Master of Science in Public Relations with Professional Placement

at Birmingham City University - City Centre Campus United Kingdom

Want to study a Master’s in management in Birmingham? Our MSc Management and Entrepreneurship course is accredited by the Chartered Management Institute (CMI).

The Management and Entrepreneurship MSc is a challenging but highly rewarding pathway that will provide an innovative gateway into starting your own business, as well as helping you develop a legitimate business plan that you can use to start your company. Our Management and Entrepreneurship course teaches you the fundamental skills and attributes you need to become a successful entrepreneur.

You will work in internationally diverse student teams, collaborating to deliver effective and professional reports, reflecting the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential, and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

What's covered in this course?

At Stage One you’ll become adept at strategic and tactical business decisions, developing core skills in key areas, including finance, people management, operations and marketing. You will examine the key challenges faced by global businesses, to fully appreciate the complexity and dynamics of leadership and management practice. This will see you broaden your skills in organisation, communication and working with others, particularly within an increasingly culturally diverse business context.

Stage Two develops your specialist knowledge, understanding and skills via the New Venture Creation module which specifically focuses on the applied aspects of entrepreneurial activity. In parallel, you will also learn about strategic management and develop your skills in research practice to prepare for your major project.

The Stage Three module of Entrepreneurship in Practice is a lecture and seminar series of specialist topics giving real-world practical insights into entrepreneurship practice. You will explore critical issues faced by entrepreneurs, such as entrepreneurship capital, buying a business, succession planning and start-up marketing. You will be given the option to develop your business concept into a substantial piece of research and business plan via the Entrepreneurship Project module. You will be able to self-appraise and reflect on your entrepreneurship skills at all three stages of the course.

Professional Placement option

For our MSc Management and Entrepreneurship degree, you will have the opportunity to take the Professional Placement version of the course, which is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability and transferable skills. The placement experience will allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market.

The MSc Big Data Analytics course will provide you with an insight into areas of data mining, big data management, and advanced statistics. You will develop in-depth practical skills through using tools and techniques from the forefront of the emerging field of data analytics. You will use these to effectively model complex organisational requirements and propose suitable solutions.

What's covered in the course?

The demand for big data analysis and management is continually increasing in business and computer science. For companies it can provide valuable insights, and results such as increased market share, profitability, possible cost savings and procedural efficiency. This course will equip you with the necessary skills to exploit big data tools and methods in order to drive innovation and growth in modern global organizations and society.

The learning activities on this Masters in Data Analytics degree are designed to encourage and facilitate your ability to gain employment and sustain a professional career in data analytics - by building your confidence and skills through hands-on experience and structured feedback. The course combines formal lectures and tutor-led workshops with independent study. You will develop key analytical and problem-solving skills, and will gain an aptitude for research, academic writing, and time management.

Technology-enhanced learning will be used through the provision of online resources and discussion forums. Teaching will be conducted in a work-related context: you will work collaboratively with tutors, researchers, and businesses to prepare you for employment. Potential careers for Big Data Analytics graduates include roles in data science, data warehousing, consultancy, data security and data administration.

Professional Placement option

The Professional Placement option will allow you to complete a credit-bearing, 20 week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market.  Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

BEng (Hons)/MEng Mechanical Engineering degree will develop you as a skilled engineer capable of undertaking mechanical engineering tasks within and across organisations. The course focuses on the importance of sustainable futures and the Government's STEM agenda, in order to give you the knowledge and attributes you will need to thrive in this ever-changing industry.

You'll work on industry-standard analytical tools, develop your design skills, as well as exploring a wide range of facilities, such as our test cell and exhaust analysis equipment.

Our engineering courses focus on project-based activities, giving you lots of opportunity to work in teams on projects from design to implementation. This will give you practical experience of applying engineering science to real-world problems, working in multidisciplinary teams to develop your interpersonal skills, and prepare you for a key aspect of modern engineering practice. Problem-solving and project management are key skills for an engineer, and our focus on practical experience will help to improve your skills in these highly sought-after areas.

During your studies, you will use the latest tools and technologies, developing new skills at an advanced level. The course will encourage your creative thinking and develop your engineering leadership skills. Building on a foundation of the generic skills required by tomorrow’s engineers, you will also explore the wider context of engineering, as well as the application of advanced engineering principles to solve problems through research and development. You’ll engage in independent study and systematic enquiry at an advanced level and take responsibility for the conclusions drawn from it.

You will have lots of opportunity to apply industry-standard modelling and simulation techniques to the analysis, specification and design of mechanical engineering systems so that you are able to apply your knowledge and theory to a practical situation. In this way, we make sure you are ready to step straight into employment.

Want to be an established music technician? Study our BSc (Hons) Music Technology degree at Birmingham City University. This course is aimed at the technical music producer, and will train you to use technology to create, record and distribute music. We will provide you with industry connections, live projects and a wide, in-depth knowledge of the field.

You’ll leave with a valuable blend of creative ability and practical skills in music production, alongside solid business awareness and a strong understanding of technology.

What's covered in this course?

Our BSc (Hons) Music Technology course was set up to meet the growing demand for people within the music and audio industries who are able to use technology to assist in the creation, performance and distribution of music.

We will train you to become the next generation of musically informed engineers, with a strong understanding of underlying technical principles in order to make informed decisions about appropriate technologies.

You will analyse and critically evaluate live musical events and sound recordings, as well as music technology products, systems, processes and designs. You’ll also have the opportunity to study in our world-class facilities in our Royal Birmingham Conservatoire.

Exploring a wealth of creative ideas and techniques, we will encourage you to think innovatively and respond to the needs of industry. Employability is a key factor incorporated within the course, and we are dedicated to providing you with the skills and knowledge to jump right into a creative role.

