Bachelor of Arts (Hons) in Marketing

at Birmingham City University - City Centre Campus United Kingdom

Design and visualisation plays a key role in many of today’s businesses and organisations. From designing complex animations, brand identity, 3D products, virtual interiors, landscape, architectural visualisation and new conceptual designs, employers look for graduates with creativity and knowledge-based software skills.

You can choose to study from a variety of cross disciplinary MA modules in which to learn how to apply design visualisation techniques and strategies. Choose from areas such as product design, interior design, graphic design and various other specialisations.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Our BEng (Hons) / MEng Electronic Engineering course will teach you a broad range of skills, helping you to become a rounded electrical engineer.

Throughout your degree study, you’ll have access to our state-of-the-art technology and resources, plus you’ll have the opportunity to secure yourself an industry placement, giving you instrumental electrical engineering work experience.

What's covered in this course?

The Electronic Engineering BEng (Hons) / MEng will give you an understanding of the social, commercial, legal, ethical, economic and environmental factors associated with engineering, as well as comprehensive knowledge of the science and mathematics associated with the discipline.

You will also develop the key transferrable skills that modern employers require, such as problem-solving, project planning, presentation and communication. Our competitions, such as the annual Engineering Show, which includes the international micro-mouse competition, gives you the opportunity to participate in a range of competitions centered on autonomous and non-autonomous robotic vehicles.

Our engineering courses focus on project-based activities, giving you lots of opportunity to work in teams on projects from design to implementation. This will give you practical experience of applying engineering science to real-world problems, working in multidisciplinary teams to develop your interpersonal skills, and prepare you for a key aspect of modern engineering practice.

Want to study a Master’s in business management in Birmingham? Our MSc Management and International Business degree is accredited by the Chartered Management Institute (CMI).

Our Management and International Business course teaches you the fundamental skills and attributes you need to become a successful international manager. You’ll become adept at strategic and tactical business decisions, understanding international cultural differences, and managing and motivating staff in businesses on an international scale.

You will experience working in internationally diverse student team-based projects collaborating to deliver effective and professional reports and presentations as part of module assessments reflecting the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

Launch your career in the fast paced media industry, with our BA (Hons) Media Production degree. Prepare to become ‘industry-ready’ as you learn from guest speakers and industry experts. Make useful contacts and get a head start with your work placements and gain professional skills as you use our industry-standard facilities to create your media content. If you wish to make your mark in the media world, then this could be the course for you.

BA (Hons) Media Production develops the key skills you’ll need to enter the profession, alongside a range of transferable skills, which will help you gain employment in a range of careers. Previous School of Media graduates have gone onto employment in careers such as researchers, producers, editors, reporters and many more!

Highly regarded across the creative sector, our school of Media has fantastic links with industry, thanks to our blend of technical and academic studies - meaning your learning will always be relevant and up to date with current media industry practices.

What's covered in this course?

You’ll create your TV content in our four industry-standard TV studios, learning about all the important roles as you go. You’ll learn how to shoot single camera and edit on Adobe Premiere and Avid suites and develop the technical and personal skills you’ll need to operate a TV studio effectively. You’ll also learn how to develop and pitch your own ideas, a necessary skill in today’s competitive industry.

When you work in our enviable complex of six radio studios, you’ll be getting to grips with how to operate a studio, present a show, record interviews, and use digital technology to edit and mix sound. As progress through the course, you’ll put together music radio shows, short features and podcasts, with the ultimate aim of running a live radio station at the University.

A truly stimulating course, which will immerse you in the practical aspects of program-making and content creation You’ll have ample opportunity to make documentaries, dramas, music shows, and studio programs for both television and radio.

Throughout your time with us, you’ll be supported by academic staff who have years of experience in the broadcasting sector, such as award-winning former BBC producer Vanessa Jackson, and internationally recognised radio documentary producer, Sam Coley. You’ll also be taught by visiting lecturers who still work in industry, widening your knowledge and experience of the sector.

Fascinated by cyber security in today’s society? It’s a key concern for modern organizations in our digital world. Secure communication technologies form the bedrock of our modern connected mobile society and our BSc (Hons) / MSci Computer Networks and Security degree course focuses on the practical needs of businesses that require high quality computer and network security, ensuring you’re equipped for a career in this increasingly important industry.

What's covered in this course?

The course takes a practice-led approach, making use of equipment and tools found in the industry to give you the best preparation for a successful career.  Our approach prioritises the practical skills sought by industry, backing this up with a thorough understanding of theory. The course delivers the latest in computing, network and security technologies, with the opportunity to gain additional accreditation from Cisco, Juniper, Huawei, Palo Alto and the Linux Professional Institute. Birmingham City University is also home to Cisco Systems, Juniper, Palo Alto and the Microsoft Academy Centres. You’ll learn from a well-rounded curriculum in computer network engineering, programming, server systems, security theory and practice, as well as management-level skills such as project and change management, maximizing your career potential.

Studying computing with us puts you at the heart of an exciting, innovative community. Part of your first-year assessment will involve taking part in our annual Innovation Fest, where students get together to solve society’s problems with creative technology. Previous projects have included medical assistance drones, accessible gaming controllers, and smart housing solutions. The event brings together students, academics and industry guests, so it’s a great way to have fun, build experience and network, and win prizes!

