Bachelor of Arts (Hons) in User Experience Design

at Norwich University of the Arts United Kingdom

Our BA (Hons) Animation degree course will encourage your individual creative exploration and development helping you choose which specialism to focus on.

You will master the magic of bringing characters and stories to life through a range of animation techniques at NUA – from 2D, 3D CG to stop motion.

Interactive lectures and practical workshops will help you explore character design and sculpting.

You will learn the fundamentals of animated storytelling through workshops and masterclasses in dynamics, storyboarding and character creation.

What you will learn

• Explore the three major animation techniques: hand drawn and digital 2D, stop motion and digital 3D
• Gain understanding of the principles of animation: dynamics; character design; storyboarding; animatic production; animation production; sound design; skills of observation and life drawing; acting for animators; editing; compositing and show reel design
• Explore theory in character analysis and narrative structures
• Develop an understanding of media roles and practices
• Work collaboratively through a series of projects designed to allow you to establish a good practice, essential for the animation industry
• Explore your chosen areas of specialisation and develop your skills, with the potential to combine techniques
• Develop an understanding of audience, context, film language, and the elements of compelling storytelling
• Bring together all your learning and experiences to create a personal portfolio with a great showreel
• Engage with a collaborative project with either your peers or external collaborators, allowing your creative skills to be tested in an industry-standard practice
• Produce a personal showcase of your specialist skills and an original, animated short film.

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Our BA (Hons) Fine Art degree course encourages ‘thinking through making’ and you will explore the breadth of fine art with workshops in painting, print, sculpture, mixed media and video. You will use project spaces and external venues for performance, display and curation.

You will shape your own distinctive career path as an artist on our BA (Hons) course and join generations of graduates who have achieved national and international success.

Our graduates are renowned for their unique voice and vision, leading them to Turner Prize nomination and inclusion in the UK’s annual New Contemporaries exhibition.  

Building your creative and professional skills in a variety of techniques and approaches to illustration is at the heart of our well-regarded course at NUA.

Our BA (Hons) Illustration degree course has a reputation for challenging conventional thinking. We will help you to develop your personal style as your expertise grows in drawing, print, collage and multi-media.

You will explore visual storytelling and both digital and analogue image-making: from the page to the screen, to installations and interactive experiences.

Step towards an illustration career

Live projects, competitions and collaborations will offer work opportunities to prepare you for a successful career in illustration.

You will develop your own way of thinking about illustration, storytelling and the connection of images to text or the spoken word.

We will help with advice about working in the creative industries, including freelance careers, employment and entrepreneurship, and practical tips on handling commissions and negotiating with clients.

Your creativity and professional craft, creative expression and problem-solving skills will grow at NUA as you explore interior design as a way of addressing human needs and social challenges.

Our BA (Hons) Interior Design degree will encourage you to consider how people react to spaces as you gain experience of designing for a range of interiors: from homes and housing projects to hotels and shops, restaurants and offices.

Professional and design skills

Working in our Interior Design studio and workshops, you will explore how scale, light, colour, materials, texture and their acoustics affect human reactions as you consider the social implications of design.

And with the support of our expert academics and technicians, you’ll master a variety of techniques and visualisation methods, including:

• Sketching by hand
• Industry-standard 3D digital platforms
• Collage
• Photography
• Model-making

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Our new BA (Hons) Fashion Marketing and Business degree course will offer you an insight into the commercial fundamentals, marketing strategies and core brand development techniques that are used to run the fashion industry today.

You’ll create dynamic marketing campaigns, retail concepts, buying proposals and business plans that will allow you fully understand and operate within successful fashion businesses.

As you build your knowledge of fashion marketing, you will develop skills that are sought after by employers, including:

• Marketing and Promotional strategies
• International Fashion Branding
• Fashion Retail and Visual Merchandising
• Fashion Buying and Merchandising

And you will follow in the path of graduates from our sister course, Fashion Communication and Promotion, who are set-up for successful careers after work experience and internships at brands such as Vivienne Westwood, Jimmy Choo, Net A Porter and Adidas.

