Master of Fine Arts, Major in Art with Concentration in Digital Media Art

at San Jose State University USA

The Journalism and Mass Communications Department's Public Relations program is nationally recognized and the only degree program of its kind in Northern California. One of the largest PR programs in the United States, this dynamic program has been a consistent leader in preparing students for success in a wide variety of strategic communications careers.

Program Highlights

• The most comprehensive PR curriculum in Northern California.
• Rated one of the 'premier' programs in the U.S. in a national survey conducted by Marquette University.
• All majors are required to complete an internship providing an excellent foray into the field of Public Relations.
• The School of Journalism and Mass Communications is 100 percent wired for the Internet with student-friendly Mac and PC labs.
• Students in campaigns class plan public relations programs for actual clients, including Cisco Systems, Intel, American Cancer Society.
• One of the few programs in the nation to have course electives in Special Events Management and the Principles of Fund-Raising.

SJSU’s Music Education program has long been recognized for its outstanding preparation of music teachers. During their studies in in either vocal or instrumental pedagogy, Music Education students also enroll in core music classes such as Music Theory, private lessons, and performance ensembles that will allow them to grow as musicians. By obtaining a BM in Music Education, SJSU students are better prepared to undergo the California teaching certification process that is required in order to be a certified California music teacher. Students in this degree program are expected to present a thirty-minute senior recital.

The School of Journalism and Mass Communications embraces the innovative spirit of Silicon Valley, emphasizing cultural and intellectual diversity, the First Amendment, and the free flow of ideas.
Students pursuing a Master's in Mass Communication are eligible for graduate assistantships within JMC. These positions are competitive and priority is given to new graduate students. They will spend the semester supporting one or two professors with a variety of projects. Each professor will have unique tasks for their student assistant. The graduate assistantship is an opportunity for the student to gain professional experience in an area of interest and supplement their academic development.

The field of packaging includes disciplines of engineering, graphic design, project management, advertising, and material science. Every product manufactured from health care and beauty products to washing machines and drugs require packages to protect and sell the product.

Almost every firm that makes a physical product has a packaging department with 20-40 individuals engaged specifically in packaging technology and applied engineering. A huge multinational like Johnson and Johnson can employ hundreds of individuals involved with some area of packaging their products.

SJSU's Packaging Program is one of a handful of programs in the USA providing technical expertise in the multidisciplinary field. The number of potential jobs for graduates and careers available with a background in packaging is driven by not only the uniqueness of the skills learned by the students but also by the fact that there are very few places to learn the skills necessary to design and develop package systems.

The number of positions available combined with the fact that there are only a handful of schools in the USA teaching Packaging creates a situation where Packaging has a 100% placement rate. In fact there are more jobs available than candidates available to fill them. This has been the fact for the last 60+ years since Michigan State University began the first Packaging program at the request of an Industry looking for people with package design skill sets.

Career development is another key advantage of an individual involved with packaging. Packaging professionals engage with almost every group in an organization, marketing, production purchasing, legal, product development, and graphics. A firm values individuals that have a broad picture of the operations and packaging interacts with these groups as part of their daily tasks. This makes individuals with packaging backgrounds valuable to a company as they understand how all of the operations combine and work together to accomplish corporate goals.

Program Learning Objectives

• Assess a package’s functional properties
• Demonstrate knowledge of package material properties to meet particular physical needs.
• Describe a package production system in order to present design and develop cost comparisons between various package configurations.
• Assess a distribution channel to identify particular stresses incurred.
• Design a package system (primary, secondary and tertiary) to contain, protect and transport products from manufacturer to consumer.
• Develop reproducible test methodologies for evaluating particular properties in a package/material.
• Organize and assemble presentations describing package systems, operations, designs, and cost comparisons.

The MA Linguistics program provides students with an interdisciplinary education in the scientific study of language. Courses in general linguistics develop the ability to analyze data, to propose and refine theories about how language works. Elective courses in computational linguistics serve students interested in speech technology and natural language processing. Other electives in sociolinguistics, multilingualism, and applied linguistics emphasize the role of language in society, including in education, and language variation and change. Graduates in linguistics offer a set of highly specialized skills to IT companies and to organizations whose work places a premium on communication with linguistically diverse audiences. Many graduates pursue careers with companies specializing in these areas. Other graduates pursue teaching careers in language and linguistics in domestic and overseas institutions. A smaller but significant number of linguistics graduates enter PhD programs for more advanced study.

