Bachelor of Arts (Hons) in Marketing with Digital Communication

at Birmingham City University - City Centre Campus United Kingdom

Our practical postgraduate fashion design course is an ideal choice if you are passionate about developing a career in Fashion Design.

You’ll develop all the skills and knowledge needed to strengthen your personal creativity and style by taking a professional approach to fashion design.

You will plan your career and benefit from a series of topical lectures which explore major issues linked to the world of fashion design, followed by talks from leading industry practitioners. Many of our graduates go on to start up their own, or even develop existing family businesses.

What's covered in this course?

Your learning will be focused on studio and workshop practice, featuring personal programs of study and joint lectures and seminars.

You’ll also enjoy specialist interpretations of art, craft and design supported by our highly experienced course team.

Based at our city-center Parkside campus, you will have access to a wide range of conventional and CAD facilities available including digital print, digital Jaquard and a Gerber fashion CAD suite, as well as the opportunity to collaborate with a faculty full of creative students.

Your learning environment will encourage you to become an adaptable, flexible and knowledgeable graduate, equipped to pursue a career in the fashion industry.

Get practical, professional preparation for a career in media with our BA (Hons) Media and Communication degree course.

What's covered in this course?

This course is based in Birmingham City University's £62 million Parkside facility - one of the biggest university media centres in the UK.

Learn a wide array of the skills you’ll need for a rewarding career in the media on one of the UK’s longest-running media degree courses. Our BA (Hons) Media and Communication course mirrors the workflow of the industry, offering practical, professional preparation for a rewarding career.

Helped by strong links with many influential media organisations, the course offers an industry-relevant blend of production, theory and professional studies.

Teaching takes place in environments where you gain most, such as radio, TV and photography studios, editing suites, computer suites, as well as lecture theatres, seminar rooms, social learning spaces and online.

You will use blogs and employ social media channels along with other interactive media to support your work and self-development to become a thinking media worker.

This course will address the specific challenges and opportunities of the luxury sector and is the perfect choice for students that see their future careers with premium, high-end and luxury brands.

We enable you to become a confident leader and an innovative thinker, learning how to approach brands and decide their place within the market. You’ll learn how luxury brands are managed in the international marketplace, as well as looking at branding from producer and consumer perspectives.

What's covered in this course?

The course encourages you to develop the skills and competencies of future managers in the Luxury Industry. To do this, you will be capable of making management decisions at both a strategic and at a tactical level, emphasising the complexity and dynamics of business and management and an awareness of the nature of the various factors which influence management decisions.

The School provides a unique setting for students to observe their peers, taking advantage of the proximity of fashion and textile design students at the Parkside Campus and the School of Jewellery in Birmingham’s Jewellery Quarter.

The course encompasses numerous field trip opportunities so that you can reflect on your developing knowledge in relation to professional practice and the luxury industry.

There is commonality with other courses such Fashion Management, Luxury Jewellery Management and Global Media Management and you will benefit from shared lectures and practice where possible. Access to interactive digital technology will increase students’ ability to debate and share experiences in a global context and therefore integrate knowledge from different cultures.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Want to study both psychology and sociology at University? Our BSc (Hons) Psychology with Sociology degree combines both subjects and allows you to take a year-long industry placement.

Our innovative course will give you a deep understanding of how the core and specialized areas in psychology and sociology contribute to our understanding of contemporary issues. You will apply scientific reasoning and evaluate patterns of behaviour, gaining key transferable skills in communication, teamwork and problem-solving.

Sociology helps us make sense of the societies in which we live and our place within them. Our Psychology with Sociology course brings together two closely interrelated areas, allowing you to gain significant knowledge and insight.

What's covered in this course?

Over your three years of study, your Psychology modules will help you gain an understanding of a person’s mind, behavior and actions, while the Sociology side will equip you with the knowledge of group interactions and society as a whole. Practical in nature, our course will enable you to apply both Psychology and Sociology to human behaviour and society.

Our focus on contemporary and innovative learning practices will help you gain key employability skills, such as communication, teamwork and problem-solving, as well as key skills in two innovative, intriguing disciplines.

The MSc Advanced Computer Networks is the ideal course for those who intend to pursue/progress in the computer networks / network security industry. Whether you are looking to start a career in networking or to progress in your current career, we have designed this course with the most relevant and state of the art developments to give you practical technical experience in the domain of enterprise network design, penetration testing, network automation and more.

We have also taken an applied approach to incorporating research as part of the course, so for those interested in research careers and PhD studentships, this would be a strong stepping-stone. Throughout the course, you will have access to our advanced labs with racks of networking devices as well as our online NetLab system which gives you the ability to access real networking hardware from anywhere via internet. This gives you flexibility to work and practice around your own schedule.

We take pride in having close links with our industry partners and this course was designed to address the gap between academia and industry when it comes to required technical skills. While on the course, you will have access to a wealth of knowledge base and will have the opportunity to benefit from certification courses such as Cisco CCNA, CCNP, DevNet, JUNOS, PaloAlto PCNSA and many more which are all included as part of our academy courses.

The applied nature of our BSc (Hons) Economics degree prepares you to work as an economist, or in a related role which is concerned with the study of the economy and its impact on society and the natural environment.

Economics is a major social science which informs major challenges faced by our societies today, including inequality, environmental sustainability and economic policy. Economics draws on and influences other social sciences and humanities and it is also a core business discipline which is integral to understanding organisational behaviour, strategy and corporate performance.

