at The University of Waikato - Tauranga Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Post Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Tauranga Campus
Location
$35235
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Post Graduate
Program Level
12
Duration
Environmental Studies & Earth Sciences
Master of Philosophy in Earth Science
The demand for experts in Earth Sciences continues to grow as we look to better manage our soil, water, minerals, energy and coastal and marine resources, as well as understand natural hazards such as floods, earthquakes, tsunami, landslides and volcanic eruptions.
The Earth Sciences major at Waikato consists of four main sub-disciplines: geology, soil science, hydrology and coastal processes. The first two years concentrate on fundamental knowledge and skills across all subdisciplines. In your final year, you’ll have the option to specialise in a specific area.
Build a successful career
As a graduate you will gain the knowledge and skills to pursue a wide range of careers. Earth Sciences graduates are spread across New Zealand and around the world, working in careers ranging from Earth resources' exploration to environmental management and planning, and from scientific research to teaching.
12 month
Duration
$ 37140
Tuition
Social Sciences
Graduate Diploma in Geography
Geography matters because it is about basic human relationships - between people and the environment, and between people and other people. Ranked among the top geography program in the world, the Geography program at Waikato is the only solely human geography program in New Zealand.
Geography at Waikato goes beyond the classroom and opens you up to numerous career opportunities. Upon graduation, our students pursue careers in urban and regional planning, regional economic development, travel and tourism development, environmental consultancy, as well as the property and housing industry and local government.
12 month
Duration
$ 25915
Tuition
Hospitality, Tourism, Wellness Leisure & Sports
Graduate Diploma in Sport Development and Coaching
The Sport Development and Coaching major is based on an innovative combination of pedagogical and sociological studies of sport and active recreation.
Students in this major will have the opportunity to develop skills and understandings that will support them to enhance sport, recreation, and physical activities for diverse groups and individuals in the community. The transferable knowledge and skills developed through this major will ensure graduates have the capability to lead across any sector that involves people moving.
Students will benefit from the industry partnerships that we have, both locally and nationally, with organisations such as: Sport New Zealand, The International Olympic Committee, Sport Waikato, the Avantidrome, the Waikato Institute of Sport and Leisure Studies, Brian Perry Charitable Trust, The Lowie Foundation, and sports clubs/franchises in the greater Waikato and Bay of Plenty region. A Sport Development and Coaching major prepares you for a range of possible careers which involve policy leadership, sport governance, teaching, coaching, leading, organising, facilitating or managing sport and active recreation.
12 month
Duration
$ 25915
Tuition
Environmental Studies & Earth Sciences
Master of Science Research in Earth Science
The demand for experts in Earth Sciences continues to grow as we look to better manage our soil, water, minerals, energy and coastal and marine resources, as well as understand natural hazards such as floods, earthquakes, tsunami, landslides and volcanic eruptions.
The Earth Sciences major at Waikato consists of four main sub-disciplines: geology, soil science, hydrology and coastal processes. The first two years concentrate on fundamental knowledge and skills across all subdisciplines. In your final year, you’ll have the option to specialise in a specific area.
Build a successful career
As a graduate you will gain the knowledge and skills to pursue a wide range of careers. Earth Sciences graduates are spread across New Zealand and around the world, working in careers ranging from Earth resources' exploration to environmental management and planning, and from scientific research to teaching.
12 month
Duration
$ 38915
Tuition
Social Sciences
Graduate Diploma in Public Policy
Explore how national, regional and local state institutions formulate and implement policies when you study Public Policy at Waikato. You'll also examine how non-profit organisations, individuals and businesses address issues of public concern.
Government decisions influence our lives on a daily basis. They affect the price of our housing, clothes, food, transport and water. They determine the types of jobs we do, how much we are paid and where we live.
Studying Public Policy equips you with the skills to understand and interpret current affairs, deal with government in your future profession or business, and work within government or for groups that lobby government. It is particularly suitable for students who want a career in the public sector, and for employees of organisations that are seeking to influence public policies.
At Waikato, Public Policy is an interdisciplinary subject. That means you can combine it with programs from a variety of other disciplines, creating a program of study to suit your needs. The minor in Public Policy offers both structure and flexibility – there's a compulsory paper at each level of study, but you'll also have the freedom to focus on the particular policy areas that most interest you. Choose from papers on economic, educational, environmental, ethnic, foreign, population and social policy.
