Bachelor of Science, Major in Business Administration with Concentration in Marketing

at Southern New Hampshire University USA

The history major provides students with the mental discipline needed for them to assume lives of positive impact in any specific vocational field. In pursuit of this goal, the program cultivates a historical perspective, which is integrative of all fields of human knowledge; analyzes the choices, and consequences of those choices, of various human communities; appreciates the development of wisdom and beauty; develops advanced critical thinking and communication skills through intensive examination of the elements of history (among them texts, images, objects, landscapes) and the crafting of contemporary historical arguments based upon those sources; examines the creation of history through the work of historians; and encourages civic engagement through a deeper and more nuanced understanding of the development of human societies and the importance of competent, creative, and generous leadership in forging peaceful societies.

In addition to the prescribed coursework, students are strongly encouraged to participate in internships and study abroad programs as a way of broadening their intellectual and cultural development and preparing them for success in a wide range of fields.

Program Outcomes

• Demonstrate knowledge of the development of human societies by analyzing and interpreting a variety of sources that provide evidence to support an argument about the past
• Utilize critical thinking skills for formulating effective analysis of appropriate primary and secondary sources
• Develop historical perspectives and arguments and express those arguments in effective and applicable formats
• Practice civic engagement through the application of history in the public realm
• Analyze multiple historical and theoretical viewpoints effectively through an open-minded, empathetic perspective on the past

Turn your passion for reading and writing into a career. Gain the communication and research skills needed in the workplace today. Learn to think critically and write effectively. Welcome to SNHU's Bachelor of Arts in English.

Classes in this major are generally small. The literature courses, for example, average about 20 students and the writing courses about 15 students, allowing professors to keep the classes engaging, lively and highly interactive. You won't ever find yourself sitting in a huge auditorium, trying to be heard or struggling to follow along with a lecture. In fact, some of the most unique learning opportunities might take place outside the classroom.

Because of SNHU's ideal location in the heart of New England, the birthplace of American literature, professors often build in visits to historic literary sites, such as Walden Pond, to add depth to the subject matter.

In this program, you’ll learn:

• Effective written and oral communication skills. You'll learn how to develop, craft and present ideas and stories that can help you convince, persuade and educate an audience.
• Ability to think critically and creatively. You'll discover how to uncover and dissect various viewpoints in order to create new concepts and stories.
• Broad knowledge of literary classics. You'll gain a unique perspective and understanding of the world by reading, evaluating and discussing literature that has influenced society.
• Proficiency in research strategies. You'll learn proven techniques for pinpointing and analyzing information that helps you build support for your ideas and opinions.

Southern New Hampshire University's Bachelor of Science in Justice Studies presents a systematic vision of the justice system and exposes its majors to the panoply of careers, theories and applications, agencies and institutions that comprise American justice. The B.S. in Justice Studies consists of a core and a series of tracks which allows students to tailor the program toward their career goals. The core lays out the essential knowledge base for Justice Studies majors and reviews the fundamentals of legal and social science research, provides overview courses on the system at large, and instructs on criminal law and correctional systems. The B.S. in Justice Studies emphasizes the full range of justice functions, from policing to corrections, from law to private sector justice. The B.S. in Justice Studies delivers the "professional" perspective in the educational environment, preparing students for future careers in the justice sector.

Program Outcomes

• Graduates of the Justice Studies program will be able to draw upon theory, research and historical perspective as professionals and apply such into their daily practice
• Graduates of the Justice Studies program will be able to apply and demonstrate their academic and professional skills as effective communicators, critical and independent thinkers, and analytical problem solvers            
• Graduates of the Justice Studies program will be socially responsible citizens and professionals who are ethically informed and culturally aware

The Pure Mathematics Concentration gives students the mathematical skills and theory to work with the conceptual aspects of mathematics that are studied for their intellectual challenge and are not associated with direct applications.  

By earning your degree in Mathematics with a concentration in Pure Mathematics you’ll learn conceptual mathematical skills while completing theory-based coursework. This type of concentration is often studied for intellectual challenge as opposed to real world application. This concentration also qualifies as appropriate preparation for graduate programs in mathematics.

