Bachelor of Applied Science in Marketing

at Northwest Missouri State University USA

The Human Services major at Northwest is designed to meet human needs through interdisciplinary knowledge, focus on prevention as well as remediation of problems, and maintain a commitment to improving the overall quality of life. Faculty focus on preparing students to effectively serve individuals, families, groups and communities in the human services field; communicate efficiently with clients and professionals; and develop culturally competent skills.

A career in the human service profession promotes improved service by refining accessibility, accountability and coordination among professionals and agencies in service delivery.

Recreation majors at Northwest is the study of play and leisure in an individual’s life and methods to improve quality of life. Student can emphasize in:

• Recreation and Park Management which prepares students for program leadership and development, and budget and facility management;
• Corporation Recreation/Wellness which involve programs related to a person’s physical well-being;
• Therapeutic Recreation which prepares students with the skills to assess and evaluate the needs for individuals with special needs; and
• Sport Management prepares students for leadership roles in professional, collegiate and community sports organizations.

Geology majors at Northwest study the solid portion of the Earth. Faculty focus on three core areas: rocks and minerals, the surface process that shapes the Earth, and tectonic forces that have occurred in the scale of geologic time.

By studying rocks and minerals composing the solid Earth, students learn where and how they are used daily. The surface process that shapes the Earth focuses on how rivers and glaciers sculpt the land, ultimately influencing soils, farming and national parks. Through the study of tectonic forces, students learn the history of Earth, its internal processes and gain an understanding of earthquakes and volcanic eruptions.

Earning a Political Science degree at Northwest prepares students for multiple employment opportunities in public service and private sectors including federal, state and local government, law, criminal justice system, municipal planning, city management, urban affairs, education, non-profit administration, campaigns and elections, public policy analysis and internal development and relations.

The major has three areas of emphasis: the american institutions (formerly criminal justice) emphasis provides an understanding of legislatures, police prosecutors, public offenders and courts and corrections; the public administration emphasis focuses on the decision making process and job opportunities in public organizations and local, state, federal and international agencies; and the global affairs emphasis studies the global trends and events, and enhances intercultural understanding.

Northwest’s Master of Science in Applied Computer Science is a 16-month program that offers a hands-on, professional education in today's high demand areas including big data, web and cross-platform mobile development, security and design of user experience. Applied development courses coupled with data, projects as well as software and IT management enable students to distinguish themselves and graduate ready to contribute in a competitive, global market.

Students majoring in mass media with an emphasis in broadcasting and production gain critical thinking and communication skills that aid in learning processes and techniques for pre- and post-production, recording techniques, microphone and camera operation, script writing and legal and regulations of public radio and television. Students have opportunities to participate on the staffs of Northwest’s award-winning radio and television stations as soon as the first semester of their freshman year.

Earning a Political Science degree at Northwest prepares students for multiple employment opportunities in public service and private sectors including federal, state and local government, law, criminal justice system, municipal planning, city management, urban affairs, education, non-profit administration, campaigns and elections, public policy analysis and internal development and relations.

The major has three areas of emphasis: the american institutions (formerly criminal justice) emphasis provides an understanding of legislatures, police prosecutors, public offenders and courts and corrections; the public administration emphasis focuses on the decision making process and job opportunities in public organizations and local, state, federal and international agencies; and the global affairs emphasis studies the global trends and events, and enhances intercultural understanding.

Theatre performance majors engage in a comprehensive, multi-faceted approach to performance. Students learn through improvisation and script analysis; acting techniques that include knowledge through a variety of historical and physical styles including Greek, Elizabethan, restoration and 20th century “isms”; as well as techniques to increase vocal and physical awareness of the actor. Students gain hands-on experiences through classroom work, work-shopping, internships and on-stage productions from seasoned professionals in performance theatre.

The first of its kind in Missouri and the region, Northwest’s Data Science major is an interdisciplinary program with four areas of emphasis: computer science, business, molecular biology and geographic information systems.

The computer science emphasis focuses on ensuring students have knowledge about the tools necessary to interpret and present data. By having these skills, students are able to write a program, extract meaning from the data and construct the client’s project.

Psychology majors at Northwest learn the scientific study of a person’s thoughts and behaviors. Northwest faculty help students understand three core areas: scientific research methods that enhance critical thinking skills, evidence and claims knowledge; insight of an individual’s personal behavior, motives and thought processes; and the understanding of the biological and social factors that contribute to human development, cognitive skills, relationships and personality.