Bachelor of Science in Mass Media - Applied Advertising

at Northwest Missouri State University USA

A major in Agricultural Media with an emphasis in journalism focuses on the development of stories that are relevant to the agriculture community. Students learn to advocate for agriculture by explaining science, technologies and complex agricultural issues through various platforms. Coursework includes classes in agricultural science, advertising, marketing, journalism and media.

Physics is the study of basic principles that govern the universe such as the underlying laws of matter, space, time, etc. Physics majors at Northwest get hands-on learning opportunities while using experimental equipment using the gamma ray spectroscopes to study nuclear physics and electrical circuits to study and understand the components and how they work.

Physics emphasis areas include:

• Biological Science
• Computer Science
• General
• Geological Science

Wildlife ecology and conservation majors at Northwest study wildlife populations to understand patterns of distribution and abundance, and how these patterns may be used to manage and conserve populations. Faculty focus on ensuring students understand the natural history and ecology of mammals, birds, fish, reptiles and amphibians; gain the ability to conduct scientific experiments and surveys to monitor wildlife populations; learn techniques used to manage and conserve wildlife populations; and balance the needs of populations with people’s needs.

Business Economics majors at Northwest develop analytical, critical thinking and decision-making skills in preparation of evaluating the decisions made by businesses, consumers and government while gaining the fundamental knowledge of business management, accounting, marketing and finance.

Geology majors at Northwest study the solid portion of the Earth. Faculty focus on three core areas: rocks and minerals, the surface process that shapes the Earth, and tectonic forces that have occurred in the scale of geologic time.

By studying rocks and minerals composing the solid Earth, students learn where and how they are used daily. The surface process that shapes the Earth focuses on how rivers and glaciers sculpt the land, ultimately influencing soils, farming and national parks. Through the study of tectonic forces, students learn the history of Earth, its internal processes and gain an understanding of earthquakes and volcanic eruptions.

Northwest’s Master of Science in Applied Computer Science is a 16-month program that offers a hands-on, professional education in today's high demand areas including big data, web and cross-platform mobile development, security and design of user experience. Applied development courses coupled with data, projects as well as software and IT management enable students to distinguish themselves and graduate ready to contribute in a competitive, global market.

The digital media major at Northwest is an interdisciplinary program involving an emphasis in computer science, art or mass media. Courses offer a cross-section of skills in design as well as written and visual communication. The major produces graduates who are proficient in art, photography, design, communication, computer programming and legal or ethical considerations as they relate to media.

Students majoring in digital media with an emphasis in visual imaging learn to create computer programs and the visual appearance of internet graphics as well as enhance experience of the web users.

Physics is the study of basic principles that govern the universe such as the underlying laws of matter, space, time, etc. Physics majors at Northwest get hands-on learning opportunities while using experimental equipment using the gamma ray spectroscopes to study nuclear physics and electrical circuits to study and understand the components and how they work.

Physics emphasis areas include:

• Biological Science
• Computer Science
• General
• Geological Science

The comprehensive major in nanoscience is the study of structures in nanometer size which is smaller than cells but larger than most molecules. At Northwest, this interdisciplinary majors focuses on providing practical laboratory experiences, isolating DNA and synthesizing nanoparticles to construct solar cells. Students can choose to specialize in nanoscale biology, nanoscale chemistry or nanoscale physics.

• Nanoscale biology applies nanotechnology at the cellular level. Two approaches include using nanotechnology to study part of a living cell or use part of the living system as a model for creating nanoscale devices. This major utilizes cellular mechanisms to create new technologies.
• Nanoscale chemistry focuses on utilizing nanomaterials for drug delivery systems, carbon nanotubes, dye-sensitized solar cells and semiconductor nanowires. This major continues to evolve as chemists use their skills in synthesis and chemical modification, and employ state-of-the-art instrumentation and technology to characterize and manipulate nanostructures.
• Nanoscale physics focuses on the interaction of light and electromagnetic radiation at a nano level, the change in properties from the large scale to the nanoscale, and practical experience in designing and looking at materials at a nano level.

Radiologic science is the study of obtaining and interpreting medical images for medical diagnosis, assessment and treatment of disease. At Northwest, faculty focus on teaching students basic principles of anatomy, the positioning and function of bones and muscles and their relationships within the human body; physiology, the study of interrelationship between organs and organ systems; basic pharmacology and clinical and patient techniques.

With radiologic technologist positions requiring a degree, Northwest offers a unique two-year program that provides students with the foundation knowledge in requirements for the admission to radiologic schools. Students then attend a radiology school for an additional two years to complete a bachelor’s degree.