Bachelor of Arts in Mass Communication and Journalism - Broadcast or Multiplatform Journalism Option

at California State University - Fresno USA

This program is designed to prepare students for advanced social work practice as social work practitioners who are capable of intervening at the individual, family, group, organization, and community levels. Students achieve competence in problem identification, assessment, development of intervention plans, and evaluation of practice. Students build cross-cultural awareness and learn to use empowerment and social justice perspectives when making interventions with client systems of various sizes.

Students complete a total of 60 units of graduate work that includes two years of supervised internship with participating agencies in the community, and completion of a master's project or thesis. The project or thesis can focus on examination of social problems or the development of intervention strategies for the purpose of building upon the profession's knowledge base.

The program prepares students for practice and advancement in the social work profession. Students develop the knowledge and skills necessary to provide direct services, consultation, training, program development, practice evaluation, and social service research on behalf of clients and community and contribute to the advancement of the profession.

The communication major is designed to provide broad-based competencies in oral and written communication, critical analysis of human discourse, and social scientific and humanistic research methods. The major also emphasizes how this theoretical knowledge is applied in specific contexts ranging from personal relationships to business management to public advocacy.

Our aim is to prepare students to understand and provide leadership in a competitive communication-oriented society. We offer a balance of humanistic and scientific instruction in communication skills people need to function effectively in teaching, business, law, nonprofit organizations, public service and administration, public relations, government, and management. Outside the workplace, these skills will also enhance students' ability to be active in civic engagement and community service.

Our program requires a comprehensive understanding of the breadth and depth of the communication discipline, as well as its major theoretical frameworks and research methodologies. The major and minor emphasize how this theoretical knowledge is applied in specific contexts ranging from personal relationships to professional organizations to public advocacy. Students investigate problems in diverse cultural settings, which make the San Joaquin Valley - with its tremendous ethnic diversity - an ideal location for study.

The Communication Skills for Professionals Certificate program recognizes development in such areas as presentational speaking, problem solving and decision making, leadership, and interpersonal communication.

Our program offers a variety of exciting activities to enrich students' educational experience. We have an active student organization, the Communication Club, and a debate team that participates in competitive intercollegiate tournaments and hosts public debates on campus. Our annual Peach Blossom Festival brings more than 5,000 elementary-age students to campus to present prose and poetry.

Join the leader in science, technology, and management. Students majoring within the Department of Food Science and Nutrition are prepared for a wide range of professions in the food industry — the largest single industry in the United States. California State University, Fresno is centered in the greatest food production and processing area in the world.

Some of the largest and best dairy and food companies cooperate with the university to provide students with a view of commercial realities in this industry. There is strong demand for dietitians and nutritionists by the health care and food­ service industries.

Philosophy is one of the fundamental domains of human thought. It grows out of basic life questions, including questions of ethics, religion, politics, and science. The study of philosophy has had an historic role in the core of sound education, because it helps sharpen skills of careful, independent thinking and aids people of all ages in defining their most important values and beliefs. The examination of great philosophical ideas, and the emphasis on clear reasoning and personal development that are involved in philosophy serve as a strong foundation for life, regardless of one's career objectives.

The Department of Philosophy offers students the following opportunities for a rich and rewarding undergraduate experience: the traditional B.A. philosophy major, the prelaw option, the religious studies option, and the philosophy minor. The department provides ample opportunity for individual attention and student participation in its activities, e.g., student Philosophy Club, symposia, colloquia, etc.

The Department of Art and Design offers many exciting and creative opportunities for students to nurture and expand their artistic and design senses. Entering the 21st century, the department provides a broad range of experiences that prepare its graduates for art- and design-related career opportunities and artistic endeavors. Students study and produce works that include state-of-the-art computer applications, conceptual art, graphic design, and interior design. The department has fine arts as its core and foundation, while offering areas of study that allow for occupational preparation in a variety of areas. The award-winning faculty is committed to the idea that a foundation in the crafts of art and design is an essential prerequisite to the production of works that show sophistication both conceptually and visually.

