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Bachelor of Arts (Honours) in Marketing Communications

Bachelor of Arts (Honours) in Marketing Communications

at University of Westminster - Marylebone Campus United Kingdom

Overview

The expansion of new media technologies and sophisticated customer profiling – covering everything from media consumption to recreational preferences – have increased the choice and importance of creative decisions in marketing strategy. Developed with input from current ‘marcomms’ practitioners, our professionally-focused degree will equip you with the creative and specialist knowledge, skills and capabilities to select the right media channels and craft the most effective messages.

You can also boost your employability by gaining additional qualifications with the Institute of Data and Marketing (IDM) and/or the Chartered Institute of Marketing (CIM). Our status as a CIM Graduate Gateway institution entitles you to apply for exemptions from modules on its professional qualifications, while you can gain IDM’s Award in Digital Marketing during the Digital Marketing Essentials module.

Top reasons to study with us

  • Professionally-focused course with chance to gain additional professional qualifications from the Institute of Data and Marketing (IDM) and the Chartered Institute of Marketing (CIM)
  • Digital Marketing Essentials module incorporates content for IDM Award in Digital Marketing and the final-year Direct and Interactive Marketing module provides opportunity to gain the IDM Diploma in Digital Marketing
  • Marketing degrees share a common first year, giving greater flexibility when choosing your specialism
  • Option to spend one semester or one year studying abroad at one of our partner institutions, gain valuable work experience, or a combination of both. For example, one previous student worked as a marketing executive for ICG Medical
  • Opportunity to study a foreign language as an optional module in each year of study
  • Hear from experts and mingle with marketing students by joining the student-run Westminster Marketing Society or gain experience working for the student-run Westminster Business Consultants
  • Optional placement year to gain valuable work experience, for example, one of our previous students spent six months working as a podcast assistant for MailOnline, while another worked at IBM
  • Guest lectures from industry practitioners have previously included speakers on Google analytics and from organisations such as IBM, Tableau, Coca Cola and LinkedIn
  • Programmes are delivered by a multicultural and international teaching body, who come from professional practice and/or regularly publish in top international journals
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

University of Westminster - Marylebone Campus

Location

Bachelor of Arts (Honours) in Marketing Communications Assistant Fee

$14400

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Bachelor of Arts (Honours) in Marketing Communications Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Where would you like to study*

Work Permit United Kingdom

There are various options through which a student can get a post study work visa in the UK. 
Tier 1 Graduate Entrepreneur Visa for the graduates with a genuine and credible business idea. 
Tier 2 (General) is the leading immigration visa to work in the UK.
Tier 4 Doctorate Extension Scheme is for students who have completed their Ph.D. and is valid for 12 months for them to work, look for work or set up a business. 
Tier 5 Youth Mobility is for individuals of certain countries like Australia, Canada, Japan, Monaco, Hong Kong, South Korea, Taiwan, and New Zealand aged between 18 -30 who wish to move to the UK. 
Tier 5 GAE is for individuals who want to come to the UK for work experience, training, research or a fellowship. 
UK Ancestry is for individuals who are a citizen of a commonwealth and plan to work in the UK and have a grandparent who was born in the UK.
 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

English Test Requirement

6.0

Minimum Overall Score

78.0

Minimum Overall Score

59.0

Minimum Overall Score

Other Courses by University of Westminster - Marylebone Campus,United Kingdom

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Whether you go on to work as a marketing manager for a Premiership club, a sports analyst, sponsorship executive or diversity advisor, the career pathways are varied and rewarding.

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Top reasons to study with us

  • State-of-the-art facilities, including designated studio spaces open 7 days a week at our Marylebone Campus, creating a vibrant academic and creative studio culture. Our fully staffed workshops are equipped with CNC, laser-cutting and rapid prototyping equipment.
  • Extracurricular projects – you'll have opportunities to work on live projects with real clients, live competitions and exhibitions beyond the classroom. Recent collaborators have included the Victoria and Albert Museum, the Freud Museum London and Battersea Arts Centre.
  • Extracurricular workshops – previous workshops have included a steam-bending workshop with Samuli Naamanka Design Finland, a papercrete workshop with Aberrant Architecture, an art depot workshop and a workshop with local schoolchildren working with Disabled Artists Making Dis/Ordinary Space.
  • Expert speakers and workshop leaders to help you develop niche, in-demand skills. Previous workshop leaders have included a lighting designer, a production designer, a motion graphics designer and a filmmaker.
  • An International outlook – previous opportunities have included a five-day field trip to a European destination for all third years, a semester-long exchange to Australia, China and Oslo for second years, and one-off travel opportunities such as visiting the VOLA factory in Denmark or a design workshop run with students from the Pratt Institute in New York.

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Duration

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Setting you apart in a competitive job market, you’ll graduate with direct experience from a three-month internship and the holistic business knowledge, capabilities and cutting-edge digital expertise demanded by today’s employers.

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Looking for a business management degree with a difference? The opportunity to work in sports management is a dream for anyone with a passion for sport, but you don’t have to be a sports fanatic to take this degree. One of the most exciting industries, sport and leisure in the UK alone employs 580,000 people. In 2019, more than a third of those employed in the field of sport in the EU-27 was aged between 15-29.

Developed in partnership with some of London’s leading sports clubs, agencies and governing bodies, including Queens Park Rangers and the MCC at Lords, our BA includes practical, professional work experience with a sports club or agency to get you work-ready.

Whether you go on to work as a marketing manager for a Premiership club, a sports analyst, sponsorship executive or diversity advisor, the career pathways are varied and rewarding.

Our degree provides an innovative, industry-focused programme that develops your knowledge of contemporary business management within the context of the wider sports industry. You will gain an in-depth knowledge of how the industry works. You will also learn to appreciate the internal and external challenges facing sports organisations, such as sustainability, diversity, and the impact of new technologies on sports marketing, management and customer engagement.

Specialist optional modules allow you to tailor your studies to match your interests. They include marketing and management, entrepreneurial enterprise, event management, sustainability, and social media innovation.

Where better to study than a centre of sports excellence? With 12 professional football teams, two premiership rugby team, and two country cricket sides, London is home to iconic sporting venues such as Wembley Stadium, Twickenham, Lord’s Cricket Ground and the Olympic Park in East London.

48 month

Duration

$ 14400

Tuition

View All Courses by University of Westminster - Marylebone Campus, United Kingdom

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