Bachelor of Arts in Advertising and Public Relations

at Bennett University India

The 1 year PGD in Cyber Law offered at the School of Law aims to introduce students to cyber laws along with their social dimensions, human rights, and technical nuances.? The curriculum covers the varied aspects of cyber law including those related to IT, cybercrimes, intellectual property disputes, etc.

MTech AI is a 2-year postgraduate course which is divided into four semesters. This course aims to equip students with the science and engineering of making computer machines able to perform tasks which usually require human intelligence. 

BTech Biotechnology program encompasses courses from basic sciences, humanities & social sciences, entrepreneurship, engineering, bioinformatics, and core biotechnology with teaching-learning through research-enabled project-based learning.This specialization will provide an overview of the current status and global markets of various green bio-products. The course will cover fundamentals and advanced knowledge of commercially successful green products ranging from enzymes and biocatalysts, biofuels, biobased platform chemicals, among others. The subjects covered in this specialization are Enzyme Technology, Green Chemicals & Sustainable Products, and Biofuels & Biorefinery.

The BCA program at School of Engineering & Applied Sciences is focused on students who are enthusiastic to purse their careers in Computer related fields. The three-year program offers specializations in Artificial Intelligence, Cloud Computing and Cybersecurity, Data Science, DevOps, and Full-Stack. Industry needs lot of people who can decipher the humongous data which is increasing exponentially.This is the ongoing revolution in the technology and needs some brightest minds to handle the large amount of data.Every company or industry that deals with Data now or in the future will always need the experts in Data Science to blend their data to give the critical insights that would define and redefine the businesses.

The BBA program at the School of Management comes with an international perspective combined with a hands-on, industry-based learning experience for the students.The program positions the students at an interface that works towards creating leaders, managers, and entrepreneurs capable of developing and leading sustainable business enterprises.BBA in Human Resource Management is a specialization which focuses on helping students understand the recruitment process, managing people, and providing direction and guidance to the workforce. The course list for this specialization includes HR Tools and Techniques, Industrial Relations and Labour Laws, Leadership and Change Management, Recruitment and Selection, and Organizational Development.

This program under the School of Engineering & Applied Sciences offers flexible and modular options of Minors, Honors, Dept and open Electives, Audit courses, two Internships of 8 and 16 Weeks, One Year Internship option in the last year, opportunities to participate in Competitions, Hackathons, Clubs, and Societies, and Project-Based Experiential Learning.This specialization helps students understand the software-based tools that entirely or partially automate repetitive, manual rule-based human tasks within the B.Tech course. CEOs and CXOs of Automation Anywhere, UIPath, Lenovo, SenRa, and TerraDrone have contributed to designing this specialization's curriculum.

This program under the School of Engineering & Applied Sciences offers flexible and modular options of Minors, Honors, Dept and open Electives, Audit courses, two Internships of 8 and 16 Weeks, One Year Internship option in the last year, opportunities to participate in Competitions, Hackathons, Clubs, and Societies, and Project-Based Experiential Learning.From Smart City to Automation Industry to BFSI or Fintech, Data Scientists play a crucial role in driving it. Bennett University has engaged the CEOs and CXOs of Microsoft, Google, TCS, and other researchers to develop the curriculum design of this specialization. Courses on Structural Equation Modelling, Mobile & IoT Analytics, Data Visualization, Big Data Analytics, and Business Intelligence, Satellite Data Analytics are offered as a part of Specialized Electives.

Masters of Computer Applications is a postgraduate professional programme to help build a shining career in software and application development.Artificial intelligence is the simulation of human intelligence processes by machines, especially computer systems. Specific applications of AI include expert systems, natural language processing, speech recognition and machine vision.

The BBA program at the School of Management comes with an international perspective combined with a hands-on, industry-based learning experience for the students.The program positions the students at an interface that works towards creating leaders, managers, and entrepreneurs capable of developing and leading sustainable business enterprises.In this integrated world, a BBA degree with a specialization in International Business is best suited for a candidate who wants to pursue higher studies/career abroad. The courses prepare future managers to understand the management of the business in an international context. The course list for this specialization includes International Business Environment, Emerging Markets in International Business, EXIM Procedures and Documentation, Cross-Cultural Management, International Finance, among others.

MTech Blockchain is a 2-year postgraduate course which is divided into four semesters. Blockchain is a system of recording information in a way that makes it difficult or impossible to change, hack, or cheat the system.A blockchain is essentially a digital ledger of transactions that is duplicated and distributed across the entire network of computer systems on the blockchain. Each block in the chain contains a number of transactions, and every time a new transaction occurs on the blockchain, a record of that transaction is added to every participant’s ledger. The decentralised database managed by multiple participants is known as Distributed Ledger Technology (DLT).