Bachelor of Arts in Communication - Organizational Communication

at Northwest Missouri State University USA

Agricultural Business majors at Northwest gain the knowledge and experiences of agriculture as well as business foundations. Faculty focus on four core areas: agriculture finance, agricultural marketing, agricultural policy and economics of agricultural production.

Agricultural finance teaches students tools to plan expenditures on assets that extend beyond one year; agricultural marketing provides a method of determining the value for land in order to ensure a profitable investment; agricultural policy, students are exposed to tools the government uses to modify free market outcomes associated with the production and marketing of specific crops and livestock; and economics of agricultural production describes the importance of farmers and agribusinesses reliance on factors and events that occur internationally and determine price.

The comprehensive major in nanoscience is the study of structures in nanometer size which is smaller than cells but larger than most molecules. At Northwest, this interdisciplinary majors focuses on providing practical laboratory experiences, isolating DNA and synthesizing nanoparticles to construct solar cells. Students can choose to specialize in nanoscale biology, nanoscale chemistry or nanoscale physics.

• Nanoscale biology applies nanotechnology at the cellular level. Two approaches include using nanotechnology to study part of a living cell or use part of the living system as a model for creating nanoscale devices. This major utilizes cellular mechanisms to create new technologies.
• Nanoscale chemistry focuses on utilizing nanomaterials for drug delivery systems, carbon nanotubes, dye-sensitized solar cells and semiconductor nanowires. This major continues to evolve as chemists use their skills in synthesis and chemical modification, and employ state-of-the-art instrumentation and technology to characterize and manipulate nanostructures.
• Nanoscale physics focuses on the interaction of light and electromagnetic radiation at a nano level, the change in properties from the large scale to the nanoscale, and practical experience in designing and looking at materials at a nano level.

Earth Science Education majors at Northwest study the earth science curriculum and learn methods to applying it in the classroom. This major prepares students to teach all earth science courses at the secondary education level (grades 9-12).

A degree in History prepares students for careers in government, public service, business industry, archives, museums and historical preservation as well as writing and research.

As a history major at Northwest, students become familiar with the human experience and determine how history fits into the context of the world. Students will study the evolution of the earliest man to the present day, as well as events and values as well as causes and effects that determine how the world has been shaped. At Northwest, students are taught to become critical thinkers who study evidence in order to obtain a conclusion and communicate that information in clear, concise methods.  

Professors offer relatively small classes and close interaction with students. Additionally, all upper-level courses are taught by University instructors rather than graduate assistants.

The math education major is an accredited program primarily focused on the skills needed for teaching secondary education. Students take both mathematics and education classes to help understand the concept behind mathematical formulas and develop the tools necessary to teach future students on those concepts.

Class sizes are small and follow a cohort model. Students learn the latest techniques and technology to effectively teach high school students, using tablets, smartboards and software programs.

Students majoring in mass media with an emphasis in applied advertising focus on the tangible media, the visual as well as creative aspects of advertising. At Northwest, students have opportunities to participate in creating and selling advertisements on the award-winning,  student-managed KZLX radio and KNWT television stations, Northwest Missourian newspaper and Tower yearbook as soon as the first semester of their freshman year.

Faculty focus on three core areas: business of advertising, creativity and media sales. In business of advertising, students learn legal and regulatory ethics, operational structure and media planning; the creativity component includes the message strategy, design concepts and knowledge of critical analysis; and media sales provide information about media mix concepts, messaging across sales, understanding media rates and the importance of digital and social media.

Programs in the Department of Language, Literature and Writing prepare students for meaningful lives as professionals in a global economy that demands innovative thinking, clear and effective writing, and cultural literacy. Our students and faculty form a close community of scholars who support each others' work, and who grow together in a rich and rigorous liberal arts curriculum. Students emerge from LLW programs able to express themselves creatively and professionally, and to engage with ideas critically and practically.

Business Economics majors at Northwest develop analytical, critical thinking and decision-making skills in preparation of evaluating the decisions made by businesses, consumers and government while gaining the fundamental knowledge of business management, accounting, marketing and finance.

Special Education majors at Northwest are eligible to teach special education in kindergarten through twelfth grade, elementary education (first through sixth grade) and all student with disabilities. Faculty focus on teaching students the characteristics of children with disabilities in order to determine appropriate evidence-based teaching strategies to benefit their learning; methods to collaborate with teachers to meet the needs of student to include co-teaching; and an in-depth knowledge of content areas.

Marine biology majors at Northwest study marine organisms and their ecology, habitat and interaction. Faculty focus on ecology, or the study of organisms and their habitats; diversity, in organisms; and adaptations of organisms and diatoms, or the unicellular life of oceans. Students also learn best practices for surveying marine organisms.