Southern New Hampshire University's Bachelor of Science in Justice Studies presents a systematic vision of the justice system and exposes its majors to the panoply of careers, theories and applications, agencies and institutions that comprise American justice. The B.S. in Justice Studies consists of a core and a series of tracks which allows students to tailor the program toward their career goals. The core lays out the essential knowledge base for Justice Studies majors and reviews the fundamentals of legal and social science research, provides overview courses on the system at large, and instructs on criminal law and correctional systems. The B.S. in Justice Studies emphasizes the full range of justice functions, from policing to corrections, from law to private sector justice. The B.S. in Justice Studies delivers the "professional" perspective in the educational environment, preparing students for future careers in the justice sector.

Program Outcomes

• Graduates of the Justice Studies program will be able to draw upon theory, research and historical perspective as professionals and apply such into their daily practice            
• Graduates of the Justice Studies program will be able to apply and demonstrate their academic and professional skills as effective communicators, critical and independent thinkers, and analytical problem solvers            
• Graduates of the Justice Studies program will be socially responsible citizens and professionals who are ethically informed and culturally aware           

The growth of sports as a major industry has increased the need and opportunities for well-trained professional managers. A well-rounded business education with a focus on sport management skills is essential in this rapidly growing field.

The mission of Southern New Hampshire University's Sport Management program is to deliver an innovative educational experience grounded in relevant theory and practice that enables students to be successful leaders in the global sport industry. Students couple ten specialized courses in sport management with a strong mix of business and liberal arts courses. Students will have an opportunity to gain practical experience through field experiences with a variety of sport, fitness and recreational organizations.

The Sport Management programs have Program Approval from the North American Association of Sport Management & the National Association of Physical Education for both the Undergraduate and Graduate degrees; and are in the Candidacy Process for accreditation with the Commission of Sport Management Accreditation. Through the national program accreditation the requirements of the major in Sport Management include extensive field experience(s) totaling a minimum of 300 hours. Therefore, students majoring in Sport Management are required to complete SPT 491 which has a minimum GPA requirement of 2.5. Any student with a minor or concentration in Sport Management is encouraged to complete field experience(s) which also have a minimum GPA requirement of 2.5. In order to facilitate this and to ensure that all students are eligible and prepared for their field experience, any student with a Sport Management major, minor or concentration must receive a minimum of a "C" in all required Sport Management courses. Similarly, all students wishing to change their major to Sport Management must complete a brief application process to ensure their understanding of the field experience requirement in the program.

Program Outcomes

• Recognize management and leadership theory in an applied environment
• Use management and leadership theory in an applied environment
• Demonstrate problem solving in an applied environment
• Formulate connections between classroom learning and practical experience
• Demonstrate the ability to communicate
• Understand and practice networking and relationship building
• Employ ethical frameworks in decision-making
• Display a professional personal image
• Use reflection to develop multiple perspectives of self as a professional
• Demonstrate an awareness of factors that contribute to global sport business issues
• Apply sport management principles in an international context
• Analyze the influences of social, cultural, or political institutions on global sport businesses
• Analyze the role of social responsibility in global sport business
• Understand the interrelationships between functional areas in sport organizations
• Employ a strategic analysis to demonstrate an understanding of the forces that a sport business must have in order to achieve its mission
• Integrate strategic analysis into the strategic planning process
• Evaluate external and internal factors and the interrelationships affecting decision-making

The five-course concentration in Global Business provides students with the competencies and knowledge to understand the challenges facing managers and to allow them to operate successfully in the global environment.  This concentration provides knowledge supporting both international business and international trade.  The concentration covers four distinct areas: Global Management; Trade Finance; Global Marketing; and International Supply Chain Management.  Students also receive practical information on import and export activities.  The campus-based Bachelor of Science Global Business Concentration can help to educationally prepare you for the professional Certified Global Business Professional (CGBP) exam offered by NASBITE International.  Students cannot earn the CGBP certification through SNHU; however, the University is a participant in the CGBP Student Pathway Program, and the content of the concentration aligns with the four primary domains of the exam: Global Business Management, Global Marketing, Supply Chain Management, and Trade Finance.  Please note that completion of the Global Business Concentration program does not guarantee certification.  Students must successfully pass the Certified Global Business Professional exam offered by NASBITE.

