Bachelor of Arts (Deans Scholars) in Linguistics

at Western Sydney University - Bankstown Campus Australia

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Organisations and Work

A major in Organisations and Work provides you with the skills to initiate valued change and contribute in the complex field of management. The development of strategic knowledge provides strong analytical outcomes directed at understanding the impact managers have on organisational decision making.

This major also aims to instil values and attitudes that support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities. 

The Music Performance major provides students with the opportunity to develop their professional and creative potential in making and appreciating a range of different kinds of music.

Students will gain practical experience in performance as a soloist and in groups, and through improvising and collaborating.

This program offers a great balance between theory and practical experience, so you emerge ready to take on the world. Be prepared to pursue roles in corrections, probation or parole, or to realise your passion for rehabilitating offenders, through-care and resettlement.

When you successfully complete this 16-month diploma, you gain guaranteed entry into the second year of the Bachelor of Criminal & Community Justice at Western Sydney University.

To apply, you don’t need an ATAR; all you need are ambition and the determination to work hard. Once you’re here, our mission is to make sure you have the supportive learning environment and flexibility you need to transform your life. That includes smaller class sizes with greater access to one-on-one teaching and support. Our Extended Diplomas also cover extra introductory subjects that will prepare you for success in your tertiary studies and beyond.

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Child and Community

The Child and Community major provides a comprehensive introduction to a range of social sciences related areas and a strong grounding in contemporary issues facing children and their families from a critical perspective.

This major provides a good foundation for people interested in a career in the human services with a particular interest in children.

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

Marketing

Through an in-depth understanding of the marketing field including the challenges of global forces, new technologies and changing customer demographics, students develop practical skills that contribute to improving organisational performance. The major is based on industry expectations and students work on industry-based projects and case studies equipping them to take on roles across numerous organisations including in digital marketing, campaign strategies, business and data analytics.

The marketing major shifts the focus from siloed factory-model approach found in typical marketing programs to one that is customer-centric, integrated, immersive and experiential. Unlike many other marketing majors, this new program embeds digital applications throughout.

This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for student membership of the Australian Marketing Institute and The Research Society.

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Economy and Markets

The Economy and Markets major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries. Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems. Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world. A major in this area prepares students to be active participants in addressing the wide range of problems faced by governments, social organisations and the business community in the domestic and international economies. Students who study economics can expect to develop their analytical and problem solving skills and to be intellectually challenged, whether they view the discipline as providing specific vocational skills or as an area of academic and intellectual interest to them. A major in this area is very highly regarded in the business world and opens up a very large range of career prospects in general business, finance and the public sector.

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Organisations and Work

A major in Organisations and Work provides you with the skills to initiate valued change and contribute in the complex field of management. The development of strategic knowledge provides strong analytical outcomes directed at understanding the impact managers have on organisational decision making.

This major also aims to instil values and attitudes that support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Sociology

Sociology is the study of society and culture. Using diverse methods, practices and theories, it helps us understand social life. Sociology is fundamental to the social sciences because the quality of life of every human on the planet is directly or indirectly influenced by their relative position within, and responses to, society.

This major in Sociology provides you with a thorough training in the methods, theories and select leading areas of contemporary sociology. In the Sociology major, you will have opportunities to study particular themes from a sociological perspective, including inequalities, deviance, identities, gender, religion, medicine and health care, ethnicity and migration, and the family, among other possibilities.

A Bachelor of Arts with a major in Sociology will prepare you for both employment and a research higher degree.