Bachelor of Arts in Communication

at Shorelight Group - The University of Utah USA

Satisfy your curiosity and learn how art and culture intersect through the University of Utah’s Art History program. Art history is the study of the artistic endeavors of peoples around the globe, and professional art historians seek to understand the context of art: why art and architecture are made and how they relate to historical and cultural circumstances. In recent years, the discipline of art history has expanded from a narrow study of the fine arts to the wider and more inclusive fields of visual and material culture. The Art History curriculum introduces students to these topics through lectures and seminars. Your coursework will cover topics such as visual analysis and critical thinking, as well as the art and history of specific cultures and geographic locations. The culminating capstone experience is a seminar class that allows you to apply your analytical and research skills to a select art history theme or area. Art history is an exciting field, especially in recent years: feminist, postmodern, postcolonial, and contemporary perspectives are all reinvigorating art historical writing today.

Over the last decade, the gaming industry has continued to increase in popularity. Today, there are two entire degrees devoted to the study of games and game-making. Through the BS in Games and CS/EAE degrees at the University of Utah, students will learn how to develop entertainment software and serious games addressing health, collaboration, or social needs. Housed in the Entertainment Arts & Engineering (EAE) program, both degrees offer technical coursework in math and computation, as well as training in digital game design, game art, and production. In the BS in Games, students will take 10 EAE electives focusing on game design, game arts, and game production. Students will also complete additional coursework in allied fields related to EAE such as digital media, storyboarding, graphic design, gender studies, and management. The pinnacle of the program is a joint Capstone project in which all game development students will work in teams to make and publish their own video game.

The Asian Studies program is an interdisciplinary course of study that will both deepen and broaden your understanding of this crucial region of the world. As an Asian Studies student, you will learn the languages and countries of the core regions of East, South, Southeast, and Central Asia as well as Russia, the Pacific, and West Asia. Broaden your horizons and gain a deeper understanding of and appreciation for the fascinating people and cultures of this region: in addition to language courses, the Asian Studies program offers exploratory and history courses about the area. Cross-cultural understanding and language skills are increasingly important as we become a truly global economy, making the Asian Studies program a valuable experience.

Geoscience applies the principles of chemistry, physics, mathematics, and biology to understand the composition, structure, and history of the Earth and the processes that govern it. Geoscientists then use this knowledge to address societal needs and problems, such as locating and characterizing mineral, energy, and groundwater resources, assessing seismic and other geologic hazards, and evaluating and remediating environmental contamination. The University of Utah’s Geoscience program will provide you with a broad foundation in fundamental science concepts, and you can then individualize your degree by pursuing one of three emphasis areas in the geoscience field: Geology (which focuses on geologic materials, Earth systems, and fossils); Environmental Geoscience (which focuses on the layers of the atmosphere and their interactions); and Geophysics (which focuses on using physical methods to image and understand the Earth). Regardless of emphasis area, all program graduates will be prepared and qualified to pass the professional geologist licensure examination. After graduation, students are prepared for post-graduate work in the earth sciences, or professional jobs requiring earth science knowledge (such as environmental law and earth resource management).

That catchy jingle, that distinctive symbol or image, and all the other cues we associate with a specific product become embedded in our brains thanks to marketing. Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers. Through strategic thinking, business acumen, and carefully-designed communications, marketing specialists ultimately help organizations identify and satisfy customer needs. As a marketing major at the University of Utah, you will study diverse topics such as market research, consumer behavior, advertising, sales and business development, and international marketing, with one goal in mind: learning how to build brands that people want.

Political Science studies the world of politics and government – particularly the manner in which people organize, administer, and seek to improve their governments, the privileges and responsibilities of citizenship, and the use and abuse of power. Students who major in political science are interested in understanding how laws and policies affect peoples’ lives and care deeply about community engagement and social change. Through a critical investigation of the political world, political science students learn how to apply concepts and theories, craft compelling arguments, and analyze complex information while grappling with some of the most pressing challenges facing societies around the globe.

Finance deals with the concepts of time, money, risk, how they are interrelated, and how money is budgeted and spent. Finance students learn how to assign value to projects, companies and securities. They also study how individuals and businesses can efficiently allocate financial resources, invest, and raise capital. With these skills, Finance majors can determine wise investment strategies, value stock options, and help companies and individuals manage their money. A critical component of a finance students’ education is meaningful, real-world opportunities, balanced by worthwhile classroom experiences. The U’s Finance curriculum covers topics such as business statistics, business calculus, corporate finance, insurance, investments, and real estate. A global perspectives course allows students to apply an international context to the business skills and perspectives they are learning.

In addition to the traditional major, students may pursue an emphasis in Advanced Financial Analysis, an honors-level program that provides students with a deeper foundation in finance and accounting, supplemented by additional technical competence in financial modeling and coding as applied to finance problems. Courses will focus on developing technical skills and applying those skills to solve problems in realistic settings.

The worlds of science, engineering, and business are now reliant on data-driven analysis and decision making.  Data Science is the 21st century discipline formalizing this process, and making enormous impacts in new scientific discoveries, engineering how the world works, and driving business decisions which power much of our economic growth.  A data scientist is one who can weave a complete story with data, from its humble and messy beginnings, through its maturation via sophisticated analysis, and concluding with an explanation of its real-world impact.  This program teaches both technical data processing (programming, data wrangling, data management) and data analysis (machine learning, data mining, visual analytics) skills, and also guides students through the complicated explainability, ethical, and domain integration challenges. 

Physics is the field of study concerned with the nature and properties of matter and energy: how we define measurable quantities, like energy and speed, and how these concepts are related (for example, Newton’s Law of gravity or the theory of special relativity). If you want to learn more about how the universe is structured and functions, consider studying physics at the University of Utah. In addition to learning scientific and theoretical concepts and facts, physicists also develop excellent analytical thinking skills and problem-solving techniques, and expertise in computational methods.

Urban Ecology is an interdisciplinary field concerned with the interrelationships among social, environmental, and economic systems, with the goal of enhancing the vitality and sustainability of places and communities. The University of Utah’s Urban Ecology program is designed to respond to problems and opportunities that exist in cities, suburbs, small towns, and rural places for example, environmental management, fragile landscape protection, recreation and tourism, public lands planning, rapid population growth, regional transportation, energy production, and sprawl. As a student of the Urban Ecology program, you will take classes in urban ecology, planning, field studies, economics, law and social justice; you can also choose from a variety of electives topics, such as green infrastructure, sustainable development, community leadership and cities in literature. In your senior year, you will do an internship and take on a real world problem in the Ecological Planning Workshop.