Bachelor of Arts in Communication

at Enrollment Advisory Group - Manhattan College USA

Modern businesses generate and store massive amounts of data — from web clicks and sales, to advertising placement and consumer habits. The field of business analytics involves drawing correlations and insights from this data. These conclusions are used to drive business decisions and actions.

Why Choose Business Analytics?
Career Opportunity
Analytics is one of the fastest growing areas of business. According to the Bureau of Labor and Statistics, job growth in this field will increase by 30% in the next 10 years. Companies, both large and small, are hiring new analysts each year to help optimize their business processes and services.

Analytics is also one of the most practical and hands-on fields in today’s world. With the increase of data-capturing technology, business analysts are needed in nearly every industry, including:

• E-commerce
• Finance
• Government and Politics
• Healthcare
• Science
• Social Networking and Media
• Telecommunications

Marketing involves creating products and services, communicating their value and managing customer relationships. When businesses focus on their customers’ wants and needs, they sell products that are valued and not just promoted.

What Will You Learn?
As a marketing major, you will learn how to:

• Determine a competitive market position and strategy
• Build a product portfolio
• Communicate and price products
• Distribute strategically
• Become a globally-oriented business leader
• Analyze, think critically and make decisions in the marketing process

What Will You Do?
Marketing is a key function and necessary tool in both for-profit and nonprofit organizations.

Peace and Justice Studies is the academic program that embodies Manhattan College’s Lasallian commitment to advancing social justice. Manhattan College has one of the oldest peace and justice studies programs in the United States. The first Peace and Justice Studies course was offered in 1966, and the Peace and Justice Studies major was established in 1971.

Why Choose Peace and Justice Studies?
You will understand and evaluate structural injustice, the aspects of human nature that lead to violence and war, and the work of social movements that seek to realize peace, nonviolence, and social justice. You will be able to take courses from across an array of disciplines in the Schools of Liberal Arts, Business, and the Sciences, and so develop an interdisciplinary, and thus profound and complete understanding of these issues. The program prioritizes rigorous training in critical thinking and research, practical peacebuilding skills, and experiential learning in the form of internships and community-engaged courses.

What Will You Do?
Students graduate from the Peace and Justice Studies program with a broad, interdisciplinary knowledge of issues related to peace, conflict and war, human rights and social justice, as well as advanced critical thinking, peacebuilding and research skills. Our students are thus prepared for a wide array of professions, as well as for advanced study in many disciplines and professional schools.

Psychology is the study of the mind and behavior. It helps us understand how humans and animals think, feel, act and interact individually and in groups. Many modern challenges are rooted in human behavior, and psychological knowledge can help us find solutions.

Why Choose Chemical Engineering?
The psychology program emphasizes both the humanistic and scientific aspects of the field, and is designed for students who want to enter psychology as a profession or as a foundation for further training in other professions in education, healthcare, technology and beyond.

What Will You Learn?
You will learn to analyze, evaluate and apply psychological principles and theories, all of which are applicable to you professionally and personally. As a psychology major, you will:

• Engage in a critical examination of a variety of exciting psychological concepts
• Develop exceptional research skills, spanning a variety of techniques
• Develop essential intellectual, critical thinking, and analytical skills
• Hone your communication skills - both written and verbal

What Will You Do?
You will be prepared to progress in an advanced degree program in psychology or a related area, or pursue a career in a variety of fields.

Radiation Therapists use state of the art equipment in a rapidly advancing area of oncology to treat and manage cancer patients. Cancer patients rely on a radiation therapist's precision and mastery of technology to help cure their disease and relieve their pain and discomfort.

Why Choose Chemical Engineering?
If you have an interest in science and medicine and a desire to help people, radiation therapy technology may be the right field for you. The profession involves patient contact and the utilization of state-of-the-art medical procedures and technology.

What Will You Learn?
You will develop the skills to join a team of specialists, such as radiation oncologists, physicists and dosimetrists, to deliver appropriate radiation to cancer patients. As a radiation therapy technology major, you will learn how to:

• Prepare the patient and equipment for the delivery of the radiation;
• Keep accurate records of the treatment of each patient;
• Observe radiation safety and protection procedures;
• Assist with treatment & computer planning, which includes the exact location of the tumor and the optimal technique for treatment

Public health is a science that aims to protect and promote the health of all people and the communities in which they live, work, learn and play. Specifically, the field of public health aims to prevent disease and injury.

