Bachelor of Science in Marketing

at State University of New York College at Brockport USA

Overview

Create marketing plans, collect and analyze consumer data, and develop advertising campaigns for traditional and digital media. Attend guest lectures from seasoned international marketing professionals, complete case analyses, work on marketing simulations, and complete course projects to promote local businesses.

You will have access to our trained staff who will help you obtain internships with regional businesses or non-profits, enhance your interviewing skills, and get your resume job ready. 

What You’ll Learn

You will be introduced to the marketing concepts and tools that are important to succeed in today’s world. Prepare for a career in domestic or global brand management, digital marketing, market research, advertising, or brand consulting.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

State University of New York College at Brockport

Location

Bachelor of Science in Marketing Assistant Fee

$16980

Tuition Fee

$0

Average Cost of Living

$50

Application Fee

Bachelor of Science in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.

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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

5.5

Minimum Overall Score

76.0

Minimum Overall Score

Other Courses by State University of New York College at Brockport,USA

The undergraduate Interdisciplinary Arts for Children major is committed to teaching, scholarship, creative expression, and service related to the education of children in and through the arts. This interdisciplinary major is unique to the SUNY system and the nation. It fulfills a major need in providing substantive arts-in-education training to prospective classroom teachers and others interested in the arts. Research shows that arts integration has perhaps the greatest potential to positively affect learning across academic disciplines. An interdisciplinary approach to learning helps students leverage new understandings that could not be obtained through singular discipline studies alone. 

What You’ll Learn

Our program is unique nationwide and within the SUNY system. It encourages students to think across disciplines, using arts integration as a focus.

Each student selects a specialty area as a focus for in-depth learning while taking courses across all of the arts disciplines. Our major is an excellent choice for those interested in education and other arts-related programs that involve working with children.

48 month

Duration

$ 16980

Tuition

Arts & Humanities

Bachelor of Arts in Dance

The Department of Dance at SUNY Brockport seeks to provide a rigorous and nurturing environment for the development of artists, scholars, choreographers, and educators. We support creativity through conceptualization and performance. The Department of Dance comprises artists, scholars, and educators who train dancers on the graduate and undergraduate level for a wide variety of careers in the arts.

The department has some of the best dance facilities in the country, including its own fully equipped proscenium dance theater, a large-space studio theater, five studios, a body-conditioning lab, costume and scene shops, and computerized music and design studios. Faculty and professional staff are nationally and internationally recognized in their areas of expertise and are leaders in professional organizations such as CORD, NASD and NDEO.

Undergraduates with a strong foundation of dance training are invited to participate in the program by auditioning to enroll as dance majors or minors in the BA or BS programs, and are eligible to apply to the BFA program in the second semester. Additionally, the department offers three graduate degrees, and serves a large number of students through courses that fulfill General Education requirements.

Student Learning Outcomes:

Upon completion of the program, students will be able to:

  • Apply artistry through qualitative and rhythmic phrasing, dynamic range & individual expressivity.
  • Embody consistently clear physical knowledge, movement accuracy and technical expertise of contemporary dance idioms.
  • Create choreography that integrates imaginative and structural concepts.
  • Articulate an understanding of aesthetics through dance-making and/or oral and written forms.
  • Analyze human movement from varied theoretical and experiential perspectives.
  • Identify individual interests and abilities in order to situate within the larger dance field.
  • Exhibit appropriate professional conduct throughout choreographic process, performance, collaboration, and production.

48 month

Duration

$ 16980

Tuition

Natural Sciences & Mathematics

Master of Arts in Mathematics

The 30-credit Master of Arts in Mathematics provides students with a solid foundation in the major areas of mathematics, an appreciation for the structures and theories of advanced mathematics, and a deeper understanding of the role of mathematics in applications. The department strives to produce graduates who exhibit knowledge, comprehension and creativity in the practice of mathematics as they pursue their careers in college/high school teaching, business or government, or as they pursue doctoral studies. Please note that the information in this document is subject to change. For the latest information on our courses, please contact the department.

Student Learning Outcomes

Upon completion of the program, students will be able to:

  • Apply the methods of three major areas of mathematics to rigorously solve problems and carry out proofs that are typical to each of these areas.
  • Carry out the creative and explorative processes of mathematics, including conjecture, generalization, and the construction of mathematically rigorous proofs.
  • Use mathematics to model and analyze real world problems, and utilize technology as appropriate to help solve mathematical problems and judge the reasonableness of results.
  • Communicate mathematics effectively.
  • Actively engage with mathematics beyond the classroom.

24 month

Duration

$ 23100

Tuition

The Communication Studies major explores human communication in a variety of contexts, including interpersonal, professional, public, mediated, and cross-cultural settings, and examines the social influence of language and media. Students investigate a variety of communication practices with learning experiences in theory, history, criticism, application, and performance.