Concentration Outcomes

• Identify effective risk management strategies that address the various commercial, political, legal, financial, and cultural risks associated with international trade, contractual relationships and investments.
• Analyze potential international business opportunities using quantitative and qualitative data and research.
• Evaluate how the interaction between cultural, economic, legal, political, and business practices impact organizations in the international environment.
• Apply legal and ethical principles to international business activities.
• Integrate interdisciplinary practices and principles into management decisions in a global environment.
• Apply interdisciplinary knowledge in the areas of management, trade finance, marketing, supply chain management to take the NASBITE Certified Global Business Professional exam.

Technology has become inseparable from an organization’s operations, including applying digital strategies to leverage data, collaborating in the virtual marketplace, and leveraging established and emerging technologies. The Bachelor of Science in Information Technologies gives students the opportunity to combine technical abilities, business acumen, people skills, and a keen problem-solving mindset to help organizations large and small leverage new technologies for innovating practices, products, and processes. Aligned to the Accreditation Board for Engineering and Technology (ABET) and informed by the Association for Computing Machinery (ACM) framework for information technology baccalaureate degree programs, this degree will prepare students for current IT work and provide the skills and dispositions to ready themselves and their organizations for the rapid evolution of future technologies. Students will learn the fundamental information technologies, systems, data management methods, and computational thinking strategies necessary to support organizational decision-making and recommend effective system design and maintenance solutions. They will also learn to operate in an ever-changing work environment where communication, collaboration, and the drive to proactively identify and solve problems are markers of success. Learning through hands-on real world problems, students in this degree program will demonstrate the necessary skills that will allow them to grow and adapt within the field of information technology.

Program Outcomes

• The ability to analyze a complex computing problem and to apply principles of computing and other relevant disciplines to identify solutions
• The ability to design, implement, and evaluate a computing-based solution to meet a given set of computing requirements in the context of the program’s discipline
• The ability to communicate effectively in a variety of professional contexts
• The ability to recognize professional responsibilities and make informed judgments in computing practice based on legal and ethical principles
• The ability to function effectively as a member or leader of a team engaged in activities appropriate to the program’s discipline
• The ability to identify and analyze user needs and to take them into account in the selection, creation, integration, evaluation, and administration of computing-based systems

Go discover the inner workings and the broad scope of the American justice system through the Bachelor of Science in Justice Studies with a concentration in Crime and Criminology program.

Unlike programs that focus on only one aspect of the justice model, such as law enforcement, the SNHU program provides an overview of the justice system, criminal law, corrections systems, legal and social science research, and more.

Students tailor the program according to their career goals. All students take courses in policing and law enforcement, crime and criminology, and law and legal processes. In light of the professional nature of the justice system, students also are encouraged to explore courses in such aligned areas as business, psychology, sociology, information technology, and political science.

Students may complete the program in the traditional four years. In addition, students may also pursue a four-plus-one program in which they earn both the Bachelor of Science and Master of Science degrees in five years. Our graduate program is delivered online allowing students to continue their studies while satisfying employment and family duties.

Why pursue a BS in Justice Studies at Southern New Hampshire University?

• Faculty with specialized work experience
• Internship opportunity that combines traditional research with local agency experience
• Professionally oriented program
• Career placement support

The Bachelor of Science in Business Administration concentration in Marketing introduces students to various professional areas within the fast-paced and ever evolving field of marketing. This concentration provides students with the opportunity to explore areas of marketing, through a business lens, in areas such as market research, social media marketing and communication, and consumer behavior.

Concentration Outcomes

• Utilize marketing principles to develop various aspects of the marketing mix to address challenges and achieve organizational goals