Why Choose Public Health?
The Manhattan College public health program aims to educate students on the core principles of public health knowledge to address health outcomes of the population through equity, policy and action.

Students in the public health major receive a strong fundamental education focused on community impact, health equity, and social justice, which contributes to the mission of Manhattan College, the School of Education and Health and the greater Lasallian community.

What Will You Learn?
Public health majors will take courses that address health issues through the five public health disciplines:

• Behavioral Health/Health Education
• Biostatistics
• Environmental health
• Epidemiology
• Health Services Administration

What Will You Do?
After graduating with their bachelor’s degree in public health, students may choose to go straight into the workforce, while others may choose to pursue advanced degrees such as a Master of Public Health (MPH) or dual MPH/MBA program.

Art history examines visual culture from the ancient world to today in a historical and socio-economic context. It draws upon many fields, across many time periods and places. Art historians analyze materials, organize ideas, and write and speak persuasively about representational issues.

What Will You Learn?
As an art history major, you will:

• Research history
• Develop a visual vocabulary
• Analyze writing and visual images
• Organize ideas
• Interpret what you observe
• Graduate prepared for a variety of careers that use writing and visual analysis

What Will You Do?
Studying art history gives you the chance to pursue art in many creative contexts. It also boosts the skills needed for a career in education or business.

Biochemistry is the chemistry of living systems. Biochemists are scientists who seek to explain how “lifeless” molecules work together to make “living” organisms.

Why Choose Biochemistry?
Biochemistry is a unique discipline that combines chemistry and biology. In this major you will be introduced to biological molecules and learn why they are essential for life. Biochemists study biological molecules and the chemistry that defines a living organism. You will learn to understand the biochemistry of living through coursework and hands-on laboratory components.

What Will You Learn?
Coursework includes an in-depth study of general chemistry, physical chemistry, organic chemistry, biochemistry and biology. Through your research and classes, you will learn to:

• Design and conduct experiments
• Analyze and Interpret Data
• Understand the implication of scientific discoveries and their impact on humanity
• Think analytically and independently
• Understand your professional and ethical responsibilities as a scientist

What Will You Do?
Biochemistry is an excellent major if you want to attend medical or dental school or any health professional program, where biochemistry is a required part of the post-graduate curriculum. Biochemistry is one of the fastest-growing research fields, so there are career opportunities in a wide range of industries including pharmaceutical, food, cosmetics and biotech.

A master of business administration (MBA) degree is the internationally-recognized standard in leadership and management. Earning an MBA can enhance your career opportunities not only in business, but also in healthcare, government, technology and many other fields. The O’Malley MBA is high quality, effective, and flexible. We work with your schedule: Part-time and fulltime options, evening courses, in person or online. Low cost and the potential to complete your degree in as little as 18 months make the O’Malley MBA the best choice in NYC for accelerating your career.

Why Choose an MBA?
The Manhattan College MBA program puts the big picture in perspective, helping you to become a more innovative and productive professional. It is open to all qualified professionals who have completed an undergraduate degree at an accredited institution of higher learning. The program is taught by distinguished faculty and features a curriculum that explores decision-making and risk management, leadership and social justice, and organizations in competitive environments.

Biology is often called the science of life. It encompasses many divisions that all involve the study of living organisms. Biology is an excellent foundation for medical, dental, and veterinary schools or other professional degrees.

Why Choose Biology?
A B.S. in biology: You should choose this degree if you plan on going to graduate school or into a professional discipline like medicine or physical therapy. Based on what your career goals are, you will take groups of courses geared toward:

• Pre-medical/dental
• Pre-professional
• Research
• Environmental biology
• Education
• General studies in biology
• Pre-physical therapy

What Will You Do?
Studying biology opens the door to career paths that are important to our society as a whole. Many students go on to medical school, veterinary school or physical therapy programs.