofit organizations. The interdisciplinary curriculum enables you to occupy public service management and analyst positions across sectoral boundaries, as the program takes into account career and industry sector flexibility.

Healthcare Management
The Healthcare Management track is ideal for individuals occupying administrative positions in the healthcare industry, who are interested in advancing into leadership positions in organizations that provide public health services as well as in regulatory agencies in the healthcare field. Our Healthcare Management track graduates are employed with state and local health agencies, and non-profit/for-profit healthcare organizations such as hospitals in the NYC metro area including NYC metro area Presbyterian, Mt. Sinai, Lenox Hill, Montefiore etc.

There is an exploding need for professionals in every field who can analyze and manage data to make effective business decisions. With technical skills that are in demand in every industry, a degree in business analytics from Pace can enable you to look forward to job growth, mobility, and ongoing paths for advancing your knowledge and career.

Launch With A Technical Edge

• Gain skills in analytics and information technology that are in high demand with employers.
• Acquire a solid, interdisciplinary foundation in data analysis, information technology, and quantitative modeling.
• Experience working as a team in small classes with award-winning faculty.
• One of the few undergraduate business analytics programs in the New York area.

With a BBA in Global Marketing Management from Pace’s Lubin School of Businesses, you can go anywhere for the career you seek—bringing your skills, connections, and savvy to bear on exciting and dynamic challenges in brand management, customer analysis, market research, product planning, and more. Our international focus will expand your knowledge and perspective on global business.

As an international student, you might need, or benefit from, a pathway course that prepares you for degree study. Sometimes a pathway course is necessary due to differences in national education systems, or to help you improve your academic or language qualifications to the level needed.

Build your future by studying in the USA, with a pathway course through Kaplan. If you hold a bachelor’s degree or equivalent, but don’t meet the entry requirements, this pathway program will help you progress to a master’s degree at Pace University.

MS Computer Science
Computer science encompasses the study of computers–hardware, software, computational theory, algorithms, and how humans interact with technology. Above all, it’s about solving problems. With a master’s degree in computer science, you’ll be equipped with sophisticated problem solving skills; and be prepared for a lucrative career in this every-growing sector.

As an international student, you might need, or benefit from, a pathway course that prepares you for degree study. Sometimes a pathway course is necessary due to differences in national education systems, or to help you improve your academic or language qualifications to the level needed.

Build your future by studying in the USA, with a pathway course through Kaplan. If you’ve completed high school with good grades, but don’t meet the entry requirements, this pathway program will help you progress to a bachelor’s degree at Pace University.

BBA Marketing: Sports Marketing
With a BBA in Sports Marketing, you will find yourself at the center of a high-profile industry—interning or working at top sports companies, negotiating sponsorship deals for Fortune 500 companies, or working on new product ventures for professional teams like the New York Knicks, New York Mets, and Brooklyn Nets. Through unique courses in sports marketing, sports sponsorship, and special events marketing, you’ll build on a broad-based marketing core curriculum and develop the knowledge and skills necessary for this unique field, as well as gain insight into marketing’s relationship to the sports industry.

As an international student, you might need, or benefit from, a pathway course that prepares you for degree study. Sometimes a pathway course is necessary due to differences in national education systems, or to help you improve your academic or language qualifications to the level needed.

Build your future by studying in the USA, with a pathway course through Kaplan. If you’ve completed high school with good grades, but don’t meet the entry requirements, this pathway program will help you progress to a bachelor’s degree at Pace University.

BA Peace and Justice Studies
We are currently the only University in Manhattan to offer a major in Peace and Justice Studies. This unique program merges the field’s theoretical principles with the practical experience in New York City and beyond. Pace’s PJS major is centered around three fundamental pillars—research, action, and education. We draw on the vibrancy of the city, the expertise of our faculty and the passion of our students to create a community that is centered on sustainability, intersectionality, and transformation on local, national, and international levels.

As an international student, you might need, or benefit from, a pathway course that prepares you for degree study. Sometimes a pathway course is necessary due to differences in national education systems, or to help you improve your academic or language qualifications to the level needed.

Build your future by studying in the USA, with a pathway course through Kaplan. If you’ve completed high school with good grades, but don’t meet the entry requirements, this pathway program will help you progress to a bachelor’s degree at Pace University.

BS Computer Science
Get coding immediately with a bachelor’s degree in computer science. After gaining a thorough understanding of the fundamental theory, you’ll apply your new knowledge to portfolio-building projects that will prepare you to enter the professional world with confidence.

The Value Proposition

• Get the fundamentals down, then specialize. Learning theory trains critical thinking, meaning you’ll become a qualified problem-solver—even with unfamiliar problems.
• Build your portfolio with project-based learning that develop your skills, teamwork, and passion.
• Internships with New York companies give you on-the-job experience and complements your studies

A BBA in International Management from Pace’s Lubin School of Business will help you develop a global perspective and use analytical tools to advance in a business world comprised of varied national economies. Choose a region of the world and business function/industry (finance, human resources, hospitality and tourism, marketing) in which to concentrate. When you graduate, you’ll possess the skills you need for a successful international career.