Master of Business Administration (Marketing)

at University of Bedfordshire - Luton Campus United Kingdom

This 2 year Master’s courses will give you the opportunity to be awarded a subject specific degree in Applied Computing and Information Technology with Project Management. The course has been designed for non-computing graduates who need to apply information technology to their current career or want to change career directions.

The course covers a wide range of topics including programming, databases, security, project management and computer networking giving you both the underpinning theory and the ability to apply it to real-world problems.

You will gain valuable experience and open up new career opportunities by working on real-world problems and utilising the tools of computing and information technology to lead to innovation within your area of expertise.

Why choose this course?

• The course has been designed for non-computing graduates who need to apply IT to their current role or those looking to change career direction.
• You will apply your learning in practical real-world scenarios

Our interior spaces are where we spend most of our lives so their design affects us every day, whether we’re at home, at work or at play. This course gives you the skills to explore and create amazing interior designs for true ‘living’ spaces.

The course shares with Interior Architecture a fascination with how people, activities and places interrelate. It gives you many opportunities to study a range of real-life interior spaces as well as developing your own design solutions that work in creative, practical and functional ways.

You gain skills and expertise in space planning, ergonomics, design composition, colour theory, building technology, environmental control and design for sustainability. You also learn to use the latest digital design technologies such as computer-aided design; digital image creation and manipulation; and video production and editing.

Why choose this course?

• Develop a creative and critical understanding of building structure and fabric while exploring the design of interior environments in urban, suburban and rural contexts
• Study the refurbishment of existing buildings; television, film and exhibition design; and virtual environments
• Learn from an experienced academic team, applying the latest innovations to contemporary design problems
• Gain confidence through the course to work independently on a final-year project
• Work in bespoke studio spaces, surrounded by creatives, in the University’s repurposed Art & Design centre, Alexon House - formerly home to a leading fashion label
• Take the course over four years and include a fee-free year’s placement in industry (see below), gaining experience and making contacts for the future

In following this Master’s course, you develop the essential knowledge, attributes and professional skills you need to pursue or further your career in operational forensic casework.

The forensic industry is highly competitive, requiring skilled professionals across diverse fields including pathology, toxicology, drug analysis, fire-debris analysis, wildlife crime, microbial forensics, forensic genetics and document analysis. This course prepares you to meet the needs of the industry and enter a career in areas related to civil and criminal investigation as well as wider science- or research-based positions.

On the course, you develop your theoretical understanding and practical experience alongside your skills in analysing and evaluating your findings. You also learn how to communicate these findings to a variety of audiences, including other scientists, the court and the media. Units may include forensic chromatography; evaluation and presentation of evidence; forensic spectroscopy; and biological advances.

Why choose this course?

•  Learn from staff with experience in operational forensic casework. Develop your practical skills through hands-on experience in our exceptional laboratory facilities, including a Scenes of Crime Laboratory.
• Study a course informed by the latest research, ensuring you are aware of current and emerging developments in this specialist field.
• Gain a qualification, the skills and the knowledge to meet the wide-ranging needs of the forensic and other science-based industries, making you well-placed to enter a career in a number of specialised fields.
• Develop strong research skills for form the basis of those required for study at PhD level. Benefit from the University’s strong links to external stakeholders in the forensic industry and related organisations and practice sectors.
• Take up career opportunities that could include forensic consultancies; government agencies; related industries; and research and development

The growth and commercialisation of sport and rapid development of digital and social media tools makes sports journalism an exciting and fast-moving branch of the industry. This specialist course gives you the skills you need to be a 21st-century sports journalist.

Learn the core practical skills of journalism and how to apply them to a sports specialism using traditional research and writing as well as new and developing media forms.

Sharpen these skills with an in-depth understanding of the political, social, historical and economic sporting environment - as well as the legal and ethical frameworks journalists work within - adding depth and authority to your reporting.

You benefit from studying with a team of industry specialists in both sports reporting and general journalism, across a range of platforms, and have opportunities to hear from leading academics, sports participants and masterclass speakers from the worlds of both sport and media.

Why choose this course?