Student Learning Outcomes:

Upon completion of the Communication Major, students will be able to:

  • Speak well: Deliver an extemporaneous presentation that meets the needs of a given speaking situation and audience.
  • Integrate multiple perspectives: Integrate multiple Communication theories/concepts to analyze and recommend multiple solutions for a socially significant communication problem, case, or situation.
  • Advance quality arguments: Advance a sequence of evidence based arguments to support a given position.
  • Write well: Write clearly and at a level appropriate to a given audience.
  • Critically Evaluate: Critically evaluate a communication message using relevant theories/concepts.
  • Demonstrate influence: Demonstrate influence strategies to address relevant social problems.

48 month

Duration

$ 16980

Tuition

The English major is designed for students who wish to pursue a passion for reading and writing, and for those who seek a versatile education as they prepare for careers in education, law, business administration, public relations, advertising, government, or any field where analytical excellence and effective use of the English language are essential. English majors choose between a literature or creative writing concentration (outlined below), where their course work is designed to develop analytical, research, and creative skills.

Preparing for Business, Law and Public Service: Literature courses which emphasize psychological, social and verbal analysis provide a solid basis for the type of critical thinking needed in professional positions, while courses in writing, business communication, journalism/ publication, etc. provide a solid basis in communication skills central to these areas.

Student Life: The Writers Forum connects students with significant contemporary writers and critics. The English Club offers a variety of activities, including the publication of a student-run literary journal. Sigma Tau Delta, an international honor society, recognizes significant academic accomplishment. Awards are available for student scholarship and outstanding literary-critical, fiction, poetry and non-fiction writing.

Study Abroad: A variety of study abroad programs are available and encouraged. Our students have spent semesters abroad everywhere from England and Australia to France and Spain. Contact the Center for Global Education and Engagement to explore these opportunities.

Student Learning Outcomes:

Upon completion of the program,

Creative Writing Track students will be able to:

  • Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
  • Construct arguments about literary works using historical contexts.
  • Apply basic elements of creative writing craft, including such elements as control of form and figurative language.
  • Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
  • Write in conformity with standard usage and grammar.

Literature Track students will be able to:

  • Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
  • Construct arguments about literary works using historical contexts.
  • Argue with a command of the rhetorical strategies, terms, and major interpretive methods characteristic of academic writing in the Humanities.
  • Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
  • Write in conformity with standard usage and grammar.

48 month

Duration

$ 16980

Tuition

Recreation management, therapeutic recreation, and tourism are some of the most exciting and diverse human service professions. The field provides opportunities to work with all types of people in a variety of settings, to strengthen communities and improve quality of life through recreation. Students are required to choose one of three concentrations.

  • Students studying recreation management will prepare for employment in a variety of settings including municipal parks and recreation, non-profit recreation services, and commercial recreation.
  • Students studying therapeutic recreation will prepare for employment in community agencies and clinical settings, such as hospitals, nursing homes, schools, transitional or residential centers, treatment centers, physical medicine and rehabilitation and psychiatric institutions.
  • Students pursuing the tourism management concentration will prepare for professional positions in resorts, attractions, destination marketing organizations, and wedding and event planning.

All of the concentrations provide students with academic and experiential opportunities that foster an enriching undergraduate experience and launch an exciting career.

Student Learning Outcomes

Upon completion of the program, students will be able to:

  • Students graduating from the program shall demonstrate the following entry-level knowledge: a) the nature and scope of the relevant park, recreation, tourism or related professions and their associated industries; b) techniques and processes used by professionals and workers in these industries; and c) the foundation of the profession in history, science and philosophy. (COAPRT 7.01)
  • Students graduating from the program shall be able to demonstrate the ability to design, implement, and evaluate services that facilitate targeted human experiences and that embrace personal and cultural dimensions of diversity. (COAPRT 7.02)
  • Students graduating from the program shall be able to demonstrate entry-level knowledge about operations and strategic management/administration in parks, recreation, tourism and/or related professions. (COAPRT 7.03)
  • Students graduating from the program shall demonstrate, through a comprehensive internship of not less than 400 clock hours and no fewer than 10 weeks, the potential to succeed as professionals at supervisory or higher levels in park, recreation, tourism, or related organizations. (COAPRT 7.04)

48 month

Duration

$ 16980

Tuition

Anthropologists study human behavior and thought in both the past and the present with the goal of improving our world. We holistically draw on sociocultural, archaeological, and biological approaches to engage with humanity’s current challenges: the outcomes of the humanity-environment relationship; human rights abuses and the need for social justice; and the complexities of human heritage and identities. Whether through ethnographic fieldwork, archaeological excavation, biological lab work, or visual and material cultural analysis, our students and faculty collaborate closely to learn and improve our knowledge of human variation. This is an invaluable resource for our students as they prepare for a more complex future.