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Your creativity and professional craft, creative expression and problem-solving skills will grow at NUA as you explore interior design as a way of addressing human needs and social challenges.

Our BA (Hons) Interior Design degree will encourage you to consider how people react to spaces as you gain experience of designing for a range of interiors: from homes and housing projects to hotels and shops, restaurants and offices.

Professional and design skills

Working in our Interior Design studio and workshops, you will explore how scale, light, colour, materials, texture and their acoustics affect human reactions as you consider the social implications of design.

And with the support of our expert academics and technicians, you’ll master a variety of techniques and visualisation methods, including:

• Sketching by hand
• Industry-standard 3D digital platforms
• Collage
• Photography
• Model-making

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Our BA (Hons) Games Art and Design degree has an international reputation for producing graduates who excel in a constantly evolving industry. The Rookies ranked NUA in the global top 16 for Concept Art and Illustration and in the top 50 in its world rankings — thanks to the reputation of the Games course.

The course is a member of the Sony PlayStation First Academic Partnership Programme and is accredited by ScreenSkills and the games industry body TIGA, which also crowned NUA the best educational institution in 2017.

Connecting your passions and unique perspective to the world of professional photography is at the heart of our BA (Hons) Photography course, recognised by the Association of Photographers. You will develop your own approach at NUA – not a standard house style

You will learn how to apply your creative vision to a range of industry briefs, from fashion to advertising and editorial photography.

Whatever your aspirations, your work will be unmistakable as you emerge as a professional practitioner with a distinctive portfolio.

Thinking beyond the frame

We will encourage you to think about client needs and expectations.

We want to see you produce stand-out work that could wow creative teams in whatever industry drives your interest.

But it will always be your vision.

You’ll also be part of a community of photographers – collaborating with other students and taking part in peer review and cross-year critiques to give and receive feedback

Designed for the future

Studying at NUA will give you access to a wide range of industry-level photographic and lighting equipment.

You will have access to tools to produce imaginative and original images to the highest standards.

There will be opportunities to work at the cutting edge of digital photography; exploring the possibilities of moving image and computer-generated images (CGI).

Taking Year 0 at the beginning of your degree course will get your studies at Norwich University of the Arts off to a flying start. The extra year of study will help you explore creative ideas and begin to develop the practical skills, research techniques and ways of thinking that are essential to undergraduate success.

Connecting your passions and unique perspective to the world of professional photography is at the heart of our BA (Hons) Photography course, recognised by the Association of Photographers. You will develop your own approach at NUA – not a standard house style

You will learn how to apply your creative vision to a range of industry briefs, from fashion to advertising and editorial photography.

Whatever your aspirations, your work will be unmistakable as you emerge as a professional practitioner with a distinctive portfolio.

Thinking beyond the frame

We will encourage you to think about client needs and expectations.

We want to see you produce stand-out work that could wow creative teams in whatever industry drives your interest.

But it will always be your vision.

You’ll also be part of a community of photographers – collaborating with other students and taking part in peer review and cross-year critiques to give and receive feedback

Designed for the future

Studying at NUA will give you access to a wide range of industry-level photographic and lighting equipment.

You will have access to tools to produce imaginative and original images to the highest standards.

There will be opportunities to work at the cutting edge of digital photography; exploring the possibilities of moving image and computer-generated images (CGI)

Combine creative flair and technical skill on the MA Games Masters degree course at the UK’s Best Educational Institution (2017 TIGA Games Industry Awards).

As a postgraduate student at NUA you’ll collaborate with likeminded peers and be guided by subject specialist staff. You’ll enjoy interdisciplinary sessions with students from across our range of MA courses as you work towards your ambition of a career in the games industry or wider creative sector.

Refine your industry-ready skillset

Ensuring you graduate ready to meet the demands of a rapidly-evolving industry, this course will accelerate the development of your games design skillset.

Alongside broader research into the social, technical, economic and cultural context in which games are produced, you’ll specialise in one of three areas, following a clearly-defined path of study in Concept Art (and Sequential Narrative), Asset Production or Indie Development.