• Gain core communication and multimedia skills that are highly valued across a range of graduate industries
• Put your skills into practice via real-life sports reporting assignments
• Explore opportunities for work experience within radio, television, print and online journalism
• Develop a portfolio of work and contacts while honing your skills through regular news days
• Report from your first year for our news website and present your own show on our community radio station, Radio Lab
• There’s the option to take this course over four years and benefit from a fee-free industry placement (see below) where you gain experience, build your CV and make contacts for the future
• If you need a step into the full degree, you can start with a Foundation Year (see below) which guarantees entry to the Undergraduate course

Bringing together the emerging fields of forensic science and criminology, this course gives you the lab skills and practical crime-scene experience of the scientist combined with a criminological exploration of why people commit crime, and the role of the police and criminal justice system in its prevention.

Our degree provides you with a foundation in the biological and chemical sciences that apply to forensic science as well as exploring criminological theory, crime-scene investigation and the role of scene-of-crime officers. In the Criminology units, you gain understanding of how data can be analysed to identify and predict factors that may cause people to commit crime. You also explore the role of forensic science, the police and the criminal justice system in the prevention, deterrence and punishment of criminal behaviour.

The course has been designed to develop your skills in laboratory analysis; the interpretation and evaluation of evidence; and the communication of scientific findings. You also learn how to assess the strengths and weaknesses of different criminological explanations; make reasoned arguments; and bring together information from different sources.

Why choose this course?

• Explore topics at the forefront of current developments in forensic science
• Study in a specialist forensic laboratory, with key laboratory skills incorporated into most of the units
• Learn the skills and techniques needed to evaluate a real-life crime scene in our scene-of-crime lab, designed to resemble an 'normal' flat
• Work with a Forensic Science team that includes international experts in the psychology of criminal behaviour and forensics experts from a variety of operational backgrounds
• Acquire key transferable skills including in oral and written communication; IT; group and team work; analysis; critical thinking; and problem solving
• Take the course over four years and include a fee-free year in industry, gaining work experience, building your CV and making contacts for the future
• If you need a step up into higher education, start with a Foundation Year which guarantees you a place on the degree course

This course is for you if you have a committed interest in studying finance as a major part of your degree experience and see yourself developing a finance-oriented career.

It has the potential to equip you for a career in finance management where financial knowledge combined with general business and soft skills in management are seen as a great advantage, and where your capability will see you comfortable in operating in many different task environments

Why choose this course?
The course offers you the opportunity to develop a thorough understanding of finance within the business environment. Combining this with an understanding of the key dimensions of management and leadership will enable you as a manager to be able to interpret data and financial information in a range of business contexts and projects.

In order to remain competitive businesses are looking for graduates who are able to work in a flexible, collaborative way in order to help provide innovative financial solutions to often complex and open-ended problems.

This course is specifically designed to enable you to develop these skills through an exciting programme that links academic theory and real world business projects in realistic business and marketing settings.

Studying this course will help you to gain an insight into the reality of finance and business operations that goes beyond what is discussed in the text books and will help you to engage with potential employers in a much more meaningful way.

Criminal offending and the state’s response to it are constantly evolving, and this course explores the latest ideas, thinking and research into the subject. Benefiting from the practice and practical knowledge of highly experienced tutors and lecturers, you will reflect critically on the latest theories and the many explanations used to explain why crime occurs.

The department’s expertise is deep and wide ranging, and covers youth crime and justice, substance abuse, gang related crime, corporate crime and forensic mental health.

You will be taught by leading researchers from the Institute of Applied Social Research, whose studies on sexual exploitation, trafficking, and disability is internationally renowned and at the interface between research, knowledge, policy and practice.

Why choose this course?

• Study the social, political and cultural contexts that inform criminology, and develop a critical in-depth knowledge and understanding of the subject
•  Explore and research a particular topic of interest, and as you do this sharpen your independent study skills and become highly specialised in a particular area
•  Develop the ability to apply originality in the application of knowledge that addresses problems relating to criminal justice, crime and offending
•  Gain a wide range of new skills and qualities that are relevant to the workplace and will give you the opportunity to seek employment at a senior level
•  Benefit from the ability to take part in critical discussions, systematic reviews and the analysis of complex, unfamiliar or unpredictable criminological problems, and work to produce an understanding that is informed by current scholarship.

Criminology at the University of Bedfordshire is taught by subject experts who are all members of the Vauxhall Centre for the Study of Crime under the direction of Professor John Pitts - a key member of the Home Office gang strategy’s expert advisory group. This dynamic programme considers developments in the academic study and research evidence of criminology in the context of an increasingly globalised world.

