Bachelor of Science in Management with Concentration in Managerial Logistics

at Shorelight Group - University of Illinois at Chicago USA

The UIC Business Liautaud Graduate School Master of Science in Marketing Program provides essential concepts and tools for a career in marketing. The program is ideal for students and young professionals with non-business degrees looking to transition to a marketing position or for business graduates seeking more specialized training in marketing.

Our marketing program offers unique concentrations in Global and Multicultural Marketing and in Marketing Research, in addition to a concentration in Advertising and Communications. Or you can opt for a general MS in Marketing, a flexible option that you can customize to your professional interests.

In this program, you will learn how to:

• Develop integrated marketing strategies and solutions that address market challenges and exploit internal organizational and external market opportunities
• Design, conduct, analyze, and utilize market research to aid managerial decision making
• Create effective marketing tactics by configuring, monitoring and managing elements of the marketing mix
• Plan advertising and promotional campaigns, such as radio, television, print, outdoor, online, SEM
• Monitor and forecast marketing and sales trends
• Measure the ROI of marketing programs and by collecting and analyzing data
• Develop, execute, evaluate and present effective digital and social media marketing campaigns
• Use major tools in digital marketing for paid search ads, search engine optimization (SEO), organic social media, social media ads and mobile marketing strategies
• Tailor messaging and marketing activities to the unique needs of subcultures
• Select and use the right marketing analytic tools to test alternative marketing activities and improve marketing outcomes
• Conduct a brand image/identity research study and analyze the results

An MPA degree can provide you with an opportunity to influence the communities you live in – the cities, states, and nations around the world. Employment demand for professionals with leadership, financial management, policy analysis, and other skills imparted by the MPA degree has never been stronger.

Recognizing the multidisciplinary nature of the field, the UIC MPA program faculty represent mastery of many disciplines. Their academic training and research interests cover a broad range of relevant areas including law, management, political science, statistics and research methods, survey research, sociology, economics, business, organizational theory and decision making, human resources, budgeting and finance, and information technology. The program’s full-time faculty is complemented by several distinguished adjunct professors who are recognized practitioners in the areas of public policy, law, and administration.

Biological Sciences majors study living systems. Students and faculty pursue diverse programs of study, including, but not limited to, biochemistry, animal behavior, cell biology, development, ecology, environmental sciences, evolution, genetics, microbiology, molecular biology, neuroscience, paleontology, plant biology, physiology (cellular, organismal, and environmental), population biology, and urban ecology. Students completing a baccalaureate degree in Biological Sciences are prepared for a wide range of careers, including jobs in a variety of health professions, the veterinary or pharmaceutical sciences, public or private research, education, regulatory policy, conservation and wildlife biology, environmental professions, and agriculture.

The Department of Biological Sciences offers a program leading to the Bachelor of Science in Liberal Arts and Sciences with a Major in Biological Sciences.

The Master in Urban Planning and Policy (MUPP) program at UIC is the only professional planning program in the Chicago metropolitan area that is fully accredited by the Planning Accreditation Board. With a large and diverse faculty and student body, the MUPP program offers a comprehensive range of courses, including many specialized electives and studios. Class sizes are typically small, with multiple sections of required courses offered in both day and evening. Graduates can connect to a large network of alumni, both locally and across the region, country, and world.

The Information and Decision Sciences program at UIC Business is grounded in a research-based curriculum and corporate-sponsored project courses that give students the proven experience firms are looking for. IDS majors explore the potential of new technology to alter business operations, analysis and strategy. Students leave our program ready to meet the growing demand for business technologists.

IDS students are in top demand because of the skills they learn here at UIC Business. Bridging the gap between technology and business, IDS prepares students to analyze, design and implement information technology systems.

Students gain conceptual knowledge in how information is used effectively throughout all areas in the business cycle. They also gain practical experience in more technological based courses such as Business Database Technology, Advanced Spreadsheet Analysis, Business Data Mining and Business Systems Analysis and Design. IDS students are given the tools to become proficient professionals, capable of putting their technical, analytic and critical thinking skills to use in a real-world setting.