The Bachelor of Arts in Natural Sciences serves as a waiver program for the Single Subject Teaching Credential in Science. With the Science Credential, students are able to teach any introductory science class, i.e. earth, general, life, or physical science along with the courses in their chosen emphasis.

The Electrical Engineering Program is accredited by the Engineering Accreditation Commission of the Accreditation Board for Engineering and Technology (ABET).

Electrical engineers design and develop electronic circuits, equipment and systems in the areas of electromagnetics (antennas; radar, radio, and television systems), communications (telephone systems, satellite communications; laser and optical fiber communications; aircraft and missile guidance systems), computers and digital systems (computers, microprocessors, and microcomputers; artificial intelligence), physical electronics and optics (transistors; integrated circuits; optical display devices; lasers; optical fibers), power systems and energy conversion (electric power generation; analysis and synthesis of power transmission and distribution protection systems design; on-line power control protection systems design), and control systems (computer control, robotics, automated manufacturing, intelligent sensors). Hands-on experiences are emphasized and gained through laboratory work and design projects.

Co-op Program
The department participates in the Valley Industry Partnership Program which allows students to integrate planned industrial experiences into their academic programs. Students interested in this program should contact the chair of the Department of Electrical and Computer Engineering and the college's co-op coordinator.

Economics is the social science that studies the way in which societies are organized to produce the goods and services that sustain and enhance the life processes of the community. As a fundamental scientific discipline, economics employs systematic analysis in the study of the production and distribution of income within and among nations. Since all social policy issues in modern societies have an economic dimension, the study of economics offers the student an opportunity to investigate the most important and exciting problems of political economy facing the world today.

Such topics as inflation, unemployment, business cycles, international trade, finance, and development have long been within the province of economics. More recently, the economic way of thinking has been extended to other areas. Economic theories have been used to explain crime rates, birth rates, class conflict, pollution, marriage decisions, migration, and many other topics involving human behavior.

Economics majors acquire skills in critical and analytical thinking that contribute to an individual's intellectual independence and self-confidence in the problem-solving processes. In addition, economics majors confront the necessity of developing a broad view of the options facing humankind in organizing the production and distribution of income. The literature of economics presents widely diverse systems of political economic philosophy. The department offers a well-developed and balanced curriculum.

The program in economics is designed to give the student maximum flexibility. A typical economics major might take courses in intermediate macroeconomic theory and statistics while also learning about global corporations in the third world, or the regional economy, or pursue an independent study project on the foundations of supply-side economics. The economics major is designed to permit the student to pursue a broad liberal arts undergraduate degree, integrating the study of economics with other social sciences, humanities, natural sciences, and business administration.

The Department of Information Systems and Decision Sciences prepares students for the rapidly growing fields of Information Systems and Technology and Data Analytics for Decision-Making. Producing new intelligence from raw data, collected by computer-based information systems, can help businesses enhance products and services, and organizations to meet their strategic goals. Computer-based data analysis and information-sharing lead to better, more informed decisions. In addition to traditional methods of classroom instruction and guest speakers, students in these options are exposed through hands-on experiences to new developments in computer technology, software, and applications.

Data Analytics (DA) uses powerful tools and techniques to derive meaning and value from data. As companies are becoming more data-driven, data analytics is now being viewed as an essential area of expertise and as a distinguishable career path. Students learn to analyze data and find patterns to enhance business effectiveness and problem-solving. These skills are essential to make informed decisions to drive business forward and achieve strategic goals. Students learn to become problem-solvers and skilled to analyze data that unlock business opportunities and solutions while keeping the “big picture” in mind. Critical thinking and effective communication are complementary skills developed in this option. Topics covered in this option include decision analysis, data mining, modeling, prediction, artificial intelligence, and machine learning.

The department provides the foundation for graduates in early childhood, special education, bilingual instruction, reading/language arts, and teacher education. Our goal is to provide a foundation for our students to become leaders in education and highly skilled professionals. We hope you find that our faculty are committed to providing quality instruction for you to become a leader at your site and in education as a whole.