In your studies you'll discuss theories of organisation, decision-making and administration, public management, and how public officials work and interact with the public sector and the political executive. You'll learn to examine policies in the context of political values and culture, economic constraints and political party agendas, and come to understand how and why particular policies are adopted by governments.
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Graduate Diploma in Writing Studies
Writing Studies at Waikato offers a writing-intensive learning experience that will enable you to grow as a writer no matter where your interest lies. It will give you the research skills needed to write convincingly about the past, or create a vivid sense of the contemporary world. It will develop the reading and analytical skills essential for effective writing.
You can structure your Writing Studies program to suit your interests and needs. There are papers offered in
Writing Studies graduates seek employment opportunities working for newspapers and magazines, central and local government, schools, the media, theatres and publishing houses. Writing Studies also lends itself to a freelance career.
12 month
Duration
$ 25915
Tuition
Public Safety and Legal Studies
Bachelor of Laws
Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.
Study towards a Bachelor of Law
Choose to study an LLB and you will gain a practical set of skills designed to meet the demands of any legal career and the ability to go into to practice as a barrister or solicitor. You will gain a thorough knowledge of the law, its implications and how it applies in today’s context, you will gain well developed analytical and research skills, and be able to think critically with well-developed communication skills and a sense of social responsibility
Transform your BA with law as a major
Choose to study a Bachelor of Arts with a Law Major and transform the study of Humanities. This is a non-practicing law based qualification ideal for those that want to develop knowledge of the law and its implications and a sense of justice and public responsibility. Studying law within your BA develops the ability to argue from a basis of evidence, hone your research skills, and develop well rounded critical analysis abilities - all skills that can be transferred to many careers
48 month
Duration
$ 33710
Tuition
Environmental Studies & Earth Sciences
Master of Science Technology in Ecology and Biodiversity
In studying Ecology and Biodiversity you’ll learn about the distribution, abundance, and biology of organisms and their role in New Zealand’s most important ecosystems.
You’ll gain knowledge of ecological and biological theory, and the practical skills for field identification, surveying, and experimentation with plants, animals and microbes across a broad range of ecosystems. You’ll gain understanding of the principles of biological classification and be able to name and classify common organisms found in New Zealand ecosystems.
Your skills will be gained through a combination of hands on laboratory experience, practical field courses, and teaching from leading ecologists and biologists.
12 month
Duration
$ 38915
Tuition
Computer Science & IT
Master of Philosophy in Computer Science
Computer Science is rapidly changing the world we live in. Studying Computer Science at the University of Waikato, you'll learn about software systems and how people and computers interact. You’ll also learn how to create new software, and ensure it's easy for people to use.
Ongoing progress in computer technology means that there is a steady need for more qualified computer professionals. The University of Waikato is recognised among the world’s best in computer science, and offers the largest range of advanced computer science courses in New Zealand.
A major in Computer Science is flexible, allowing you to focus on a particular area, or to complete a more generalist major. The papers available are carefully designed to ensure you have a good mastery of a particular area of Computer Science and will equip you with the skills you need to succeed in your chosen career.
Waikato is well-recognised internationally for our computer science research, and have especially enjoyed success with open source software development.
Students have the opportunity to work alongside internationally-respected academics on a wide range of exciting and innovative research projects in areas such as:
12 month
Duration
$ 43715
Tuition
Business & Management
Graduate Diploma in Finance
Finance is all about achieving the best return relative to risk, and helping organisations add value for their shareholders. Studying Finance at Waikato University will prepare you for highly paid positions in the financial and business sectors anywhere in the world.
Practical assignments will prepare you for exactly what you'll encounter in your financial career. For example, students get to work on a funds simulation project using real data, and prepare a report on a publicly listed New Zealand or Australian company, while playing the role of a trainee investment analyst.
You also have the opportunity to do a practical workplace internship or applied research project as part of your degree.
If you enjoy mathematics, accounting, economics, and using analytical tools to find the meaning behind numbers, than finance may be the right fit for you.
12 month
Duration
$ 25915
Tuition
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