Bachelor of Arts in Advertising

at Deakin University - Melbourne Burwood Campus Australia

Study Deakin’s Bachelor of Commerce and earn a well-recognised qualification that’s a pathway into the professions. You’ll receive an education that’s relevant to industry via commerce majors accredited to each discipline’s top industry bodies. Plus, you’ll get a taste of professional life and understand what it takes to be job ready in work-integrated learning and experiential learning programs.
Management
Examine change, innovation and technology, globalisation, quality service cultures, participation and performance to develop the management skills of communication, problem solving, planning, organising, managing change and working cooperatively.

If you have an innate curiosity about the world around you and a desire to create meaningful change, then a Bachelor of Arts is the perfect place to begin your journey towards realising your purpose.

English - Literature
At Deakin, literature is the door to new understandings of cultures and histories. Our literary studies scholars have international profiles in philosophy, poetry, ecology and Australian literature, and will guide you in critical and creative journeys through great literature from the medieval era to today. There are also many opportunities for your own creative writing and critical analysis.

Explore how humanity can meet its growing needs without limiting the ability of future generations to meet theirs in the Master of Sustainability (Professional). You’ll develop advanced knowledge and contemporary skills to develop successful sustainability strategies by applying multidisciplinary and ‘triple bottom line’ approaches to policy and management solutions, balancing environmental, social and economic considerations.

You’ll build a solid foundation in sustainability, environmental science and global change before undertaking specialised study in an area of your choosing. This flexible course allows you to further tailor your degree to suit your career aspirations by providing a choice of options towards the latter part of your studies – advanced research, elective study, or a combination of elective study and industry practice. Whatever you choose, you’ll be equipped for a rewarding career affecting positive change.

Be empowered to see human resources from a different angle. Study Deakin’s Bachelor of Human Resource Management (Psychology) and explore the human mind in a business context. As a graduate, you'll have a significant advantage when performing key functions in your human resources (HR) role, from recruitment and workplace negotiations to creating high-performance environments.

Gain a more targeted knowledge base in psychology and take a scientific approach to the day-to-day functions of an HR professional. Your deep understanding of human behavior will be crucial when it comes to analyzing employee performance, developing strong organizational culture, and selecting the right person for the job. This course has been recognized by key accreditation bodies in HR and psychology as a degree that closely reflects the needs of the industry. This is largely due to our practical learning opportunities, including industry placements and overseas study tours.

If you have an innate curiosity about the world around you and a desire to create meaningful change, then a Bachelor of Arts is the perfect place to begin your journey towards realising your purpose.

Chinese
Mandarin Chinese is one of the world’s most important languages. It is the official language of the People’s Republic of China, Taiwan and Singapore and is widely used in community groups throughout South-East Asia, Hong Kong, North America and Australia. It is one of the five official languages of the United Nations. Develop your communication skills in Chinese, with language fluency further enhanced through an understanding of Chinese culture, history and society. In-country language programs are available to students undertaking a major sequence in Chinese, giving you the opportunity to travel overseas and try out your language skills with native speakers.

Harness your creativity to make an impact in an ever-changing world when you study a Bachelor of Design at Deakin. Design is a tangible way to influence people and solve complex problems. No two days will be the same, you’ll learn the tools, strategies and methodologies required to drive innovation in business, as well as how to utilise cutting-edge technology and the creative practices of design to create memorable work. Develop critical skills across a range of related disciplines – from communications design to interactive UX, to brand and design thinking – and work towards a sustained creative career doing what you love.
Visual communication design

Enter the dynamic world of professional design with a major in Visual Communication Design. Learn the tools, strategies and techniques required to be an adaptive, creative practitioner. From day one you’ll be mentored by established designers and industry leaders, learning the fundamental building blocks of design to translate ideas into smart design solutions addressing pressing global issues. Using the latest technologies, you’ll work across industry sectors including digital and publishing, social media, mobile apps, the web, and immersive, and interactive experiences. With Deakin University’s Bachelor of Arts - Visual Communication Design major, you’ll look at the world differently by developing critical skills appropriate for tomorrow’s world of complex systems involving people, machines, and services. Through individual design projects, and peer and industry collaboration you’ll develop insight into design research and history and learn to select and apply design strategy and design thinking methods make positive contributions to the creative fields. You’ll be supported to work on real-world projects with real-world briefs developing a strong portfolio of work throughout your studies. This practical experience prepares you for the challenges of your future role, and ensures you graduate with the critical skills and knowledge ready to make a real impact in the rapidly changing field of design and creative production.

Study Deakin’s Bachelor of Commerce and earn a well-recognised qualification that’s a pathway into the professions. You’ll receive an education that’s relevant to industry via commerce majors accredited to each discipline’s top industry bodies. Plus, you’ll get a taste of professional life and understand what it takes to be job ready in work-integrated learning and experiential learning programs.

Marketing
Marketing is about relationships with customers and involves developing, maintaining and enhancing those relationships. Modern marketing is about adding value to the customer experience and building a mutually beneficial relationship between buyers and sellers.

The Master of Teaching (Primary and Secondary) is the perfect choice for those who like to be agile. As a graduate, you’ll have the ability to work in a K-12 school or pivot between primary and secondary. You’ll develop a suite of transferable skills and an invaluable mindset that can be applied to almost any sector, including education, youth work, corporate learning and development, NGOs, media and community-based organisations.

Learn from highly experienced, passionate teachers who understand first-hand the importance of recognising all students as people first. You’ll discover how to foster well-balanced relationships in the classroom to ensure students build positive connections with their peers, in turn promoting an environment to thrive.

To ensure you gain a holistic understanding of how students learn, you’ll also have the opportunity to study and collaborate with early childhood educators, as well as primary and secondary teachers.

You can choose to participate in Deakin’s Global Education Program and gain a broader perspective on teaching. Experience teaching in a remote community interstate or overseas and develop your skills in intercultural education while improving your resume.

This, combined with an extensive 80-days of professional placement and your completion of a Teaching Performance Assessment (TPA), benchmarked against national standards of teaching performance, means you’ll be set for success in the classroom and beyond.

If you have an innate curiosity about the world around you and a desire to create meaningful change, then a Bachelor of Arts is the perfect place to begin your journey towards realising your purpose.

Feel empowered to explore a diverse range of majors and minors in a way that suits you – from Indigenous studies to web design, and animation to criminology – you can personalise your degree to topics that you care about. Graduate with the critical thinking, communication and leadership skills required to address current and emerging global challenges in a rapidly changing world.

Social media

Working across a range of social media platforms, you will specialise in digital content creation to engage audiences and build communities. You will combine production skills with various online storytelling forms, applying knowledge of the ethical guard rails and legal constraints that come with producing content for present day industries. Along the way, you will develop and refine your online presence and portfolio, while exploring the ways in which social media is woven into our daily lives, transforming our personal identities and how we relate to each other professionally, politically, economically, and culturally.

Organisational psychologists have a unique opportunity to improve the lives of people, both inside and outside the workplace. With a deep understanding of human behaviour, relationships, leadership and change management, organisational psychologists have a key role to play in creating work environments that staff thrive in. The importance of organisational psychologists also extends beyond employee wellbeing. Their ability to improve individual and team performance, resolve conflicts using evidence-based principles, build team unity and create effective strategies for recruitment and retention makes them highly valued by employers.

Sound like a profession you’d love to be a part of? The Master of Psychology (Organisational) will give you the tools and training to transition into this rapidly growing field with confidence, so you can start making a positive difference from day one.