Bachelor of Science in Marketing

at Enrollment Advisory Group - Manhattan College USA

Chemistry is the study of matter, its properties and its transformations. Because every material in existence is made up of matter, chemistry is involved in everything we do, from driving a car to cooking dinner.

Why Choose Chemical Engineering?
Chemistry is an exciting and diverse science that has relevance to hundreds of different industries and careers. A degree in chemistry is challenging and rewarding. You will spend a lot of time in the lab getting your hands dirty while doing experiments and seeing chemistry in action.

What Will You Learn?
Coursework includes in-depth study of general chemistry, analytical chemistry, physical chemistry, organic chemistry and inorganic chemistry. Through your research and classes, you will learn to:

• Design and conduct experiments
• Analyze and interpret data
• Understand the implication of scientific discoveries and their impact on humanity
• Think analytically and independently
• Understand your professional and ethical responsibilities as a scientist

What Will You Do?
Chemistry is a broad science, making it excellent preparation for numerous different careers. Many students plan to enter medical or dental school, or work in the health professions. A chemistry major can also lead to careers in the pharmaceutical, food, cosmetics, forensics and research industries.

Urban studies is the analysis of cities, the people who live in them, how they function and how they are governed. In some fields, such as education, healthcare and law, urban areas present issues that don’t exist in rural or suburban communities. The majority of the world’s population now lives in cities. It is essential that there are urban studies problem-solvers who understand cities’ distinct challenges.

What Will You Learn?
As an urban studies major, you will take courses that span many subject areas and learn about:

• Urban planning and how cities take their shape
• The history of different cities
• The economy
• Political movements, government, power and public administration
• Social issues like the prison system, race relations, school systems and urban crime
• Architecture, art, music and theater
• Sustainability and the environment
• Religion

What Will You Do?
Urban studies alumni have enrolled in graduate programs across the country, while others opt to stay local and begin working.

Environmental studies combines several different disciplines to understand the relationship between human beings and their environment. At a time when environmental crises related to climate change and resource extraction are on the forefront of current events, we need as many environmental experts as possible to help preserve and better the Earth for future generations.

Why Choose Environmental Studies?
The program focuses on the complex interrelationship among fields that impact environmental ideas. These include:

• Science
• Politics
• Economics
• Ethics
• Aesthetics

It broadens both science and non-science majors’ environmental education in ways that can help everyone prepare for future careers in the fields of environmental policy or education. For students who are planning careers in science or engineering, the program provides crucial background for understanding the social contexts in which their work will take place.

What Will You Learn?
This important interdisciplinary field uniquely brings together studies in science, social science, and the humanities. As an environmental studies student, you will gain a holistic understanding of how human society can live in a sustainable way. You will develop real-world problem solving skills that are well-suited for 21st century careers. In addition to excellent critical thinking and communication skills, you will:

• Develop a broad understanding of local and regional environmental problems
• Work with a real-world environmental agency or organization on a significant issue as part of a capstone project
• Learn how to effectively communicate and work with individuals across academic disciplines

What Will You Do?
You will be prepared to enter graduate school in an environmental studies-related program or gain an entry-level position related to environmental policy, politics, communications or education in the public or private sectors.

Making sense of the large amounts of data that are being produced in business, industry and government requires a combination of mathematical modeling, programming and analysis. Data analysts combine these tools to solve complex problems and make informed decisions.

What Will You Do?
With an advanced mathematics degree, you will be prepared to work in data science, actuarial science, operations research, statistics, software engineering, and finance.

Construction management involves the planning, budgeting, coordination and supervision of construction projects from beginning to completion.

Why Choose Construction Management?
This 33 credit master’s degree in construction management is a stand-alone program open to students who have degrees in an engineering, science or business field with work experience in construction and construction management. The program is open to students of all experience levels — from recent graduates to engineers who have worked in the field for many years. It prepares graduates to advance their careers or continue on to doctoral studies.

What Will You Do?
This program prepares students for management roles in the private and public sectors of the engineering industry, and provides a foundation for those who want to continue their education and pursue MBAs or doctoral degrees.

Biology is often called the science of life. It encompasses many divisions that all involve the study of living organisms. Biology is an excellent foundation for medical, dental, and veterinary schools or other professional degrees.

Why Choose Biology?
A B.A. in biology: You should choose this degree if you want to study biology in a liberal arts context. As a B.A. student, you will be encouraged to minor or concentrate in the humanities, social sciences or business disciplines. This degree is ideal if you want to go into:

• Medical or pharmaceutical sales
• Medical writing
• Public health and safety
• Insurance, as it relates to health care

What Will You Do?
Studying biology opens the door to career paths that are important to our society as a whole. Many students go on to medical school, veterinary school or physical therapy programs.

Management involves the organization and coordination of a business in order to achieve goals. But managers are more than just planners. They are leaders and big thinkers who know how to creatively approach problems and empower their staff.

What Will You Learn?
As a management major, you will:

• Examine theories and concepts of organizations
• Develop the skills needed to fulfill various management roles
• Apply quantitative methods to solve management problems
• Study behavioral aspects of both nonprofit and for-profit organizations
• Become an ethical professional who recognizes the social responsibility of corporations
• Master the latest technology used in the workplace

What Will You Do?
All types of organizations need effective management to function. Managers work in traditional for-profit companies and nonprofits, as well as in government, education or technology.

Modern businesses generate and store massive amounts of data — from web clicks and sales, to advertising placement and consumer habits. The field of business analytics involves drawing correlations and insights from this data. These conclusions are used to drive business decisions and actions.

Why Choose Business Analytics?
Career Opportunity
Analytics is one of the fastest growing areas of business. According to the Bureau of Labor and Statistics, job growth in this field will increase by 30% in the next 10 years. Companies, both large and small, are hiring new analysts each year to help optimize their business processes and services.

Analytics is also one of the most practical and hands-on fields in today’s world. With the increase of data-capturing technology, business analysts are needed in nearly every industry, including:

• E-commerce
• Finance
• Government and Politics
• Healthcare
• Science
• Social Networking and Media
• Telecommunications

Mechanical engineers research, design, develop, manufacture and test power-producing tools, engines, machines and mechanical devices. From the refrigerator in your kitchen to the car in your driveway, products made by mechanical engineers are found in everyday life.

Why Choose Mechanical Engineering?
Mechanical engineering is a vast field with a variety of job opportunities. This field is considered the "general practitioner" of the engineering disciplines, focused primarily on the conversion, transmission and use of power.

Students who successfully complete Manhattan College’s mechanical engineering M.S. program are trained to work in industries including:

• Automotive
• Aerospace
• Biomedical
• Construction
• Green Building Design
• Solar Energy
• Power Generation

What Will You Learn?
You will expand on the fundamentals of engineering disciplines, including:

• Machine Design
• Electric Circuitry
• Thermodynamics
• Heat Transfer
• Fluid Mechanics

Marketing involves creating products and services, communicating their value and managing customer relationships. When businesses focus on their customers’ wants and needs, they sell products that are valued and not just promoted.

What Will You Learn?
As a marketing major, you will learn how to:

• Determine a competitive market position and strategy
• Build a product portfolio
• Communicate and price products
• Distribute strategically
• Become a globally-oriented business leader
• Analyze, think critically and make decisions in the marketing process

What Will You Do?
Marketing is a key function and necessary tool in both for-profit and nonprofit organizations.