The unique offering of this course lies in its use of a pluralist approach to teaching, which will empower you to understand the relevance of competing economic theories and their application in your daily life and in your future workplace.

The course will provide you with a firm foundation of economics to interpret, analyse and question diverse economic theories and policies in a real-life context. To do so effectively, this course equips you with a vast analytical toolkit, which includes mathematical and statistical analysis, critical thinking, qualitative techniques and proficiency in a range of industry-specific software packages that are relevant to the Economics profession. You will also learn how to communicate results and ideas concisely to a variety of specialist and non-specialist audiences.

Economics is a global subject. You will be encouraged to look at situations from an international perspective. You will apply the knowledge learnt in the course to examine global events and look at how different economic ideas help us understand and address global challenges such as poverty, inequality, climate change and the impact of new technologies on the economy and society. Moreover, your course will be delivered by a multinational team of experts. Your classmates will also come from a variety of countries and cultural backgrounds. Finally, we offer you a study abroad opportunity: you can study for one term overseas in one of our partner universities.

MA Feature Film Development will help you to understand what is required to make sure a major film is ready to be pitched to investors. You’ll learn all about the extensive pre-production activities all big-budget movies currently go through before they are green-lit. You’ll be taken through each stage of pre-production development to navigate, understand and avoid common problems.

MA Feature Film Development is suitable for Directors, Producers, Editors, Film Makers, Screenwriters, Directors of Photography, Concept Artists, Production Designers, Art Directors, Animators, Technical Directors, Story Artists, & Pre-Visualisation Artists looking to start or further a career in feature film.

This course is part of Birmingham City University’s Film Futures suite, designed with industry to reflect the growing need for highly skilled film graduates who can fulfil roles within the international film industry. Focusing on film development, pre-production, story art and pre-visualization, you’ll become part of a vibrant and multidisciplinary film community.

Our BSc (Hons) Sound Engineering and Production degree course will provide you with the creative skills and versatility you need to succeed in a constantly evolving, challenging industry.

You’ll have access to world-class facilities so that you can experiment with music production, sound engineering, audio electronics and much more.

Available in the UK to home and international students, the course enables you to study a diverse program, ensuring students are incredibly well equipped for employment within the industry once completing their degree.

Our students come from around the world and our Sound Engineering and Production course reflects this diversity.

What's covered in this course?

This course has been designed to meet the requirements found within the audio industry, providing a dynamic study programme that focuses on live and studio sound engineering, audio electronics, audio software engineering, acoustics and business principles. This combination of subjects ensures you’ll be employable in a range of career paths.

You’ll be able to use technology to assist in the capture and manipulation of sound. Our course combines practical, hands-on training with theoretical and academic understanding, giving you a holistic conception of sound technology.

Audio engineering is a highly dynamic sector, driven by rapid technological advancement. We will ensure that you have the skills to develop and maintain the next generation of models for production, performance and measurement.

You will develop key transferrable skills, such as teamwork, reflection and self-awareness. You’ll also gain analytical skills through coursework tasks, as well as enhancing your problem solving using a range of systems and technologies.

The MSc Building Surveying program with Facilities Management is designed to respond to the dynamic demands for sustainable management of the existing built environment and is accredited by the Royal Institution of Chartered Surveyors (RICS).

What's covered in this course?

The course is founded on the principal that participants intend to attain membership of the RICS. The program, therefore, embraces the values of the RICS and reflects the requirements of the professional body in terms of core technical and professional skills and attributes. All students are expected to be student or graduate members of the RICS.

The Building Surveying course content and delivery is underpinned by the need to respond to the RICS Strategic Foresight 2030 report, including incorporation of the seven strategic pillars for the future within learning, teaching and assessment.

The course will provide you with a broad but solid foundation in the fundamentals of organising, managing, and designing work to existing buildings. It seeks to provide you with the knowledge and skills to meet the challenges presented by the globally evolving built environment marketplace.

This course focuses on developing and expanding the knowledge, understanding and ability of practitioners to respond to the challenges of the 21st century. You will receive a rigorous grounding in the advanced skills needed to operate at a high level in industry and become competent in the solving the problems and challenges you will face. You will also be able to add value to your decisions through a thorough analytical approach and be able to better implement them as a competent building surveyor.

The course encompasses the entirety of the property life cycle, allowing you to appreciate how decisions made in one aspect of a property’s development and use can have a significant impact later on in the life cycle.

Do you want a fashion degree that will enable you to pursue a career within the industry, specifically fashion communication and branding?

Then this course is for you. Its unique mix of both fashion communication and branding will give you the skills you will need to be a creative, confident, well-informed fashion communicator, ready for the industry.

What's covered in this course?

You will be taught by an industry-experienced teaching team and by visiting industry professionals. There is also the opportunity to participate in live industry-based projects and competitions, such as working with Textile View 2 magazine, and L’oreal Brand Storm.

You will develop visual and written communication skills across a broad range of creative media (creative direction and styling, art direction and graphics, print and digital design, branding strategy and journalistic writing) associated with the fashion industry. There will also be the chance to showcase your final-year work to industry leaders, at events such as Graduate Fashion Week in London.

Based at our City Centre Campus, you will have access to photography studios and equipment, relevant software and computer equipment, as well as a faculty of creative students to collaborate with. You can also take part in the international Erasmus exchange program and choose to follow our four-year sandwich option, which features a one-year industry internship.