The Anthropology Major consists of 24 required course credits plus 12 elective credits that allow students to augment their education with a dual major or minor in another field applicable to their goals and needs.

Student Learning Outcomes

Upon completion of the program, students will be able to:

  • Knowledge base. Students gain an understanding of the broad knowledge base of human biocultural diversity through time and across cultures, as provided through archaeology, biological and cultural anthropology.
  • Methods. Students gain knowledge and skills in the different anthropological research methods used in the sub-fields of archaeology, biological or cultural anthropology.
  • Theory. Students learn to define and describe anthropological theory as used in current and past practice by anthropologists, in archaeology, biological and/or cultural anthropology.
  • Critical Thinking. Students develop the ability to question, reflect and critique the data and arguments upon which evaluations of human diversity, behavior and change are made.
  • Analysis. Students learn to apply theories and methods to explain or interpret anthropological problems, including cross-cultural patterns of social behavior, human evolution, and social change over time and space.
  • Ethics. Students learn the appropriate procedures and protocols for obtaining informed consent or access permissions, in order to avoid harm or wrong to one’s human or non-human subjects and descendants.

48 month

Duration

$ 16980

Tuition

Environmental Studies & Earth Sciences

Bachelor of Arts in Water Resources (STEM)

Water resources majors must earn a minimum of 42 credits in required core courses. Additional requirements are two semesters each of calculus, college chemistry with lab, and college physics with lab. This major prepares students for careers in hydrology, resource management, and pollution control; the course of study includes courses recommended for federal employment as a hydrologist. The major is offered to meet the growing demand for hydrologists and other water resources professionals by federal, state and local government agencies; private sector environmental and consulting firms; and industrial and educational institutions.

Student Learning Outcomes

Upon completion of the program, students will be able to:

  • Explain the manner with which variables and data, relevant for water resources, are properly collected using discipline appropriate methodology (fieldwork, instrumentation, remote sensing, or derived products from models).
  • Properly interpret water resources data using discipline-accepted qualitative analysis.
  • Properly interpret water resources data using discipline-accepted quantitative analysis.
  • Define a scientific question and develop a methodology for answering it.
  • Locate, evaluate and interpret primary source scientific literature.
  • Effectively express water resources concepts and research results following the accepted written format for the discipline
  • Explain water resources concepts and communicate research results following the accepted oral format for the discipline.

48 month

Duration

$ 16980

Tuition

The studio art major is designed to provide a well-rounded, multi-disciplinary education in the appreciation and creation of visual art and design, encompassing two-dimensional and three-dimensional media, art and design history and criticism, and a four-course disciplinary concentration in one area such as Ceramics, Drawing, Graphic Design, Painting, Photography, Printmaking, and Sculpture. Students majoring in art are encouraged to explore other knowledge areas through a double major and/or minors. NOTE: For GRAPHIC DESIGN CONCENTRATION requirements, scroll further down the page.

Student Learning Outcomes:

Upon completion of the program, students will be able to:

  • Apply technical skills and the elements of art and principles of design to achieve basic visual communication and expression in one or more media.
  • Identify and holistically discuss major works of art through formal and conceptual analysis, socio-historical contextualization, and interpretation.
  • Identify and demonstrate ways to utilize and apply their skills and abilities to postgraduate professional practices.
  • Make viable connections between concept and form/media.
  • Create works of art and/or design that respond to contemporary, relevant issues inside and/or outside of the discipline.

48 month

Duration

$ 16980

Tuition

Computer Science is the theory and practice of computation.  A computer scientist creates new hardware and software that is more efficient, effective, and reliable.  At SUNY Brockport, the Advanced Computing (AC) and the Software Development (SD) Tracks of the Computer Science (CSC) major train students in lasting fundamental principles of computing, with appropriate exposure to modern hardware/software products and applications.  The emphasis is on computer problem solving and the development of new software and hardware.

The Advanced Computing Track of the Computer Science major is accredited by the Computing Accreditation Commission of ABET.  This track is recommended for students with a strong preparation in mathematics and science. The Software Development Track is recommended for transfer students and double majors with interest in software development.

Useful information for students, such as career guidance, advisement, sample plans of study, student awards, and scholarships can be found at the department website.

Student Learning Outcomes:

Upon completion of the program, students will be able to:
Advanced Computing Track

  • Analyze a complex computing problem and to apply principles of computing and other relevant disciplines to identify solutions.
  • Design, implement, and evaluate a computing-based solution to meet a given set of computing requirements in the context of the program's discipline.
  • Communicate effectively in a variety of professional contexts.
  • Recognize professional responsibilities and make informed judgments in computing practice based on legal and ethical principles.
  • Function effectively as a member or leader of a team engaged in activities appropriate to the program's discipline.
  • Apply computer science theory and software development fundamentals to produce computing-based solutions.

48 month

Duration

$ 16980

Tuition

View All Courses by State University of New York College at Brockport, USA

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