Bachelor of Business in Business Analytics

at Western Sydney University - Campbelltown Campus Australia

This is a double degree program that targets the wide application of information technology in Business providing a well rounded education in two disciplines.

Economics

The Economics major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries. Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems.

Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world.

This double degree program allows you to span both the commercial and scientific worlds in a way that a single degree cannot.

It permits you to multi-skill, and offers diverse career paths providing high marketability in multiple areas of expertise. 

As a graduate, you will be equipped to work as a scientist, with a good understanding of business principles and practices. Alternatively, as a Business graduate you will be well-prepared to work in science-based industries and institutions.

Chemistry

A Bachelor of Science with a chemistry major will prepare you to take part in a process of inquiry, by both contributing to it and by using scientific knowledge to solve current problems. The Chemistry program provides a strong background in the key topic areas of contemporary chemistry, including aspects of chemical theory in analytical, inorganic, organic and physical chemistry, with a strong emphasis on practical laboratory skills, and applications in contemporary research, industry and the environment. A research project is available to students in the final year of the degree preparing you for a professional career in a wide range of chemistry based industries. The degree allows for the completion of a second major or additional minors and electives to diversify learning for the careers of the future.

Graduates of this degree can look forward to career opportunities as a research scientist, forensic scientist, or a scientist in environment, mining or manufacturing industries. Other opportunities can be found in pharmaceutical industries, health and food industries, in scientific and technical sales, consumer affairs or you can progress into pursuing a research or secondary teaching career.

This double degree program allows you to span both the commercial and scientific worlds in a way that a single degree cannot.

It permits you to multi-skill, and offers diverse career paths providing high marketability in multiple areas of expertise. 

As a graduate, you will be equipped to work as a scientist, with a good understanding of business principles and practices. Alternatively, as a Business graduate you will be well-prepared to work in science-based industries and institutions.

Innovative Foods

This major will help you understand nutrition, and the science behind food in the largest business sector in the world.

A major in Innovative Foods will prepare you to be a leader in developing innovative, safe, healthy and sustainable foods. A solid foundation in the biological and chemical sciences, needed to underpin food science, will enable graduates from this program to be confident in the rapidly evolving food technology sector. Graduates can pursue opportunities in food formulation, food research and development, quality assurance, food plant management, food molecular biology, flavour chemistry, consumer relations, food quality assurance and teaching. The program is flexible and enables you to undertake units in human nutrition and health, food production, biotechnology, integrated management with industry and community links, with modern sensory and food processing facilities.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills. The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers.

Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations.

This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy.

Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform.

This double degree allows you to tailor your studies to your speci?c goals by combining your Bachelor of Social Science with our accredited Bachelor of Laws degree. The Bachelor of Social Science will expand your knowledge through theory, research and practical application and offers you a deep understanding of our complex, culturally diverse and dynamic world. The social science degree is a broadly based, inter-disciplinary program that provides flexibility and choice within a range of social science subject offerings. The degree seeks to equip students with the interdisciplinary and specialist skills and knowledge that a new graduate would need on entering the workforce or on proceeding to advanced study.

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

Sociology

The major in Sociology provides students with a thorough training in the methods, theories and select leading areas of contemporary sociology. As well as units in which methods and theories are taught, through the social science core, students enrolled in the Sociology major will have opportunities to study a number of particular themes from a sociological perspective, including inequalities, deviance, identities, gender, religion, medicine and health care, ethnicity and migration, and the family, among other possibilities.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills. The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

Accounting

The Accounting major equips you with the expert skills to create a career as an accounting specialist. You will be prepared to succeed in a range of roles in accounting practices, and also in both public and private enterprises.

In this major you will develop in-depth knowledge of accounting, supported by knowledge of law, economics, and finance. Accounting major units focus on the fundamentals of financial and management accounting, as well as accounting information and corporate systems.

If you are seeking professional accreditation, you will also undertake specialised units in taxation and audit and assurance. The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy.

The Accounting major builds on this knowledge and skills in an applied discipline based context. Accountants are in high global demand by enterprises in corporate, public, and not-for-profit sectors.

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

Applied Finance

The Applied Finance major equips you with the expert skills to create a career as a finance specialist. In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance. The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy.

The Applied Finance major builds on this knowledge and skills in an applied discipline based context. Finance specialists work in a range of roles within the rapidly growing finance sector. This major fulfils the educational requirements for admission as an Associate (A Fin) of the Financial Services Institute of Australasia (FINSIA) provided the applicant is at least working in the financial services industry.

Many future challenges exist at the nexus of environment, infrastructure and technology. Solutions to these will demand innovative engineering combined with applied science and business acumen. Engineers with a head for business will find many opportunities to leverage their highly developed analytical skills towards a host of technical and commercial challenges.

At Western Sydney University, we prepare our students to take on big challenges and succeed. The combined Bachelor of Engineering (Honours) / Bachelor of Business degree covers all major engineering and business domains. You can also experience many facets of engineering before deciding upon your major at the end of your first year.

Business Analytics

Generating and communicating information and insight from increasingly diverse and growing sources of data for business decision-making is a crucial asset for any organisation. Starting with a framework for applying the tools of business analytics, this major develops a blend of skills from mathematics, statistics and computing. Students will acquire knowledge and understanding in the continually developing areas of artificial intelligence, data visualisation and applications of big data.

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

Property

The Property major equips you with the expert skills to create a career as a property specialist. You will be prepared to succeed in a range of roles in the property industry, including careers in valuation, property investment, property funds management and property development.

The practical Property major units focus on the property investment, business, planning and law, with opportunities for engagement with industry, dependent on availability. If you are seeking professional accreditation, you will also undertake specialised units in building and statutory and specialised valuation.

The core units in the Bachelor of Business will provide you with a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy. The Property major builds on this knowledge and skills in an applied discipline based context.

Property specialists work for institutional investors with multi-billion dollar commercial property portfolios, major property companies, valuation firms and leading property advisory companies, both in Australia and overseas.

The Bachelor of Business (Property) is accredited by the Australian Property Institute (API) and depending on electives chosen, students may be eligible for API Certified Practising Valuer (CPV) certification. Students, depending on chosen electives, are also eligible for API certifications of Certified Property Practitioner, Certified Property Manager, Certified Asset Manager and Certified Development Practitioner. Note: Accreditation is currently being sought for program 6037 Diploma in Business/Bachelor of Business.

This major is available on-campus in full time and part time modes or by distance. Please contact the Property major Academic Program Advisor for information on the distance mode offering.

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

International Business

The global economy is becoming increasingly important for organisations seeking out new opportunities to expand their customer base and develop partnerships.

Managers who are well versed in the needs of doing business internationally and who can exploit these opportunities will therefore play an integral role in any such corporation.

Building on a solid foundation in domestic business education, including global sustainability, international business strategy, managing in a global environment, and international marketing, this major equips graduates with the detailed knowledge of the international dimension of business and the necessary understanding of the workings of that market system.