You will have the opportunity to critically reflect on theory while drawing on a depth of practical knowledge, theory and professional expertise from the teaching team. In addition, the team have an interest in the personal development of Masters students through a system of seminars and personal tutorials. This allows both staff and students to get to know each other well and fosters a shared commitment to the subject.

Marketing graduates, with understanding of the dynamics of modern business marketing, are highly employable, and this professionally-accredited degree will ensure you are up-to-date with developments in communications, digital and social media as well as essential business functions like finance, HRM and operations.

Marketing embraces psychology, consumer behaviour, management, innovation, sociology and popular culture and is central to life in the 21st century.

After studying buyer behaviour, marketing data analysis, branding, competition, and media and communications, you will combine it all in practical assignments.

Why choose this course?

• Learn from staff with extensive industry experience as you engage with real marketing projects
• Study the latest marketing developments ensuring you graduate with up-to-date knowledge
• Develop your career opportunities with an optional placement and links to industry practitioners
• Gain knowledge of marketing and communications areas including management, marketing in contemporary contexts, marketing data and international business
• Explore a range of potential career options including sales, brand management, business development, market research, communications and customer liaison
• Benefit from studying a degree accredited by the Chartered Institute of Marketing (CIM), with an optional placement (sandwich) year.

In each year of study, you will be involved in  practical marketing projects from real companies and you will interact with professional practitioners, allowing you to engage with theory and practice and encourage you to make links between your studies and workplace practice.

This provides you with an understanding of modern business marketing and will ensure that you are up-to-date with developments in communications, digital and social media, as well as business functions like finance, HRM and operations.

Our professionally-accredited course will provide you with the opportunity to take the Introductory Certificate in Marketing qualification awarded by the renowned Chartered Institute of Marketing (CIM), with further exemption opportunities for the CIM Professional Certificate and CIM Professional Diploma.

After graduation, this could provide a great way to start your marketing career and save you time and money towards your professional marketing qualification

Combining robotic systems with artificial intelligence to produce a new generation of workers and companions is no longer the stuff of science fiction – it’s science reality.

This British Computer Society accredited course brings together these two areas, and offers conceptual grounding in intelligent systems, and the chance to apply theoretical knowledge in a practical setting.

With access to humanoid robots, robotic arms, wheeled platforms and other hi-tech robotic equipment, you will develop the skills demanded by employers in this fast growing area

Why choose this course?

• Learn how artificial intelligence and robotics are playing vital roles in the world’s most advanced technological industries – from medicine to entertainment – and are found at the heart of much of today’s most innovative science
• Study on one of the few UK university courses that offers both areas of study together
• Develop a solid conceptual grounding and apply theoretical knowledge in a practical setting
• Gain the expertise you will need to target a number of industries, including advertising, engineering and computer science
• Explore the use of humanoid robots, robotic arms, wheeled platforms and other hi-tech robotic equipment
• Challenge your technical abilities by using the latest software to control robotic machines
• Benefit from the experience and knowledge of a highly committed team of teaching experts

From online behavioural marketing to in-game advertising, and from SMS marketing to app-based adverts, digital marketing has revolutionised the way advertisers sell and consumers buy. And as the established major players and ambitious start-ups continue to develop and expand the landscape, so a ‘digital skills gap’ has appeared, both in the UK and internationally.

This course aims to help fill that gap by providing you with the knowledge and expertise you will need to make an impact in this rapidly expanding global industry.

There are six entry points through the year. This allows you to start when it is most suitable.

Why choose this course?

• Learn the theoretical and practical skills that are demanded by the world’s leading digital marketers
• Study with seasoned professionals, academics and practicing experts, focusing on areas such as Marketing Data Analysis and Marketing Communications
• Develop your entrepreneurial expertise through seminars, workshops, project work and our well-established links with the local digital community
• Gain an understanding of the strategic knowledge and skills you will need to make effective business decisions and become a successful digital professional
• Explore the innovative creative concepts that are driving the latest global digital success stories, and develop the confidence to take your own imaginative ‘leaps of faith’
• Challenge yourself as you study the theory and practice behind audience behaviour and what make consumers buy (or not buy) products and services
• Benefit from studying at a university with recognised expertise in ‘Big Data’, and a campus that is home to Phase 1 of the award-winning MK Data Hub