The BSc Cyber Security course is designed to equip you with state-of-the-art technical knowledge, intellectual know-how, management capabilities and practical skills that will enable you to succeed in meeting the cyber security challenges facing modern organisations. In the 21st century, data has become a necessary commodity, which has value in isolation and more so when viewed as a larger data set for trends and habits.

Data is key to the functioning of modern business and the protection of this data is key to the ongoing success of the digital economy. As systems, such as IoT, both generate and consume data grow in capability and complexity, the need to protect the data created, stored and transited across public and private networks intensifies. Due to this, the need for suitably qualified cyber security practitioners has never been greater.

This course will provide you with the knowledge and skills needed by the employers. Our strong links with industry enable us to teach the most demanding and up-to-date topics. You will learn state-of-the-art technical knowledge, intellectual know-how, management capabilities and hands-on practical skills to succeed in meeting the cyber security challenges faced by modern organizations.

This course is supported by a vibrant research environment within the centres for Cyber Security and Cloud Computing at BCU and by traditionally strong industrial links with CISCO, Oracle, IBM, Microsoft, UK Fast, Linux Professional Institute and BT.

Looking for a business studies course in Birmingham? Our BA (Hons) Business degree offers the opportunity to take a year-long professional placement in industry.

The course upholds the values of the principles for responsible management education (PRME) defined by the United Nation. It aims to educate future business leaders for a sustainable future.

On the course, you will be able to develop a wide range of cognitive and intellectual skills, together with competencies specific to business and enterprise. The course will provide you with the opportunity to develop specialist business expertise, while helping you learn key transferable skills, all of which will help you stand out when it comes to securing employment.

You will be working with academics with specialist knowledge and industry practitioners while studying with us. Our supportive and empowering learning environment will further facilitate your learning journey by providing additional support through personal tutors, through learning mentors and study buddies.

The BA (Hons) English and Drama degree course will support you in developing your critical and analytical abilities, and deepen your appreciation for literature and theatre.

You will develop your writing, close-reading and research skills, and learn to present arguments coherently and creatively. In the School of English, you will be taught by respected academics and practitioners offering a diverse range of modules. You will study literature and drama from various major periods, movements and genres.

You will also have the opportunity to stage a play, and study film, art, and philosophies of relevance to drama and literature. Your degree will allow you to tailor your studies to your individual interests and career aspirations with both a local and global outlook.

What's covered in this course?

English as a discipline continues to be relevant to the lives we lead and is central to a wide range of contemporary and social contexts. It is this fact on which the School has built its philosophy and approach to English and Drama: subjects with interdisciplinary reach beyond their own boundaries.

Understanding how literature can be interpreted, engaging with multiple forms of communication, examining how literature and theatre engage with societies and cultures past and present, and the place of English in a global context, are all vital aspects in understanding how the discipline connects with the wider world, enabling you to focus on the production, interpretation and negotiation of meaning and to understand the world from a variety of perspectives.

You will benefit from student-focused and research-informed teaching in a friendly and supportive learning environment where you will be taught by respected academics and expert practitioners who foster a community of experimentation, innovation and inclusivity.

Our graduates are characterised by their extensive subject knowledge, critical thinking and intellectual curiosity, reflected in the skills and abilities that enables them to adapt to a wide range of career paths and employment opportunities.

The School is committed to contributing to the cultural life of Birmingham and the wider West Midlands. We do this through working closely with partner colleges and schools, by maintaining close links with cultural institutions such as the Birmingham and Midland Institute (BMI) and Birmingham Museum and Art Gallery (BMAG), and by working with agencies such as Writing West Midlands. In all of this we seek to widen participation and provide opportunities for the community to engage with the discipline and the University.

The LLM International Business Law meets the current demand for specialist knowledge and skills in a rapidly expanding field. The course provides you with the opportunity to explore the legal regulation of the world of international business, and you will acquire knowledge and understanding of the aspects of substantive and procedural law.

You will study all the key areas of International Business Law:

Core taught modules:

• International Corporate Law
• Transnational Commercial Law
• Corporate Criminality and Tax Evasion
• Advanced Legal Research Methods

Two optional modules from the list below:

• International Intellectual Property Law
• Conflict Resolution in Business
• Global Comparative Competition Law
• Corporate Compliance
• Comparative International Corporate Insolvency Law

LLM Masters Stage:

• Dissertation/Live Project/Placement

Professional Placement option

For our International Law LLM degrees, you will have the opportunity to take the Professional Placement version of the course, which is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability and transferable skills. The placement experience will allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market.

The MA in Data Journalism is a cutting-edge course designed to give you the interactive storytelling skills needed to work within a growing number of jobs in the media and beyond.

The course has relationships with Huffpost and the BBC, as well as a number of other organisations covering broadcast, online and print data journalism, all of which are keen to bring in the skills that you will be developing on the course. You should indicate on your application in you wish to be considered for opportunities with those organisations during the course.

Studying under internationally renowned course leaders in a city with a vibrant cultural sector, and with access to a range of media organizations, you’ll learn exciting new skills in data journalism and interactive storytelling across a range of contexts, from mobile-first data journalism on social platforms to practising data-driven journalism within online and broadcast newsroom contexts. Partnerships with newspaper, magazine, online and broadcast organisations provide unique opportunities for students to build contacts and experience, and work on live projects.