Master of Business Administration in Design Strategy and Management

at World University of Design India

The International Fashion Business program is designed to forge a leader in the global world of the fashion business. Offered in collaboration with the School of Management, the masters program comprises of three main focus areas i.e.

• Fashion knowledge & Analysis: fashion cycle, fashion studies, fashion trend forecasting, analytics, quantitative methods, and design thinking.
• Data analysis & planning: digital marketing, omnichannel marketing, data analysis, & strategic planning.
• Business Application: import/export, domestic retail, overseas commercial development, fashion operations, online and offline distribution.

The course is designed to offer an opportunity to study international fashion business in a creative environment to students with a range of ambitions and interests in fashion who do not, however, aspire to be fashion designers. The students will have unprecedented access to collaborative partnerships throughout their course as they will have had exposure in working closely with students from our fashion design & fashion communication courses.

In an interdisciplinary way, the strategy & innovation concentration would have you actively practice Design strategy & Human Centred Design through a pathway of studio courses that teach how to use market insights to build products, create experiences, and launch businesses. In addition to dedicated studio space for heads-down work, students have access to model-making, rapid prototyping, and multimedia technology for the range of projects they take on to bring this work to life. By the end of this programme, you would gain adequate competence enabling them to understand and map the opportunities and design transformational strategies, manage innovation and new business development in any of all the diverse sectors from products to services, governance, crafts to ICT, life and entertainment, etc. and will be equally equipped to enter any industry, social enterprises, consultancy or jobs always contributing to the top management function either as team players or as team leaders or even initiate start-ups.

This course is designed for and focused on preparing art educators for the future. The pedagogical approach is towards creating art educators who are fully aware of the needs of a global and diverse society, are highly knowledgeable about art, its concepts and his histories, along with having the presentation and interpersonal skills required for good teaching. Along with opening up of perception and enhancement in skill, the course also cultivates the innovative kind of intellect and creative sensibilities. The course integrates art history, art criticism, along with studio, community and public art making stressing on how art education can influence societal beliefs and value systems.

PhD is a doctorate degree that focuses on academics and research.

PhD is a doctorate degree that focuses on academics and research.

Graphic design is a creative, strategic, managerial, and technical activity that helps produce visual solutions to communication problems. A Graphic Designer would typically be able to integrate the idioms and approaches of diverse disciplines such as science, medicine, engineering and information technology into a cross-disciplinary input to achieve a collaborative, multi-dimensional and hybrid visual output.

The program prepares a sound theoretical and conceptual understanding of Graphic Communication Design besides imparting software application skills, thus preparing a thoroughly professional graphic designer.

This course focuses on creating fashion illustrators who will be able to meet the requirements of the rising demands of the fashion and entertainment industries. The unique feature of this course is the manner in which Art and Fashion are brought together in terms of concept and skill. With an emphasis on fashion trends and artistic practice, students will study fashion, illustration, the related histories along with studying fashion figures, different mediums and techniques. They will be guided to develop their individual styles through which they can create branding and identities for themselves.

The master’s program builds into the project and research-based inquiry of the subject and prepares the student to emerge an expert in the interdisciplinary application and negotiation of the knowledge of performing arts to negotiate and mould social and cultural behaviours. They will also engage in a largely project-based study of the implementation of these learnings and produce research studies on the impact of the performing arts on history and technology. The program is largely oriented towards producing cultural administrators.

PhD is a doctorate degree that focuses on academics and research.

This concentration is aimed at future leaders and managers of service-based organizations. It is not sector specific and applies to a wide range of industries including healthcare, finance, IT, travel, retail, education and even oil and gas. The course examines the complex cultural, technological, and systemic issues facing businesses and governments to create new services for now and the future.

The programme will prepare students on

• Creation of new consumer services by identifying human needs via Human Centred Design, transformational services, and delivery in complex organisations, for example in retail, banking and hospitality
• Development & innovation in public service and policy in areas such as transportation, health and education
• Speculative futures to envision radically new services and user experiences driven by technological, environmental and social challenges.