At UIC Business, we help students find their dream careers. Some students may choose a “specialization” for their studies that lead to certain career paths in IDS. These include Management Information Systems; Business Analytics; and Operations and Supply Chain Management.

The human-centered computing concentration prepares students to pursue areas such as user-interface design and development and computer graphics and animation. Applications of these skills might include video games, movie special effects, and visualization in science, engineering, and medicine. In addition to the fundamental areas of computer science—programming, data structures, discrete mathematics, algorithms, formal languages, computer architecture, and operating systems—the concentration educates students in user-interface design, computer graphics, visual media, and natural language processing.

The UIC Business Liautaud Graduate School is designed to position you to excel at accounting by having key insights into an industry rapidly changing with new technologies. Your degree will prepare you to secure career in accounting or other areas of business that realize that accounting is indeed the true language of business.

Whether you are looking to complete your accounting education and sit for the CPA exam, or move into another career field, the UIC Business Liautaud Graduate School puts you on the path to achieving your goals.

Our curriculum is flexible and the program welcomes applicants with accounting, business, and non-business degrees. We take into account the undergraduate courses you’ve already taken, allowing you to obtain your degree in 8–16 courses (32–64 credit hours) depending on your background. 

The Information and Decision Sciences program at UIC Business is grounded in a research-based curriculum and corporate-sponsored project courses that give students the proven experience firms are looking for. IDS majors explore the potential of new technology to alter business operations, analysis and strategy. Students leave our program ready to meet the growing demand for business technologists.

IDS students are in top demand because of the skills they learn here at UIC Business. Bridging the gap between technology and business, IDS prepares students to analyze, design and implement information technology systems.

Students gain conceptual knowledge in how information is used effectively throughout all areas in the business cycle. They also gain practical experience in more technological based courses such as Business Database Technology, Advanced Spreadsheet Analysis, Business Data Mining and Business Systems Analysis and Design. IDS students are given the tools to become proficient professionals, capable of putting their technical, analytic and critical thinking skills to use in a real-world setting.

At UIC Business, we help students find their dream careers. Some students may choose a “specialization” for their studies that lead to certain career paths in IDS. These include Management Information Systems; Business Analytics; and Operations and Supply Chain Management.

The MA in Applied Economics program at UIC is designed for students who desire an MA degree in economics as either a stepping stone to a Ph.D. program or a career that requires such preparation, but have not extensively studied economics in an undergraduate program. We provide analytically rigorous training in economic theory and statistical analysis that is accessible to students with less preparation in mathematics than is required for enrollment in an Economics Ph.D. program. Importantly, we condense this accelerated program into three semesters, including summer, so that students can complete the entire program in ten months. This substantially reduces the cost and enables students to matriculate to a Ph.D. program or enter the job market after only a single year of study.

We have structured the program to meet the needs of and engage students with diverse backgrounds and interests. The core economic theory and statistical methods courses are analytically rigorous but do not require extensive training in mathematics and do not focus on mathematical derivations or proofs. However, students with the requisite training in mathematics may substitute courses from our Ph.D. program in place of the corresponding Applied MA course. This enables these students to engage the material at a more mathematically sophisticated level and demonstrate their knowledge to Ph.D. programs and employers.

The UIC Economics Department has historically been strong in applied research and econometric analysis, particularly in the areas of health and education economics and policy. Applied MA students have the opportunity to take elective courses with leading young scholars in these areas. Students also have the opportunity to take courses outside of the Economics Department or in other areas that fit with their interests, or to take additional mathematics coursework that may be needed as preparation for a future Ph.D. program. Finally, all students have the choice to write an MA thesis or to complete additional coursework.

A Bachelor of Science in Marketing from UIC Business prepares students for careers in advertising and social media marketing, marketing research, product management, retailing and sales leadership. Our classes, which are led by faculty with experience from both research and industry, provide both a theoretical foundation for understanding a range of marketing topics, as well as hands-on experiences to allow you to put your skills into practice.