The Bay Area needs well-trained technical writers and editors. The high-tech companies of Silicon Valley require people who are able to write quality manuals, reports, and web updates; write clear business reports and promotional materials; communicate effectively both with consumers and within the company; and understand each step of the publication process.

The U.S. Bureau of Labor Statistics reports that demand for technical writers will continue to increase for the foreseeable future, especially in regions of the country like ours. Download more information about the demand for technical writers. [pdf]

So what is Professional and Technical Writing (PTW)? Simply put, PTW is writing done in a workplace environment designed to persuade, inform, or instruct. While “professional” generally applies to business writing and “technical” generally applies to writing about technical topics, most professional writers would find the distinction superficial because they are frequently required to do both.

MS in Artificial Intelligence (AI) program provides students with a state-of-the-art educational experience to become outstanding, socially responsible engineers of AI systems. This program focuses more broadly on building engineering systems powered by advances in machine learning and AI. Students will learn the theoretical foundations and gain practical skills to manage and engineer various data forms, to make predictive analyses, to derive actionable insights, and develop intelligent hardware and software systems and related cutting-edge AI technologies. The program draws on insights from mathematics, statistical analysis, computer science, software engineering, and systems engineering and is, therefore, best suited for students with software/computer engineering, computer science, mathematics, and closely related backgrounds.

Program Learning Outcomes
Upon successful completion of the program, students will be able to:

• Identify and apply fundamental concepts, algorithms, and methodologies to formulate, analyze, design, and evaluate artificial intelligence and machine learning systems;
• Tackle complex machine learning and artificial intelligence problems using contemporary principles, algorithms, technologies, methodologies, and tools;
• Lead and participate in a team to develop AI and machine learning applications;
• Recognize the ethical, economic and environmental implications of their work, as appropriate;
• Sustain a process of life-long learning in engineering or other professional areas; and,
• Communicate effectively and persuasively with a variety of audiences.

Our RTVF major program offers training and experience in radio, television, film, and multimedia production as well as courses in history, research, and aesthetics of these media. The department operates a full time 24-hour a day radio station, KSJS 90.5 that provides entertainment, sports and community service to the Bay Area. The department also creates feature films through SPARTAN FILM STUDIO as well as other faculty, staff and student production projects.

San José State University recognizes the need for an interactive and productive education in the field of the arts. RTVF students are given multiple opportunities to perform, write, and direct their own works in preparation for a successful career in the Hollywood arts.

If you see your future career as a call to adventure, the International Business concentration may be for you. The concentration provides a broad base of business courses and additional coursework focused on global business. As a graduate, you will be well prepared for a career with a global business or organization. Your further marketability will depend on your personal characteristics, your life experience, and your academic performance in the International Business concentration. Employing companies or organizations then provide further training necessary for the job. An undergraduate degree in International Business is not a professional degree or one that targets a specific job. Rather, it is an excellent base on which to build.

The MS in Computer Engineering program provides students with an educational experience that combines electrical engineering and computer science with the best of academia, the high-tech industry, and the Silicon Valley. The high-tech industry increasingly requires engineers to be equipped with both hardware and software development knowledge and skills. The program provides in-class theory with hands-on hardware design and software development exercises to give students the skills necessary to create contemporary microelectronic  products that are typically embedded computing systems containing both hardware and software. Graduates with an MS in Computer Engineering can expect to find significant opportunities in digital and computer hardware design and verification, system-level software development, and prototyping and testing as well as technical support and marketing.

• Founding member of the national Cybersecurity Research Center (TRUST) and of the NISA Center
• World finalist team in the Microsoft Embedded Systems Challenge
• Supported by Intel, Cadence, Xilinx, Cisco, Oracle, Sun, BEA, IBM, Microsoft, and more

Program Learning Outcomes

• Be able to demonstrate an understanding of advanced knowledge of the practice of computer engineering, from vision to analysis, design, validation, and deployment.
• Be able to tackle complex engineering problems and tasks using contemporary engineering principles, methodologies and tools.
• Be able to demonstrate leadership and the ability to participate in teamwork in an environment with different disciplines of engineering, science, and business.
• Be aware of ethical, economic, and environmental implications of their work, as appropriate.
• Be able to advance successfully in the engineering profession and sustain a process of life-long learning in engineering or other professional areas.
• Be able to communicate effectively in both oral and written forms.