Want to study a Master’s in business management in Birmingham? Our MSc Management and International Business degree is accredited by the Chartered Management Institute (CMI).

Our Management and International Business course teaches you the fundamental skills and attributes you need to become a successful international manager. You’ll become adept at strategic and tactical business decisions, understanding international cultural differences, and managing and motivating staff in businesses on an international scale.

You will experience working in internationally diverse student team-based projects collaborating to deliver effective and professional reports and presentations as part of module assessments reflecting the professional practice of international management. Throughout the course, the course team will give you the support you need to realise your potential and we look forward to working with you to develop your knowledge, understanding and skills for the career of your choice.

Our MA in Creative Writing helps you to develop your potential as a novelist, poet, scriptwriter or non-fiction author. It is taught by distinguished writers, with the support of a superb range of guest seminars and masterclasses by visiting authors, editors and agents, through our Institute of Creative and Critical Writing.

What's covered in this course?

ur MA is aimed at emerging writers, providing you with the skills and disciplines you need to advance. It’s founded upon the philosophy that writers can benefit from the same kind of training enjoyed by actors, musicians, and visual artists.

Admission to the course is based on talent, commitment and potential. Applicants submit a portfolio of writing, published or unpublished, and are then interviewed by members of the MA teaching team. Applications are considered throughout the year for entry in September of any academic year.

You’ll have the opportunity to develop your writing in the forms of your choice – be it fiction, creative non-fiction, screenwriting, writing for theatre, or poetry – and extend your range in genres that may be new to you.

You’ll attend our program of guest speakers and public events devoted to cultivating the creative imagination, the life of ideas and the literary arts, all organised by the Institute of Creative and Critical Writing based within the School of English.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

The Business Management course will offer you a practical-based degree applicable to a wide range of sectors. You will be able to contribute to critical debates on industry-related contemporary issues and understand the dynamic needs of business managers in the 21st century to reflect current knowledge and best practices.

You will gain specialist knowledge on a number of core functions of management, building your self-confidence to prepare you for a progressive and successful career in management. Exciting opportunities including integrated work projects and business placements in the UK or abroad are all featured in your course, therefore your career can start whilst achieving your qualification. You will have the benefit of renowned industry speakers and live projects to inspire and help you to develop.

The international focus of the course is derived through a variety of means including the student body, the teaching team and the use of international teaching materials. Moreover, you can choose to spend a year or a full semester studying your modules overseas at a partner institution. Similarly, the Business Management course embeds the UN Sustainable Development Goals as an integral part of the course.

The BSc Cyber Security course is designed to equip you with state-of-the-art technical knowledge, intellectual know-how, management capabilities and practical skills that will enable you to succeed in meeting the cyber security challenges facing modern organisations. In the 21st century, data has become a necessary commodity, which has value in isolation and more so when viewed as a larger data set for trends and habits.

Data is key to the functioning of modern business and the protection of this data is key to the ongoing success of the digital economy. As systems, such as IoT, both generate and consume data grow in capability and complexity, the need to protect the data created, stored and transited across public and private networks intensifies. Due to this, the need for suitably qualified cyber security practitioners has never been greater.

This course will provide you with the knowledge and skills needed by the employers. Our strong links with industry enable us to teach the most demanding and up-to-date topics. You will learn state-of-the-art technical knowledge, intellectual know-how, management capabilities and hands-on practical skills to succeed in meeting the cyber security challenges faced by modern organizations.

This course is supported by a vibrant research environment within the centres for Cyber Security and Cloud Computing at BCU and by traditionally strong industrial links with CISCO, Oracle, IBM, Microsoft, UK Fast, Linux Professional Institute and BT.

This course will address the specific challenges and opportunities of the luxury sector and is the perfect choice for students that see their future careers with premium, high-end and luxury brands.

We enable you to become a confident leader and an innovative thinker, learning how to approach brands and decide their place within the market. You’ll learn how luxury brands are managed in the international marketplace, as well as looking at branding from producer and consumer perspectives.

What's covered in this course?

The course encourages you to develop the skills and competencies of future managers in the Luxury Industry. To do this, you will be capable of making management decisions at both a strategic and at a tactical level, emphasising the complexity and dynamics of business and management and an awareness of the nature of the various factors which influence management decisions.

The School provides a unique setting for students to observe their peers, taking advantage of the proximity of fashion and textile design students at the Parkside Campus and the School of Jewellery in Birmingham’s Jewellery Quarter.

The course encompasses numerous field trip opportunities so that you can reflect on your developing knowledge in relation to professional practice and the luxury industry.

There is commonality with other courses such Fashion Management, Luxury Jewellery Management and Global Media Management and you will benefit from shared lectures and practice where possible. Access to interactive digital technology will increase students’ ability to debate and share experiences in a global context and therefore integrate knowledge from different cultures.

Professional Placement option

The Professional Placement version of the course is optional and is offered as an alternative to the standard version of the course.

This will allow you to complete a credit-bearing, 20-week Professional Placement as an integral part of your Master’s Degree. The purpose of the Professional Placement is to improve your employability skills which will, through the placement experience, allow you to evidence your professional skills, attitudes and behaviours at the point of entry to the postgraduate job market. Furthermore, by completing the Professional Placement, you will be able to develop and enhance your understanding of the professional work environment, relevant to your chosen field of study, and reflect critically on your own professional skills development within the workplace.

Our BSc (Hons) Gemmology and Jewellery Studies degree is one of the only courses of its kind in the world. This gemmology course will enable you to gain the highest level of professionally recognised gemological skills.

Based in the heart of Birmingham’s thriving Jewellery Quarter, you’ll benefit from unrivalled expertise and facilities as you explore precious gems and all relevant aspects of the jewellery trade.